The Fiction Tribe - Presentation
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Transcript of The Fiction Tribe - Presentation
Think. Hustle. Transform.
We are a digital think tank that designs stories to persuade and inspire, using passion and sweat to deeply understand the narrative and tell it with vigor.
Partnering to Tackle the Big Stuff.
CUSTOMER ACTIVATION
Demand Generation
Partner Marketing
Sales Enablement
Content Marketing
Jack of all TradesMaster of a shit-ton.
Motion Graphics,3D & Animation
scripted & Live Action VIDEO production
Copywriting & CopyEditing
ART DIRECTION &PRODUCTION DESIGN
Web & Interactivedevelopment
Social promotion & OUTREACH
MOBILE Application Development
LIVE Event CONTENT
DIMENSIONAL & DIGITALDIRECT MARKETING
Boutique Hustle. Global Creative.
We are a tight team of hand-picked storytellers, but are part of a larger collective that spans the globe. This gives us cultural advantage for worldwide program deployment.
40282719
All
Cities
Agencies
Languages
Countries
Cultures
Questions Empathy Actions
The Way We Work.
We begin every project by listening, gaining perspective,cross-checking with research, and finding real insights.
Questions
Listen
Research
Insights
Ask Questions. Even Hard Ones.
To align your story to customer value and change minds, we start by empathizing with the human element.
EmpathY
Relate
SHARE
solutions
Think Customer. Invite Action.
Once we understand the story, we design, capture, compose, and code it—whatever it takes to reach the customer.
Actions
SYSTEMS
TECHNIQUES
Outcomes
Find Great Stories.Share Them Well.
The Storyfinding Journey
Market Vision Prospect Activation NURTURE MARKETING SALES ENABLEMENT
ADVERTISING
SOCIAL
Direct marketing
Infographics
SOLUTION BRIEFS
Videos
Interactive Scenarios
Case Studies
Assessment TOOLS
Advisor Tools
Brand STORY
CUSTOMER NEED
Activation
direct MARKETING
LANDING PAGE
event content
Activation• Validated, Compliant, Secure Server
• Consolidated Analytics
• Consolidated Data Collection
• Multi-Format User Experiences
• Supports live events and offer driven demand generation and content marketing campaigns
• Responsive, HTML5 emails and landing pages
Content
Infographics
Video
Interactive Stories
visual Case Studies
PRESENTATIONS
Content• Validated, Compliant, Secure Server
• Integrated with marketing automation
• Content designed for first touch, MQL and SQL
• Designed for multiple use cases—assisted, unassisted, offer, consideration, maturation and purchase
Assess & AdviseHTML5 Tools
native MOBILE apps
INTERACTIVE POWERPOINTS
Assess & Advise
• HTML5 Apps for multi-device deployment
• Native iOS Apps for advanced features and unconnected viewing
• Saleforce integration for MQL record completion
Integrated Storytelling
Responsive websites
banner ads
direct mail
youtube pre-roll
social media
infographics
video content
Integrated Storytelling
• Multiple contact vehicles drive traffic
• Intelligent passive profiling destinations
• Integrated to marketing automation platform
VISIT THE SITE ›
InteractiveCisco Sea Change
VISIT THE SITE ›
Video Stories
Case Studies Animation Live Action Narrative Films
915 NE Davis Street Portland, Oregon 97232
Silicon forest
1700 Wyatt Drive #13 Santa Clara, California 95054
SILICON VALLEY
503.954.2268 www.fictiontribe.com
ELECTRONIC