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User Experience: Surprise And Delight Me
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User Experience: Surprise & Delight Me (The Secret to Awesome Design) Kristin Colier Technology Troubadour @kcolier KristinColier.com 1
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User Experience should be more than just "not too frustrating" but actually surprise, delight or enhance our lives... Presented at Product Camp Aug 21, 2010
Transcript of User Experience: Surprise And Delight Me
1
User Experience: Surprise & Delight Me
(The Secret to Awesome Design)
Kristin ColierTechnology Troubadour
@kcolier
KristinColier.com
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Awesome Design
Y-WaterYves Behar
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Awesome Design
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Awesome Design
Twist & Shout! Michael Lambert
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Awesome Design
SmilecupPsycho
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Awesome Design
Spiral Shoe for LacosteZaha Hadid
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Awesome Design
Oops Jake Cress
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What makes it awesome?
User
Context
Function
PracticalityEmotion
Expectation
Awesome Design
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How do we get there?
User
Context
Function
PracticalityEmotion
Expectation
What else is this like?
Would I use it during lunch?
Childhood memories?
Could it be more fun?
Could it do more?
Can I bring it on vacation?
Does it fit with my life goals?
Will my peers approve?
Is it worth it?
What would mom say?
Does it resonate?
Does this make my life more or less complicated?
How does it make me feel?
What am I missing?
Should it do less?
Would I give it as a gift?
What about me?
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Think Different
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Consumer Trends
• Too Many Choices
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Consumer Trends
• Too ManyChoices
• Too MuchStuff
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Consumer Trends
• Too ManyChoices
• Too MuchStuff
“stuffication”
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Awesome Design Stands Out
Lamps for Channels Samuel Chan
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Think Different
“Why join the Navy when you can be a pirate?”
-Steve Jobs
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Awesome Design
Yeah, but…
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Awesome Design
• Myth 1: Design must be complicated to be awesome.
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Awesome Design
• Myth 2: Design must be costly to be effective.
• Number of speeders dropped 53%• Signs cost about 98% less than a using a speed camera
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Awesome Design
• Myth 3: There’s not enough time for really good design.
“Never underestimate the
power of user interface and good product design…”
- Aaron Patzer, Founder of Mint.com
Sold to Intuit for $170 Million
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Awesome Design
Focus on the User Experience:
Surprise & Delight Me
… and create something awesome. Untitled Flower JarAlessandro Bêda
