UNIT III: MONOPOLY & OLIGOPOLY Monopoly Oligopoly Strategic Competition 7/30.

UNIT III: MONOPOLY & OLIGOPOLY

• Monopoly• Oligopoly• Strategic Competition7/30

Strategic Competition

• Prisoner’s Dilemma• Repeated Games• Discounting• The Folk Theorem• Cartel Enforcement

The Prisoner’s Dilemma

In years in jail Player 2

Confess Don’t

Confess

Player 1

Don’t

-10, -10 0, -20

-20, 0 -1, -1

GAME 1.


In years in jail Player 2

Confess Don’t

Confess

Player 1

Don’t

-10, -10 0, -20

-20, 0 -1, -1

The pair of dominant strategies (Confess, Confess)is a Nash Eq.

GAME 1.


Each player has a dominant strategy. Yet the outcome (-10, -10) is pareto inefficient.

Is this a result of imperfect information? What would happen if the players could communicate?

What would happen if the game were repeated? A finite number of times? An infinite or unknown number of times?

What would happen if rather than 2, there were many players?

Repeated Games

Some Questions:

• What happens when a game is repeated? • Can threats and promises about the future

influence behavior in the present?• Cheap talk• Finitely repeated games: Backward induction• Indefinitely repeated games: Trigger strategies

Repeated Games

Examples of Repeated Prisoner’s Dilemma

• Cartel enforcement• Transboundary pollution• Common property resources• Arms races

The Tragedy of the Commons

Free-rider Problems

Can threats and promises about future actions influence behavior in the present?

Consider the following game, played 2X:

C 3,3 0,5

D 5,0 1,1

Repeated Games

C D

See Gibbons: 82-104.

Repeated Games

Draw the extensive form game:

(3,3) (0,5) (5,0) (1,1)

(6,6) (3,8) (8,3) (4,4) (3,8)(0,10)(5,5)(1,6)(8,3) (5,5)(10,0) (6,1) (4,4) (1,6) (6,1) (2,2)

Repeated Games

Now, consider three repeated game strategies:

D (ALWAYS DEFECT): Defect on every move.

C (ALWAYS COOPERATE): Cooperate on every move.

T (TRIGGER): Cooperate on the first move, then cooperate after the other cooperates. If the other defects, then defect forever.

Repeated Games

If the game is played twice, the V(alue) to a player using ALWAYS DEFECT (D) against an opponent using ALWAYS DEFECT(D) is:

V (D/D) = 1 + 1 = 2, and so on. . . V (C/C) = 3 + 3 = 6V (T/T) = 3 + 3 = 6V (D/C) = 5 + 5 = 10V (D/T) = 5 + 1 = 6V (C/D) = 0 + 0 = 0V (C/T) = 3 + 3 = 6

V (T/D) = 0 + 1 = 1V (T/C) = 3 + 3 = 6

Repeated Games

And 3x:

V (D/D) = 1 + 1 + 1 = 3 V (C/C) = 3 + 3 + 3 = 9V (T/T) = 3 + 3 + 3 = 9V (D/C) = 5 + 5 + 5 = 15V (D/T) = 5 + 1 + 1 = 7V (C/D) = 0 + 0 + 0 = 0V (C/T) = 3 + 3 + 3 = 9

V (T/D) = 0 + 1 + 1 = 2V (T/C) = 3 + 3 + 3 = 9

Repeated Games

Time average payoffs: n=3

V (D/D) = 1 + 1 + 1 = 3 /3 = 1V (C/C) = 3 + 3 + 3 = 9 /3 = 3V (T/T) = 3 + 3 + 3 = 9 /3 = 3V (D/C) = 5 + 5 + 5 = 15 /3 = 5V (D/T) = 5 + 1 + 1 = 7 /3 = 7/3V (C/D) = 0 + 0 + 0 = 0 /3 = 0V (C/T) = 3 + 3 + 3 = 9 /3 = 3

V (T/D) = 0 + 1 + 1 = 2 /3 = 2/3

V (T/C) = 3 + 3 + 3 = 9 /3 = 3

Repeated Games

Time average payoffs: n

V (D/D) = 1 + 1 + 1 + ... /n = 1V (C/C) = 3 + 3 + 3 + ... /n = 3V (T/T) = 3 + 3 + 3 + ... /n = 3V (D/C) = 5 + 5 + 5 + ... /n = 5V (D/T) = 5 + 1 + 1 + ... /n = 1 + V (C/D) = 0 + 0 + 0 + ... /n = 0V (C/T) = 3 + 3 + 3 + … /n = 3

V (T/D) = 0 + 1 + 1 + ... /n = 1 -

V (T/C) = 3 + 3 + 3 + ... /n = 3

Repeated Games Now draw the matrix form of this game:

1x

T 3,3 0,5 3,3

C 3,3 0,5 3,3

D 5,0 1,1 5,0

C D T

Repeated Games

T 3,3 1-1+ 3,3

C 3,3 0,5 3,3

D 5,0 1,1 1+,1-

C D T

If the game is repeated, ALWAYS DEFECTis no longer dominant.

