Vancouver DMA Annual Viewing Trends Adults 18+, Total TV, By Daypart Average Minute Audience (000)...
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Vancouver DMA Annual Viewing Trends Adults 18+, Total TV, By Daypart Average Minute Audience (000) Average Weekly Reach (%) Average Weekly Hours Viewed (Per Cap) urce: BBM Canada - Sept. to Aug.
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Transcript of Vancouver DMA Annual Viewing Trends Adults 18+, Total TV, By Daypart Average Minute Audience (000)...
Vancouver DMA Annual Viewing Trends
Adults 18+, Total TV, By Daypart
Average Minute Audience (000)Average Weekly Reach (%)
Average Weekly Hours Viewed (Per Cap)
Source: BBM Canada - Sept. to Aug.
Average Minute Audience
Vancouver DMA, Adults 18+, By Daypart
Source: BBM Canada - Sept. to Aug.
Vancouver DMA Annual Viewing Trends
Adults 18+, AMA (000), Total TVAll Day Mo-Su 6a-6a
432 432 455 432 442 446
2004-2005
2005-2006
2006-2007
2007-2008
2008-2009
2009-2010
Total TV
Source: BBM Canada - Sept. to Aug.
Vancouver DMA Annual Viewing Trends
Adults 18+, AMA (000), Total TVMorning Mo-Su 6a-10a
162 158 178 159 183 174
2004-2005
2005-2006
2006-2007
2007-2008
2008-2009
2009-2010
Total TV
Source: BBM Canada - Sept. to Aug.
Vancouver DMA Annual Viewing Trends
Adults 18+, AMA (000), Total TVDaytime Mo-Su 10a-4p
296 297 318 313 319 329
2004-2005
2005-2006
2006-2007
2007-2008
2008-2009
2009-2010
Total TV
Source: BBM Canada - Sept. to Aug.
Vancouver DMA Annual Viewing Trends
Adults 18+, AMA (000), Total TVFringe Mo-Su 4-6p
519 519 552515 504
566
2004-2005
2005-2006
2006-2007
2007-2008
2008-2009
2009-2010
Total TV
Source: BBM Canada - Sept. to Aug.
Vancouver DMA Annual Viewing Trends
Adults 18+, AMA (000), Total TVNews Hour Mo-Su 6p-7p
717 718 759677 672
806
2004-2005
2005-2006
2006-2007
2007-2008
2008-2009
2009-2010
Total TV
Source: BBM Canada - Sept. to Aug.
Vancouver DMA Annual Viewing Trends
Adults 18+, AMA (000), Total TVPrime Time Mo-Su 6p-11p
900 915 951869 879
935
2004-2005
2005-2006
2006-2007
2007-2008
2008-2009
2009-2010
Total TV
Source: BBM Canada - Sept. to Aug.
Vancouver DMA Annual Viewing Trends
Adults 18+, AMA (000), Total TVPrime Time Mo-Su 7p-11p
945 964 999917 931 968
2004-2005
2005-2006
2006-2007
2007-2008
2008-2009
2009-2010
Total TV
Source: BBM Canada - Sept. to Aug.
Average Weekly Reach
Vancouver DMA, Adults 18+, By Daypart
Source: BBM Canada - Sept. to Aug.
Vancouver DMA Annual Viewing Trends
Adults 18+, Avg. Wkly. Reach (%), Total TVAll Day Mo-Su 6a-6a
98.8 98.1 98.4 98.7 97.3 99
2004-2005
2005-2006
2006-2007
2007-2008
2008-2009
2009-2010
Total TV
Source: BBM Canada - Sept. to Aug.
Vancouver DMA Annual Viewing Trends
Adults 18+, Avg. Wkly. Reach (%), Total TVMorning Mo-Su 6a-10a
49.0 47.9 48.9 47.6 50.2
67
2004-2005
2005-2006
2006-2007
2007-2008
2008-2009
2009-2010
Total TV
Source: BBM Canada - Sept. to Aug.
Vancouver DMA Annual Viewing Trends
Adults 18+, Avg. Wkly. Reach (%), Total TVDaytime Mo-Su 10a-4p
73 71 72 73 71
89
2004-2005
2005-2006
2006-2007
2007-2008
2008-2009
2009-2010
Total TV
Source: BBM Canada - Sept. to Aug.
