Arbeitsstelle fürwissenschaftliche

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100.0003-070620

43rd EUCEN Conference Lena Oswald

Center of Continuing University EducationHamburg University

Lessons learned from co-operation The project ‘Virtual interaction with

Web 2.0 in companies’

Arbeitsstelle fürwissenschaftliche

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100.0003-070620

AgendaThe project VIN

• design• partners• targets

benefits of co-operation

challenges of co-operation

lessons learned

Arbeitsstelle fürwissenschaftliche

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100.0003-070620

• teams consisting of members worldwide

• efficient time management, reduction ofcosts for travelling and meetings

• consistent standard of training

• transparent quality management

• fast information exchange andsynchronous level of information

• develop the potential of knowledgemanagement

• establish efficient communicationstructures and cultures

Typical situation in worldwide operating companies

Arbeitsstelle fürwissenschaftliche

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100.0003-070620

Project partners

• qualification concept

• proven concepts

• e-learning experience

• quality assurance

• evaluation

world-wide

• sites • offices• clients

continuous training needs

• practical experience

• participants

• networking

Uni

vers

ität H

ambu

rg

Arbeitsstelle fürwissenschaftliche

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100.0003-070620

Project targetsintroduction of e-learningand Web 2.0 technologies in companies

sustainable implementation through inclusion ofdifferent target groups

developing the different stakeholder‘s acceptance

develop the potential of knowledge management

increased learning effects through interchange ofsuccessful practices and counselling of the partners

establish a network among cooperating partners

Arbeitsstelle fürwissenschaftliche

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100.0003-070620

trainer trainer

employees, executives

trainer

Project Coordination / Project Management

Man

agin

g th

e pr

ojec

t:AW

W U

nive

rsitä

t Ham

burg

employees, executives

employees, executives

Course 'Train the E-Trainer'

Course 'Virtual Teamwork'

Project design

Arbeitsstelle fürwissenschaftliche

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100.0003-070620

communication

synchronous: chats, VCs, face to face

asynchronous:forums, blogs, wikis, email,….

moderation

subject practise teamwork

• moderation of discussion process

• continuous feedback throughout the course/ learning process

• input for the transfer

• support to keep the motivation

• selflearning competence

participants

• exchange of experience

• learning from and with each other, generating new knowledge

• different learningstyles and -types

• social communication

• establishing networks

• reflection

Arbeitsstelle fürwissenschaftliche

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100.0003-070620

trainer trainer

employees, executives

trainer

Project Coordination / Project Management

Man

agin

g th

e pr

ojec

t:AW

W U

nive

rsitä

t Ham

burg

employees, executives

employees, executives

Course 'Train the E-Trainer'

Course 'Virtual Teamwork'

Project design

Arbeitsstelle fürwissenschaftliche

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100.0003-070620

Train the E-Trainerstart

goal

Pilot run

Technical platform-training

Development of inhouse e-learning-modules

Didactic counselling

Arbeitsstelle fürwissenschaftliche

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100.0003-070620

Benefits of co-operation for the companiescreating a projectmanagement team outside ofthe company

interchange of successful practices andcounselling of the partners

sustainable ways of continuing qualificationof employees

generating concepts on how to combineworking and learning

support by university expertise

Arbeitsstelle fürwissenschaftliche

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100.0003-070620

Benefits of co-operation for the universitygain experiences in the implementation ofe-learning-concepts into companies

promote learning as empowerment of theemployee

knowledge transfer between university andbusiness and vice versa

establishing a network among companies anduniversity

sharing costs of the developmentof qualification concepts

Arbeitsstelle fürwissenschaftliche

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100.0003-070620

Challenges for the companieswin stakeholders as multiplicators for e-learning

establishing agreed culture usingWeb 2.0 technologies

setting up data protection regulations

providing time and space for learning

integrating e-learning into everyday work

Arbeitsstelle fürwissenschaftliche

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100.0003-070620

Challenges for the universityadapting existing courses and concepts withoutoverall lowering the standard of education

developing courses for workers with different levels of education

taking interfering interests into account(sharing knowledge vs. bonusschemas)

Arbeitsstelle fürwissenschaftliche

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100.0003-070620

Lessons learned from co-operation For the success of a sustainable implementation thedifferent stakeholders must be included.Company agreements concerning dataprotectionand working time regulation need to be made.Employees, trainers and executives need time tocreate adapted strategies for e-learning andknowledge management.A design of a project based on co-operation supported by Web 2.0 technologies supports thechange process.A co-operation between university and companybenefits both partners (theory/practice, guaranteedquality, flexibility,…)

Arbeitsstelle fürwissenschaftliche

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100.0003-070620

Thank you for your attention! l.oswald@aww.uni-hamburg.de

Questions?

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