The Experiment London Book Fair 2013 Rights Guide

THE EXPERIMENT

Rights Guide

LONDON BOOK FAIR 2013

BECAUSE EVERY BOOK I S A TEST OF NEW IDEAS

THE EXPERIMENT

ContentsSurvival of the Nicest 3How Altruism Made Us Human and Why It Pays to Get AlongWe Are All Stardust 4Leading Scientists Talk About Their Work, Their Lives, and the Mysteries of Our ExistenceThe Philadelphia Chromosome 5A Mutant Gene and the Quest to Cure Cancer at the Genetic LevelAsk a Science Teacher 6Stuff You Always Wanted to Know About How the World Works, But Didn’t Know Who to AskYour City is an Ecosystem 7The DIY Field Guide to Urban RegenerationVedge 8100 Plates Large and Small That Redefine Vegetable CookingVeganissimo A to Z 9A Comprehensive Guide to Identifying and Avoiding Ingredients of Animal Origin in Everyday ProductsNever Too Late to Go Vegan 10The Over-50 Guide to Adopting & Thriving on a Plant-Based DietThe Plant-Powered Year 1152 Things to Learn and Do to Reap the Benefits of Whole Plant FoodsForks Over Knives —The Cookbook 12Over 300 Recipes for Plant-Based Eating All Through the YearForks Over Knives 13The Plant-Based Way to HealthCalories In, Calories Out 14The Smart New Way to Enjoy Food and Slim DownNosh on This 15Gluten-Free Baking from a Jewish-American KitchenSimply Satisfying 16Over 200 Vegetarian Recipes You’ll Want to Make Again and AgainArtisanal Gluten-Free Cooking 17275 Great-Tasting, From-Scratch Recipes from Around the World, Perfect for Every Meal and For Anyone on a Gluten-Free Diet—and Even Those Who Aren’tLearning to Bake Allergen-Free 18A Crash Course for Busy Parents on Baking Without Wheat, Gluten, Dairy, Eggs, Soy or NutsVeggie Burgers Every Which Way 19Fresh, Flavorful and Healthy Vegan and Vegetarian Burgers—Plus Toppings, Sides, Buns and MoreMom, I’m Not a Kid Anymore 20Navigating 25 Inevitable Conversations That Arrive Before You Know ItThe Emotionally Absent Mother 21A Guide to Self-Healing and Getting the Love You MissedYour Children Are Listening 22Nine Messages They Need to Hear From YouBuild Your Running Body 23The Gluten-Free Edge 24A Nutrition and Training Guide for Peak Athletic Performance and an Active Gluten-Free LifeBest Practices for a Healthy Heart 25How to Stop Heart Disease Before or After It Starts

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THE EXPERIMENT 3

Rights held: World English

January 2014

Hardcover

304 pp. | $24.95

4 illustrations

MS available mid-June 2013

Translation Rights: Frank Jakobs, Agentur Matthias Landwehr

frank.jakobs@ landwehrcie.de

SCIENCE & NATURE

Survival of the NicestHOW ALTRUISM MADE US HUMAN AND WHY IT PAYS TO GET ALONG

Stefan KleinTranslated by David Dollenmayer

At once serious, entertaining, and grounded in the most up-to-date science, Survival of the Nicest helps us understand how and why caring for and about others protects us from loneliness and depression; makes us happier, healthier, and more successful; and can even extend our lives. Drawing upon current brain research and genetics, economics and social psychology, behavioral experiments, and history and contemporary culture, this is an often surprising exploration of why generosity is the means to achieving lasting personal and societal success.

• Draws nimbly from a wide range of disciplines, research, and many aspects of contemporary life

• Makes sparklingly clear how and why both cooperation and competition are driving forces of evolution

• For readers of Bill Bryson, Mary Roach, Charles Duhigg (The Power of Habit), and Malcolm Gladwell

STEFAN KLEIN, PhD, is a longtime and internationally acclaimed science writer. His many books include the forthcoming We Are All Stardust and the #1 international bestseller The Science of Happiness and have been translated into twenty-five languages. Translator DAVID DOLLENMAYER, emeritus professor of German at Worcester Polytechnic Institute, has been awarded the Helen and Kurt Wolff Translator’s Prize and often translates for the New York Review of Books. See also: We Are All Stardust (page 4)

4 THE EXPERIMENT

Rights held: World English

July 2013

Trade paperback

288 pp. | $14.95

PDF proofs available mid-May 2013

Translation Rights: Frank Jakobs, Agentur Matthias Landwehr

frank.jakobs@ landwehrcie.de

SCIENCE & NATURE

We Are All StardustLEADING SCIENTISTS TALK ABOUT THEIR WORK, THEIR LIVES, AND THE MYSTERIES OF OUR EXISTENCE

Stefan KleinTranslated by Ross Benjamin

How does Jane Goodall’s relationship with her dog Rusty inform her thinking about our relationship to other species? Which time and place would Jared Diamond most prefer to live in, in light of his work on the role of chance in history? What does driving a sports car have to do with Steven Weinberg’s quest for the “theory of everything”?