Time Average

Payoffs

Repeated Games

T 3,3 1-1+ 3,3

C 3,3 0,5 3,3

D 5,0 1,1 1+,1-

C D T

… and TRIGGERachieves “a NE with itself.”

Repeated Games

Time Average

Payoffs

T(emptation) >R(eward)>P(unishment)>S(ucker)

T R,R P-P+ R,R

C R,R S,T R,R

D T,S P,P P+,P-

C D T

Discounting

The discount parameter, , is the weight of the next payoff relative to the current payoff.

In a indefinitely repeated game, can also be interpreted as the likelihood of the game continuing for another round (so that the expected number of moves per game is 1/(1-)).

The V(alue) to someone using ALWAYS DEFECT (D) when playing with someone using TRIGGER (T) is the sum of T for the first move, P for the second, 2P for the third, and so on (Axelrod: 13-4):

V (D/T) = T + P + 2P + …

“The Shadow of the Future”

Discounting

Writing this as V (D/T) = T + P + 2P +..., we have the following:

V (D/D) = P + P + 2P + … = P/(1-)

V (C/C) = R + R + 2R + … = R/(1-)

V (T/T) = R + R + 2R + … = R/(1-)

V (D/C) = T + T + 2T + … = T/(1-)

V (D/T) = T + P + 2P + … = T+ P/(1-)

V (C/D) = S + S + 2S + … = S/(1-)

V (C/T) = R + R + 2R + … = R/(1- )

V (T/D) = S + P + 2P + … = S+ P/(1-)

V (T/C) = R + R + 2R + … = R/(1- )

T

C

D

DiscountedPayoffs

T > R > P > S 0 > > 1

T weakly dominates C

R/(1-) S/(1-) R/(1-)

R/(1-) T/(1-) R/(1-)T/(1-) P/(1-) T + P/(1-)

S/(1-) P/(1-) S + P/(1-)

Discounting

C D T

R/(1-) S + P/(1-) R/(1- )

R/(1-) T + P/(1-) R/(1-)

Discounting

Now consider what happens to these values as varies (from 0-1):

V (D/D) = P + P + 2P + … = P/(1-)

V (C/C) = R + R + 2R + … = R/(1-)

V (T/T) = R + R + 2R + … = R/(1-)

V (D/C) = T + T + 2T + … = T/(1-)

V (D/T) = T + P + 2P + … = T+ P/(1-)

V (C/D) = S + S + 2S + … = S/(1-)

V (C/T) = R + R + 2R + … = R/(1- )

V (T/D) = S + P + 2P + … = S+ P/(1-)

V (T/C) = R + R + 2R + … = R/(1- )

Discounting


V (D/D) = P + P + 2P + … = P+ P/(1-) V (C/C) = R + R + 2R + … = R/(1-)

V (T/T) = R + R + 2R + … = R/(1-)

V (D/C) = T + T + 2T + … = T/(1-)

V (D/T) = T + P + 2P + … = T+ P/(1-)

V (C/D) = S + S + 2S + … = S/(1-)

V (C/T) = R + R + 2R + … = R/(1- )

V (T/D) = S + P + 2P + … = S+ P/(1-) V (T/C) = R + R + 2R + … = R/(1- )

V(D/D) > V(T/D) D is a best response to D

Discounting


V (D/D) = P + P + 2P + … = P+ P/(1-)

V (C/C) = R + R + 2R + … = R/(1-)

V (T/T) = R + R + 2R + … = R/(1-)

V (D/C) = T + T + 2T + … = T/(1-)

V (D/T) = T + P + 2P + … = T+ P/(1-)

V (C/D) = S + S + 2S + … = S/(1-)

V (C/T) = R + R + 2R + … = R/(1- )

V (T/D) = S + P + 2P + … = S+ P/(1-)

V (T/C) = R + R + 2R + … = R/(1- )

2

1

3

?