Vancouver DMA Annual Viewing Trends
Adults 18+, Avg. Wkly. Reach (%), Total TVFringe Mo-Su 4p-6p
74.6 74.6 75.5 75.1 71.5
88
2004-2005
2005-2006
2006-2007
2007-2008
2008-2009
2009-2010
Total TV
Source: BBM Canada - Sept. to Aug.
Vancouver DMA Annual Viewing Trends
Adults 18+, Avg. Wkly. Reach (%), Total TVNews Hour Mo-Su 6p-7p
76.7 76.0 77.2 75.2 73.4
87.0
2004-2005
2005-2006
2006-2007
2007-2008
2008-2009
2009-2010
Total TV
Source: BBM Canada - Sept. to Aug.
Vancouver DMA Annual Viewing Trends
Adults 18+, Avg. Wkly. Reach (%), Total TVPrime Time Mo-Su 6p-11p
95.8 94.9 95.3 95.4 94.0 97.0
2004-2005
2005-2006
2006-2007
2007-2008
2008-2009
2009-2010
Total TV
Source: BBM Canada - Sept. to Aug.
Vancouver DMA Annual Viewing Trends
Adults 18+, Avg. Wkly. Reach (%), Total TVPrime Time Mo-Su 7p-11p
95.1 94.4 94.7 94.6 93.4 97
2004-2005
2005-2006
2006-2007
2007-2008
2008-2009
2009-2010
Total TV
Source: BBM Canada - Sept. to Aug.
Average Weekly Hours Viewed Per CapitaVancouver DMA, Adults 18+, By Daypart
Source: BBM Canada - Sept. to Aug.
Vancouver DMA Annual Viewing Trends
Adults 18+, Avg. Wkly. Hrs Viewed, Per Capita, Total TV
All Day Mo-Su 6a-6a27.9 27.4 28.126.4 26.5 27
2004-2005
2005-2006
2006-2007
2007-2008
2008-2009
2009-2010
Total TV
Source: BBM Canada - Sept. to Aug.
Vancouver DMA Annual Viewing Trends
Adults 18+, Avg. Wkly. Hrs Viewed, Per Capita, Total TV
Morning Mo-Su 6a-10a
1.7 1.7 1.8 1.6 1.8 1.7
2004-2005
2005-2006
2006-2007
2007-2008
2008-2009
2009-2010
Total TV
Source: BBM Canada - Sept. to Aug.
Vancouver DMA Annual Viewing Trends
Adults 18+, Avg. Wkly. Hrs Viewed, Per Capita, Total TV
Daytime Mo-Su 10a-4p
4.8 4.7 4.9 4.8 4.8 4.9
2004-2005
2005-2006
2006-2007
2007-2008
2008-2009
2009-2010
Total TV
Source: BBM Canada - Sept. to Aug.
Vancouver DMA Annual Viewing Trends
Adults 18+, Avg. Wkly. Hrs Viewed, Per Capita, Total TV
Fringe Mo-Su 4p-6p
2.8 2.7 2.9 2.6 2.5 2.8
2004-2005
2005-2006
2006-2007
2007-2008
2008-2009
2009-2010
Total TV
Source: BBM Canada - Sept. to Aug.
Vancouver DMA Annual Viewing Trends
Adults 18+, Avg. Wkly. Hrs Viewed, Per Capita, Total TV
News Hour Mo-Su 6p-7p
1.9 1.9 2.0 1.7 1.7 2.0
2004-2005
2005-2006
2006-2007
2007-2008
2008-2009
2009-2010
Total TV
Source: BBM Canada - Sept. to Aug.
Vancouver DMA Annual Viewing Trends
Adults 18+, Avg. Wkly. Hrs Viewed, Per Capita, Total TV
Prime Time Mo-Su 6p-11p
12.1 12.1 12.311.1 11.1
12
2004-2005
2005-2006
2006-2007
2007-2008
2008-2009
2009-2010
Total TV
Source: BBM Canada - Sept. to Aug.
Vancouver DMA Annual Viewing Trends
Adults 18+, Avg. Wkly. Hrs Viewed, Per Capita, Total TV
Prime Time Mo-Su 7p-11p
10.2 10.1 10.2 9.3 9.4 10
2004-2005
2005-2006
2006-2007
2007-2008
2008-2009
2009-2010
Total TV
Source: BBM Canada - Sept. to Aug.
