TRANSMEDIA - Accessola2accessola2.com/superconference2014/sessions/1206.pdf · By Kate Pullinger....

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TRANSMEDIA THE UNIVERSE OF DIGITAL LITERACY OLA SUPER CONFERENCE January 2014 SESSION 1206 PRESENTED BY: BRENDA ROBERTS LESLIE HOLWERDA #OLASC14

Transcript of TRANSMEDIA - Accessola2accessola2.com/superconference2014/sessions/1206.pdf · By Kate Pullinger....

Page 1: TRANSMEDIA - Accessola2accessola2.com/superconference2014/sessions/1206.pdf · By Kate Pullinger. PATRICK CARMAN•SKELETON CREEK •3:15 •DARK EDEN (app) Airborn by Kenneth Oppel

TRANSMEDIATHE UNIVERSE OF DIGITAL LITERACY

OLA SUPER CONFERENCE January 2014SESSION 1206

PRESENTED BY:BRENDA ROBERTSLESLIE HOLWERDA

#OLASC14

Page 2: TRANSMEDIA - Accessola2accessola2.com/superconference2014/sessions/1206.pdf · By Kate Pullinger. PATRICK CARMAN•SKELETON CREEK •3:15 •DARK EDEN (app) Airborn by Kenneth Oppel

Scan to access Universe of Digital Literacy: Transmedia

Livebinderor Search Livebinders

Binder ID: 882479

Page 4: TRANSMEDIA - Accessola2accessola2.com/superconference2014/sessions/1206.pdf · By Kate Pullinger. PATRICK CARMAN•SKELETON CREEK •3:15 •DARK EDEN (app) Airborn by Kenneth Oppel

ASH SAROHIA (VP CREATIVE DEVELOPMENT PCB - INFEX)

“The worlds of games, films, and television are merging, and how people are consuming content is becoming more sophisticated.”

Page 5: TRANSMEDIA - Accessola2accessola2.com/superconference2014/sessions/1206.pdf · By Kate Pullinger. PATRICK CARMAN•SKELETON CREEK •3:15 •DARK EDEN (app) Airborn by Kenneth Oppel

SUE THOMAS Wordpress

“Transliteracy is the ability to read, write and interact across a range of platforms, tools and media from signing and orality through handwriting, print, TV, radio and film, to digital social networks.”

Page 6: TRANSMEDIA - Accessola2accessola2.com/superconference2014/sessions/1206.pdf · By Kate Pullinger. PATRICK CARMAN•SKELETON CREEK •3:15 •DARK EDEN (app) Airborn by Kenneth Oppel

TRANSLITERACY TRANSMEDIA

MULTIPLATFORM CROSS PLATFORMMULTILITERACIESMULTIMODALITY

Page 8: TRANSMEDIA - Accessola2accessola2.com/superconference2014/sessions/1206.pdf · By Kate Pullinger. PATRICK CARMAN•SKELETON CREEK •3:15 •DARK EDEN (app) Airborn by Kenneth Oppel

WHAT DOES TRANSLITERACY LOOK LIKE?• Interactive online text

• TV show synchronized to online activities

• Hard copy text combined with online links to audio and video files

• Combined text and social media experience

• Combination of game, text, animation and sound

• Book based marketing campaign and spin-offs

• Augmented Reality (AR)

• all of the above

Page 9: TRANSMEDIA - Accessola2accessola2.com/superconference2014/sessions/1206.pdf · By Kate Pullinger. PATRICK CARMAN•SKELETON CREEK •3:15 •DARK EDEN (app) Airborn by Kenneth Oppel

Interactive Online Text - Pop-it - iPad book

Page 10: TRANSMEDIA - Accessola2accessola2.com/superconference2014/sessions/1206.pdf · By Kate Pullinger. PATRICK CARMAN•SKELETON CREEK •3:15 •DARK EDEN (app) Airborn by Kenneth Oppel

TV show synchronized to online activities

Page 11: TRANSMEDIA - Accessola2accessola2.com/superconference2014/sessions/1206.pdf · By Kate Pullinger. PATRICK CARMAN•SKELETON CREEK •3:15 •DARK EDEN (app) Airborn by Kenneth Oppel

Hard copy text combined with online links to audio and video files

Page 13: TRANSMEDIA - Accessola2accessola2.com/superconference2014/sessions/1206.pdf · By Kate Pullinger. PATRICK CARMAN•SKELETON CREEK •3:15 •DARK EDEN (app) Airborn by Kenneth Oppel

http://www.inanimatealice.com/episoInanimate Alice

Combination of game, text, animation and sound

Page 14: TRANSMEDIA - Accessola2accessola2.com/superconference2014/sessions/1206.pdf · By Kate Pullinger. PATRICK CARMAN•SKELETON CREEK •3:15 •DARK EDEN (app) Airborn by Kenneth Oppel