Discounting


For all values of : V(D/T) > V(D/D) > V(T/D) V(T/T) > V(D/D) > V(T/D)

Is there a value of s.t., V(D/T) = V(T/T)? Call this *.

If < *, the following ordering hold:

V(D/T) > V(T/T) > V(D/D) > V(T/D)

D is dominant: GAME SOLVED

V(D/T) = V(T/T)T+P(1-) = R/(1-) T-t+P = R T-R = (T-P)

* = (T-R)/(T-P)

?

Discounting


For all values of : V(D/T) > V(D/D) > V(T/D) V(T/T) > V(D/D) > V(T/D)

Is there a value of s.t., V(D/T) = V(T/T)? Call this *.

* = (T-R)/(T-P)

If > *, the following ordering hold:

V(T/T) > V(D/T) > V(D/D) > V(T/D)

D is a best response to D; T is a best response to T; multiple NE.

Discounting

V(T/T) = R/(1-)

* 1

V

TR

Graphically:

The V(alue) to a player using ALWAYSDEFECT (D) against TRIGGER (T), and the V(T/T) as a functionof the discount

parameter ()

V(D/T) = T + P/(1-)

The Folk Theorem

(R,R)

(T,S)

(S,T)

(P,P)

The payoff set of the repeated PD is the convex closure of the points [(T,S); (R,R); (S,T); (P,P)].

The Folk Theorem

(R,R)

(T,S)

(S,T)

(P,P)

The shaded area is the set of payoffs that Pareto-dominate the one-shot NE (P,P).

The Folk Theorem

(R,R)

(T,S)

(S,T)

(P,P)

Theorem: Any payoff that pareto-dominates the one-shot NE can be supported in a SPNE of the repeated game, if the discount parameter is sufficiently high.

The Folk Theorem

(R,R)

(T,S)

(S,T)

(P,P)

In other words, in the repeatedgame, if the future matters “enough”i.e., ( > *),there are zillions of equilibria!

• The theorem tells us that in general, repeated games give rise to a very large set of Nash equilibria. In the repeated PD, these are pareto-rankable, i.e., some are efficient and some are not.

• In this context, evolution can be seen as a process that selects for repeated game strategies with efficient payoffs.

“Survival of the Fittest”

The Folk Theorem

Cartel Enforcement

Consider a market in which two identical firms can produce a good with a marginal cost of $1 per unit. The market demand function is given by:

P = 7 – Q

Assume that the firms choose prices. If the two firms choose different prices, the one with the lower price gets all the customers; if they choose the same price, they split the market demand.

What is the Nash Equilibrium of this game?

Cartel Enforcement

Consider a market in which two identical firms can produce a good with a marginal cost of $1 per unit. The market demand function is given by:

P = 7 – Q

Now suppose that the firms compete repeatedly, and each firm attempts to maximize the discounted value of its profits ( < 1).

What if this pair of Bertrand duopolists try to behave as a monopolist (w/2 plants)?

Cartel Enforcement

What if a pair of Bertrand duopolists try to behave as a monopolist (w/2 plants)?

P = 7 – Q; TCi = qi

Monopoly Bertrand Duopoly

= TR – TC Q = q1 + q2 = PQ – Q Pb = MC = 1; Qb = 6= (7-Q)Q - Q = 7Q - Q2 - Q

FOC: 7-2Q-1 = 0 => Qm = 3; Pm = 4

w/2 plants: q1 = q2 = 1.5 q1 = q2 = 31= 2 = 4.5 = 2 = 0

Cartel Enforcement

What if a pair of Bertrand duopolists try to behave as a monopolist (w/2 plants)?

Promise: I’ll charge Pm = 4, if you do.Threat: I’ll charge Pb = 1, forever, if you deviate.

4.5 … 4.5 … 4.5 … 4.5 … 4.5 … 4.5 … 4.5 = (4.5)/(1-4.5 … 4.5 … 4.5 … 9 … 0 … 0 … 0

If is sufficiently high, the threat will be credible, and the pair of trigger strategies is a Nash equilibrium.

* = 0.5

Trigger Strategy

Current gain from deviation =

4.5

Future gain from cooperation =

(4.5)/(1-)

UNIT IV: INFORMATION & WELFARE

• Decision under Uncertainty• Externalities & Public Goods • Review

Decision under Uncertainty

In UNIT I we assumed that consumers have perfect information about the possible options they face (their income and prices); and about the utility consequences of their choices (their preferences).

