The eHarmony of Online RecruitingThe eHarmony of Online...

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1 The eHarmony of Online Recruiting The eHarmony of Online Recruiting Kevin Hoppes VP Sales & Marketing Phone 570-497-5762 or [email protected] Kevin Hoppes VP Sales & Marketing Phone 570-497-5762 or [email protected]

Transcript of The eHarmony of Online RecruitingThe eHarmony of Online...

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The eHarmony of Online RecruitingThe eHarmony of Online Recruiting

Kevin Hoppes VP Sales & Marketing

Phone 570-497-5762 or [email protected]

Kevin Hoppes VP Sales & Marketing

Phone 570-497-5762 or [email protected]

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• Industry Trends

• Competition

• The Job Network

– Background

– Job seekers

– Employers

– Revenue Streams

– Networks

– Implementation

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• Industry Trends

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How Do HR Executives Assess the

Effectiveness of Recruitment and Selection Processes?

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0 20 40 60 80 100

Other

Do not evaluate

Online application rate

Candidates by source

Voluntary turnover of new hires

Number of candidates per position

Cycle times

Cost per Hire

Quality of New Hires

Source: IBM Global Human Capital Study, 2005

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How People Search for Jobs

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Recruitment Spending Category 2008 2009 2010 2011 2012

'08-'12 Change

Temporary Help Agencies $23,119 $25,208 $26,995 $27,481 $28,847 24.8%Full-Service Employment Agencies $21,481 $23,060 $25,614 $26,885 $26,836 24.9%Online $8,029 $9,402 $9,517 $9,682 $11,522 43.5%Metro Daily Newspapers $3,048 $2,660 $2,804 $2,935 $2,677 -12.2%Other Print $1,811 $1,800 $1,812 $1,832 $1,988 9.8%Suburban/Community Newspapers $517 $518 $554 $623 $759 46.9%College Recruitment/Job Fairs $185 $191 $195 $199 $202 9.4%Onsite Materials $67 $70 $71 $72 $75 11.6%Broadcast $61 $64 $65 $68 $71 16.0%Outdoor $24 $26 $27 $28 $28 16.6%

Total $58,344 $62,999 $67,655 $69,806 $73,006 25.1%

($ in Millions)

Source: Borrell Associates, 2007, Q3 update

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•Only 6.7% strongly agreed that searching resume databases often

uncovers quality candidates – We have a better way - matching

•Only 15.5% strongly agreed that most job boards provide useful tools

to manage and make hiring efficient – We provide the tools!

•Over 93% said the job boards they use do not have built in applicant

tracking systems and 78% said it would be helpful if it did – We have it

•Over 92% said they are not satisfied with the main stream job boards

and would consider new options – We have a better way that provides

good intelligent results

A Recent Survey of over 3400 HR Executives

Source - The Recruiters Lounge

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In the end, newspapers that fled to Monster or

Hotjobs wound up doing exactly what they

shouldn’t:

abandoning a billion-dollar investment in their

own product and building up a brand they have

spent years trying unsuccessfully to degrade.

Gordon Borrell Said:

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• Industry Trends

• Competition

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• Industry Trends

• Competition

• The Job Network

– Background

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What Do Others Say About Our RedMatch Technology

Alan Schonberg, a true recruiting industry pioneer, co-founded Management

Recruiters International in 1965 and built it into the world's largest search

firm with close to 1200 offices in 24 countries.

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• Industry Trends

• Competition

• The Job Network

– Background

– Job seekers

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Jobs from recent dates Featured Jobs

Post jobs online or

call newspaper

A simple Search and a start of a Match

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Featured Employers

Virtual Job FairJob Video Clips

Career Tips & Salary Survey

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Search by Radius

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The candidate selects the skills that he has

from a list of skills that are required by the

type of jobs that he is interested in

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Capturing a fully profiled candidates in 3 minutes

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A list of jobs that you are interested in AND qualified for

Job Match Result Page

Improve you match by using

a dynamic module

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Click and open job description

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Easily read job description with all available actions

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Change Search criteria

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Refine your search by modifying 5 categories

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Full candidate information for improved matching

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Comprehensive Career Resources

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Featured Jobs

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Featured Employers

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Display ads

Click to View Display AdClick to View Display Ad

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•Candidate online application – allows job seeker & employers

to be instantly matched

•Post your profile only once

•E-mail job alert – when new jobs get posted that match your

profile you get instant email notification

•Candidate management tools – manage your job hunt

•Attend virtual job fairs

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• Industry Trends

• Competition

• The Job Network

– Background

– Job seekers

– Employers

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• Display ads posted

• Local, regional, national network, Hot Jobs - more qualified applicants

• Real-time profile matching – employers get instant QUALIFIED candidates

based on their criteria

• Desktop tools – online candidate management, tracking and reporting

• Employer created qualifying questions – better matching

• Ability to have matching candidates instantly sent to employers and notify

candidates that they have been matched

• Online ad placement

• Jobs scraped from employers site, tuned and placed onto your site in the

network

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As an employer which would you prefer?

