Start up In the Area to improve

governance

» How to tell the story » Lets start with a typical situation , most of time

we notice things , we wish to report to but don’t want to get caught in govt. machinery

» Like poor quality of road in some neighborhood , municipality water supply issue , rise of goons in our area , poor electricity , sewages spraying here and there .

» With thought of getting caught up in machinery , they give it up, we have been hearing be responsible, some one should be doing, other wise things will not work blah blah, in india speeches like this go unnoticed ,,

» People generally question, its not only my problem ,everybody uses that road then why only me , everybody should come together , in this everybody thing, nobody comes forward .

» What we are left with is Poor quality of things and Goons thrive.

» There are Practically reason for such attitude :» Nobody wants to be singled out ( fair enough)» Don’t have time to go through messy process

( fair enough)» Its reporter job , its govt. job they should do it

with perfection, why the fuck I need to tell them all the time, I already have enough to do in my office ( fair enough)

» Then how to solve ,, this problem ,, until now all attempt failed to have an active community engagement ,, only few well to do people and movie star ( bore out of their career) were actively participating , masses were still at bay ,,

» but with information technology advancement and arrival of cheaper cellphone ,, we are ready to witness a new era of community engagement …

» Power of people , combined with RTI and upcoming election will do the magic for you ,,,

» Each one with its distributed responsibility ,,, makes the community ticks like never before.

» Tell about the human settlement in India» Village, towns , cities and megacities» Tell about ( legislature , executive and judiciary)

components of government.» Tell concept of government :» If not resource constraint ,, if mass delivery

possible , benefit goes to all ( Sarvodaya).

» Explain the life in a typical village , town , city and megacity .

» Then start telling about our idea.

» Better citizen participation» Making use of current communication

/information technology» Making everybody a stake holder» Easy to Use Interface» Data Can be used for upcoming general election

IDEA

» Make every citizen a reporter/tweeter.» Where ever you find problem related to

road,electricity,water,sewage&waste management , transportation , and law & order .

» Just tweet via simple app .» News out in 2 taps.

» Believe in law of large numbers , if from certain area large tweet comes this means problem is there in that area .

» reason can be corruption or bad governance .» Daily Newspaper reporters , Can then formally

cover that area and get the details out.» Metric on performance of area can be used in

upcoming election .

» Crying baby gets the milk» First step to solve a problem is to recognize one.» Things works in democracy if citizens actively

participate , medium of participation should be very easy .

Implementation Overview

» Divide metro as per MLA constituency» MP constituency = SumOf(MLA constituencies)» Such division for the reason of accountability.

» Example : take a case of Bangalore

Bangalore

» BBMP» BCP» BTP» BDA» BMRDA» BWSSB» BESCOM» BMTC

» KHB» KSPCB(polutnctrlBrd)» KFSCA(foodSplyPDA)» KSFES(fireEmergServi)

» As per the data we have 10% people in metro have smartphone , for bangalore ~ 8lakh smartphone

» So where you find anything wrong with service quality of road, water , transportation, solid & liquid waste management , electricity and law & order ,, just tweet

» With following law of large number if large tweet comes from an area it means , service quality is poor reason being corruption or bad governance .

» Parallelly tweets go to a web portal , portal is divided as per constituency with lot of extra feature ,, focus is to keep GUI simple .

» Via commenting community members can participate ,, bringing community solidarity.

» Daily New reporter can cover the issue in detail later

» Additionally Activist can register themselves to receive compiled report on health of the area.

» Commercial::» Analytics can be used to make decision where

to move into an area or not .» Fellow MLA/MP performances can be

compared .

» Govt staff:» Population : 88 lakh» Police :: 5,000» Municipality officer & workers :: 10000» MLA : 28» MP : 4

» People with smartphone: 10lakh» New era of community participation enabled by

smartphone and internet

Citizen training Programme

» Prepare a 5 minute video on each of major public utilities :

» Road, electricity, water , transportation , Law & order , and Solid & liquid waste management

» In simple terms, so that even a common man understands how these are extracted from nature and delivered to them

» Once you know stuff , you can find the fault.

» Name & shame , lets get away with chalta hain attitude .

» Local media ,plays their roles of highlighting local villains etc.

Data to Support this platform Can be reaching

Marketing Strategy

Most active individuals » school students ( Secondary & Hr Secondary)

+ 3~4 lakh per metro

» College Students+ 4-5 lakh per metro

» IT companies employee , peers and other sources to reach to them .

+ Around 2 lakh in Bangalore

− DataSource:: Department of Education

Finance & Revenue Generation

» Once we have successfully able to build a platform , where most people of city will come .

» Ad revenue opportunity» If successfully able to integrate this tool in people lives

can think of charging Rs. 20 as month of this service .» Service always keeps you connected to the community

.» Expected User base 30% household (30 lakh)» Total household in metro 10 million ( 1 crore)» 6crore per month income opportunity

Future Plan

» Cash on upcoming election :» Build a platform that felicitate debate across

candidates of constituency» Most people don’t vote ::

˃ They don’t know who is the guy , how he thinks˃ They don’t know issue , by which they should be judging MP’s/MLA’s

performance

» Debate platform will serve second purpose » MicroNews platform will help in getting the

issue and performance of previous MP and social participation of current candidates in place .

MicroNews Pluses

» If successful will acts us most democratic platform , for community life

» All we need ,, active citizen with smartphone » Just actively reporting issue with few tap of button , basically

generating leads .» Later issue covered in detail by News reporter» Activists unearth the corruption » We promote peaceful weekend protest as part of our

culture» EveryOne is aware of community problems in general» New found army of lakhs of civil policemen , enter the era of

community policing .

» Every three months or so have , virtual community town hall ( platforms allows massive participation) , thus asking the MLA what he has done to resolve the pressing issue of the constituency.

» Effective tool to motivate our people representative , he in turn marshall up his reporting staff ( the government machinery ) , to up the service quality.

» Platform : will be basis to implement right to recall , achieving governance decentralization , government/natural resource are spent in the area where people want rather than misuse of resources.

CellPhoneCost

» http://www.flipkart.com/micromax-bolt-a27/p/itmdgyq5efj7cgy9?pid=MOBDHZE3AHGQEPPN&ref=3a5ad0d5-e883-48b4-a471-f7ea31461a3a&srno=m_1_2&otracker=from-search&query=micromax

» http://location-api.com/