The Innovative Workforce

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What do Stanley Black & Decker, Newell Rubbermaid and Intel have in common? They all are cooking up a new recipe for innovation, one of the highest priorities for executives today and an area where workforce leaders often struggle. Join us for a webinar on how to foster innovation in the workforce. Three experts talk about new approaches to creativity: Hal Gregersen, professor of Innovation and Leadership at INSEAD and co-author of The Innovator’s DNA: Mastering the Five Skills of Disruptive Innovators. Todd Henneman, freelance writer and author of a recent Workforce cover story about innovation in the workforce. Ed Frauenheim, senior editor at Workforce and co-author of a forthcoming book about innovation strategy in America. You’ll hear stories about companies on the cutting-edge, and we’ll share results from our exclusive research on the most effective strategies for cultivating creativity.

Transcript of The Innovative Workforce

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You can listen to today’s webinar using your computer’s speakers or you may dial into the teleconference.

If you would like to join the teleconference, please dial 1.650.479.3208 and enter access code: 923 826 592 #.

You will be on hold until the seminar begins.

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Speakers: Hal GregersenProfessor of Innovation and LeadershipINSEAD

Todd HennemanFreelance WriterWorkforce

Moderator: Ed FrauenheimSenior EditorWorkforce

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Speakers

• Ed Frauenheim, author and senior editor, Workforce

• Todd Henneman, writer and author of Workforce cover story on Innovation

• Hal Gregersen, INSEAD professor and co‐author of The Innovator’s DNA

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Agenda

• The Context: Innovation’s Importance

• The Innovator’s DNA 

• Best Practices

• Our Research on the Innovative Workforce

• Q&A

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Innovation Matters to CEOs

• #3 CEO Challenge in 2013

• #1 Challenge in 2012

Source: The Conference Board CEO Challenge® 2013

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Innovation Matters Less to Workforce Leaders

Source: 2012 Workforce survey involving 1,018 respondents

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But They Are Getting the Message

Source: 2012 Workforce survey involving 1,018 respondents

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Innovation Anxiety

• 4 in 10 organizations see themselves as ineffective at fostering innovation

Source: 2012 Workforce survey involving 1,018 respondents

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TheInnovator’sDNA

HAL GREGERSENINSEADThe Business School for the WorldTwitter: @halgregersen

Mastering the Five Skills of Disruptive Innovators

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fivediscovery 

skills

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CatalyticQuestioning

Start with

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Observing

Networking

Experimenting

Get to work with

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DeepObserving

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new ideaNetworking

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Not like me

Profession or Education

Organization function

Organization

Industry

Gender

Age

Nationality

Political group

Religious group

Socio‐economic group

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Marc BenioffFounder and CEO, Salesforce.com

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ActiveExperimenting

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Try out new experiences

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Take apartproductsprocessesideas

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Mir ImranChairman & CEO, InCube Labs and InCube Ventures

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Test ideas

rapid pilotsrapid prototypes

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AssociationalThinking

Finish with

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Steve Jobs

“Creativity is connecting things.”

iPod

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Help Wanted Ads

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Help Wanted Ads

360 degree feedback

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Help Wanted Ads 

360 degree feedback

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fivediscovery 

skills

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Everyone has more

creative capacity

than they think.

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act different(ly)

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think different(ly)

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make a difference

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the project

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Best Practices for Innovation

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Today’s formula

• Define innovation

• Communicate strategy

• Nurture trust

• Broaden perspectives

• Tap technology

• Embrace failure

• Reward collaboration

• Look at a lab: Xylem Inc.

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Define Innovation

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Communicate the strategy

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Nurture trust

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Broaden perspectives

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Tap technology

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Embrace failure

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Reward collaboration

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Case: Rise of Xylem’s innovation lab

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Workforce Research on Workforce Innovation

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Employees Are Key to Creativity

Source: 2012 Workforce survey involving 1,018 respondents

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The Most Effective Strategies 

CollaborationAutonomyExpertiseTechnology

Source: 2012 Workforce survey involving 1,018 respondents

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The Mismatch

Many Employers Don’t Provide Autonomy

Source: 2012 Workforce survey involving 1,018 respondents

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Innovation Often Isn’t Measured

Source: 2012 Workforce survey involving 1,018 respondents

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Your Questions

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Thank You!

Ed Frauenheim

[email protected]

@edfrauenheim

Workforce package on Innovation:

http://www.workforce.com/section/innovation

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