MARKETINGOF

TIENS INTERNATIONAL

PRINCIPLES OF MARKETING

Presentation on….

Ma’am

MEHVISH KHAN

PRESENTED TO…

ABID HUSSAIN M14BBA036WAQAS AHSAN M14BBA041FARAZ RAFIQUE M14BBA043ZEESHAN KHAN M14BBA035SHER AFZAL M14BBA072

GROUP MEMBERS

TIENS have some different strategies related to Marketing and other business related departments due to its activities are some different.

TIENS have some different strategies related to Marketing and other business related departments due to its activities are some different. It is a multinational company having a 125th membership of UNO due to it is very strong in finance and more employees as well.

INTRODUCTION

TIENS Headquarters in Beijing, China

HISTORY

1992President Li Jinyuan

Li JinYuanChairman & CEO

Among Top Richest China & World Honorary Doctorate United Nations Forbes Global Top 5 Most Influential Chinese Entrepreneur 2014 • CEO Member World Federation Of

Direct Selling Associations (WFDSA)

Legendary BILLIONAIRE

Created A System

Founder of TIENS

MISSION

TIENS mission is to provide High quality products, education and careers for consumers globally, to improve the quality of life and to contribute to a harmonious society.

Welcomes You To The World OfHealth – Wealth - Freedom

Better Tiens , Better Life

PositioningTianshi International Entrepreneurial Network System

Tiens Brand Core :" One World, One Family “

Tiens Brand Core Value: "Extraordinary Innovation?Paramount

Responsibility?Excellent Teamwork“

Tiens Brand Slogan: "Together We Share"

Tiens International Health Industrial Park 4.2 Square KilometersWith Total Investment Of INR

1,73,31,21,27,000 (Approx. 17,000 Cr.)

Global HQ Office Building  

TIENS Tang PalaceCan Accommodate 9 President Level Meet

&90 Ministerial Level Meet

ZEESHAN KHANM14BBA035

Asia PacificAustralia MalaysiaChina New ZealandPakistan Hong Kong Philippines IndiaSingapore JapanTaiwan KoreaMacau VietnamMany others countries….

EuropeAustria Finland Israel RussiaBelgium France Italy Slovak RepublicCroatia Germany Latvia SpainCyprus Greece Lithuania SwedenCzech Republic Hungary Netherlands SwitzerlandDenmark Iceland Poland TurkeyEstonia Ireland Portugal Ukraine

Romania United Kingdom

AfricaBotswanaLesothoNamibiaSouth AfricaSwazilandZambia…Total 35 countries

Latin AmericaArgentina El SalvadorBolivia GuatemalaBrazil HondurasChile JamaicaColombia PanamaCosta Rica PeruDominican Republic Ecuador Venezuela

TIENS PAKISTAN BRANCHES

190 Countries Business Est. 110 Countries Branch Offices 1000’s Of World Class

Products 50000 Franchisee 30 Million Associates

Worldwide

TIENS GROUP Founded in - 1995

TIENS PAKISTAN Branches

LAHOREKARACHI

FAISALABADMULTAN

ISLAMABADQUETA

SAKHARPESHAWAR

HYDERABAD

TIENS ProductsAre The Backbone Of

The TIENS COMPANY

Functional Foods

Health Care

Home Care

Dietary Supplements

Tiens Manufactures at large scale production of a lot of Products

Dynamics of life and working that is highly mobile gives us almost no time to take care of our own body. The health of our body decreased without being recognized by

ourselves. So, what can we do about it? We may not allow diseases attacking us.

TIENS health products using Chinese medicine which is closely related to meridian, energy and blood, acupuncture theory, through excellent design and modern technology.

TIENS creates skincare products with superior composition, consisting of herbal essence and also a mix of various nutrients suitable for different skin types.

BEAUTY AND SKIN

ABID HUSSAINM14BBA036

INTRODUCTION

Tiens have some different type of Marketing strategies and plans related to attract customers.

It is not necessary for Tiens to attract customers like other companies do, but It do something special in its Marketing.

The Only Association in PAKISTAN For

DIRECT PERSONAL SELLING

NETWORK MARKETING

• Each customer, first Join the membership of the company because it is mandatory for each customer.

