161 Automatic Transfering of Power Supllies in HV and LV Network
Transfering Creative Ways of Working Mike van der Vijver ... · Icca Summit Thessaloniki, 1...
Transcript of Transfering Creative Ways of Working Mike van der Vijver ... · Icca Summit Thessaloniki, 1...
Transfering Creative Ways of Working
Mike van der Vijver
MindMeeting
- Part 1 -
Icca Summit
Thessaloniki, 1 February, 2013
On Creativity, Innovation and Change
Create
Change Innovate
On Creativity
Creativity is not a mystery or a special gift – it is a skill that can be learned and applied.
Creativity in business organisations?
Yes!
• Creativity = NOT :
Creativity is a Process
Means??
End!!
Our Brain
- Incredibly complex (100-125 billion neurons)
- Quick
- Integrates mind and body
- Can always produce new connections
- Context-dependent
- Lazy, saves energy
(uses patterns)
There is
Always
Another option, another perspective
Creativity and Behaviour
• Open mode
• Not target-driven
• Playful
• No pressure
• No stress
• Accepting
• Context-dependent
• Humour
In High Uncertainty Avoidance
Cultures :
What is different
might be dangerous!
What is different
inspires distrust,
rather than curiosity
High UAI Cultures (1)
• Concerned about security and about making mistakes / failing
• Conflicts and competition create unforeseen situations and are, therefore, worrying
• Need for rules, structures, tec. (but rules may not be followed)
• If the rules are not followed, we don’t change them but add others
• More trust in theories and experts than in common sense and generalists
• More anxiety and stress
High UAI Cultures (2)
• Standardisation: organisations should be as uniform as
possible
• Managers more task-oriented and less flexible in style
• Look for security rather than risk
• More ritual behaviour
• Search for most reliable physician
• Humour only at the right place and time
• As form of communications
• Demonstrate added value
• Client relationship
• Professionalism as MICE expert
• Formats and design
Potential areas of innovation: Meetings
• Change your product/service
• Change your positioning
• Change your communications
• Change your message
• Change your work processes
• Change your personal habits
• Create Serendipity
The options? This afternoon!
Potential areas of innovation: Business & Marketing
The Creative process
Initial question
Divergence
Convergence
Outcomes
The 7 Rules of Creative Communication
1. Postpone judgment
2. Listen carefully: what can be of value in the idea ?
3. Freewheel: imagination
4. Quantity breeds quality
5. Cross-pollination
6. 28 ideakillers: taboo !
1. Yes, but …… 2. That exists already! 3. Impossible. 4. Our customers won’t appreciate it. 5. Let’s be realistic. 6. Too expensive. 7. That’s not logical. 8. We need more research. 9. There’s no budget. 10. Don’t make any mistakes. 11. The board will not agree. 12. I am not creative. 13. It is not my responsibility. 14. If it was such a good idea, others would have tried it already.
28 Idea Killers (1)
28 Idea Killers (2)
15. That’s too big a change. 16. The older people will not use it. 17. Too hard to control. 18. We have always done it this way, why change? 19. We don’t have the time for it. 20. The market is not yet ripe for it. 21. We are too small for that. 22. Let’s remain serious about this. 23. We’ll keep it in mind. 24. We have managed without it. 25. It might work somewhere else perhaps, but not here. 26. It’s already in our future business plan. 27. W will put somebody on it later. 28. Since when have you become such an expert?
Reasons for having meetings:
- Learning
- Networking
- Decision-making
- Motivate
- Decision-making
- As part of a ritual
Reasons ≠ Objectives
Objectives:
- Specific
- Measurable
- Attainable
- Realistic
- Time-related
= SMART
1. Physical Presence 2. The real world is elsewhere 3. Elementary Meetings – Conventions 4. Knowledge is everywhere 5. International meetings are different 6. Order and sequence 7. Meetings can be magical
Mike van der Vijver
Design and support international meetings