Contents3. LO1 4. Top of the Pops5. Purpose6. Genre7. Form and style8. My magazine house style9. Front cover analysis10. DPS analysis11. Content 12. Meanings in the product and

frequency 13. Target audience14. Target audience15. Target audience

16. Psychographics 17. Production process18. Production process19. Retail outlets 20. We Love Pop21. Content, circulation and

frequency22. Production process23. Production process24. Retail outlets25. Front cover analysis 26. DPS analysis

Purpose • The purpose is to entertain young teenage girls by giving them tips, help, advice and many other

thing including quizzes, interviews, articles and posters of popular bands. • The logo for the magazine ‘Top of the Pops’ connotes that the magazine is about Pop music and

that they're at the top, hence the word ‘Top’.• Top of the Pops don’t actually have a strapline on their front cover (for example: The UK’s Best…)

but they do use language which still attracts the readers, for example: “Star Style made simple!”; “Love, lies & a scary surprise”; “Who’s after a 5SOS smooch?” which all made the magazine seem fun, interesting and like there is a lot of gossip and fun things to read inside so the reader will then buy the magazine.

• On the Top of the Pops website, there isn't a slogan either as it only displays the Masthead of the magazine. The layout of the website is also very plain and simple, this could be to make everything more visible and easier to see what the website includes (looking inside of the magazine, there is also a button called ‘Free Gift’ although it doesn’t actually show you what the gift is (this could make you more eager to know so might end up buying the magazine to get the free gift) as well as watching an ‘exclusive’ video.

Genre

• The denotation of the genre is pop music. • The readers can tell this from the verbal code of

the masthead ’Top of the ‘Pops’’, which obviously connotes pop music.

• On the main cover there is always a famous pop star or band, which ‘signifies’ (De Saussure) straight away that it is a pop magazine that helps sell it’s issues based on capturing the attention of a young, passive reader with the use of ‘star appeal’ (Richard Dyer).

Form and style

• Through out the magazine bright colours have been used on every page to make the magazine more happy, light hearted and fun which appeals more to younger female teenagers.

• Also throughout, the magazine uses different fonts for almost everything, as it makes the page seem more fun, interesting and exciting, therefore making it appeal to the target audience more.

My magazine house style• The house style of my magazine will consist of the colours: Red (to signify excitement, energy and love), Pink (to signify love, romance

and excitement), Yellow (to represent Joy, happiness, optimism, imagination and hope), Blue (to signify peace, stability, trust and loyalty), Purple (to signify wisdom and enlightenment), Orange (to signify energy, balance, enthusiasm and warmth), White (to signify purity, simplicity, peace, youth, good) and Black (to signify Power, elegance, style and innocence). . Most of the colours on my magazine will be bright (especially the front cover) but I will have some pastel shades in the magazine as well so there is more variety and utopian colours. http://www.slideshare.net/marketingboys/colors-meaning

This picture denotes the name of the person company who took a specific photo on a page. I will use this so that I’m not stealing anyone else’s work.

At the bottom of this double page spread (DPS) of Ariana Grande, it gives the reader information on when her newest single is out, her new album that is out now, her website and the radio channel, which says “Listen to The Official Chart, Sundays, 4-7pm, Radio 1”. I will use this for my magazine so that reader’s can get the latest information about their favourite stars or bands.

On the top of each page, the section of the magazine has been named, so it’s easier for the readers to navigate around the magazine.

This is a picture of the page no. located at the bottom of every page. I will also use this for my magazine so that the readers can say what information is on what page. Its also easier to pick up where you left off by having page numbers. And it looks best when they’re at the bottom of the page in the middle.

Masthead = simple font, which won’t be too complicated for young children as it won’t make a difference to them, hot pink, which is quit a girly and happy colour for girls and definitely not suitable for boys, it has stars around the edge which makes it more pretty and again more girly. The white font connotes purity which makes the magazine more cleanly for young females to read.

Date, Price and Barcode = ‘9 September 2014, £3.99’ – monthly subscription.

Main headline = uses bright colors to appeal to young females and make the circle stand out more and the info inside the circle. The circle shape also stands out as most other things are square. It could be the shape of a bubble which is fun and interesting instead of squares which can be the shape of a brick which isn't so fun.

Colloquial or slang language has been used by the word ‘lot’ to appeal to the younger target audience, as they might use more slang than adults. ‘social climbers’ (Maslow) would find this appealing as it suggests that the reader will gain more information through reading this magazine, therefore would know more than others which gives them an advantage to others who haven’t bought the magazine.

The magazine cover overall uses a lot of bright, stereotypically girly colours to appeal to the target audience of younger pre-teen or early teen female girls. It also makes the page look more fun and attractive, therefore more enjoyable to read. The colours include: hot pink; yellow; blue and white. These colours connote a very happy, exciting and safe feel to the magazine, therefore making it appeal more to the target audience.

