Tweet Your Way To The Top · #HIMYM r Minds #TheVoice. Crowdfire.com. Tools For Hashtag Following...

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Transcript of Tweet Your Way To The Top · #HIMYM r Minds #TheVoice. Crowdfire.com. Tools For Hashtag Following...

Page 1: Tweet Your Way To The Top · #HIMYM r Minds #TheVoice. Crowdfire.com. Tools For Hashtag Following Tweepi Crowdfire Untweeps. People connect over what they have in common. Influence
Page 2: Tweet Your Way To The Top · #HIMYM r Minds #TheVoice. Crowdfire.com. Tools For Hashtag Following Tweepi Crowdfire Untweeps. People connect over what they have in common. Influence

Tweet Your Way To The Top How To Become A Top Influencer In Your Field

Rachelle Lucas TheTravelBite.com/TBEXTweetSheet

Page 3: Tweet Your Way To The Top · #HIMYM r Minds #TheVoice. Crowdfire.com. Tools For Hashtag Following Tweepi Crowdfire Untweeps. People connect over what they have in common. Influence

What is influence?

Page 4: Tweet Your Way To The Top · #HIMYM r Minds #TheVoice. Crowdfire.com. Tools For Hashtag Following Tweepi Crowdfire Untweeps. People connect over what they have in common. Influence

Influence: (noun) in·flu·ence The capacity to have an effect on the character, development, or behavior of someone or something.

Page 5: Tweet Your Way To The Top · #HIMYM r Minds #TheVoice. Crowdfire.com. Tools For Hashtag Following Tweepi Crowdfire Untweeps. People connect over what they have in common. Influence

Twitter & Travel

Building A Community

Results & Case Studies

Pricing & Negotiation

Page 6: Tweet Your Way To The Top · #HIMYM r Minds #TheVoice. Crowdfire.com. Tools For Hashtag Following Tweepi Crowdfire Untweeps. People connect over what they have in common. Influence

TWITTER & TRAVEL

Page 7: Tweet Your Way To The Top · #HIMYM r Minds #TheVoice. Crowdfire.com. Tools For Hashtag Following Tweepi Crowdfire Untweeps. People connect over what they have in common. Influence

How Is Twitter Still Relevant?

Page 8: Tweet Your Way To The Top · #HIMYM r Minds #TheVoice. Crowdfire.com. Tools For Hashtag Following Tweepi Crowdfire Untweeps. People connect over what they have in common. Influence

Twitter isn’t where people hang out, it’s where people meet up.

Page 9: Tweet Your Way To The Top · #HIMYM r Minds #TheVoice. Crowdfire.com. Tools For Hashtag Following Tweepi Crowdfire Untweeps. People connect over what they have in common. Influence

Twitter is not a traffic driver, it's a storytelling platform.

Page 10: Tweet Your Way To The Top · #HIMYM r Minds #TheVoice. Crowdfire.com. Tools For Hashtag Following Tweepi Crowdfire Untweeps. People connect over what they have in common. Influence

Twitter works best when you treat it as an event.

Page 11: Tweet Your Way To The Top · #HIMYM r Minds #TheVoice. Crowdfire.com. Tools For Hashtag Following Tweepi Crowdfire Untweeps. People connect over what they have in common. Influence
Page 12: Tweet Your Way To The Top · #HIMYM r Minds #TheVoice. Crowdfire.com. Tools For Hashtag Following Tweepi Crowdfire Untweeps. People connect over what they have in common. Influence
Page 13: Tweet Your Way To The Top · #HIMYM r Minds #TheVoice. Crowdfire.com. Tools For Hashtag Following Tweepi Crowdfire Untweeps. People connect over what they have in common. Influence

Enjoy The Social Serendipity Of Who You Might Meet

Twitter Chats

Shared Experiences

Live Tweet A Journey

Conferences

Meet-ups

Events

Page 14: Tweet Your Way To The Top · #HIMYM r Minds #TheVoice. Crowdfire.com. Tools For Hashtag Following Tweepi Crowdfire Untweeps. People connect over what they have in common. Influence

BUILDING A COMMUNITY

Page 15: Tweet Your Way To The Top · #HIMYM r Minds #TheVoice. Crowdfire.com. Tools For Hashtag Following Tweepi Crowdfire Untweeps. People connect over what they have in common. Influence

Lists are your Twitter rolodex - build them!

Page 16: Tweet Your Way To The Top · #HIMYM r Minds #TheVoice. Crowdfire.com. Tools For Hashtag Following Tweepi Crowdfire Untweeps. People connect over what they have in common. Influence

Building Twitter Lists

Follow chat and event participants.

Create lists based on a variety of

subjects that interest you.

Page 17: Tweet Your Way To The Top · #HIMYM r Minds #TheVoice. Crowdfire.com. Tools For Hashtag Following Tweepi Crowdfire Untweeps. People connect over what they have in common. Influence

#TheGoodWife#CSI

#DWTS

#BigBangTheory

#AmazingRace#TheWalkingDead

#NCIS

#2BrokeGirls

#SharkTank

#Elementary

#DowntonNight

#Vegas

#BlueBloods

#H50

#HIMYM

#Survivor

#CriminalMinds

#TheVoice

Page 18: Tweet Your Way To The Top · #HIMYM r Minds #TheVoice. Crowdfire.com. Tools For Hashtag Following Tweepi Crowdfire Untweeps. People connect over what they have in common. Influence

Crowdfire.com

Page 19: Tweet Your Way To The Top · #HIMYM r Minds #TheVoice. Crowdfire.com. Tools For Hashtag Following Tweepi Crowdfire Untweeps. People connect over what they have in common. Influence

Tools For Hashtag Following

Tweepi

Crowdfire

Untweeps

Page 20: Tweet Your Way To The Top · #HIMYM r Minds #TheVoice. Crowdfire.com. Tools For Hashtag Following Tweepi Crowdfire Untweeps. People connect over what they have in common. Influence

People connect over what they have in common.