Book based marketing campaign and spin-offs

Page 15: TRANSMEDIA - Accessola2accessola2.com/superconference2014/sessions/1206.pdf · By Kate Pullinger. PATRICK CARMAN•SKELETON CREEK •3:15 •DARK EDEN (app) Airborn by Kenneth Oppel

Augmented Reality (AR)

Page 16: TRANSMEDIA - Accessola2accessola2.com/superconference2014/sessions/1206.pdf · By Kate Pullinger. PATRICK CARMAN•SKELETON CREEK •3:15 •DARK EDEN (app) Airborn by Kenneth Oppel

WHERE TO LOOK

• Flickr

• Vine

• Tumblr

• Facebook

• Twitter

• Blogs

• Websites

● Email

● Youtube

● Instagram

● Podcasts

● Video Chats

● Pinterest

● Video Games

Page 19: TRANSMEDIA - Accessola2accessola2.com/superconference2014/sessions/1206.pdf · By Kate Pullinger. PATRICK CARMAN•SKELETON CREEK •3:15 •DARK EDEN (app) Airborn by Kenneth Oppel

THE MAGNIFICENT 12INFINITY RING39 CLUESSPIRIT ANIMALS

Page 20: TRANSMEDIA - Accessola2accessola2.com/superconference2014/sessions/1206.pdf · By Kate Pullinger. PATRICK CARMAN•SKELETON CREEK •3:15 •DARK EDEN (app) Airborn by Kenneth Oppel

INANIMATE ALICEFLIGHT PATH By Kate Pullinger

Page 21: TRANSMEDIA - Accessola2accessola2.com/superconference2014/sessions/1206.pdf · By Kate Pullinger. PATRICK CARMAN•SKELETON CREEK •3:15 •DARK EDEN (app) Airborn by Kenneth Oppel

PATRICK CARMAN

• SKELETON CREEK

• 3:15

• DARK EDEN (app)

Page 22: TRANSMEDIA - Accessola2accessola2.com/superconference2014/sessions/1206.pdf · By Kate Pullinger. PATRICK CARMAN•SKELETON CREEK •3:15 •DARK EDEN (app) Airborn by Kenneth Oppel

Airborn by Kenneth Oppel

Blaire sees Bears from BitLab International

BZRK by Michael Grant

The Creature Department by Robert Paul Weston

Infex from PCB Productions

The Elements Club by Karen Snyder (Historical Romance)

Walking Dead by Robert Kirkman

Wild Cards by Simone Elkeles

The Daring Adventures of Captain Lucy Smokeheart

by Andrea Phillips

Other Transmedia Projects

Page 23: TRANSMEDIA - Accessola2accessola2.com/superconference2014/sessions/1206.pdf · By Kate Pullinger. PATRICK CARMAN•SKELETON CREEK •3:15 •DARK EDEN (app) Airborn by Kenneth Oppel

SELECTION

● School Board Selection Criteria

● Reviews

● Recommendations (student and teacher-librarian)

Page 24: TRANSMEDIA - Accessola2accessola2.com/superconference2014/sessions/1206.pdf · By Kate Pullinger. PATRICK CARMAN•SKELETON CREEK •3:15 •DARK EDEN (app) Airborn by Kenneth Oppel

ACQUISITION

● Equity

● BYOD vs School Library

● Universal access

Page 25: TRANSMEDIA - Accessola2accessola2.com/superconference2014/sessions/1206.pdf · By Kate Pullinger. PATRICK CARMAN•SKELETON CREEK •3:15 •DARK EDEN (app) Airborn by Kenneth Oppel

PROMOTION

● Model

● Book Talks

● Clubs

Page 26: TRANSMEDIA - Accessola2accessola2.com/superconference2014/sessions/1206.pdf · By Kate Pullinger. PATRICK CARMAN•SKELETON CREEK •3:15 •DARK EDEN (app) Airborn by Kenneth Oppel

DEVICES

● -media tool directs device

Page 27: TRANSMEDIA - Accessola2accessola2.com/superconference2014/sessions/1206.pdf · By Kate Pullinger. PATRICK CARMAN•SKELETON CREEK •3:15 •DARK EDEN (app) Airborn by Kenneth Oppel

Other LIVEBINDER RESOURCES● Creation of transmedia

● Sue Thomas

● Transliteracy for Middle Grades

● Transliteracy - online PD

● MOOC

Page 28: TRANSMEDIA - Accessola2accessola2.com/superconference2014/sessions/1206.pdf · By Kate Pullinger. PATRICK CARMAN•SKELETON CREEK •3:15 •DARK EDEN (app) Airborn by Kenneth Oppel

Scan to access Universe of Digital Literacy: Transmedia

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Binder ID: 882479