Physicist and journalist Stefan Klein’s intimate conversations with nineteen of the world’s best-known scientists (including three Nobel Laureates) let us listen in as they talk about their paradigm-changing work—and how it is deeply rooted in their daily lives. Highlights include:Cosmologist Martin Rees on the beginning and end of the world ♦ Evolutionary biologist Richard Dawkins on egoism and selflessness ♦ Neuroscientist V.S. Ramachandran on consciousness ♦ Molecular biologist Elizabeth Blackburn on aging ♦ Philosopher Peter Singer on morality ♦ Physician and social scientist Nicholas Christakis on human relationships ♦ Biochemist Craig Venter on the human genome ♦ Chemist and poet Roald Hoffman on beauty

STEFAN KLEIN, PhD, is a longtime and internationally acclaimed science writer. His many books include the forthcoming Survival of the Nicest and the #1 international bestseller The Science of Happiness and have been translated into twenty-five languages.See also: Survival of the Nicest (page 3)

THE EXPERIMENT 5

Rights held:World

May 2013

Hardcover

320 pp. | $25.95

8-page color insert

Finished copies available

Translation Rights: Kendra Poster, Workman Publishing

[email protected]

SCIENCE & NATURE

The Philadelphia ChromosomeA MUTANT GENE AND THE QUEST TO CURE CANCER AT THE GENETIC LEVEL

Jessica WapnerForeword by Robert A. Weinberg, PhD

In The Philadelphia Chromosome, Jessica Wapner brings to life the sequence of scientific and medical discoveries that brought about the first-ever successful treatment of a lethal cancer, chronic myeloid leukemia (CML), at the genetic level.

“Jessica Wapner has done two kinds of hard work gracefully: the hard work of understanding cancer genetics and the hard work of rendering that subject into human narrative, lucid explanation, and metaphor.”—David Quammen, author of Spillover

“Skillfully combines both the science and humanity of this fascinating search for a cure for CML.”—Publishers Weekly

“The story of the Philadelphia chromosome is truly the story of modern cancer biology . . . Jessica Wapner stitches the whole story together with tenacity, diligence (and humor). This is a wonderful, readable, and highly informative book.” —Siddartha Mukherjee, Pulitzer Prize–winning author of The Emperor of All Maladies

“An absorbing, complex medical detective story.” —Kirkus Reviews

JESSICA WAPNER is a freelance science writer focused mainly on health care and medicine. Her work has appeared in publications including Scientific American, Slate, The New York Times, theatlantic.com, New York, Science, Nature Medicine, the Ecologist, the Scientist, and Psychology Today. She lives in Beacon, New York.

6 THE EXPERIMENT

Rights held: World

November 2013

Trade paperback original

368 pp. | $14.95

25 illustrations

MS available mid-June 2013

Ask a Science TeacherSTUFF YOU ALWAYS WANTED TO KNOW ABOUT HOW THE WORLD WORKS, BUT DIDN’T KNOW WHO TO ASK

Larry Scheckel

How does a 500,000-pound jumbo jet stay up in the sky? How many of us really know the answer to that question? We encounter countless phenomena that have perfectly logical scientific explanations—if we only knew who to ask.

Award-winning teacher Larry Scheckel spent thirty-eight years explaining how the world works to eleventh graders. In Ask a Science Teacher, he gives us authoritative and easy-to-understand answers to 250 questions. Topics include the human body, earth science, astronomy, technology, chemistry, zoology, sports, music, and the everyday conundrums that don’t fit into any category—science is everywhere, and the best way to discover it is to ask a science teacher. Questions include:

• What makes blood red?

• Why don’t we feel the Earth spin?

• What makes skunks smell so bad?

• Why do we blink?

• How does gas make a car go?

LARRY SCHECKEL taught high school–level physics and aerospace science for over thirty-eight years. A three-time Tomah (Wisconsin) Teacher of the Year and six-time Presidential Awardee at the state level, Scheckel has shared science with thousands of adults and students in presentations at such venues as Boys and Girls Clubs, Rotary clubs, children’s museums, and conventions. He lives with his wife, Ann, in Tomah, Wisconsin.

SCIENCE & NATURE

THE EXPERIMENT 7

Rights held:World

April 2014


288 pp. | $17.95

Illustrations and photographs throughout

MS available November 2013

Your City is an EcosystemTHE DIY FIELD GUIDE TO URBAN REGENERATION

Scott Kellogg and Stacy Pettigrew

When we think of ecosystems, we tend to conjure images of parks and nature preserves, places where plants and animals live in the wild. In this view, humans are seen as a destructive force that can only bring harm to the health of our environment. Your City Is An Ecosystem inverts this damaging misconception: In an increasingly urbanized world, cities have become our most prevalent ecosystems, with humans the central species. This book explores the ecological processes that are unique and indigenous to the urban environment and provides an actionable guide that shows city dwellers how to help repair their world using the ecological systems that are already present in the places they live.

