Training and Professional Development

Technology TransferKnowledge Exchange and CommercialisationManaging Innovative Technology

Oxentia is a global innovation management and technology commercialisation consultancy that started its life as an operating division within the world-leading technology transfer company of the University of Oxford, Oxford University Innovation. Oxentia is a key component of Oxford’s thriving innovation ecosystem.

Since 2004, Oxentia has delivered innovation services to a worldwide customer base of public and private sector clients in over 80 countries. We work in partnership with global clients to build capacity, develop capability and enable innovation for the benefit of economies and societies.

Training has always been an integral Oxentia function and our training provision is renowned for its highly practical and interactive nature.

About OxentiaOur cutting-edge training materials are both

proprietary and unique. These materials are

continuously improved and updated based on

our extensive ongoing activities around the world

in knowledge exchange and commercialisation,

marketing, entrepreneurship, and innovation

strategy. Our expert trainers and consultants

possess unmatched tacit knowledge and global

experience in real-life Knowledge Exchange and

Commercialisation.

Innovation is improvement through novelty and

Oxentia delivers this by helping its partners and

clients to successfully exploit new ideas. We do

this through the process of technology transfer.

Of course, innovation is also a natural expression

of entrepreneurship in that it can be an invaluable

tool for creating or enhancing both societal and

financial wealth.

Oxentia’s global experience and outlook means

that we are acutely aware that the challenges to

innovation management, business strategy, and

commercialisation are unique to each organisation

within its active and targeted geographies.

Meeting these challenges usually requires

a complex balance of skills that span policy

development, cultural change, and general and

esoteric knowledge.

Our custom training offerings deliver these skills in

the right balance and at the appropriate degree of

sophistication.

PRODUCT DEVELOPMENT

OPEN INNOVATION

FOSTERING COLLABORATIONS BETWEEN RESEARCH, INDUSTRY AND COMMERCE

INTELLECTUAL PROPERTY

EVALUATING IP

• Pre-disclosure considerations• Invention reports• Market analysis

• Competitive intelligence

PROTECTING IP

• Intellectual Property Rights: Trade Marks, Registered Designs, Plant Breeders’ Rights, Patents, Copyright, Trade Secrets.

• Memoranda of understanding• Confidential disclosure agreements (CDAs) /

non-disclosure agreements (NDAs)

• Option agreements

COMMERCIALISING SOFTWARE

KNOW-HOW AND CONSULTING-BASED PRODUCTS AND SERVICES

INNOVATION MANAGEMENT AND BUILDING INNOVATION ECOSYSTEMS

• Awareness raising• IP policies and mitigating litigation• Auditing IP assets• Material transfer agreements / material sale

agreements• Research parks• Open innovation• Technology Transfer Hubs

• Knowledge transfer partnerships

PRODUCT ASSESSMENT

• Technical due diligence• IP landscaping• Patent searches• Freedom-to-operate searches

• Attracting licencees

FINANCING AND DEVELOPING INNOVATION

• Business plans• Proof of concept and seed funding• Incubation and acceleration• Marketing technologies• Venture capitalists and business angels• Licencing• Negotiating• Heads of terms• Technology portfolio optimisation

(advanced licencing• Start-ups and spin-outs

• Technology and business valuation

POST-DEAL SUPPORT

• Revenue• Royalties• Equity• Auditing Licencees

• Augmenting successful relationships

Oxentia’s expertise is broad and, as you would expect,

the topics and disciplines which we routinely cover are

correspondingly diverse.

This diversity is captured in some detail on our website

at oxentia.com/curriculum. An overview of core subjects

that we are routinely asked to cover are outlined below:

Curriculum

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Modes of Delivery

1. Formal Programmes

These interactive, enquiry-based learning

programmes are based on formally structured

proprietary materials which have been rigorously

tested and are continuously updated. The

sessions are based around combinations of expert

presentations, practical activities, groupwork,

walkthroughs, document appraisals, and case

study discussions.

Set programmes

Our set programmes are designed to provide

comprehensive coverage of specified topics and

learning outcomes. Depending on client need,

these are available either via dedicated delivery

to a closed group of participants or on an open-

enrollment basis.

Custom programmes

The vast majority of our formal programmes are

created on a bespoke basis such that they cater

precisely for our clients’ needs.