Now, we will ask whether our model can be extended to deal with more realistic cases in which decisions are made without perfect information.

We will also ask how imperfect (asymmetric) information affects market outcomes and their welfare consequences.


The Economics of Information: How can I maximize utility given incomplete info? How much info should I gather? We can distinguish between 2 sources of uncertainty:

• The behavior of other actors (strategic uncertainty)

• states of nature (natural uncertainty)

– Will it rain? Or not?

– Is there oil in the drilling hole?

– Will the roulette wheel come up red? (1 -- 35)

– Is the car a lemon?


The Economics of Information: How can I maximize utility given incomplete info? How much info should I gather? We can distinguish between 2 sources of uncertainty:

• states of nature (natural uncertainty)

– Will it rain? Or not? – Is there oil in the drilling hole?– Will the roulette wheel come up red? (1 -- 35)– Is the car a lemon?


• Expected Value v. Expected Utility• Risk Preferences• Reducing Risk: Insurance• Contingent Consumption• Adverse Selection (and Moral Hazard)

Expected Value & Expected UtilityWhich would you prefer?

A) 50-50 chance of winning $30,000 or losing $5,000

B) Sure thing of $10,000

How much would you be willing to pay for the chance to win $2n if the head comes up on nth flip?

2(1/2) + 4(1/4) + … = 1 + 1 + … =

Expected Value & Expected Utility

How much would you be willing to pay for the chance to win $2n if a heads comes up on nth flip?

Expected Value (EV): the sum of the value (V) of each possible state, weighted by the probability () of that state occurring.

On 1 flip:

(H) = ½ (2) + 4(1/4) + … = 1 + 1 + … =




On 1 flip:

EV = (V)H = (½)2 + 4(1/4) + … = 1 + 1 + … =




On nth flip:

EV(Hn) = ½n(2n) + 4(1/4) + … = 1 + 1 + … =




On nth flip:

EV(Hn) = ½n(2n) + 4(1/4) + … = 1 + 1 + … =

½ ½

¼ ¼

½ ¼ 88

EV(H)=½(2)+(1/4)4+(1/8)8Flip 1: Win $2

Flip 2: Win $4

Flip 3: Win $8

H T

H T

H T




On n flips:

EV(H)=(½)2+(1/4)4+(1/8)8+…=1+1+1+…= infinity

So, you’d be willing to pay an awful lot?

What’s going on here?

Expected Value & Expected UtilityWith examples such as these, David Bernoulli (1738) observed that rational agents often behave contrary to expected value maximization. Instead, they maximize:

Expected Utility (EU): the sum of the utility of each possible state, weighted by the probability of that state occurring.

EU = 1(U(s1)) + 2(U(s2)) + … n(U(sn))

Where is the probability of that state occurring. arise because utility will be a non-linear function of “wealth”.

Expected Value & Expected UtilityWith examples such as these, David Bernoulli (1738) observed that rational agents often behave contrary to expected value maximization. Instead, they maximize:

Expected Utility (EU): the sum of the utility of each possible state, weighted by the probability of that state occurring.

Rankings of expected values and expected utilities need not be the same! Differences arise because utility will be a non-linear function of “wealth” and will depend on endowments.

* or “income” or “consumption”

*


Diminishing Marginal Utility: The intrinsic worth of wealth increases with wealth, but at a diminishing rate.

5 10 15 W

UU(15)

U(10)

U(5)

von Neumann-Morgenstern Utility Indexes

MU = ½W-½ U = W½

MU = 1/W U = lnW

For 2 states:

EU = (U(Wi)) + (1-)(U(Wj))

MRS = (/(1-))MUi/MUj

Risk Preferences

A risk averse consumer will prefer a certain income to a risky income with the same expected value.

5 CE 10 15 W

UU(15)

U(10)

U(5)

.5U(5) +.5U(15)

The chord represents the chance to

win $5 or $15.

Risk Preferences

A risk averse consumer will prefer a certain income to a risky income with the same expected value.

5 CE 10 15 W

UU(15)

U(10)

U(5)

.5U(5) +.5U(15) Certainty Equivalent (CE) of an equal chance of

winning $5 and $15

Risk Premium = 10 – CE

Risk Preferences

A risk loving consumer will prefer a risky income to a certain income with the same expected value.

