Wine Tourism& More

David R Green

Wine TourismSomething different!

Enotourism, Wine tourism, or Vinitourism refers to tourism whose purpose is or includes the tasting, consumption or purchase of wine, often at or near the source. [1]

Where other types of tourism are often passive in nature, enotourism can consist of visits to wineries, tasting wines, vineyard walks, or even taking an active part in the harvest[2].

Enotourism, Wine tourismor Vinitourism

Enotourism, Wine tourism or Vinitourism means organizing travel around the appreciation of, tasting of, and purchase of wine.

It is a kind of tourism highly developed in many regions around the world, and it can be as simple as hopping on a wine shuttle in Napa Valley or as complicated as renting a villa in the south of France for a month.

Enotourism, Wine tourismor Vinitourism

Wine Trails

• Wine trails• Wine holidays• Commercial enterprises• From the basic to the specialised facility to the US highly commercialised and architectural e.g. Napa Valley

Cycling tours

http://wineshuttle.com/

http://winetrain.com/

What's a Wine Train?This top dining establishment is housed in an antique train that runs on 25-miles of track in the heart of the Napa Valley.The train itself has two engines, three kitchens on board, and a collection of early 20th century rail cars that are pure Americana.The Napa Valley Wine train offers guests great regional food and fabulous, hard-to-find wines.Help preserve American history: ride the Wine Train. A truly unique opportunity to get up close and personal with our Nation’s past.

The Vineyard and More...

• Vineyards..... the landscape• Wine production & cellar• Wine tasting • Food• Shop e.g. wine sales and associated items e.g. Gifts etc... • Even the architecture

The Social aspect....

Landscape

Landscape

• Holidays

...... Or you can just sip wine, overlooking the vineyards, from the newly constructed balcony!

Wine Tastings

• Wine tastings – organised events or by the glass• Diversification – from vineyard tours to lunches to restaurants and weddings• Conferences etc.... Year round activities

Tastingshttp://www.youtube.com/watch?v=y_S-BmQ4KF0

http://www.youtube.com/watch?v=gSvjJEJVcVg

Winery

• Grapes into wine• Stainless steel wine vats• Bottling, Cellars etc....

Wine Making

Wine Making

Bottling

Dining

Shops

http://www.biddendenvineyards.com/

Online Shops

http://www.camelvalley.com/wines-and-shop/

Wine Festivals

• Wine tasting• Wine sales• Winery and vineyard promotion

http://labelleamie.com/our-story/

Maps and PR

• Vineyard maps• Vineyard PR/media kits http://www.vanduzer.com/

Maps and GIS

• Vineyard maps• GIS

Virtual Tours

• Commercial Enterprise• Media Kits etc....• Google Earth• Fly Throughs• Mashups• Can include all sorts of information from the vineyards to the winery• Some Examples

Google Earth

• Google Earth• Virtual Tours http://www.kunde.com/vineyards

http://www.youtube.com/watch?v=7Xj8ZoAOOug

http://www.youtube.com/watch?v=Ce2sWa7Evdk

APPS• Vineyard• Winery• Resources etc...

• Examples:

• Vinooracle• Kelowna Wine• New England• Niagara College Teaching Winery Vineyard Tour• Weinkultur (Full and Lite)

Apps

http://napavalleyregister.com/video-smartphone-apps-help-vineyard-managers-grow-wine/vmix_2e8db436-4366-11e0-97e4-001cc4c03286.html

Climate Change

http://wineeconomist.com/2013/04/10/climate-change/

Climate change http://news.bbc.co.uk/1/hi/england/3749581.stmA spokesman for English Wine Producers, which represents wine makers across the country, said: "Interest in English wine has grown dramatically over the last few years."Last year's summer and subsequent quality harvest also raised England's profile as a serious wine producer.

"England is now acknowledged as the home to some outstanding sparkling wines."

This year, three French champagne houses said they were considering exporting production to Kent.

Climate change and the chalk geology of the Kent and Sussex hill prompted the move, along with high land prices in Champagne.

Wine makers in England said a change in temperature meant conditions in Kent and Sussex were now more favourable to produce the grapes used for Champagne.