Vancouver DMA Annual Viewing Trends Adults 18-34, Total TV, By Daypart

25
Vancouver DMA Annual Viewing Trends Adults 18-34, Total TV, By Daypart Average Minute Audience (000) Average Weekly Reach (%) Average Weekly Hours Viewed (Per Cap) urce: BBM Canada - Sept. to Aug.

description

Vancouver DMA Annual Viewing Trends Adults 18-34, Total TV, By Daypart. Average Minute Audience (000) Average Weekly Reach (%) Average Weekly Hours Viewed (Per Cap). Source: BBM Canada - Sept. to Aug. Average Minute Audience. Vancouver DMA, Adults 18-34, By Daypart. - PowerPoint PPT Presentation

Transcript of Vancouver DMA Annual Viewing Trends Adults 18-34, Total TV, By Daypart

Page 1: Vancouver DMA Annual Viewing Trends Adults 18-34, Total TV, By Daypart

Vancouver DMA Annual Viewing Trends

Adults 18-34, Total TV, By Daypart

Average Minute Audience (000)Average Weekly Reach (%)

Average Weekly Hours Viewed (Per Cap)

Source: BBM Canada - Sept. to Aug.

Page 2: Vancouver DMA Annual Viewing Trends Adults 18-34, Total TV, By Daypart

Average Minute Audience

Vancouver DMA, Adults 18-34, By Daypart

Source: BBM Canada - Sept. to Aug.

Page 3: Vancouver DMA Annual Viewing Trends Adults 18-34, Total TV, By Daypart

Vancouver DMA Annual Viewing Trends

Adults 18-34, AMA (000), Total TVAll Day Mo-Su 2a-2a

2004-2005

2005-2006

2006-2007

2007-2008

2008-2009

2009-2010

2010-2011

0

22

44

66

88

110

Total TV

Source: BBM Canada - Sept. to Aug.

Page 4: Vancouver DMA Annual Viewing Trends Adults 18-34, Total TV, By Daypart

Vancouver DMA Annual Viewing Trends

Adults 18-34, AMA (000), Total TVMorning Mo-Su 6a-10a

2004-2005

2005-2006

2006-2007

2007-2008

2008-2009

2009-2010

2010-2011

0

8

16

24

32

40

Total TV

Source: BBM Canada - Sept. to Aug.

Page 5: Vancouver DMA Annual Viewing Trends Adults 18-34, Total TV, By Daypart

Vancouver DMA Annual Viewing Trends

Adults 18-34, AMA (000), Total TVDaytime Mo-Su 10a-4p

2004-2005

2005-2006

2006-2007

2007-2008

2008-2009

2009-2010

2010-2011

0

20

40

60

80

Total TV

Source: BBM Canada - Sept. to Aug.

Page 6: Vancouver DMA Annual Viewing Trends Adults 18-34, Total TV, By Daypart

Vancouver DMA Annual Viewing Trends

Adults 18-34, AMA (000), Total TVFringe Mo-Su 4-6p

2004-2005

2005-2006

2006-2007

2007-2008

2008-2009

2009-2010

2010-2011

0

50

100

150

Total TV

Source: BBM Canada - Sept. to Aug.

Page 7: Vancouver DMA Annual Viewing Trends Adults 18-34, Total TV, By Daypart

Vancouver DMA Annual Viewing Trends

Adults 18-34, AMA (000), Total TVNews Hour Mo-Su 6p-7p

2004-2005

2005-2006

2006-2007

2007-2008

2008-2009

2009-2010

2010-2011

0

40

80

120

160

Total TV

Source: BBM Canada - Sept. to Aug.

Page 8: Vancouver DMA Annual Viewing Trends Adults 18-34, Total TV, By Daypart

Vancouver DMA Annual Viewing Trends

Adults 18-34, AMA (000), Total TVPrime Time Mo-Su 6p-11p

2004-2005

2005-2006

2006-2007

2007-2008

2008-2009

2009-2010

2010-2011

0

50

100

150

200

250

Total TV

Source: BBM Canada - Sept. to Aug.