5 CE 10 15 W

U

U(15)

.5U(5) +.5U(15)

U(5) U(10)

Risk Preferences

A risk neutral consumer is indifferent between a risky income and a certain income with the same expected value.

5 CE 10 15 W

U

U(15)

U(10)

U(5)

Risk Preferences

A risk neutral consumer is indifferent between a risky income and a certain income with the same expected value.

5 CE 10 15 W

U

U(15)

U(10)

U(5)

Do any of these cases violate any of our assumptions about well-behaved preferences?

Draw a set of indifference curves for each case.

Risk and Insurance

A risk averse consumer will prefer a certain income to a risky income with the same expected value. Given the opportunity, therefore, she will attempt to smooth the variability of her wealth, by spreading (or diversifying) her risks across states.

Insurance offers a way to buy wealth in the event of a low wealth (or “bad”) state, by transferring some wealth from the “good” to the “bad” state.

Risk and Insurance

A risk averse consumer has wealth of $35,000, including a car worth $10,000. There is a 1/100 chance that the car will be stolen.

So there is a 0.01 chance his wealth will be $25,000 and a 0.99 chance it will be $35,000.

EW = 0.01(25000) + 0.99(35000)

Buying insurance can change this distribution.

Risk and Insurance

If his car is stolen, his wealth will be $25,000; if it is not stolen, his wealth will be $35,000. Buying insurance is transferring wealth from the “good” to the “bad” state.

$25,000 Wb

Wg

$35,000

Suppose he can by $1000 insurance at a premium of $1/100.

= .01

How much insurance will he buy?he buy?

?

Risk and Insurance


$25,000 Wb

Wg

$35,000

Given the chance to buy insurance at an “actuarily fair” price

(i.e., = ), a risk averse consumer will

fully insure.

Equalizing wealth across states.

he buy?

34,900

34,900

Certainty Line

Risk and Insurance

Insurance is a way to allocate wealth across possible states of the world. In essence, he is purchasing contingent claims on consumption (wealth) in the two states. So we can solve in the usual way:

Eb Wb

Wg

Eg

More generally:

E = EndowmentK = dollars of insurance

= premium

?

Eg - K

Eb + K - K

Endowment

Contingent Consumption


$25,000 Wb

Wg

$35,00035000 - k

25,000 + K - K

Now suppose the premium rises to $1.10/100 ( = .011).

His vN-M Index: U = lnW

How much insurance will he buy?

Endowment



$25,000 Wb

Wg

$35,000

Slope(m) = Wg/Wb

= -K/(K-K)

= -/(1-)

= Pb

1- = Pg

Not to scale

m = -Pb/Pg



$25,000 Wb

Wg

$35,000Wg*

Wb*

Budget Constraint:

Wg = m(Wb) + Wg(int)

Wg = -(.011/.989)Wb + 35278

Not to scale

m = -.0111



$25,000 Wb

Wg

$35,000Wg*

Wb*

U = lnW

EU = (U(Wb)) + (1-)(U(Wg))

MRS = (/(1-))MUb/MUg = (.01/.99)(Wg/Wb)

= P(Wb)/P(Wg)= /(1-)

Not to scale


If his can is stolen, his wealth will be $25,000; if it is not stolen, his wealth will be $35,000. Buying insurance is transferring wealth from the “good” to the “bad” state.

$25,000 Wb

Wg

$35,000Wg*

Wb*

MRS = (.01/.99)(Wg/Wb)

Pb/Pg = /(1-)

MRS = Pb/Pg => Wb = .909Wg

Wg = -(.011/.989)Wb + 35278

Wg = $ 34925

Not to scale


If his can is stolen, his wealth will be $25,000; if it is not stolen, his wealth will be $35,000. Buying insurance is transferring wealth from the “good” to the “bad” state.

$25,000 Wb

Wg

$35,000Wg*=34925

Wb*=31743

Wg = $ 34925

So he pays $75 for $6818 of ins

Not to scale


How would the answer change for a risk lover?

Eb Wb

Wg

Eg

A risk lover will maximize utility (reach her highest indifference curve) in a corner solution. In

this case, remaining at the endowment.

Adverse Selection

Consider the market for drivers insurance:

“Good” drivers have accidents with prob = 0.2“Bad” = 0.8

Good and bad drivers are equally distributed in population.

At the actuarially fair price of $0.50/$1 coverage:– for good drivers price is too high -> don’t insure– for bad too low -> insure

Bad drivers are “selected in”; good are “selected out”

What price would an actuarially fair insurance company charge?