• With more than half the world’s population now living in cities, urban sustainability is an increasingly vital part of the environmentalist movement

• Combines the emerging study of urban ecology with the DIY spirit and grassroots approach of the urban homesteading and permaculture movements

SCOTT KELLOGG is the coauthor, with STACY PETTIGREW, of Toolbox for Sustainable City Living. Together they are the founders of the Radix Ecological Sustainability Center in Albany, New York, where they develop and share environmental technologies and sustainable micro industries applicable in today’s urban environments.

SCIENCE & NATURE

8 THE EXPERIMENT

Rights held: World

July 2013

Paper over boards

224 pp. | $24.95

Color photographs throughout

Complete MS available

PDF proofs available May 2013

Vedge100 PLATES LARGE AND SMALL THAT REDEFINE VEGETABLE COOKING

Rich Landau & Kate JacobyForeword by Joe Yonan

In a nineteenth-century townhouse in Center City, Philadelphia, white beans meet sauerkraut, beetroot anchors the pots de crème, and broccoli rabe is served Philly style. Welcome to Vedge! Opened in 2011 by acclaimed chef Rich Landau and pastry chef Kate Jacoby, Vedge may be the most innovative vegan restaurant in America. Patrons savor plates large and small, all of which showcase vegetables as they’ve rarely been prepared before. Now Vedge takes readers inside the kitchen, with 100 recipes that recreate this distinctive (and deceptively vegan) fare at home.

“Never have [vegetables] seemed so visionary as at Vedge . . . I had trouble understanding how vegan food had advanced this far and this fast without an accompanying outpouring of acclaim”—“The 12 Best Restaurants of 2013,”Alan Richman, GQ

“Rich’s dishes are jubilant celebrations of vegetables.”— Joe Yonan, Washington Post food and travel editor

Husband and wife RICH LANDAU and KATE JACOBY are the chefs and owners of Vedge in Philadelphia. Landau has been at the fore of vegetarian dining since he opened Horizons Cafe in 1994. In 2012, he received Cooking Light’s Trailblazing Chef Award. Jacoby acts as pastry chef and manages Vedge’s unique cocktail program, which features housemade syrups and bitters. They live in their native Philadelphia.

PLANT-BASED/VEGAN FOOD & NUTRITION

THE EXPERIMENT 9

Rights held: US and CanadaRights licensed:ANZ

Feburary 2013

Trade paperback original with rounded corners

320 pp. | $15.95

Color icons throughout


Veganissimo A to ZA COMPREHENSIVE GUIDE TO IDENTIFYING AND AVOIDING INGREDIENTS OF ANIMAL ORIGIN IN EVERYDAY PRODUCTS

Reuben Proctor & Lars Thomsen

We are what we eat, and consumers are increasingly questioning the ingredients that go into the products they love—crushed bugs are found in specialty coffee drinks, connective tissue in candy, and fish bladders in beer. Veganissimo A to Z provides an essential new resource for everyone who wants to know exactly what is in the items they eat, drink, and use: Here are 2,500 detailed A-to-Z entries on ingredients that can be or are derived from animals in food and countless other everyday products, helping any consumer steer clear of those products and reduce their “animal footprint.” The book includes:

• More than 2,500 animal, mineral, chemical, and plant-based ingredients, and detailed descriptions of their production, uses, and alternative names

• Animal-derived ingredients found not only in foods but also in dietary supplements, pharmaceuticals, beer and wine, cosmetics, household cleaning products, clothing, footwear, sporting goods, art supplies, electronics and more

• Color-coded icons and extensive cross-references

REUBEN PROCTOR has been vegan since 2000 and has done translation, consulting, and administrative work for vegan companies and animal rights organizations since 2004. He was born in New Zealand and now lives and works in Germany. LARS THOMSEN is a pioneering animal rights activist and vegan advocate. He has been vegan since the age of twenty-one, in 1990, and lives in Germany.