Page 9: Vancouver DMA Annual Viewing Trends Adults 18-34, Total TV, By Daypart

Vancouver DMA Annual Viewing Trends

Adults 18-34, AMA (000), Total TVPrime Time Mo-Su 7p-11p

2004-2005

2005-2006

2006-2007

2007-2008

2008-2009

2009-2010

2010-2011

0

50

100

150

200

250

Total TV

Source: BBM Canada - Sept. to Aug.

Page 10: Vancouver DMA Annual Viewing Trends Adults 18-34, Total TV, By Daypart

Average Weekly Reach

Vancouver DMA, Adults 18-34, By Daypart

Source: BBM Canada - Sept. to Aug.

Page 11: Vancouver DMA Annual Viewing Trends Adults 18-34, Total TV, By Daypart

Vancouver DMA Annual Viewing Trends

Adults 18-34, Avg. Wkly. Reach (%), Total TVAll Day Mo-Su 2a-2a

2004-2005

2005-2006

2006-2007

2007-2008

2008-2009

2009-2010

2010-2011

0

20

40

60

80

100

Total TV

Source: BBM Canada - Sept. to Aug.

Page 12: Vancouver DMA Annual Viewing Trends Adults 18-34, Total TV, By Daypart

Vancouver DMA Annual Viewing Trends

Adults 18-34, Avg. Wkly. Reach (%), Total TVMorning Mo-Su 6a-10a

2004-2005

2005-2006

2006-2007

2007-2008

2008-2009

2009-2010

2010-2011

0

20

40

60

Total TV

Source: BBM Canada - Sept. to Aug.

Page 13: Vancouver DMA Annual Viewing Trends Adults 18-34, Total TV, By Daypart

Vancouver DMA Annual Viewing Trends

Adults 18-34, Avg. Wkly. Reach (%), Total TVDaytime Mo-Su 10a-4p

2004-2005

2005-2006

2006-2007

2007-2008

2008-2009

2009-2010

2010-2011

0

20

40

60

80

100

Total TV

Source: BBM Canada - Sept. to Aug.

Page 14: Vancouver DMA Annual Viewing Trends Adults 18-34, Total TV, By Daypart

Vancouver DMA Annual Viewing Trends

Adults 18-34, Avg. Wkly. Reach (%), Total TVFringe Mo-Su 4p-6p

2004-2005

2005-2006

2006-2007

2007-2008

2008-2009

2009-2010

2010-2011

0

20

40

60

80

100

Total TV

Source: BBM Canada - Sept. to Aug.

Page 15: Vancouver DMA Annual Viewing Trends Adults 18-34, Total TV, By Daypart

Vancouver DMA Annual Viewing Trends

Adults 18-34, Avg. Wkly. Reach (%), Total TVNews Hour Mo-Su 6p-7p

2004-2005

2005-2006

2006-2007

2007-2008

2008-2009

2009-2010

2010-2011

0

20

40

60

80

100

Total TV

Source: BBM Canada - Sept. to Aug.

Page 16: Vancouver DMA Annual Viewing Trends Adults 18-34, Total TV, By Daypart

Vancouver DMA Annual Viewing Trends

Adults 18-34, Avg. Wkly. Reach (%), Total TVPrime Time Mo-Su 6p-11p

2004-2005

2005-2006

2006-2007

2007-2008

2008-2009

2009-2010

2010-2011

0

20

40

60

80

100

Total TV

Source: BBM Canada - Sept. to Aug.

Page 17: Vancouver DMA Annual Viewing Trends Adults 18-34, Total TV, By Daypart

Vancouver DMA Annual Viewing Trends

Adults 18-34, Avg. Wkly. Reach (%), Total TVPrime Time Mo-Su 7p-11p

2004-2005

2005-2006

2006-2007

2007-2008

2008-2009

2009-2010

2010-2011

0

20

40

60

80

100

Total TV

Source: BBM Canada - Sept. to Aug.

