Vision passion intellect and character John Hiatt Product Marketing Manager To make a great hire,...
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visi on passi on intellect and character John Hiatt Product Marketing Manager To make a great hire, you have to look past the keywords and beyond the superficial Strategic Communicator Leader Innovat ive Positiv e Compete nt drive
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Market Intelligence: I’ve conducted hundreds of CNA’s for clients in virtually every industry. My core expertise is assessing market position and image and creating sales and marketing strategies to improve and grow brands Product Messaging: Strong communication skills enable me correctly assess a company’s key benefits and effectively communicate them to third parties Sales Enablement: My extensive sales background enables me to relate well to sellers and to actively assist them presenting their products and reaching their goals Sales Collateral: My background in creative writing coupled with strong research skills enables me to cohesively relay concepts and strategies to others Product Development: My background includes multiple and successful new product and service launches utilizing multi-media Go To Market Planning: My skills in the development of marketing campaigns, product packaging and imaging are at an expert level and I have extensive experience in pricing and compensation R ESPONSIBILITY C OMPARATIVE
Transcript of Vision passion intellect and character John Hiatt Product Marketing Manager To make a great hire,...
vision
passion
intellect and character
John HiattProduct Marketing Manager
To make a great hire, you have to look past the keywords and beyond the superficial
StrategicCommunicatorLeader
InnovativePositive
Competent
drive
The next two pages contains a brief, comparative assessment of my qualifications for the Product Marketing Manager position.
I represent and opportunity to bring Vignette an individual who is not only highly-qualified, but who has the credentials to support your recommendation. My capabilities go far beyond “keywords.”
While I may not be your most “obvious” candidate, a closer look will indicate that I may well be your most qualified.
NOTE TO JOHNNY CHANG
Market Intelligence: I’ve conducted hundreds of CNA’s for clients in virtually every industry. My core expertise is assessing market position and image and creating sales and marketing strategies to improve and grow brands
Product Messaging: Strong communication skills enable me correctly assess a company’s key benefits and effectively communicate them to third parties
Sales Enablement: My extensive sales background enables me to relate well to sellers and to actively assist them presenting their products and reaching their goals
Sales Collateral: My background in creative writing coupled with strong research skills enables me to cohesively relay concepts and strategies to others
Product Development: My background includes multiple and successful new product and service launches utilizing multi-media
Go To Market Planning: My skills in the development of marketing campaigns, product packaging and imaging are at an expert level and I have extensive experience in pricing and compensation
RESPONSIBILITY COMPARATIVE
20+ years in corporate marketing and working with marketers on B2B and B2C projects
Experienced in creating web presentations and content - including interactive and video
Extensive experience utilizing the web to market products and connect with core consumers
Strong communication sills and the ability to comprehend client needs and generate solutions
Highly proficient in MS Word, Excel, PowerPoint, Access, Outlook, and Adobe Photoshop
Excel in the creation of presentations and collateral material in Print, PowerPoint, Audio, and Video
Articulate and adept in presenting to groups of any size and in any venue
Successful sales and management background and the ability to teach and mentor sellers
Comfortable with high pressure and expectations; able to multi-task and operate under pressure
Good listening skills and wide interest s make me astute and a quick learner; and, I have continued my formal education throughout the years
My background includes the successful management of multiple departments including sales, marketing, production, finance, and technical
KNOWLEDGE & SKILLS COMPARATIVE
Johnny,
Hopefully, you’re convinced to think a little “out of the box” on this hire.
An in-person interview would allow me to demonstrate how valuable I could be to Vignette!
Thanks!
