eleven SELECTION DAYS #5

VALUE PROPOSITION

YOU HAVE TO MAKE MEANING*

INCREASE THE QUALITY OF LIFERIGHT A WRONGPREVENT THE END OF SOMETHING GOOD

*GUY KAWASAKI

YOU HAVE TO MAKE MEANING

INCREASE THE QUALITY OF LIFERIGHT A WRONGPREVENT THE END OF SOMETHING GOOD

SO WHAT THE F* IS VALUE PROP?

FOR (TARGET CUSTOMERS)WHO ARE NOT HAPPY WITH (CURRENT ALTERNATIVE)OUR PRODUCT IS (NEW PRODUCT)THAT PROVIDES (KEY PROBLEM SOLVING CAPABILITY)UNLIKE (THE PRODUCT ALTERNATIVE)

FOR (STARTUPS IN CEE)WHO ARE NOT HAPPY WITH (FFF)OUR PRODUCT IS (ELEVEN)THAT PROVIDES (FUNDING, MENTORSHIP AND NETWORK)UNLIKE (FFF)

DEFINE

IDEAS ARE USELESS UNLESS…

… THEY SOLVE A PROLEM

FOUR TYPES OF PROBLEMS WORTH SOLVING

1. UNWORKABLE

FOUR TYPES OF PROBLEMS WORTH SOLVING

1. UNWORKABLE2. UNAVOIDABLE

FOUR TYPES OF PROBLEMS WORTH SOLVING

1. UNWORKABLE2. UNAVOIDABLE3. URGENT

FOUR TYPES OF PROBLEMS WORTH SOLVING

1. UNWORKABLE2. UNAVOIDABLE3. URGENT4. UNDERSERVED

YOU DISCOVERED A PROBLEM!

APPLY IDEA NOW

THE SOLUTION

FASTER – BETTER - CHEAPERDOES NOT WORK!

IT HAS TO BE BREAKTHROUGH

IT HAS TO BE BREAKTHROUGH

DISCONTINOUS INNOVATION

IT HAS TO BE BREAKTHROUGH

DISCONTINOUS INNOVATIONDEFENSIBLE TECHNOLOGY

IT HAS TO BE BREAKTHROUGH

DISCONTINOUS INNOVATIONDEFENSIBLE TECHNOLOGYDISRUPTIVE BUSINESS MODEL

DEFINEEVALUATE

BEFORE

AFTERQUALITATIVE EVALUATION

GAIN VS. PAIN RATIO

QUANTITATIVE EVALUATION

MOMENTUM

DEFINEEVALUATEBUILD

BUILD SOMETHING YOU ARE GOOD AT

THANK YOU

@dilyan_about.me/dilyan