Whose Life is it Anyway - Sherilyn Shackell Merlin Lecture Slide
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Transcript of Whose Life is it Anyway - Sherilyn Shackell Merlin Lecture Slide
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Whose life is it
Anyway?@Sherilyn_TMA #MarketingAcademy #MerlinLecture
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• Everyone can be an outstanding leader….
• If your actions inspire others to dream more, learn more, do more and
become more…..
• The mark of outstanding leadership…
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The more you take
for your past and present the more you are able to create the future you seek
unknown
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I am the master of my fate and captain of my destiny
Nelson Mandela
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if youdon’t like
something, change it.
if you can’t change it, change the
way you think
about it.
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The voice in your head that says
that you can’t do something
is a liar!
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And now some practical stuff
in 7 easy steps..
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#1
Be the best you can be right now
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Develop = Mentors
Learn = 30 minutes every day
Grow = Conferences / events / seminars
Achieve = Plan / Goals
Reflect = Appreciate
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#2
Be clear on what you want…
….and why
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Hygiene Factors
Income
Location
Working environment
Company policy
Status
Security
Job Title
Motivators
Recognition
Responsibility
Achievement
Personal Growth
Job Interest
Involvement
Advancement
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Understand why you feel the need to move
Is there both push & pull
Talk to your boss
Avoid making career choices in times of personal upheaval, change or crisis
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#3
Get the tools in place
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The Showcase Intro
What do you do ?
What are you passionate about ?
What are your values ?
What do you want to do in the future ?
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CV
Website
One page Bio
Tool kit
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The CV
Chronological - 3 pages max
Description of the companies plus job title with a brief summary
Avoid wordy intro’s
Master CV and ‘bespoke’ to each company
Focus on achievements
Include quantitative results
Avoid jargon or abbreviations
USE AN AGENCY
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WHY ?
• 259 million users
• 40% check it DAILY
• 75% have used it to hire / get a job
• 94% of recruiters use it to verify candidates
HOW ?
• Update with FULL profile & keep current
• Change status regularly
• Link profile to Google
• Put Linkedin in your email footer
• Ask for recommendations – Give them too !!
• Use the groups – there are 2.1 million of them
• Link to recruiters
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#4
Build your brand
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Organise internal workshops to share your expertise
Submit articles & blogs to internal & external newsletters
Offer to mentor, coach, buddy cross functionally
Create you own blog
Public speaking – at every opportunity
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#5
Meet the recruiters
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Executive Search
Search & Selection
Professional Contingent
High Street
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#6
Cherish & nurture relationships
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• Avoid too much advice...choose your guides wisely
• Avoid the ‘cult of the personality’
• Culture is king – look at the behaviours
• Right job in the wrong company is the wrong job
• Right salary in the wrong job is still the wrong job
• Gut, head and heart
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ALWAYS
do the things that
make your heart
beat faster
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And finally just remember…
‘You are stronger than
you seem braver than you
believe and smarter than you
think’ Christopher Robin to Winnie the Pooh
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Questions?
Sherilyn Shackell
@Sherilyn_TMA
#MarketingAcademy