This document contains confidential information, and neither this document nor the information...

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This document contains confidential information, and neither this document nor the information contained herein may be disclosed, summarized, reproduced, disseminated or quoted or otherwise referenced in any manner, in whole or in part, without the express prior written consent of ChromaDex Corporation. Frank Jaksch, Founder & CSO 10005 Muirlands Blvd. Suite G Irvine, CA 92618 USA 949-419-0288 [email protected] www.chromadex.com NPA Marketplace June 13 th , 2012 Green Chemistry: Better for You, Better for the Planet

Transcript of This document contains confidential information, and neither this document nor the information...

Page 1: This document contains confidential information, and neither this document nor the information contained herein may be disclosed, summarized, reproduced,

This document contains confidential information, and neither this document nor the information contained herein may be disclosed, summarized, reproduced, disseminated or quoted or otherwise referenced in any manner, in whole or in part, without the express prior written consent of ChromaDex Corporation.

Frank Jaksch, Founder & CSO

10005 Muirlands Blvd. Suite G

Irvine, CA 92618 USA

949-419-0288

[email protected]

www.chromadex.com

NPA Marketplace June 13th, 2012

Green Chemistry: Better for You, Better for the Planet

Page 2: This document contains confidential information, and neither this document nor the information contained herein may be disclosed, summarized, reproduced,

This document contains confidential information, and neither this document nor the information contained herein may be disclosed, summarized, reproduced, disseminated or quoted or otherwise referenced in any manner, in whole or in part, without the express prior written consent of ChromaDex Corporation.

2Green Chemistry – US EPA Definitions

Green chemistry, also known as sustainable chemistry, is the design of chemical products and processes that reduce or eliminate the use or generation of hazardous substances.

Green chemistry applies across the life cycle of a chemical product, including its design, manufacture, and use.

Green chemistry is a highly effective approach to pollution prevention because it applies innovative scientific solutions to real-world environmental situations.

Page 3: This document contains confidential information, and neither this document nor the information contained herein may be disclosed, summarized, reproduced,

This document contains confidential information, and neither this document nor the information contained herein may be disclosed, summarized, reproduced, disseminated or quoted or otherwise referenced in any manner, in whole or in part, without the express prior written consent of ChromaDex Corporation.

3Sustainable Chemistry Hierarchy

Products and processes should be designed to the highest level of this hierarchy and be cost-competitive in the market.

Design products to be less hazardous to human health and the environment

Use feedstocks and reagents that are less hazardous to human health and the environment

Design syntheses and other processes to be less energy and materials intensive

Use feedstocks derived from renewable resources or from abundant waste

Reuse or Recycle Chemicals

Treat Chemicals to Render Them Less Hazardous

Page 4: This document contains confidential information, and neither this document nor the information contained herein may be disclosed, summarized, reproduced,

This document contains confidential information, and neither this document nor the information contained herein may be disclosed, summarized, reproduced, disseminated or quoted or otherwise referenced in any manner, in whole or in part, without the express prior written consent of ChromaDex Corporation.

4Non-Natural-Natural Ingredients

Vitamin C – Most ingredient supply is synthetic

Other vitamins – synthesis and fermentation

Amino Acids – most are produced by fermentation or synthesis

Caffeine - synthesis

Carotenoids - synthesis

Resveratrol – synthesis

Co-enzyme Q10 - fermentation

Page 5: This document contains confidential information, and neither this document nor the information contained herein may be disclosed, summarized, reproduced,

This document contains confidential information, and neither this document nor the information contained herein may be disclosed, summarized, reproduced, disseminated or quoted or otherwise referenced in any manner, in whole or in part, without the express prior written consent of ChromaDex Corporation.

5Misconceptions about “Natural”

Just because an ingredient is natural does not mean that it is more green or sustainable than a synthetic version of the same ingredient

Ingredients that are manufactured starting with botanicals, fruits, vegetables, etc…are processed using solvents and chemicals

In many cases synthetic or fermentation processes are more clean, green and sustainable compared to extraction from natural material.

Some extraction processes generate incredible amounts of solvent or chemical waste

Page 6: This document contains confidential information, and neither this document nor the information contained herein may be disclosed, summarized, reproduced,

This document contains confidential information, and neither this document nor the information contained herein may be disclosed, summarized, reproduced, disseminated or quoted or otherwise referenced in any manner, in whole or in part, without the express prior written consent of ChromaDex Corporation.

6Some Other Issues with Natural

Just because there is supply today does not mean that there will be sustainable supply with increased demand

Wildcrafting – illegal wildcrafting for high value botanicals

Use of endangered plants – sometimes not a problem when demand is low, but not sustainable if demand increases.

Page 7: This document contains confidential information, and neither this document nor the information contained herein may be disclosed, summarized, reproduced,

This document contains confidential information, and neither this document nor the information contained herein may be disclosed, summarized, reproduced, disseminated or quoted or otherwise referenced in any manner, in whole or in part, without the express prior written consent of ChromaDex Corporation.

7Natural Identical Synthesis

Some natural compounds can be made synthetically so that the are identical to the natural compound

Nature identical compounds are so close that they are chemically indistinguishable from a compound isolated from the plant.

Natural identical compounds tend to be more cost effective, clean green and natural

Vitamin C is the best example

Page 8: This document contains confidential information, and neither this document nor the information contained herein may be disclosed, summarized, reproduced,

This document contains confidential information, and neither this document nor the information contained herein may be disclosed, summarized, reproduced, disseminated or quoted or otherwise referenced in any manner, in whole or in part, without the express prior written consent of ChromaDex Corporation.

8Vitamin C Example

Most vitamin C included in products is synthetic

Biomass for natural extraction is abundant, however it not an efficient way to manufacturer commercial quantities of the ingredient

Natural Vitamin C is 5 to 10X more expensive than synthetic Nature identical Vitamin C

Acerola extract standardized to Vitamin C is a good example

Page 9: This document contains confidential information, and neither this document nor the information contained herein may be disclosed, summarized, reproduced,

This document contains confidential information, and neither this document nor the information contained herein may be disclosed, summarized, reproduced, disseminated or quoted or otherwise referenced in any manner, in whole or in part, without the express prior written consent of ChromaDex Corporation.

9Summary

The most sustainable and green production methods do not always start with nature

Nature identical ingredients are often needed to provide sustainable and economic solutions

Synthetic does not equal bad

There are many examples of natural identical ingredients in the market

THE BOTTOM LINE:

You need to do an appropriate amount of due diligence on the ingredients used in your products

Page 10: This document contains confidential information, and neither this document nor the information contained herein may be disclosed, summarized, reproduced,

This document contains confidential information, and neither this document nor the information contained herein may be disclosed, summarized, reproduced, disseminated or quoted or otherwise referenced in any manner, in whole or in part, without the express prior written consent of ChromaDex Corporation.

10Questions?

Frank Jaksch, Founder and CEO

ChromaDex, Inc.

10005 Muirlands Blvd. Suite G

Irvine, CA 92618 USA

[email protected]

www.chromadex.com