UPA International 2011 Awards

presented by Silvia C. ZimmermannPresident UPA International 2009-2011

20 Years of UPA

Fotostream by Tom Tullis on Flicker

UPA Membership Growth

35 10‘400

UPA Country Growth

1 44

UPA Regional Outreach

5 Regions

AsiaEuropeNorth AmericaSouth AmericaMEAO

UPA global conferences• User Friendly China

600+• UXeperience Russia/UPA Europe 500+• Testistanbul/UPA Istanbul

700• MC Germany/German UPA

400+• UPA Boston

500+… plus many, many more UX conferences with

UPA International involvement...

UPA DNA• Most inclusive network of Usability and UX

practitioners worldwide• UPA fosters a culture of community thinking• UPA allows for individual creativity and growth• UPA members share a social identity

Social Value Social Position

Industry Trends

Search Usability UX HCI Experience Design CHI Design Desktop Computing

Context Aware Computing Smart Objects Mobile Computing SocialCurate Need for Innovation

Social Position

What can we as an association do to ensure that our social value and our social position does not dilute in the current environment of social change?

UPA Chapter Award Germany

For its continuous growth and activities, including the developmentof the first UPA certification program, organizing WUD events inGermany, and hosting the 2010 UPA International Conference in Munich.

UPA Chapter Award Japan

For its bringing the Japanese UX community to the UPA International family and for holding excellent local activitiesincluding WUD 2010 in Tokyo.

Fotostream by Tokyo Interactions on Flicker

UPA International Student Design Competition

Team CanadaProject Name: Wearable Technology in a Physical Rehabilitation Environment

School: McGill University, Montreal, Canada

Students: Andrew Sutcliffe, Jun Ye Yu, John ToddFaculty

Supervisor: Jeremy Cooperstock

Team SingaporeProject Name: Stop For Me, Bus!

School: National University of Singapore, Singapore

Students: Pan Wei Hao, Phetmany Xaychaleune, Yee Puay Yip Karen, Yin Yue, Zee Zheng Kang Benjamin

Faculty Supervisor: Foong Pin Sym

Team Mexico Project Name: TIMI: A System to Help Indigenous Groups in the Use of Public Transportation

School: Universidad Tecnológica de la Mixteca, Oaxaca, México

Students: Hermenegildo Fernández Santos, René Mecott Ríos, Raquel Pérez Domínguez

Faculty Supervisor: Mario Moreno

UPA Service Award

Chris KosterFor his energy and professionalism in his work as Assistant Editor, Associate Managing Editor, and Managing Editor of the UPA Usability Experience Magazine from 2005 to today.

UPA Service Award

Avi ParushFor his contributions to UPA and to the profession through his work as the founder andEditor-in-Chief of the Journal of Usability Studies (JUS).

UPA Service Award

Toshikazu ShinoharaFor his important contribution of making the Japan UPA Chapter real as well as his continuous support to and participation in UPA Asia from 2009 to 2010.

UPA Service Award

Toyohiro KanayamaFor his tireless work in organizing UX professionals to create the Japan UPA Chapter and for his leadership in establishing strong worldwide relationships.

UPA Lifetime Achievement Award

Thomas S. Tullis, PhDFor his leadership in the usability field for over 30 years; his commitment to education in the UX field; his research and publications, especially around UX metrics and his quantitative approaches; and his ambassadorship of the field.

THANK YOU UPA!

For 20 years of…

Sustainable VisionsStrong LeadershipShared values

Silvia C. ZimmermannPresident UPA International

@SZimmermannsilvia.zimmermann@usability.ch