10 THE EXPERIMENT

Rights held: World

January 2014


272 pp. | $15.95

2-color throughout

Complete MS available September 2013

Never Too Late to Go VeganTHE OVER-50 GUIDE TO ADOPTING & THRIVING ON A PLANT-BASED DIET

Carol J. Adams, Patti Breitman, and Virginia Messina, MPH, RD

Until now, no book has addressed the unique concerns of those over 50 who are exploring or adopting a vegan diet . Never Too Late to Go Vegan explains the specific health benefits of a plant-rich vegan diet for those over 50, and how best to embark upon and maintain this way of eating. Together, the authors bring close to 75 years of vegan life experience to this book, which includes:

• Nutrition advice to meet health needs that come with aging, such as which foods can help prevent or heal chronic disease

• 75 delicious, easy vegan recipes, plus ideas for “anytime” meals, which require minimal prepping and no cooking

• Advice for solving thorny issues vegans over 50 might face, like negotiating your veganism with a circle of friends with whom you’ve been going out to eat for years, or cooking vegan for yourself when your partner isn’t vegan but you’ve been sharing meals for years, even decades

CAROL J. ADAMS is the author of the pioneering The Sexual Politics of Meat, called a “vegan bible” by The New York Times. She lives near Dallas, Texas. PATTI BREITMAN is an author and the director of the Marin Vegetarian Education Group in Marin County, California, where she lives. VIRGINIA MESSINA, MPH, RD, is coauthor of Vegan for Life and other books and serves on the board of the Vegetarian Resource Group. She lives in Port Townsend, Washington.


THE EXPERIMENT 11

Rights held: World

May 2014


288 pp. | $18.95


Complete MS available November 2013

The Plant-Powered Year52 THINGS TO LEARN AND DO TO REAP THE BENEFITS OF WHOLE PLANT FOODS

Sharon Palmer, RD

Eat more whole plants is at the heart of a building consensus: The healthiest diet is a plant-based diet. Now Sharon Palmer, RD, the nationally recognized nutrition expert and author of The Plant-Powered Diet, provides insight and guidance for making the most of whole plant foods, all through the year. Here are 52 new things to learn and do, each week of the year, to reap all the benefits minimally processed plant foods offer—including protection against everyday illness, diabetes, obesity, depression, mental decline, heart disease, and even cancer.

• 125 recipes—fast, flavorful, and bursting with fresh, whole plant foods

• Guidelines include “Do Plant Proteins—Legumes, Nuts, Seeds—Every Day” and “Embrace Ancient Grains for Flavor and Health.”

Praise for Sharon Palmer:“The Plant-Powered Diet is the best book on diet and health I’ve read in years.”—Virginia Messina, MPH, RD, author of Vegan for Life

SHARON PALMER, RD, is a registered dietitian, editor of the award-winning health newsletter Environmental Nutrition, and a nationally recognized nutrition expert who has personally impacted thousands of people’s lives through her writing and clinical work. She is the author of The Plant-Powered Diet (The Experiment, 2012), and lives outside of Los Angeles with her husband and two sons.


12 THE EXPERIMENT

Rights held: WorldRights licensed:Germany

August 2012

Trade paperback

320 pp. | $18.95

32 pages of color photos


Forks Over Knives —The CookbookOVER 300 RECIPES FOR PLANT-BASED EATING ALL THROUGH THE YEAR

Del SroufeDesserts by Isa Chandra Moskowitz and contributions by Julieanna Hever, Judy Micklewright, and Darshana Thacker

Forks Over Knives—the book, the film, the movement—is back again in a Cookbook that showcases the Forks Over Knives philosophy that it’s not about what you can’t eat, but what you can. Chef Del Sroufe and his collaborators transform wholesome fruits, vegetables, grains, and legumes into 300 recipes—classic and unexpected, globally and seasonally inspired, and for every meal of the day, all through the year.

• New York Times bestseller!

• More than 300 recipes for plant-based eating every day, all year long

• Desserts by celebrated vegan cookbook author Isa Chandra Moskowitz, author of Veganomicon

DEL SROUFE, who contributed recipes to the first Forks Over Knives book, is chef and co-owner of Wellness Forum Foods, a plant-based meal delivery and catering company that offers healthy, minimally processed foods. He also regularly teaches cooking classes and has worked in vegan and vegetarian kitchens for twenty-two years. He lives and works in Columbus, Ohio. Dessert contributor ISA CHANDRA MOSKOWITZ is the author or coauthor of multiple popular vegan cookbooks, including Veganomicon and Appetite for Reduction.


THE EXPERIMENT 13

Rights held: WorldRights licensed: ANZ Brazil Czech Republic Italy Germany Japan Poland Romania Spain Taiwan/Complex Chinese

June 2011

224 pp. | $14.95

20 photos and charts


Forks Over KnivesTHE PLANT-BASED WAY TO HEALTH

Edited by Gene Stone Foreword by T. Colin Campbell, PhD, and Caldwell Esselstyn, Jr., MD

The #1-bestselling how-to companion to the feature documentary Forks Over Knives, which examines the claim that most, if not all, degenerative diseases can be controlled, or even reversed, by avoiding animal-based and processed foods. Forks Over Knives, the book, is an ideal introduction to plant-based eating, with a brief overview of the scientific evidence for such diets, resources for shopping and cooking, and 125 recipes from 25 champsions of plant-based eating.

• USA Today and #1 New York Times bestseller Forks Over Knives has appeared on the New York Times Paperback Advice/How-To/Miscellaneous Bestseller List (main or extended) for 60 weeks.

