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Rationale

The rice terraces cluster of Barangay

Nagacadan of Kiangan, Ifugao is a World

Heritage Site, inscribed as a living cultural

landscape.

The living cultural landscape could be

experienced as an Open Air Museum. This museum features the salient elements

of the Ifugao culture without being

intrusive and exploitative.

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Project GoalTo develop an open-air museum that will

establish a sustainable community basedagri/eco-cultural tourism industry in the WorldHeritage Site of Nagacadan, Kiangan

That contributes to the restoration andenhancement of the tangible and intangibleheritage of the Rice Terraces of the PhilippineCordilleras

And directly improve the socio-economicconditions of indigenous community that builtand maintained the terraces.

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Objectives To have an open-air museum in Ifugao that will

present a microcosm of the Ifugao culture to

visitors at the least intrusive manner.

To assist local communities in the developmentand management of community based

agri/eco-cultural tourism activities.

Strengthen institutional capacity and providethe needed training of barangay officials, local

guides and indigenous communities that

focuses on sustainable community-based

a ri/eco-cultural tourism develo ment.

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Objectives Ensure that a Heritage Conservation Fund from

a portion of tourism revenue is re-invested into

cultural enhancement and socio-economic

improvement programs for terrace farmers.

To promote and market the Open Air Museum

as an eco-cultural destination that embodies its

values as a living cultural landscape.

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DESCRIPTION The Open Air Museum covers the Bilong-Pau-Bayninan-

Onnop-Wingngiyon loop in Nagacadan, Kiangan, Ifugao.

It is a living museum whereby households along the

footpath of the designated loop actively participate butmainly through the showing of documentaries/

lecturettes.

Locals show a documentary on an audio-visual equipment

on a cultural practice such as hudhudchanting. Culturebearers could also be tapped to conduct lecturettes on a

specific cultural practice and printed materials are

displayed.

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DESCRIPTION

Visitors could touch and take picturesfreely, unlike in other formal museums.

These methods of information

dissemination will lessen the actualperformance of cultural practices which

otherwise would be inappropriate and

would desecrate the culture when done inthe wrong setting and timing. Locals will

not need to dance and sing every time a

tourist visits the area.

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DESCRIPTION Capacity building will be part of the project,

through the institutional building of the Open

Air Museum Management Board and project

implementers.

The Open Air Museum will give the visitor a

sense of being in situand at the same time be

less intrusive in the regular way of life in theliving cultural landscape of Nagacadan.

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ACTIVITIES

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Forms Mode Location

Intan

gible

Culture

Hudhud

chanting

Documentary;

lecture; actual

Pa-u To be shown

in Household1

Ifugao

Wedding

Info materials Bayninan Household 1

Ifugao Death Info Materials Bayninan Household 1

Ifugao

Cuisine

Info

Materials/demo

Onnop Household

Cluster

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Forms Mode Location

Tang

ible

Ifugao

architecture

Actual; signages Bayninan Household

4

The Hagabi Actual; signage Bayninan Household

2

Rice culture Hands-on; lecture;

Farm demo

Bayninan Household

3Ifugao NRM:

Muyong

Lecturette;

Interpretative

signages

Maabat Trail

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Forms Mode Location

A

rts

Weaving Demonstration

; hands-on

Onnop Househ

old 2Black-

smithing

Demonstration Onnop Househ

old 9

Rice

wine

brewing

Demonstration Ambabag Asso-

ciation

or

house-

holds

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Activities

Established a Nagacadan Open Air Museum

Management Board

Prepare a management plan of the open-air

museum

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Activities

Conduct training needs assessment of all serviceproviders i.e. guides, cooks, tricycle drivers,police, etc.

Conduct series of skills training in accordance tothe training needs assessment

Conduct awareness seminars on basic tourismmanagement such as concepts of carryingcapacity, limits of acceptable change, etc.

Establish evaluation and monitoring system tohelp management in the control of tourismgrowth

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Objective 4

Established a Heritage Conservation Trust Fund.All activities, programs and projects will have to

put 15%or more of its revenue into the HeritageConservation Trust Fund.

This fund will be used primarily for therestoration of the rice terraces and for the

conservation of culture.

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Maabat Nature Trail

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