The *Wisdom of Bob Lefsetz (in approx. 35 slides)
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Transcript of The *Wisdom of Bob Lefsetz (in approx. 35 slides)
The *Wisdom of Bob Lefsetz: (in approx. 35 slides)
*If you don’t know who Bob Lefsetz is, well… The next time you’re talking music with somebody,
ask them:
“What do YOU think of Lefsetz?”
And now, an unofficial, official list of
“The Wisdoms” of Bob Lefsetz…
Chapter 1: On “How It Is”
“Great songs don’t have to be complicated. Great songs
encapsulate life better than any movie or TV show.”
“A great hit is more powerful than any marketing campaign.”
“One song can make a difference. One TV show can make a difference.
The power of the individual is limitless.”
“The mainstream is dying. The niches are triumphing.”
“My head is spinning. The scalpers are a problem, but
they’re not THE problem!”
“It's no longer about casual users, it's about fans.”
“You don't get rich by accident.”
“Ownership is for pussies.”
“Nobody in music is changing the world today.”
“It's hard to sell an art form if people think it's just a means to
an end, a good lifestyle.”
“Too many believe all publicity is good publicity.”
Chapter 2: Advice for You
(Yes, YOU!!)
“If you want to succeed in the future you've got to throw the old
rule book out, you've got to go directly to the people.”
“The goal of this life is to become who you truly are. An original.”
“In a time of upheaval you don’t play by the old rules, you
revolt and do something completely new.”
“It's all about relationships. But who are your relationships
with?”
“You can't live in the past. You can talk to the dead, but they
don't talk back.”
“Good enough ain't worth shit. It's got to be GREAT!”
“Face up to reality. Don't be sour grapes.”
“How do you get people to pay attention? By being talented, by
having something to say, by standing for something.”
“You're the opposite of what came before. What's expedient won't
work. What's real will.”
“Do you really want to be Madonna?”
“You’re better off being your real self.”
Chapter 3: Lefsetz on Lefsetz
“I hate people I've never even met.”
“The east made me who I am. But the west set me free.”
“When it comes to music, there's not a single newspaper I trust.”
“What I hate about rock and roll...the people spilling their
drinks on you.”
“It's truly just us versus nature. And despite our desire to connect
with others, ultimately we're alone.”
“We’re rebuilding. And we’re starting with music.”
“Our role is not to put up barriers, but to enable kids.”
“People. They're what makes life worth living.”
Chapter 4: On “This Crazy F@*ked Up
World We Live In”
“What kind of crazy fucked up world do we live in where the
Pope is liberal and Congress is conservative?”
“What kind of crazy fucked up world do we live in where the Golden Globes are better than
the Oscars?”
“What kind of crazy fucked up world do we live in where Stern's birthday
bash gets better talent than the Beatles tribute?”
“What kind of crazy world do we live in where Microsoft has a
good commercial?”
And, finally…
“Time marches on, you’re closer to death, you want to put on the brakes and all you can think about is the way
it used to be, when life was full of possibilities instead of dead ends. And then you put on a record and it still is.”
The *Wisdom of Bob Lefsetz: (in approx. 35 slides)
An @RabbiWhere Production...
..And a Dave Rubin
Presentation.
Contact: Dave Rubin
via Twitter: @RabbiWhere