• The Forks Over Knives film and/or book have been covered in dozens of media outlets, including The New York Times, CNN, The Dr. Oz Show, Women’s Health, and the Chicago Sun-Times (where Roger Ebert reviewed the film).

Editor GENE STONE is the author of The Secrets of People Who Never Get Sick and the coauthor, with Rip Esselstyn, of The Engine 2 Diet. Stone’s articles and columns have appeared in New York, Esquire, Vogue, Elle, GQ, and the Huffington Post. He lives in New York and follows a plant-based diet.


14 THE EXPERIMENT

Rights held:World

May 2014


304 pp. | $19.95


Complete MS available November 2013

Calories In, Calories OutTHE SMART NEW WAY TO ENJOY FOOD AND SLIM DOWN

Catherine Jones with Elaine Trujillo, MS, RD

The motto is simple—“calories in equal calories out”—but the execution might not be, and yet it’s key to staying healthy and maintaining an optimal weight. Staying within a personal calorie limit, especially with home-cooked meals, may seem like a challenge, but Calories In, Calories Out presents delicious recipes for every meal, with a revolutionary approach to calculating how much exercise it will take to burn off the calories in each particular dish, making it easier than ever to enjoy food while slimming down. • Includes 175 all-natural recipes—no trans fats,

dyes, or fake sugar—organized by number of calories—100, 200, and 300

• Each recipe comes with make ahead, time-saving tips, as well as substitutions and menu ideas.

• Includes comprehensive advice on how to become exercise smart

• The extensive appendix offers the calorie counts of hundreds of popular foods and drinks, and includes gluten-free, diabetic-friendly, slow cooker, and vegan recipes.

CATHERINE JONES was born in New Delhi, India, and has been on the road ever since. In 2003, her award-winning travel memoir with recipes, A Year of Russian Feasts, hit the shelves, and she began work on health cookbooks. With specialized dietitians, Jones wrote two critically acclaimed books: Eating for Pregnancy: The Essential Nutrition Guide and Cookbook for Today’s Mothers-to-Be (Da Capo, 2009) and Eating for Lower Cholesterol: A Balanced Approach to Heart Health with Recipes Everyone Will Love (Da Capo, 2005). Jones freelances for magazines and newspapers, and when not overseas, Bethesda, Maryland, is home.

OTHER FOOD & NUTRITION

THE EXPERIMENT 15

Rights held: World

September 2013


272 pp. | $19.95


Complete MS available

PDF proofs available April 2013

Nosh on ThisGLUTEN-FREE BAKING FROM A JEWISH-AMERICAN KITCHEN

Lisa Stander-Horel and Tim HorelForeword by Arthur Schwartz

Lisa Stander-Horel grew up helping her mother make special dishes and baked goods for the Jewish holidays. When Stander-Horel went gluten-free, she wanted to make sure her family could continue to carry on traditions like Mom’s Marble Chiffon Cake, Rugelach, and Challah—and especially the sweet and savory treats, many of them dairy-free, that are perfect to “nosh” on anytime. The result: Nosh on This, which elevates gluten-free baking from “meh” to “mazel tov!” The book includes:

• Recipes for over 100 cookies and macaroons, cakes and cupcakes, pies and tarts, bars and brownies, pastries, muffins, donuts, savories, breads, quick breads, matzo, and crackers

• An introduction to gluten-free flour, and valuable baking tips, including an “Out of the Box” chapter all about making the most of a gluten-free mix

• Color photographs to accompany each recipe, many of them full-page

LISA STANDER-HOREL and TIM HOREL are the writing and photography team behind GlutenFreeCanteen.com. Their work has been published in Living Without magazine and on Salon, the Huffington Post, Joy of Kosher, Gourmet Live, and more. They live in Santa Clara, CA. Foreword writer ARTHUR SCHWARTZ is an award-winning cookbook author whose Jewish Home Cooking: Yiddish Recipes Revisited was named best American-subject cookbook by the International Association of Culinary Professionals.


16 THE EXPERIMENT

Rights held: World

November 2012

Trade paperback with flaps

368 pp. | $21.95

35 color photographs


Simply SatisfyingOVER 200 VEGETARIAN RECIPES YOU’LL WANT TO MAKE AGAIN AND AGAIN

Jeanne Lemlin

The James Beard Award–winning vegetarian cooking pioneer’s first cookbook in more than ten years—Lemlin’s first-ever color volume, with photos throughout, of recipes worth making again and again. Even meat-eaters will love these highly varied recipes with rich, bold tastes presented with simplicity and flair.

“It takes enormous culinary flair and expertise, good sense, and also courage to marry the tastes of different cultures in a way that really works. Jeanne Lemlin has achieved this brilliantly.” —Claudia Roden, author of The Food of Spain

“Lemlin’s food is quick and comforting, the kind you’re always in the mood to eat.” —Washington Post

• Pioneering, longtime, and James Beard Award–winning vegetarian cookbook author

• Vegetarianism is a worldwide movement: An estimated 6 million people in Germany and 4 million in the UK are vegetarian—numbers that continue to rise.