2. Joint Working

Working collaboratively with clients via internships,

mentorships, and secondments that provide

opportunity for enquiry-based learning and gaining

real-life experience while co-working on high-

priority client projects or Oxentia’s own projects.

3. Masterclasses and Facilitated Workshops

These produce defined outputs such as IP

policy documents, strategic plans for innovation

management, technology audits, patent

landscapes, valuations, market assessments,

innovation profiles, business plans, marketing

descriptions, and freedom-to-operate search

results.

We are in the lucky position of having a

large team of trainers with qualifications

and experience that furnishes wide-ranging

coverage of both business sectors and academic

disciplines.

Please do check the profiles of our experts at

oxentia.com/team.

Trainers

Oxentia deploys a range of approaches to upskill both teams and individuals whilst providing exceptional professional development outcomes. We routinely utilise the following approaches:

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“We have worked with Oxentia closely and its support has been invaluable”

CEO, Torusware, Fundación Barrié

“The training course at Oxford was very intense and rewarding. We learnt new concepts, strategies, and approaches that hopefully will

help us to achieve our goals.”Senior Manager, Peruvian National Research Institution

“The quality of the training courses was characterised by great teaching methods and high standards of knowledge.”Research Vice Chancellor, Javeriana University, Colombia.

“Congratulations on yet another outstanding programme. The course was very enriching. The rich interactions as well as sharing of

knowledge with other companies have created comradeship as well as the willingness to assist each other.”

CEO, SME Corporation, Malaysia

“We brought back to Argentina the opportunity to capitalise on our experience, enabling the enrichment of the regional and

national ecosystem.”Secondee, Agencia Nacional De Promoción Científica y Technológica, Argentina.

Oxentia supports clients of all types. We have particularly

extensive experience of supporting clients in Higher

Education (including universities and research institutions),

government agencies, and companies both large and small.

• Research Councils• Research Bodies

• Regional Government• Funding Agencies

• Development Banks• Heritage Foundations• Innovation Agencies

• Science Parks• Ministries

• Researchers & Academics• Entrepreneurs

• Business Schools• Students

• Management• Technology Transfer

Offices• IT Professionals

• Business Development

• New Recruits• Technology Scouts

• Entrepreneurs• Managers• Lawyers

• R&D Professionals

Who should attend

Government Research Institutions SMEs, Corporates & Industry

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A course specifically designed for those looking to

understand and engage with fundamental aspects

of the Knowledge Exchange and Commercialisation

process.

This is a 15-hour course which can be offered over two

or three days and which provides participants with

15 ATTP Training CE points.

Oxentia is among just a handful of leading international

organisations which has achieved the distinction

of offering set courses accredited by the Alliance

of Technology Transfer Professionals, the global

professional body for the Knowledge Exchange and

Commercialisation sector.

Our accredited courses provide CE training points which

can be used in application for professional recognition as

a Registered Technology Transfer Professional (with the

corresponding right to use the postnominal designation

of RTTP). We currently offer these three accredited

programmes, with others in production:

Accredited Set Programmes

Commercialising Software and Digital Know-How

A specialised course designed to equip those

who are working in key areas such as software

commercialisation in which different approaches to

intellectual property rights and routes to market are

routinely required.

• What is Software?

• Assessing Software

• Protecting Software

• Assessing a Software Project

• Taking Software to Market: Licensing

• Taking Software to Market: Start-up Business Models

• Taking Software to Market: Start-up Market Research

and Pricing

• Taking Software to Market: Start-up Fundraising

• Pitching a Software Project to Investors

• Sector Case Studies

A 15-hour course set to provide 15 ATTP CE points.

Valuation and Deal-Making

A course designed to upskill practitioners in both the

art and the science of valuation.

• Fundamentals of Technology and Business Valuation

• Valuation Methods

• The Market Approach

• Practical Valuation via the Market Approach

• The Income Approach

• Using Valuation Methods to Structure

Financial Terms

• Valuing Spin-Out Companies

• Valuation’s Role in Negotiation

• Valuation Case Studies

A 15-hour course set to provide 15 ATTP CE points.

• Knowledge Exchange and

Commercialisation (KEC)

• Intellectual Property (IP)

• Licensing

• Spin-outs

• Technology Valuation Overview

• Sourcing Innovation

• Marketing Technology

• Business Models

• Negotiation

• New Venture Funding and

Pitching for Investment

Technology Transfer: Theory to Practice

We also offer a number of basic set programmes

through the Department for Continuing Education

of the University of Oxford.

