Why Expert Copywriting is the Wave of the Future
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Transcript of Why Expert Copywriting is the Wave of the Future
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Writing is precious.
Unique. Valuable.
Long-lasting.
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Great words can’t be automated.
The names of the greats…
Neil Gaiman. William Shakespeare. Stephen King. J.K.
Rowling. Tolkien.
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Their written words have made them unforgettable, throughout
the ebbs of time.
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Today, there is a sea that’s rising daily. It’s called online content.
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The only way to stand out and gain attention is by being the
best that you can be.
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You have to become a great.
An expert copywriter.
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An authority voice, an expert on the topic, an author that writes
spectacularly.
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General won’t cut it. Standard won’t make it.
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Google has furthered the fact of great writing with the standards
E-A-T, (Expertise, Authoritativeness, and Trust),
and Y-M-Y-L (Your Money or Your Life – the topics that deserve a
true expert).
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Invest not only in a good writer, a writer who “meets
expectations…”
But a writer who is an expert.
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And not just an “expert” in a field that matches yours.
Because you can be a great lawyer, but a horrible writer. A
wonderful software developer, but a choppy author.
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A raw talent in writing comes first.
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It’s the ultimate credential you should seek in an expert writer.
Creating engaging content that is easy on the eyes (read: flows) is a
true art.
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But here’s the secret…
You can’t learn the great level of writing.
The real, true, heart level of engaging writing.
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Expert copywriting…
is born out of a talent given at birth.
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An expert writer is a gifted writer.
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Where writing flows from the fingertips smoother than cream
from the top of raw milk.
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Without such a voice, you’re not going to succeed online.
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Join this select group of happy clients: get in touch at www.expresswriters.com/contact-us and request my hand-selected expert copywriters, or simply order at https://expresswriters.com/content/expert-copy and put that request through the order form.
I’ll match you up with our hand-selected expert copywriters who will make your brand proud.
Julia McCoy, CEO
It’s time to invest in your expert copywriting.
This month, I’ve hand-picked a new team of expert writers who are providing great content for select clients with 100% success rate so far.