JEANNE LEMLIN is the award-winning author of five cookbooks, including Quick Vegetarian Pleasures, which won a James Beard Award. A vegetarian since age fifteen and a pioneering vegetarian cookbook author, she has written for numerous US magazines, including Yankee Magazine, Cooking Light, and Gourmet. Lemlin has made numerous appearances on the Food Network. Currently a high school English teacher, she lives in Massachusetts.


THE EXPERIMENT 17

Rights held: World

July 2012


352 pp. | $21.95



Artisanal Gluten-Free Cooking275 GREAT-TASTING, FROM-SCRATCH RECIPES FROM AROUND THE WORLD, PERFECT FOR EVERY MEAL AND FOR ANYONE ON A GLUTEN-FREE DIET—AND EVEN THOSE WHO AREN’T

Peter and Kelli Bronski

Revised, expanded, and bursting with color throughout, this collection of high-quality (but not too complicated!), from-scratch recipes for delicious gluten-free fare is an all-purpose bible for gluten-free home cooks.“An essential, horizon-broadening tool for those off gluten.”—Publishers Weekly (starred review)

• 25 new recipes including more vegetarian choices, 50 all-new photos, and redesigned in four-color throughout

• For a large and rapidly increasing audience: An estimated 30 million people are gluten intolerant in the US alone, and more and more people are voluntarily adopting a gluten-free diet for its health benefits

KELLY BRONSKI is a graduate of Cornell University’s School of Hotel Administration, a ten-plus-year veteran of the hospitality and restaurant business, and a lifelong baker and cook. PETER BRONSKI is an award-winning writer whose work appears frequently in magazines across the country. The Bronskis have both eaten gluten-free since Peter was diagnosed with celiac disease in 2007. They live in New York’s Hudson River Valley and blog at NoGlutenNoProblem.blogspot.com.

See also: The Gluten-Free Edge (page 25)

Also available: Artisanal Gluten-Free Cupcakes


18 THE EXPERIMENT

Rights held: WorldRights licensed: Brazil

June 2012


304 pp. | $19.95



Learning to Bake Allergen-FreeA CRASH COURSE FOR BUSY PARENTS ON BAKING WITHOUT WHEAT, GLUTEN, DAIRY, EGGS, SOY OR NUTS

Colette Martin

With over 70 sweet and savory recipes (including variations), explanations of common allergens, key ingredients and techniques, and methods for adapting recipes and packaged mixes, Learning to Bake Allergen-Free will give you the knowledge, skills, recipes, and confidence to make food that your family can safely eat—and that they’ll love!

“Parents of children with food allergies will appreciate this practical book.”—Library Journal

“Might just be the most comprehensive allergen-free baking guide we’ve ever seen.”—VegNews

• Food allergies are becoming more common in children every year, and the EMBO Journal, published by Nature, reports that with increased globalization, allergies are more likely to spread across the world.

• Especially for parents faced with immediately eliminating allergens from their child’s diet: Clear explanations, simple recipes, and helpful tips ensure a quick, hurdle-free transition to allergen-free baking

COLETTE MARTIN is a food allergy mom and an expert on how to bake allergen-free. She is an advocate for food-allergic families, Vice-Chairperson on the Board of Directors for the Kids with Food Allergies Foundation, and a member of the Food Allergy and Anaphylaxis Network and of the American Partnership for Eosinophilic Disorders.


THE EXPERIMENT 19

Rights held: WorldRights licensed: UK ANZ Brazil

July 2010


192 pp. | $16.95



Veggie Burgers Every Which WayFRESH, FLAVORFUL AND HEALTHY VEGAN AND VEGETARIAN BURGERS—PLUS TOPPINGS, SIDES, BUNS AND MORE

Lukas Volger

“Veggie burgers aren’t just an approxima-tion of a meat burger,” writes Lukas Volger. “They’re an expression of a vegetable.” They’re the ultimate “crossover” food—the meal of choice for many vegetarians and vegans, and enjoyed by meat-eaters, too—and they’re the stars of this appealing cookbook: 40 veggie burgers prepared every which way (except out of a box!), plus dozens of sides, condiments, toppings, and more–and four-color photos throughout!

“This is a small volume with a big mission: to up the flavor profile of this particular vegetarian genre.” —Washington Post

“Lukas Volger . . . elevates the vegetarian burger to its rightful status as real food.” —Montreal Gazette

LUKAS VOLGER has worked for many years at food establishments in New York City and in his native Idaho as a baker, caterer, prep cook, server, and occasional dishwasher. He lives in Brooklyn, New York.