Topics covered include:

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Oxentia’s first-rate training outcomes are built upon our focus on understanding and meeting the precise needs of our partners and clients.

Custom Programmes

This focus means that the majority of the

training programmes that we deliver are bespoke

programmes which have been designed to

comprehensively fulfil and exceed our clients

exacting requirements.

We have a diversity of expert trainers in knowledge

exchange and commercialisation on staff. These

experts also provide us with enviable coverage

of almost all academic disciplines and business

sectors. In cases where we feel that our in-

house expertise and experience could be usefully

supplemented by contributions from other

international experts, we source the right persons

from our unparalleled network which starts in

Oxford and spans the globe.

For illustrative purposes, here are just a handful of specialist

areas in which Oxentia has recently delivered custom

programmes:

• Designing and running innovation ecosystems for a

Colombian government agency

• Innovative leadership in medical affairs for a global top-

10 pharma company

• Managing innovative technology in the aerospace sector

• A business accelerator for Malaysian start-up

companies in Medical Technology

• Interactive workshops for senior university academics

and managers in leadership in higher education (in the

Middle East and in Asia)

We also have a comprehensive suite of

set and custom programmes which build

personal, institutional, and regional capacity in

Entrepreneurship, business creation,

and business growth.

This extensive provision is covered in another of our

brochures entitled Innovative Entrepreneurship.

Entrepreneurship

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China ATTP course. Expert Oxentia trainers delivered an intensive ATTP-accredited course in the fundamentals of

research commercialisation for 40 technology transfer practitioners hailing from all over greater

China. This course was delivered in Suzhou at Xi’an Jiaotong-Liverpool University for our joint

venture partners at Oxford University Innovation Suzhou.

Advancing entrepreneurship and technology transfer in Colombia. During this year-long project for Pontificia Universidad Javeriana, Oxentia provided a tailored

combination of Technology Transfer training, in-depth analysis of the university’s technologies, and

a web-conference to strengthen entrepreneurship at the university.

Training and bespoke project support for technology transfer offices in Argentina. Oxentia partnered with the Ministry of Modernisation for the City of Buenos Aires to deliver a

training and mentorship programme for ten TT offices based in Buenos Aires City. The programme

included a brief secondment to UK where the delegates received further training and mentorship

support.

Advanced technology transfer and commercialisation training programme with mentorship in Peru. The Technological Institute of Production (ITP) of Peru engaged Oxentia to deliver an intensive

capacity-building programme to support their innovation ecosystem and build partnerships

between Peruvian and British organisations. This programme included a two-week secondment

in Oxford, UK where delegates interacted with Oxentia experts. The organisation has since used

learnings from this programme to reshape their innovation strategy.

Establishment of Knowledge Transfer Offices (KTOs) in Mexico. Oxentia delivered training programmes in Oxford, UK for staff from five research centres funded by

the National Council of Science and Technology (CONACYT). We further conducted IP workshops

for these research centres to facilitate the development of two new KTOs that would service a

number of CONACYT funded research centres.

Development of incubation and entrepreneurship capacity in Spain. Oxentia worked with Andalucía TECH to develop the incubation and entrepreneurship capacity

at the University of Málaga (UMA). The project included an ecosystem analysis and a bespoke

training programme informed by the ecosystem review, and tailored to address the specific needs

and interests of the TT and entrepreneurship support staff at UMA.

Technology Transfer Best Practice and Skills Development Training for Practitioners. As part of a Professional Development and Engagement Programme, The British Council and

CONACYT contracted Oxentia to develop and deliver a training workshop focused on fostering

best practice and knowledge transfer skills for TTOs in Mexico. Oxentia facilitated and managed

productive and ongoing collaborations between Mexican Technology Transfer institutions.

Case Studies: Formal Programmes

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Countries where Oxentia has delivered training

Global Reach

Oxentia staff presence

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Using secondments to build Argentina’s technology transfer capacity.

During an intensive two-month bespoke secondment programme, three Argentinian Technology

Transfer (TT) professionals honed their commercialisation skills at Oxentia in Oxford. During

this time, the secondees worked on challenging real-life case studies and on-going projects to

fully immerse them in every aspect of the TT process.

Advancing international networks and technology transfer services for a Chinese University.