Main image = popular people from girls’ favourite boy bands to make the magazine look more fun, interesting and enjoyable. Each of the boys in the main image is star appeals from popular bands. The reader can then see that the magazine knows who is most popular and that they know what they’re talking about so therefore it would be a good magazine.

‘Pops’ the sub-genre is pop music.

The title has used a pun in the title to appeal to the target audience as puns are never serious, portraying that the magazine and the interview isn’t very serious. This makes it more light hearted for the audience, which makes them want to read the article more.

This bold heading of the interview takes up almost half of the page, making it seem like the title is just as important as the actual interview. This suggests that the interview isn’t important. The reader then thinks that the interview will be fun, entertaining and casual, which is just what a teen magazine should be.

On this page there is a big picture which almost fills up the whole page. The reader sees this and instantly knows who the interview is about and knows that there isn't much reading because the space is filled up with a picture. This attracts the reader to read the article because not all teenagers like reading heavy paragraphs a two or more pages of an interview.

This magazine also has images in line with the text as well. This makes the more interesting, there is less to read and more to look at. They also show the reader more about Ariana’s lifestyle, which attracts caregivers (Maslow) who will be able to feel that they could connect with the star more, through seeing personal pictures of them.

The layout of the interview is clear to the reader as the questions are highlighted in bold and in pink whereas the answers aren't in bold and their colour is black. Some words in specific have been highlighted, for example “I would rather swallow my own head!” this could have been done because its certain more interesting words that stand out from the others that might be more important, for example her favourite drink. This portrays quite an informal language as that is the language more frequently used by pre/young female teens. The words: “I’d rather swallow my own head!” have also been used as one of the main quotes on the double page spread. The editors chose this line because it’s strange but funny, which young teens always find amusing and interesting to read.

The colour scheme of this page is white, pink and black. These three colours together are very pretty and girly which reflects the star’s personality, as well as the black being used for the main text so that it is clear and easy to read.

Content

• The content of the magazine contains interviews, posters and details of bands in the charts and other stars. It also includes fashion trends and tips, beauty tips and lifestyle tips. The magazine will normally come with a free gift and poster of a band or pop start. There are also articles about the pop stars, quizzes, horoscopes and song lyrics.

• On the front cover the magazine specifies that the magazine will cover: ‘Gossip, Cringes, Shopping, Boys’. Clearly without having to look inside the mag or read anything else we know what the magazine will be about.

Meanings In the product and Frequency

• The magazine has a quite happy, cheery, innocent and commercialized identity therefore making it a dominant ideology.

• I can see this from the colour scheme and the variety of fun fonts used throughout the magazine, for example, the pinks and yellows which connote happiness and are girly colours.

• It is a monthly subscription, 12 copies a year. Their readership is 298,000 and their circulation is 216,954.

Target audience

• Uses and gratifications (Katz)– Either inform and educate or personal relations

ship. Inform and educate as the reader may learn something new about pop star or band that they didn’t before by reading the magazine. Personal relationship because by reading the magazine, you can build an admiration for a certain star or band.

Target audience

• Maslow’s hierarchy of needs– Either social climbers or care givers. Social

climbers because girls will feel that if they know more about certain stars or bands they are more privileged than others who may not know as much. Care givers because girls may feel engaged with and/or sympathetic towards a star or band.

Target audience

• Demographics– The audience will be most likely in group E

because they will be too young even top get a Saturday job yet as they're still in school.

Psychographics The audience for my magazine will be aspirers because young girls are interested in who’s most interested in who’s most popular and who isn’t, image appearance and fashion. This is why I will focus more no colour and puffs to make my magazine appeal more to the target audience.

Production Process

Process:• Decide date of publication,

– Once the date for the release of my magazine has been chosen I will then be working with a schedule which is in the slide after this.

• Manage a schedule,– This is where my schedule will be managed and decided which is what everyone will have

to work against.• Decide the over all budget,

– The editorial team will choose what topics that will be included in the magazine, then look at how much money we have and decide a final budget for the production of whole magazine.

• Decide content that will be included,– At this stage journalists and reporters do a lot of research about the topics and content

that will be included in the magazine, interviews will be arranged and artwork/ graphics are also worked on at this stage.

• Edit the magazine – We edit the magazine to make sure all facts are correct, checking spelling and grammar

and the house-style is carried out.

http://hosbeg.com/the-magazine-production-process/

Production Process • Decide the layout of all the pages,

– The editorial team then choose the layout of each page in the magazine and which order they should all go in. To do this, the main programme that is used is InDesign. Adverts are also placed in the magazine at this point.