Also available: Vegetarian Entrées That Won’t Leave You Hungry


20 THE EXPERIMENT

Rights held: World

May 2013

Trade paperback

256 pp. | $14.95


Mom, I’m Not a Kid AnymoreNAVIGATING 25 INEVITABLE CONVERSATIONS THAT ARRIVE BEFORE YOU KNOW IT

Sue Sanders

Guiding by example, Sue Sanders sheds light on how parents can handle the mood swings, the slammed doors and the “you’re-not-the-boss-of-me’s,” and talk to their emerging teenager with mutual respect. In Mom, I’m Not a Kid Anymore, Sanders, equipped with a self-aware sense of humor, takes on her daughter Lizzie’s toughest questions, from the ones a parent can see coming to the ones that come out of nowhere.

• Unexpected, honest conversations on everything from religion, puberty, divorce, and drugs, to technology and privacy, HPV vaccines, and mean girls

• With wit and candor, Sanders and her daughter help other families prepare for handling modern situations and building a solid foundation for communication

“Sue Sanders offers a double delight: fresh, trenchant advice for parents fearing the ‘terrible tweens,’ and a moving family portrait. Hard-earned wit and wisdom can be found on each and every page.”—Linda Keenan, author of Suburgatory

SUE SANDERS’ writing has appeared in The New York Times, the Oregonian, Parents, Family Circle, and on Salon and Babble, among others. Her stories have been included in the anthologies Ask Me About My Divorce and Women Reinvented. She lives in Portland, Oregon, with her husband and daughter.

SLEF-HELP | PARENTING

THE EXPERIMENT 21

Rights held: WorldRights licensed: KoreaTurkeySimplified Chinese

September 2010


240 pp. | $14.95


The Emotionally Absent MotherA GUIDE TO SELF-HEALING AND GETTING THE LOVE YOU MISSED

Jasmin Lee Cori, MS, LPC

Children who are “undermothered” often become adults who, decades later, still feel they don’t have the support they need, have trouble forming intimate relationships, and have an unmet need to be nurtured. In The Emotionally Absent Mother, licensed psychotherapist Jasmin Lee Cori explains why this is so and how these missing elements can be made up for now—through therapy, close relationships, or providing them for yourself.

• Other books describe inadequate types of mothers (e.g., Children of the Self-Absorbed, Mean Mothers, Toxic Parents) but overlook the emotionally absent mother—the woman who is too tired, busy, or checked out to bond with her child.

• Around one child out of three has an insecure attachment to his or her mother and is likely to become an adult who feels unsupported and has trouble forming healthy relationships.

Psychotherapist JASMIN LEE CORI, MS, LPC, specializes in treating survivors of childhood abuse and neglect. She has worked in human service agencies and private practice and taught psychology in colleges and professional schools. She is the author of numerous articles and four previous books, including Healing From Trauma. She lives in Boulder, Colorado. Visit her at www.jasmincori.com.

SELF-HELP | PARENTING

22 THE EXPERIMENT

Rights held: WorldRights licensed: France Korea Simplified Chinese

June 2011


288 pp. | $13.95


Your Children Are ListeningNINE MESSAGES THEY NEED TO HEAR FROM YOU

Jim Taylor, PhD

Children become the messages they get the most—but parents often forget to consider the messages their attitudes and behavior send to their children. Your Children Are Listening illustrates the value of parenting “on message,” and reveals the many ways parents (often unwittingly) send messages to their children—and the ways children can misunderstand them. Dr. Jim Taylor shares nine positive messages —on competence, generosity, love, safety, gratitude, environment, respect, responsibility, and emotion—that form the basis of a happy, well-adjusted life.

• A fresh way for parents to evaluate and practice what is best for their children

• Equips parents to persevere when their children don’t seem to be listening, don’t “get the message,” or do the opposite of what was asked

• Rights licensed on Dr. Taylor’s Positive Pushing: How to Raise a Successful and Happy Child in Spain, China, Korea, and Indonesia

JIM TAYLOR, PhD, has worked with young people, parents, and educators for more than twenty-five years. He has spoken at over 700 venus globally. His other books include Positive Pushing: How to Raise a Successful and Happy Child (Hyperion, 2002). He lives with his family north of San Francisco.

SELF-HELP | PARENTING

THE EXPERIMENT 23

Rights held:World

March 2014


Black-and-white photographs throughout

304 pp. | $18.95

MS available October 2013

Build Your Running BodyPete Magill, Tom Schwartz, and Melissa Breyer

Runners define their workout by pace and mileage, entrusting gadgets to track minutes-per-mile, using terms like tempo and interval to indicate faster speeds. But what if this approach has been all wrong? Mileage and pace aren’t activities—they’re measurements. Build Your Running Body goes past the gadgets and the measurements, and sticks to what matters: muscles, connective tissue, the cardiovascular system, and the neuromuscular system—and step-by-step instructions for strengthening each one. Just as weight lifters target muscle groups, this book isolates individual running components to achieve whole-body fitness.