Oxentia hosted a senior director from the Research Institute of Tsinghua University (RITS)

for a period of four years. During this time, the intern worked closely within our team to gain

technology transfer skills and expand their network in the research and business communities.

Strengthening Poland’s entrepreneurship capacity with an intensive taught internship programme in Oxford and Cambridge.

During an intensive nine-week residential course, 75 delegates from across Polish universities

and research institutes developed their technology commercialisation skills at the Universities

of Oxford and Cambridge, as part of an annual Top 500 Program commissioned by Poland’s

Ministry of Science and Higher Education.

Strengthening Korean IP office personnel via a long-term internship programme.

For a period of 4 years, senior staff members from the Korean IP office were seconded

to Oxentia to work closely with experts and undertake training and development, gain an

understanding of Oxford University and its approach to research collaborations, IP management

and technology commercialisation. In addition, they learned how we generate and manage IP

and establish IP-driven spin-outs.

Advancing technology transfer in the Paris region with a partnership approach.

Oxentia works closely with IdF Innov, the Paris region’s research commercialisation hub. With

ongoing support via short training secondments and advisory support from the Oxentia team,

IdF Innov continues to expand identify, capture and commercialise potentially valuable assets

from research institutes in the region it serves.

Joint Working

Oxentia offers clients the opportunity to send an individual or a small group to our offices in Oxford, UK, for a period during which they have the opportunity to work closely with our experts.

These secondments can range in length from intensive

one-week programmes to multi-year internships that

allow the trainee to embed fully within the Oxentia team.

Throughout this time, the trainee builds competencies

in a range of areas and learns first-hand how Oxentia

approaches innovation management.

Case Studies: Mentorship, Internships, and Secondments

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Ecosystem Support Master Class for Tomsk State University (TSU).

Oxentia hosted a delegation from TSU in Oxford, UK for a masterclass on ‘innovation ecosystem

support’. The visitors learned about the Oxford innovation ecosystem, with a view to replicating

relevant aspects in Tomsk, expand their networks, and explore how Oxentia can assist TSU with

commercialising technologies from Russia.

Supporting the creation of a regional innovation fund for Galicia.

Since 2010, Oxentia has worked extensively with Fundación Barrié to support a thriving

innovation ecosystem in the Galicia region of Spain. A Technology Transfer targeted training

programme and facilitated workshops led to the creation of a seed fund which has been central

to the foundation’s success and which continues to create commercial opportunities out of

Galician IP.

Creating home grown champions in the Malaysian biotechnology sector.

Oxentia hosted an accelerator programme for a group of Malaysian biotechnology companies

focused on developing winning product brand strategies, identifying potential new (target)

markets and developing viable market entry strategies. As such, the training and workshop

sessions built the foundation for growth acceleration of the companies in order to create global

Malaysian Bio-based companies.

Promoting Intellectual Property and commercial exploitation processes at a UK University.

Oxentia delivered a training workshop at Cranfield University, for new PhDs, researchers, and

academics on IP processes, exploitation, and commercialisation, based on the University’s

newly developed IP policy. The researchers are now better equipped to engage with the

University’s Innovation Office and generate impact from commercialising their work and Oxentia

continues to work side-by-side with key innovation staff.

Supporting research and development strategy for a Thai corporate conglomerate.

SGC Chemicals engaged Oxentia to facilitate workshops with 25 senior managers and

researchers in order to focus their future research efforts. The programme focused on

addressing technical challenges and more than 40 new high-economic-impact research areas

were identified for the company.

Masterclasses and Facilitated Workshops

Workshop Case studies

These are effective tools to plot out crucial strategic ideas and initiatives that determine the direction of an organisation.

They are resolutely productive and result directly in

defined outputs whilst also assigning future actions to

appropriate stakeholders.

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Buxton Court, 3 West Way, Oxford OX2 0JB United Kingdom

info@oxentia.com

@Oxentia_

+ 44 (0)1865 636270

www.oxentia.com

Oxentia’s training programmes are as unique as its clients. We would be delighted to create a programme that comprehensively fulfils to your training requirements.

Contact us today.

Contact Us

+ 44 (0)1865 636270

info@oxentia.com

www.oxentia.com

Several images herein are derived from training within the Leaders in Innovation Fellowships (LIF) programme and are used with the kind permission of the Royal Academy of Engineering.