The Getting Complete Guide to Started Day 1 Finding & Analyzing Deals Day 2 Choosing A Profit...
Transcript of The Getting Complete Guide to Started Day 1 Finding & Analyzing Deals Day 2 Choosing A Profit...
The
GettingComplete Guide to
StartedDay 1
Finding & Analyzing Deals
Day 2
Choosing A Profit Strategy
Day 3
Putting It All Together
Day 3
Putting It All Together
Marketing & Internet
Building Your Team
Putting it All Together
Q&A Recap
At the end of this session, you will be able to:
1. Identify the target audiences for marketing efforts2. Explain methods of
communication3. Explain how to use the Internet to
maximize time/profits4. Tracking
GOALS
Day 3 – Putting It All Together
Marketing
Target Marketing
Marketing
• Find Your Focus• Don’t target EVERYTHING at once
• Effectively Communicate with:• Sellers• Buyers• Renters• Private Investors• Wholesale Investors
Day 3 – Putting It All Together
Reaching the Audience
Marketing
• Newspapers• Magazine Ads• Direct Mail• Letters• Billboards• Signs• Internet
Day 3 – Putting It All Together
• TV/Radio• Telemarketing• Drive By• Door Hangers• Flyers• Business Cards• 2 Step Campaigns
Considerations
Marketing
• Most People for Least Money• Reach the right people• Know your customer• Know your competition• Know yourself!• Be able to handle the volume• Answer the phone
Day 3 – Putting It All Together
Internet
Marketing
• Accessibility to Information• Less dependency on Realtors• Can work from home• Work smart, not hard• Find anything at any time
• Search Engines• Search by Subjects• Locate Contacts
Day 3 – Putting It All Together
Web Site
Marketing
• Your real estate “store front”• Credibility• Privacy• Education• Costs
• Registration• Hosting• Traffic
Day 3 – Putting It All Together
Tracking Results
Marketing
• Response versus Return• System in place to manage• Organization• Follow up and follow through
• If you’re not doing it, someone else is getting the deal!
Day 3 – Putting It All Together
Day 3 – Putting It All Together
Marketing
What we covered this session:
1. Finding your target market2. Methods of communication to
reach your audience3. How to use the Internet to maximize
time/profits4. Tracking your progress
SESSION REVIEW
Day 3
Putting It All Together
Marketing & Internet
Building Your Team
Putting it All Together
Q&A Recap
At the end of this session, you will be able to:
1. Understand the team approach to
Real Estate Investing2. Determine who needs to be on
your team3. Considerations for Team
Members
GOALS
Day 3 – Putting It All Together
Building Your Team
Team Approach
Building Your Team
• Rely on professionals that know more than you!
• You CANNOT do it alone• Too many details
• Leverage• Work smart, not hard!
• Joint Venture v. PartnershipDay 3 – Putting It All Together
Members of the Team
Building Your Team
• Realtor• Escrow Agent
• attorney/title company• Lenders
• Brokers• Surveyors• Appraisers
Day 3 – Putting It All Together
Members of the Team
Building Your Team
• Inspectors• Other Investors• Hard Money Lenders• Renovation People• Insurance Agents• Management Companies• Architects/Structural Engineers
Day 3 – Putting It All Together
Members of the Team
Building Your Team
• Discount Materials Dealer• Runners/Helpers• Financial Advisor• CPA• Attorneys• Mentors• Partners
Day 3 – Putting It All Together
Day 3 – Putting It All Together
Building Your Team
What we covered this session:
1. The team approach to Real Estate Investing
2. Who needs to be a part of your team
3. Considerations for Team Members
SESSION REVIEW
Day 3
Putting It All Together
Marketing & Internet
Building Your Team
Putting it All Together
Q&A Recap
At the end of this session, you will be able to:
1. Identify the steps to get started2. Summarize key negotiation points3. Overcome seller objections4. Pre-qualify sellers and structure
creative offers
GOALS
Day 3 – Putting It All Together
Putting It All Together
30 Day Quick Start
Putting It All Together
• Build a database of 30 Investors• Build a database of 3 Hard Money
Lenders• Locate at least 1 good RE Agent• Call on 1 property/day
Day 3 – Putting It All Together
30 Day Quick Start
Putting It All Together
• One property in 30 days• Minimum $3K profit
• 1 in 20 rule applies• Call 20• 10 Motivated• 5 Offers• 1 Accepted
Day 3 – Putting It All Together
Steps for Each Deal
Putting It All Together
• Call• Pre-qualify before viewing• View• Qualify after viewing• Offer/Counter-offers• Acceptance• Due Diligence
Day 3 – Putting It All Together
Steps for Each Deal
Putting It All Together
• Call• Pre-qualify before viewing• View• Qualify after viewing• Offer/Counter-offers• Acceptance• Due Diligence
Day 3 – Putting It All Together
Scenario 1
Putting It All Together
• Newspaper Ad• Motivated Seller• Pre-foreclosure• Must Sell• $15,000 Below Appraisal• Call (305) 444-9559
Day 3 – Putting It All Together
Scenario 2
Putting It All Together
• Direct Mail Response• Owner lives in Colorado• House in Florida• Has tenant that isn’t paying• Owes $46,000• Wants $70,000
Day 3 – Putting It All Together
Day 3 – Putting It All Together
Marketing
What we covered this session:
• The steps to get started• Key negotiation points• How to overcome seller objections• How to pre-qualify sellers and
structure creative offers
SESSION REVIEW
Day 3
Putting It All Together
Marketing & Internet
Building Your Team
Putting it All Together
Q&A Recap
Q&A Recap – Day One
Creating Wealth with Real Estate
Finding Deals
• Motivated Sellers
• Where to Find Deals
• Targeting Sellers
Evaluating Discount Property
Evaluating Income Property & Cash Flow
Financing With No Money Down
Conventional Financing
Day 3 – Putting It All Together
Q&A Recap – Day Two
Contracts
From Contract to Closing Table
• Motivated Sellers
• Where to Find Deals
• Targeting Sellers
Managing Exit Strategies
Business Entities
Day 3 – Putting It All Together
Q&A Recap – Day Three
Hands On
Marketing & Internet
Building Your Team
Putting It All Together
Day 3 – Putting It All Together
Q&A - Recap
The
GettingComplete Guide to
StartedDay 1
Finding & Analyzing Deals
Day 2
Choosing A Profit Strategy
Day 3
Putting It All Together