• Includes tips on preventing and recovering from injury, building a running diet, preparing a race strategy, and buying proper apparel

• Helpful sidebars in each chapter define running terms (“What is VO2max?”), weigh in on debates (“Barefoot running vs. Shoes”), provide nutritional advice (“Ten Best Foods For Your Heart”), and much more

• With lists, charts, and illustrations, runners have the toolkit to build their best running body

PETE MAGILL is a senior writer and columnist for Running Times magazine. His popular column, “Magill on Masters,” appears monthly, and as a runner, he is the fastest 50+ distance runner in the world. TOM SCHWARTZ runs the popular website The Run Zone, and is an exercise physiologist and coach. MELISSA BREYER is the coauthor of True Food (National Geographic, 2010) and is a Green Living columnist for Discovery Channel’s Treehugger.com.

HEALTH & FITNESS

24 THE EXPERIMENT

Rights held: World

July 2012

Trade paperback

384 pp. | $15.95

Tables and photographs throughout


The Gluten-Free EdgeA NUTRITION AND TRAINING GUIDE FOR PEAK ATHLETIC PERFORMANCE AND AN ACTIVE GLUTEN-FREE LIFE

Peter Bronski and Melissa McLean Jory, MNTThe first comprehensive resource for gaining an edge in sports and life by going gluten-free, whether out of necessity or by choice.

“If you’re an elite athlete or a daily jogger, get the facts from The Gluten-Free Edge if you want to go faster, get leaner, and have the energy to go the distance. You will be blown away.” —Miriam G. Zacharias, PhD, VP of the National Association of Nutrition Professionals

• World #2 tennis player Novak Djokovic is just one among many pro athletes eating gluten-free: Djokovic’s spectacular ascent to one of tennis’s top spots is echoed by many other pro athletes, including Tour de France cylists Team Garmin and numerous 2012 Olympic gold medalists

• Athletes are particularly affected by GI distress: Symptoms for sensitivity include fatigue, gas, bloating, stiffness, and diarrhea, all of which are detrimental to athletic performance

• With 50 power-packed, easy-to-make recipes

PETER BRONSKI is the coauthor of Artisanal Gluten-Free Cooking and Artisanal Gluten-Free Cupcakes (both published by The Experiment). He is also a keen athlete who manages his celiac disease by eating gluten-free. MELISSA McLEAN JORY, MNT, is a nutrition therapist with a degree in exercise science, as well as a certified yoga teacher. She too lives gluten-free while maintaining an active lifestyle.

HEALTH & FITNESS

THE EXPERIMENT 25

Rights held:World

June 2012


384 pp. | $14.95


Best Practices for a Healthy HeartHOW TO STOP HEART DISEASE BEFORE OR AFTER IT STARTS

Sarah Samaan, MD, FACC

Clear information and guidance on the “best practices” for anyone seeking optimal heart health. Addressing both preventing and overcoming heart disease, board-certified cardiologist Dr. Samaan advocates cutting-edge strategies for diet, exercise, medications, and more—while discussing the advantages and pitfalls of alternative approaches. An easy-to-navigate roadmap to achieving optimal heart health using medical and scientific research—presented with the clarity and authority of a practicing cardiologist.

“Dr. Samaan attacks the myths and hype . . . and lays out the fundamentals in an easy-to-digest format. This book provides the best up-to-date information on cardiovascular disease prevention.” —MICHAEL CRAWFORD, MD, FACC, Chief of Clinical Cardiology, University of California, San Francisco

• Heart disease is a global crisis: An estimated 17.3 million people died from cardiovascular diseases in 2008.

• Her strong medical background enables Dr. Samaan to put a wealth of research into context for readers.

SARAH SAMAAN, MD, FACC, is a practicing cardiologist at Legacy Heart Center in Plano, Texas, co-director of the Women’s Cardiovascular Institute at Baylor Heart Hospital, and a spokesperson for the American Heart Association. She has been acclaimed as one of “America’s Top Physicians” by the Consumers’ Research Council of America.

HEALTH & FITNESS

For inquiries about UK, Canada, Australia, New Zealand & other Commonwealth Rights, and Portuguese-language rights, please contact:

Matthew LorePresident & PublisherThe Experiment 260 Fifth Avenue, Suite 3 SouthNew York, NY 10001tel: +1.212.889.1659 x 11fax: [email protected]

For inquiries on all other territories, please contact:

Maribeth CaseyInternational Rights & Sales DirectorStorey Publishing210 MASS MoCA WayNorth Adams, MA 01247tel: [email protected]@theexperimentpublishing.com

Please contact us for more information about our various subagents.

THE EXPERIMENT ■ NEW YORK BECAUSE EVERY BOOK IS A TEST OF NEW IDEAS [email protected]

www.theexperimentpublishing.com

The Experiment London Book Fair 2013 Rights Guide

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