Adverse Selection






Driver quality is a hidden characteristic

Adverse Selection






Asymmetric Information

Acquiring a Company

BUYER represents Company A (the Acquirer), which is currently considering make a tender offer to acquire Company T (the Target) from SELLER. BUYER and SELLER are going to be meeting to negotiate a price.

Company T is privately held, so its true value is known only to SELLER. Whatever the value, Company T is worth 50% more in the hands of the acquiring company, due to improved management and corporate synergies. BUYER only knows that its value is somewhere between 0 and 100 ($/share), with all values equally likely.

Source: M. Bazerman

Acquiring a Company

What offer should Buyer make?

Acquiring a Company

$0 10-15 20-25 30-35 40-45 50-55 60-65 70-75 80-85 90-95

5

Source: Bazerman, 1992

9

1 0

4 4 7

27

18

45

123 BU MBA Students

Similar results from

MIT Master’s Candidates

CPA; CEOs.

Offers

Acquiring a Company OFFER VALUE ACCEPT OR VALUE GAIN OR

TO SELLER REJECT TO BUYER LOSS (O) (s) (3/2 s = b) (b - O) $60 $0 A $0 $-60

10 A 15 -45 20 A 30 -30 30 A 45 -15 40 A 60 0 50 A 75 15 60 R - - 70 R - -

Acquiring a CompanyThe key to the problem is the asymmetric information structure of the game. SELLER knows the true value of the company (s). BUYER knows only the upper and lower limits (0 < s < 100). Therefore, buyer must form an expectation on s (s').

BUYER also knows that the company is worth 50% more under the new management, i.e., b' = 3/2 s'. BUYER makes an offer (O). The expected payoff of the offer, EP(O), is the difference between the offer and the expected value of the company in the hands of BUYER:

EP(O) = b‘ – O = 3/2s‘ – O.

Acquiring a CompanyBUYER wants to maximize her payoff by offering the smallest amount (O) she expects will be accepted:

EP(O) = b‘ – O = 3/2s‘ – O.

O = s' + . Seller accepts if O > s.

Now consider this: Buyer has formed her expectation based on very little information. If Buyer offers O and Seller accepts, this considerably increases Buyer’s information, so she can now update her expectation on s.

How should Buyer update her expectation, conditioned on the new information that s < O?


EP(O) = b‘ – O = 3/2s‘ – O.


Let’s say BUYER offers $50. If SELLER accepts, BUYER knows that s cannot be greater than (or equal to) 50, that is: 0 < s < 50. Since all values are equally likely, s''/(s < O) = 25. The expected value of the company to BUYER (b'' = 3/2s'' = 37.50), which is less than the 50 she just offered to pay. (EP(O) = - 12.5.) When SELLER accepts, BUYER gets a sinking feeling in the pit of her stomach.

THE WINNER’S CURSE!


EP(O) = b‘ – O = 3/2s‘ – O.


Generally: EP(O) = O - ¼s' (-). EP is negative for all values of O.

THE WINNER’S CURSE!

Acquiring a Company

• The high level of uncertainty swamps the potential gains available, such that value is often left on the table, i.e., on average the outcome is inefficient.

• Under these particular conditions, BUYER should not make an offer.

• SELLER has an incentive to reveal some information to BUYER, because if BUYER can reduce the uncertainty, she may make an offer that leaves both players better off.

Adverse Selection

• Lemons (Akerlof 1970): Buyers of used cars can’t distinguish between high and low quality cars (lemons); the price of used cars reflects this uncertainty; and the price is lower than high quality cars are worth. Thus owners of high quality cars won’t choose to sell their cars at the market price; eventually, only (mostly) lemons will be sold on the used car market.

• Sellers of high-quality products can use means to certify their value: Appraisals; audits; “reputable” agents; brand names.

Moral Hazard

• Buying insurance may make drivers take more risks. Measures to prevent damage or theft are costly, so drivers may decide to avoid these costs, e.g., “why lock the car, if I’m insured against theft?”

• If insurance companies cannot monitor driver’s habits, they will respond by charging higher prices to all, so good drivers leave the market … .

• The result is an inefficient allocation of insurance and a net loss to society, b/c the price of insurance does not reflect the true social cost.

UNIT III: MONOPOLY & OLIGOPOLY Monopoly Oligopoly Strategic Competition 7/30.

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Transcript of UNIT III: MONOPOLY & OLIGOPOLY Monopoly Oligopoly Strategic Competition 7/30.