The Tipping Point Election

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The Tipping Point Election

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The Tipping Point Election. The 2012 Map. Obama’s Margin By State. The Path To 270. 272 electoral votes. Direction Of The Country. 55%. 43%. Obama And The Economy. Is the economy recovering?. NBC News/Wall Street Journal. Total Ad Spending By Group. Ad Spending By State. NH $48M. WI - PowerPoint PPT Presentation

Transcript of The Tipping Point Election

Page 1: The Tipping Point Election

The Tipping Point Election

Page 2: The Tipping Point Election

The 2012 Map

Page 3: The Tipping Point Election

Obama’s Margin By State

DC NY MA DE ME OR MN NH CO FL IN MS TX ND AL AR OK

Margin

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The Path To 270

WI IA NH NV PA CO VA OH FL NC GA

76 6 6

54

32

1

-3

-8

272 electoral votes

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Direction Of The Country

1/12/2

008

5/17/2

008

9/20/2

008

1/24/2

009

5/30/2

009

10/3/

2009

2/6/20

10

6/12/2

010

10/16

/2010

2/19/2

011

6/25/2

011

10/29

/2011

3/3/20

12

7/7/20

120

20

40

60

80

100

Right DirectionWrong Track

43%

55%

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Obama And The Economy

Octobe

r

Novem

ber

Decem

ber

Janu

aryMarc

hApri

lMay

June Ju

ly

Augus

t

Septem

ber

Octobe

r

39 40 39

45 45 4543 42

44 4447 47

21

25

30

3740

38

3335

27

36

42

Obama handling the economy

Will economy get better?

Yes No

52

45

Is the economy recovering?

NBC News/Wall Street Journal

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Total Ad Spending By Group

$379.8

$72.2 $218.5

$386.7

ObamaDem GroupsRomneyRepub Groups

In Millions of Dollars

Total Dem spending: $452.0 million Total Repub spending: $605.2 million

Page 8: The Tipping Point Election

Ad Spending By State

CO $85M OH

$214M

FL $201M

VA$165M

NV$65M

WI$55M

IA$77M

NH$48M

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The Electorate

72%

13%

10%

3%

Race & Ethnicity

WhiteBlackHispanicAsian

19%

27%38%

16%

Age

18-2930-4445-6465+

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The Electorate

47%

53%

Gender

WomenMen

34%

38%5%

8%

5%

6% 5%

Race & Gender

White Men White Women

Black Men Black Women

Latino Men Latino Women

Others

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The Obama Coalition

55%

45%

Women

ObamaRom-ney 60

%

37%

18-29

ObamaRomney

80%

19%

Non-Whites

Obama

Romney

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Vote By Race

White African America Latino Asian

39%

93%

71%73%

59%

6%

27% 26%

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Coalition Of The Ascendant

1992 1996 2000 2004 2008 2012

87% 83% 81% 77% 74% 72%

WhitesBlacksHispanicAsian

11% 16% 19% 21% 24% 26%

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The Growing Dem Base

1992 1996 2000 2004 2008 2012

21%

17% 17% 17%18%

19%

8%10% 10%

11%13% 13%

2%

5%7%

8%9%

10%

18-29African AmericanHispanic

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Voting Habits By Food Chain

Repubs Eat At:• Cracker Barrel• Chick-fil-A• Arby’s• Macaroni Grill

Dems Eat At:• Popeyes• Whole Foods• White Castle

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Voting Habits By Beer Preference

Repubs drink:• Michelob Ultra• Leinenkugel• Coors Light• Miller Light

Dems drink:• Microbrews• Heineken• Sierra Nevada• Corona

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Voting Habits By Favorite Sport

Dems Watch:• NBA/WNBA• Tennis• Soccer• WWE?

Repubs Watch:• PGA/LPGA• College

football• NASCAR

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The Senate

112th Congress: 51D, 47R, 2I 113th Congress: 53D, 45R, 2I

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The House

112th Congress: 240R, 190D, 5 vacancies 113th Congress: 234R, 194D, 7 uncalled

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The Fiscal Cliff

Budget sequester

The debt ceiling

Bush tax cuts

Alternative minimum tax

What’s at stake:

Page 21: The Tipping Point Election

How Do We Back Away?

The Punt: Let the 113th clean up the mess

The Hail Mary: A grand bargain in a lame duck

The End-Around: Dems gamble on taxes?