• Proofreading,– Once a hardcopy of the magazine has been printed, editors will look through

it and find and correct any mistakes. • Send file of the magazine to the printer,

– Once proofread, the DTP file of the fully finished magazine will be sent to the printer. If the editors approve he printing, the printer will then start mass printing.

• Distribution.– The magazines are neatly packed and sent to a warehouse where the

magazines are distributed and then sold to the public.

http://hosbeg.com/the-magazine-production-process/

Retail Outlets

• Top of the Pops magazine can be found in almost every local corner shop, as well as more commonly known shops like WH Smiths, the Co-op, Sainsbury’s, Tesco's and many others.

Content, Circulation and Frequency

• The content of the magazine contains interviews, posters and details of bands in the charts and other stars. It also includes fashion trends and tips, beauty tips and lifestyle tips. The magazine will normally come with a free gift and poster of a band or pop start. There are also articles about the pop stars, quizzes, horoscopes and song lyrics.

• We Love Pop is a monthly magazine, with the circulation of 115,000

Production Process

Process:• Decide date of publication,

– Once the date for the release of my magazine has been chosen I will then be working with a schedule which is in the slide after this.

• Manage a schedule,– This is where my schedule will be managed and decided which is what everyone will have

to work against.• Decide the over all budget,

– The editorial team will choose what topics that will be included in the magazine, then look at how much money we have and decide a final budget for the production of whole magazine.

• Decide content that will be included,– At this stage journalists and reporters do a lot of research about the topics and content

that will be included in the magazine, interviews will be arranged and artwork/ graphics are also worked on at this stage.

• Edit the magazine – We edit the magazine to make sure all facts are correct, checking spelling and grammar

and the house-style is carried out.

http://hosbeg.com/the-magazine-production-process/

Production Process • Decide the layout of all the pages,

– The editorial team then choose the layout of each page in the magazine and which order they should all go in. To do this, the main programme that is used is InDesign. Adverts are also placed in the magazine at this point.

• Proofreading,– Once a hardcopy of the magazine has been printed, editors will look through

it and find and correct any mistakes. • Send file of the magazine to the printer,

– Once proofread, the DTP file of the fully finished magazine will be sent to the printer. If the editors approve he printing, the printer will then start mass printing.

• Distribution.– The magazines are neatly packed and sent to a warehouse where the

magazines are distributed and then sold to the public.

http://hosbeg.com/the-magazine-production-process/

Retail Outlets

• ‘We Love Pop’ magazine can be found in almost every local corner shop, as well as more commonly known shops like WH Smiths, the Co-op, Sainsbury’s, Tesco's and many others.

Main image= a pop star who is well known so the reader can then see that the magazine knows who is most popular and that they know what they’re talking about so it will be a good magazine to read.

Barcode, price, date, publisher logo

‘You need this mag!’ grabs the readers attention and makes them think they need it.

Verbal code ‘Exclusive!’ makes reader more interested in what will be in the magazine.

Strapline= more exciting words highlighted in pink

Main Headline= has a 3D effect and two different contrasting colours (blue and pink) which is both girly and funky so will relate to the target audience.

Colloquial language has been used by the word ‘Whopper’ to appeal to the younger target audience, as they would find these type of words funnier and use them more themselves rather then adults.

Masthead= simple font, which wont be hard to read for young girls, hot pink heart instead of the word ‘love’ makes the magazine more casual and fun as young girls always doodle heart and use them when writing about their crush, for example. The speech box also makes the magazine seem more fun because it relates to text messaging which girls do a lot of. The utopian hot pink background stands out from the page which brings attention to the masthead.

‘Pop’ is the sub-genre of music.

The heading of the interview is bold and takes up half a page, which suggests the title is just as important as the actual interview. This suggests that the interview isn't important so the reader denotes that the interview will be quite fun and light hearted which is what a teen magazine should be.

On this page there is a big picture which takes up the whole page. The reader sees this and instantly knows who the interview is about and knows that there isn't much to read because the space is filled up with a picture. This attracts the reader to read the article because a lot of teens don’t like to read much and have a shorter attention span than adults. This image of the star is fun and different from the others which makes her stand out so that the readers will think that the interview will be fun and interesting.

This magazine also has an image in line with the text with the text. This makes the text more interesting, as there is less to read and more to look at. The font used for the questions is bold and pink, and the answers are in black, some which are highlighted so it makes the readers think there even more interesting content for the reader to read.

This interview uses a drop capital and a utopian pink coloured box behind it which makes the page look more interesting and stand out by following conventions.

Stand first to summarize the article. This is good for readers because if they just want to scan it quickly without reading the whole interview, they can read this paragraph (outlined in bold to stand out) and get the same information, just not as in depth.