Page 18: Vancouver DMA Annual Viewing Trends Adults 18-34, Total TV, By Daypart

Average Weekly Hours Viewed Per Capita

Vancouver DMA, Adults 18-34, By Daypart

Source: BBM Canada - Sept. to Aug.

Page 19: Vancouver DMA Annual Viewing Trends Adults 18-34, Total TV, By Daypart

Vancouver DMA Annual Viewing Trends

Adults 18-34, Avg. Wkly. Hrs Viewed, Per Capita, Total TV

All Day Mo-Su 2a-2a

2004-2005

2005-2006

2006-2007

2007-2008

2008-2009

2009-2010

2010-2011

0

5

10

15

20

25

Total TV

Source: BBM Canada - Sept. to Aug.

Page 20: Vancouver DMA Annual Viewing Trends Adults 18-34, Total TV, By Daypart

Vancouver DMA Annual Viewing Trends

Adults 18-34, Avg. Wkly. Hrs Viewed, Per Capita, Total TV

Morning Mo-Su 6a-10a

2004-2005

2005-2006

2006-2007

2007-2008

2008-2009

2009-2010

2010-2011

0

0.5

1

1.5

Total TV

Source: BBM Canada - Sept. to Aug.

Page 21: Vancouver DMA Annual Viewing Trends Adults 18-34, Total TV, By Daypart

Vancouver DMA Annual Viewing Trends

Adults 18-34, Avg. Wkly. Hrs Viewed, Per Capita, Total TV

Daytime Mo-Su 10a-4p

2004-2005

2005-2006

2006-2007

2007-2008

2008-2009

2009-2010

2010-2011

0

1

2

3

4

5

Total TV

Source: BBM Canada - Sept. to Aug.

Page 22: Vancouver DMA Annual Viewing Trends Adults 18-34, Total TV, By Daypart

Vancouver DMA Annual Viewing Trends

Adults 18-34, Avg. Wkly. Hrs Viewed, Per Capita, Total TV

Fringe Mo-Su 4p-6p

2004-2005

2005-2006

2006-2007

2007-2008

2008-2009

2009-2010

2010-2011

0

0.5

1

1.5

2

2.5

Total TV

Source: BBM Canada - Sept. to Aug.

Page 23: Vancouver DMA Annual Viewing Trends Adults 18-34, Total TV, By Daypart

Vancouver DMA Annual Viewing Trends

Adults 18-34, Avg. Wkly. Hrs Viewed, Per Capita, Total TV

News Hour Mo-Su 6p-7p

2004-2005

2005-2006

2006-2007

2007-2008

2008-2009

2009-2010

2010-2011

0

0.5

1

1.5

Total TV

Source: BBM Canada - Sept. to Aug.

Page 24: Vancouver DMA Annual Viewing Trends Adults 18-34, Total TV, By Daypart

Vancouver DMA Annual Viewing Trends

Adults 18-34, Avg. Wkly. Hrs Viewed, Per Capita, Total TV

Prime Time Mo-Su 6p-11p

2004-2005

2005-2006

2006-2007

2007-2008

2008-2009

2009-2010

2010-2011

0

2

4

6

8

10

Total TV

Source: BBM Canada - Sept. to Aug.

Page 25: Vancouver DMA Annual Viewing Trends Adults 18-34, Total TV, By Daypart

Vancouver DMA Annual Viewing Trends

Adults 18-34, Avg. Wkly. Hrs Viewed, Per Capita, Total TV

Prime Time Mo-Su 7p-11p

2004-2005

2005-2006

2006-2007

2007-2008

2008-2009

2009-2010

2010-2011

0

2

4

6

8

Total TV

Source: BBM Canada - Sept. to Aug.