A dose of food poisoning

or

Another stack of unqualified candidates that is only increased by the online job board you are using to get you more unqualified candidates

They are both painful! Experience a new and sophisticated approach to helping your advertisers easily find someone

incredible to fill their open positions by only presenting them with candidates that match exactly what they are looking for.

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The Job Network matching technology will take this …

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and turn it into this

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Just Keyword

NO Matching

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Back Office Tools

We are saving at least 40 hours per hire with The Job Network. Our job applicants appreciate that we get back to them faster, and we gain a competitive edge at obtaining top talent. What more can I say?

Tom BarrettVice President, Tooling University

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Back Office Recruiter Tools – Simply the best in the business

View your posted Positions

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Applicants are graded and ranked

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The advertiser's

shoesProfileProfile

Match AnalysisMatch Analysis

ResumeResume

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You Provide Valuable Tools To Your Advertisers

So They Can Manage The Hiring Process

You Provide Valuable Tools To Your Advertisers

So They Can Manage The Hiring Process

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Or.. allow advertisers to upgrade their ads

online using a credit card

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Clients select their desired upgrades and

purchase them online

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HR Module

• Advertisers / employers can manage jobs, candidates and the recruitment process including applicant tracking

• Both matched and non-matched candidates appear on a graded list

• Tools to sort, qualify and communicate with candidates

• Advertisers can create job requisitions, post jobs online or manage and edit jobs that have already been entered

The end result is the creation of a modular, self-contained system that uses innovative tools to add a great deal of efficiency to the sourcing process. Electronic Recruiting Exchange

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Virtual Job Fairs

We are very happy with how quickly our job site is growing and how we have increased the value to our clients. We now have a database of more than 8,500 resumes that is still growing. Job matching is the future of job sites, and South Bend is already using it to be at the forefront of the job market.

Mary Zenor,Classified Advertising Manager, South Bend Tribune

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Pay-Per-Resume

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Corporate Job Site ScrapingCorporate Job Site Scraping

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The Job Network teams up with Yahoo! HotJobs

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Yahoo! HotJobs1) You can up-sell ads to HotJobs for 7 or 30 days

2) Price of upsell determined by DMA ranking and circulation.

3) HotJobs has implemented two-tiered pricing. They define a 'Take Rate' which is essentially the percentage of newspaper print job ads upsold to HotJobs. Newspaper starts, by default, in the "above 75%" Take Rate level. The Take Rate is recalculated each month to set the pricing for the next month. If the Take Rate for any month is 75% or greater the newspaper earns a price discount for the following month.

4) Ideally, newspapers should bundle the HotJobs upsell as an "assumptive sale" meaning that the upsell is included automatically and only after the customer inquires otherwise are they given the option not to post on HotJobs.

5) HotJobs reserves the right to audit the newspaper periodically to verify the Take Rate

6) Contract is for 12 months (not the 10 years that the newspaper would have to sign up to if working directly with HotJobs).

7) The Job Network powers the newspaper job site so you maintain your brand and control of your market

8) TJN technology uploads to HotJobs without any additional work by the newspaper. This is, again, in contrast with what happens if the paper deals directly with HotJobs. In that case the newspaper has to develop the technology to preprocess the ad into the special format required by HotJobs and to upload to HotJobs.

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Revenue Streams1. Liner ads

2. Display ads

3. Featured – Jobs (Top Jobs)

4. Pay-Per-Resume

5. Online Only Job Posting

6. HotJobs

7. Featured - Employer

8. Video - Job Clips

9. Video - Featured Employer Clips

10. Targeted Banners

11. Virtual Job Fair

12. Job Scraping

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• Industry Trends

• Competition

• The Job Network

– Background

– Job seekers

– Employers

– Revenue Streams

– Networks

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Networks

The Job Network

Hot Jobs

State Networks

Networks

The Job Network

Hot Jobs

State Networks

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• Industry Trends

• Competition

• The Job Network

– Background

– Job seekers

– Employers

– Revenue Streams

– Networks

– Implementation

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Implementation• Assumptive Sale (all liner & display ads)

• Ad Feeds (ideal feed)

• Training

– Strategic & Operational Planning /Training

– Technical Training & Support

– Typical Implementation

– Sales

– Marketing

– Partnerships – Chamber, SHERM, Child Sites, Widgets

• Sample Sites

• Revenue Projections

• Next Steps

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Customized branded site

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Web 2.0 Technology

• All others are using old technology

• World class development team

• Recruitment dating technology

• All next generation technology

• Level 3 hosted (NYC)

“This is a brilliant approach – an e-Harmony for job-

seekers.” --Gordon Borrell, online analyst.

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Choose the type of Widget you want

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• Industry Trends

• Competition

• The Job Network

– Background

– Job seekers

– Employers

– Revenue Streams

– Networks

– Implementation

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The eHarmony of Online RecruitingThe eHarmony of Online Recruiting

Kevin Hoppes VP Sales & Marketing

Phone 570-497-5762 or [email protected]

Kevin Hoppes VP Sales & Marketing

Phone 570-497-5762 or [email protected]