Wallspaces and Billboards presentation

12
DEVELOPING NEW REVENUE STREAMS FROM OUTDOOR ADVERTISING May 13, 2009 MAY 13, 2009 19 West 21st Street, Suite 601, New York, NY 10010 Phone: 212.358.4000 * Toll-Free: 866.777.4445 * Fax: 212.206.8577 5-12-09

description

Presentation by Paul Theisen of Culver Media regarding wallspaces and billboards. Given at GreenPearl.com's Building Owners Cash Flow seminar on May 13, 2009

Transcript of Wallspaces and Billboards presentation

Page 1: Wallspaces and Billboards presentation

DEVELOPING NEW REVENUE STREAMS FROM

OUTDOOR ADVERTISINGMay 13, 2009

MAY 13, 2009

19 West 21st Street, Suite 601, New York, NY 10010Phone: 212.358.4000 * Toll-Free: 866.777.4445 * Fax: 212.206.8577 5-12-09

Page 2: Wallspaces and Billboards presentation

2

OVERVIEW OF COMPANY:

* Started in 1996

* Focused on Outdoor Advertising

* Assists Building Owners & Public Facilities in Developing New

Revenue Streams

19 West 21st Street, Suite 601, New York, NY 10010Phone: 212.358.4000 * Toll-Free: 866.777.4445 * Fax: 212.206.8577

Page 3: Wallspaces and Billboards presentation

3

TYPES OF OUTDOOR SIGNAGE:

* Billboards

* Wallscapes

* Scaffolding Wraps

19 West 21st Street, Suite 601, New York, NY 10010Phone: 212.358.4000 * Toll-Free: 866.777.4445 * Fax: 212.206.8577

Page 4: Wallspaces and Billboards presentation

4

19 West 21st Street, Suite 601, New York, NY 10010Phone: 212.358.4000 * Toll-Free: 866.777.4445 * Fax: 212.206.8577

Billboard

Page 5: Wallspaces and Billboards presentation

5

19 West 21st Street, Suite 601, New York, NY 10010Phone: 212.358.4000 * Toll-Free: 866.777.4445 * Fax: 212.206.8577

Wallscape

Page 6: Wallspaces and Billboards presentation

6

19 West 21st Street, Suite 601, New York, NY 10010Phone: 212.358.4000 * Toll-Free: 866.777.4445 * Fax: 212.206.8577

Wallscape

Page 7: Wallspaces and Billboards presentation

7

19 West 21st Street, Suite 601, New York, NY 10010Phone: 212.358.4000 * Toll-Free: 866.777.4445 * Fax: 212.206.8577

Scaffolding Wrap

Page 8: Wallspaces and Billboards presentation

19 West 21st Street, Suite 601, New York, NY 10010Phone: 212.358.4000 * Toll-Free: 866.777.4445 * Fax: 212.206.8577

8

CHARACTERISTICS OF A SUCCESSFUL

OUTDOOR ADVERTISING SITE:

* Facing Vehicular & Pedestrian Trafficon Major Street

* Large enough to make an impact

* Unobstructed view

* Near Retail and Commercial Activity

Page 9: Wallspaces and Billboards presentation

19 West 21st Street, Suite 601, New York, NY 10010Phone: 212.358.4000 * Toll-Free: 866.777.4445 * Fax: 212.206.8577

9

NYC REGULATORY ENVIRONMENT:

* Grandfathering of Certain Locations

* Advertising Permits In Certain Zones

* On-premise Permits

Page 10: Wallspaces and Billboards presentation

19 West 21st Street, Suite 601, New York, NY 10010Phone: 212.358.4000 * Toll-Free: 866.777.4445 * Fax: 212.206.8577

10

REVENUE FROMOUTDOOR ADVERTISING:

* Fixed Rent

* Revenue Sharing

* Barter/Trade

Page 11: Wallspaces and Billboards presentation

19 West 21st Street, Suite 601, New York, NY 10010Phone: 212.358.4000 * Toll-Free: 866.777.4445 * Fax: 212.206.8577

11

A SMALL SAMPLE OF CULVER MEDIA ADVERTISERS:

Page 12: Wallspaces and Billboards presentation

19 West 21st Street, Suite 601, New York, NY 10010Phone: 212.358.4000 * Toll-Free: 866.777.4445 * Fax: 212.206.8577

12

HOW TO GET STARTED:

For a FREE Analysis of Your Properties, please call 212-358-4040

Culver Media19 West 21st Street

Suite 601New York, NY 10010