The Power of a Transformative Sustainability Strategy: In Pursuit of the Positive Cup
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Transcript of The Power of a Transformative Sustainability Strategy: In Pursuit of the Positive Cup
Guillaume Le CunffNespresso USA@NespressoUSA
The Power of a Transformative Sustainability Strategy: In Pursuit of the Positive Cup
#SB16SD #ActivatingPurpose
In Pursuit of the Positive Cup
Only the top1 to 2% of the world’s green coffee crop meet our requirements
Nespresso AAA Sustainable Quality™ Program :A ‘taste sourcing program’
2005 End of 2015
10%85%Coffee sourcing
Number of farms
Agronomists 330
74 000
20
1500
VideoAAA
Rosabaya2009
Dhjana2011
Naora2012
Colombian terroirs 2014
Innovating and Pushing the Limits
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Thank you !