Page 21: Tweet Your Way To The Top · #HIMYM r Minds #TheVoice. Crowdfire.com. Tools For Hashtag Following Tweepi Crowdfire Untweeps. People connect over what they have in common. Influence
Page 22: Tweet Your Way To The Top · #HIMYM r Minds #TheVoice. Crowdfire.com. Tools For Hashtag Following Tweepi Crowdfire Untweeps. People connect over what they have in common. Influence

Influence and trust are gained when there’s personality behind the tweets.

Page 23: Tweet Your Way To The Top · #HIMYM r Minds #TheVoice. Crowdfire.com. Tools For Hashtag Following Tweepi Crowdfire Untweeps. People connect over what they have in common. Influence

TRACKING RESULTS & GENERATING CASE STUDIES

Page 24: Tweet Your Way To The Top · #HIMYM r Minds #TheVoice. Crowdfire.com. Tools For Hashtag Following Tweepi Crowdfire Untweeps. People connect over what they have in common. Influence

Know Your ROO “Return On Objective”

Page 25: Tweet Your Way To The Top · #HIMYM r Minds #TheVoice. Crowdfire.com. Tools For Hashtag Following Tweepi Crowdfire Untweeps. People connect over what they have in common. Influence
Page 26: Tweet Your Way To The Top · #HIMYM r Minds #TheVoice. Crowdfire.com. Tools For Hashtag Following Tweepi Crowdfire Untweeps. People connect over what they have in common. Influence
Page 27: Tweet Your Way To The Top · #HIMYM r Minds #TheVoice. Crowdfire.com. Tools For Hashtag Following Tweepi Crowdfire Untweeps. People connect over what they have in common. Influence

Track all hashtags you participate in and save reports.

Page 28: Tweet Your Way To The Top · #HIMYM r Minds #TheVoice. Crowdfire.com. Tools For Hashtag Following Tweepi Crowdfire Untweeps. People connect over what they have in common. Influence

Tools For Tracking Hashtags

RebelMouse.com

Hashtracking.com

TagBoard.com

TalkWalker.com

RiteTag.com

Page 29: Tweet Your Way To The Top · #HIMYM r Minds #TheVoice. Crowdfire.com. Tools For Hashtag Following Tweepi Crowdfire Untweeps. People connect over what they have in common. Influence

Storify.com

Page 30: Tweet Your Way To The Top · #HIMYM r Minds #TheVoice. Crowdfire.com. Tools For Hashtag Following Tweepi Crowdfire Untweeps. People connect over what they have in common. Influence
Page 31: Tweet Your Way To The Top · #HIMYM r Minds #TheVoice. Crowdfire.com. Tools For Hashtag Following Tweepi Crowdfire Untweeps. People connect over what they have in common. Influence
Page 32: Tweet Your Way To The Top · #HIMYM r Minds #TheVoice. Crowdfire.com. Tools For Hashtag Following Tweepi Crowdfire Untweeps. People connect over what they have in common. Influence
Page 33: Tweet Your Way To The Top · #HIMYM r Minds #TheVoice. Crowdfire.com. Tools For Hashtag Following Tweepi Crowdfire Untweeps. People connect over what they have in common. Influence

PRICING & NEGOTIATION

Page 34: Tweet Your Way To The Top · #HIMYM r Minds #TheVoice. Crowdfire.com. Tools For Hashtag Following Tweepi Crowdfire Untweeps. People connect over what they have in common. Influence

What’s the value of a tweet?

Page 35: Tweet Your Way To The Top · #HIMYM r Minds #TheVoice. Crowdfire.com. Tools For Hashtag Following Tweepi Crowdfire Untweeps. People connect over what they have in common. Influence

Per Tweet: $15 - $300

Per Chat: $200 - $700

Day Rate: $100 - $500

Page 36: Tweet Your Way To The Top · #HIMYM r Minds #TheVoice. Crowdfire.com. Tools For Hashtag Following Tweepi Crowdfire Untweeps. People connect over what they have in common. Influence

When To Charge?

Page 37: Tweet Your Way To The Top · #HIMYM r Minds #TheVoice. Crowdfire.com. Tools For Hashtag Following Tweepi Crowdfire Untweeps. People connect over what they have in common. Influence

Pitch Back

Dear Brand,

Thank you for inviting me to participate in your chat/campaign. I love ______ (topic … be genuine about it) and think this would really engage my followers.

What’s your budget?

Sincerely,

Blogger

Page 38: Tweet Your Way To The Top · #HIMYM r Minds #TheVoice. Crowdfire.com. Tools For Hashtag Following Tweepi Crowdfire Untweeps. People connect over what they have in common. Influence

Long Term Relationships = Partnerships

Partnerships = Brand Ambassadors

Page 39: Tweet Your Way To The Top · #HIMYM r Minds #TheVoice. Crowdfire.com. Tools For Hashtag Following Tweepi Crowdfire Untweeps. People connect over what they have in common. Influence

Q & A

Rachelle Lucas

TheTravelBite.com

@TravelBlggr

Page 40: Tweet Your Way To The Top · #HIMYM r Minds #TheVoice. Crowdfire.com. Tools For Hashtag Following Tweepi Crowdfire Untweeps. People connect over what they have in common. Influence