• Than products of the company are provided to him then they sale to others.

TIENS Helps its Customers (Members) to build their own Business in the company.

There are different steps through which any body, Can become Owner from Customer of the TIENS.

Tiens Customer’s BUSINESS

1

Registration

Products 100% Use Yourself Retail To Customers

Lifetime Global Regd. No Renewal Cumulative Business Points No Time Period For Next Status Permanent Status , No Demotion Gen. To Gen. Legacy For Child Foreign Free Trips every Year, Global Royalties, Luxury Rewards, Blessings.

FREE!

***e.g. Details Business Kit

SELF Foundation

Products 100% Use Yourself Retail To Customers Details at vtiens.blogspot.in

4

3

2

Retail benefit =44%Direct Bonus = 24%

Rs. 72,000 (1200 PV)

Retail benefit =40%Direct Bonus = 20%

Rs. 18,000 (300 PV)

Retail benefit =20% Direct Bonus = 5%

Rs. 6,000 (100 PV)

Where To Start ? It’s YOUR CHOICE

2

Profit Approx+/- Rs. 10,000

20% DIRECT BONUS

15% INDIRECT BONUS

3

Total Sale500 PV

HOW TO QUALIFY 3 STAR

2 2

U U

Total Sale1000 PV

2 22

8WORK

Some Serious 6 Figure Income

78

6

5Build Your TeamReach Star 8

WORLD BEST Marketing Plan

2 20 % + 5%

4 44 % + 24% 4% - 19 %3 40 % + 20% 15 %

Status RetailBonus Up to

DirectBonus

Indirect Bonus

Leadership

Bonus

8 60% + 40% 4% - 35 % 4 %8 GEN.

7 56 % + 36% 4% - 31 % 2 %3 GEN.

6 52 % + 32% 4% - 27 % 1.5 % 2 GEN.

5 48 % + 28% 4% - 23 % 0.5 %1 GEN.

***e.g. Details Business Kit

Organization Buildingvtiens.blogspot.in

876543

1 2

***e.g. Details Business Kit

Bigger Status , BIGGER BONUS…

36%32%28%

24%20%

5%

40%

FARAZ RAFIQM14BBA043

BENEFITS TO COMPANY

Build the system – too risky Buy the system – too costly Join the system – easy to follow

Mc Donald , KFC etc.

Network Marketing Distribution System Revolutionary Distribution System

Than Other Business In Last Decade !

DID YOU KNOW?Network Marketing companies SHARE a large percentage of their sales with their distributors…. To the tune of over $65 BILLION in 2012!

TIENS GLOBAL CHARITIESMore Than INR 15,29,22,46,500 (Approx 1,500 Crores)

As On 14 May 2012

Accommodate 30,000 Students With 20 Colleges And 120 Principal Courses.

In Recent Years, The Average Employment Rate Of Tianshi College Graduates Reaches 95%.

Tai Ji Sun International Hospital & Health Management Centre

All-Legend International Hotel, Tianjin

Tai Ji Sun International Hospital & Health Management Centre

International Banqueting Center Exhibition Centre

Workshops & Warehouse R & D And Chemical Inspection Center

Event Hall

SHER AFZAL KHANM14BBA072

Strengths-Less advertisement expenses-high profitability and revenue-experienced business units-no qualification require from workforce -monetary assistance and bonus is provided to customers

Weaknesses-costly productsAbsence of local, market-specific plans and initiatives.-too difficult to increase team-unbelievable things for new comers-Time consuming

Opportunities-global markets-income level is at a constant increase-new products and servicesWord’s best income level

Threats-incredibility in peoples’ minds -Less advertisement-unexpected problems-structural changes

Suggestions Key metrics and goals at the start of the campaign at both global and market level Understand local market needs and develop a collaborative approach Develop and socialize a global marketing plan early Save time in process Make products less costly Increase advertisement Inform to all people because mostly people not know to this company Build a criteria qualifications to get the membership of the company Improve distribution system

Conclusion TIENS Marketing is World’s best marketing due to giving such a benefits to customers.