The Mobile and Social Engagement Story
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Transcript of The Mobile and Social Engagement Story
Jonathan StefanskyCEO/Co-Founder
Turning Viewers into Customers
March 12th 2012
The Mobile & Social Engagement Story
Define Video Marketing & Engagements
• Engagement on the Web & Social• Mobile Devices – Tablet vs Phones• Advertising – Adwords, Facebook, Linkedin
Q&A
Agenda
What is Video Marketing?
Internet Marketing Dictionary.com“Means to include Video into one’s
marketing efforts to promote an offer. This can be done via a full motion Video or a screen-capture Video.”
What is an Engagement?
Call to Action
Logo - CTA
Share onFacebook
Share onTwitter
Embed onweb site
Apps
Source of Data
2012 Video Engagement Report
- Companies Surveyed: 800+ - Impressions: 6 Million +- Business Size: 86% <10 employees
Social vs Web
Mobile Engagement Rates
A personal story
Our experience in advertising
Q&A
follow me @jstefanskywww.viewbix.com