Utilizing Recruitment Advertising to Expand your Reach and Get Better Candidates

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Secrets from a Marketing Geek: Utilizing Recruitment Advertising to Expand your Reach and Get Better Candidates

description

Register for more recruitment webinars here: http://www.bright.com/recruiter/webinars Advertising is nothing new to recruiters - each time you post a job to job board, you're advertising. Many recruiters are also paying per click or impression on job sites, search engines and social media to drive additional traffic and awareness. Whether you're new to recruitment advertising or a seasoned pro, join us for this 30 minute webinar to learn some advertising secrets from a marketing geek. We'll cover: -Finding the best channels to promote your job -Writing a killer job ad -Getting potential candidates to show interest (convert)

Transcript of Utilizing Recruitment Advertising to Expand your Reach and Get Better Candidates

Page 1: Utilizing Recruitment Advertising to Expand your Reach and Get Better Candidates

Secrets from a Marketing Geek:Utilizing Recruitment Advertising to Expand your Reach and Get Better Candidates

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Write your Job Description

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Stand out from the crowd.

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Choose your Channels

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Choices, choices

• Job Boards – pay to post and pay per click• Search Engines – pay per click and pay per

impression• Social Media – pay per click

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Optimize

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Choose Keywords Wisely

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Test everything

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Thank You!

• Questions? [email protected]• Register for more webinars at

bright.com/recruiter/webinars• Find us online:– LinkedIn– Twitter– Google Plus

• Start your free trial of Bright Recruiter: bright.com/register/employer