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Stage 1

ThePreliminaryRound

The Socialists

Chaudhary AbhinavIIM Trichy

Choudhary ParijatIIM Trichy

Social Media : What it is !! Social Media as medium of communication, a countless array of internet

based tools and platforms that increase and enhance the sharing of information in different forms.

Social Media – Larva To A Butterfly Social Media has come a long as way as the face of internet changed.

Social Media : Incarnations Today Social media comes in different forms and with features suited to

different interests

Social Media: Roles Today !! Medium Of Communication: Inception of Social Media, primarily was to

facilitate bonding and communication between its users by sharing messages or pictures.

Social Media: Roles Today !! Social Marketing: Social media is the blue-eyed boy in the field of

marketing and endorsements.

Social Media: Roles Today !! Social Media as Brand Manager: Social media in recent times has proved

to be the most effective brand builder, from “no one” to “the one”. Be it Pop Star or a Politician..

Social Media: Roles Today !! Social Media as Career: Rise of social media in different areas has given

way to a new career field of Social Media Management. Can be for a Corporate, Political party or a public figures.

Social Media: Roles Today !! Social Media as Match makers : Awareness of internet and its growing

reach has facilitated inception of social media in the role of match making, be it a casual relationship or long term commitments !!

Social Media : Evil’s Double Dark Side of Social Media: Growth of social media has also fuelled the

increase in cyber crimes, be it spreading rumors or hatred or defaming some one!!!

Social Media : Road Ahead

Future Of Social Media : Future Of Social media today lies in the 3-D and holographic technologies like Google glass. Sites like Trendii are also adding new spice to it