The 80/20 Guide To Book Marketing

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THE 80/20 NO WASTING OF TIME AND ENERGY GUIDE TO BOOK MARKETING

Transcript of The 80/20 Guide To Book Marketing

Page 1: The 80/20 Guide To Book Marketing

THE 80/20 NO WASTING OF TIME

AND ENERGY GUIDE TO BOOK MARKETING

Page 2: The 80/20 Guide To Book Marketing

THE 80/20 GUIDE TO BOOK MARKETING

Mayowa Ajisafe

AuthorsCrib.com

Page 3: The 80/20 Guide To Book Marketing

Marketing can be a tricky job for authors, and when you consider

the fact that there is too much of information out there online on

what to do as well as varying, and sometimes, confusing marketing

tips and strategies that does nothing but leave authors more confused than ever before on

what really to do among all these load and tons of “to dos”.

As an author, time is really in

short supply, and you should ask yourself this question – Is what I’m doing to get my books out

there working at all?

Page 4: The 80/20 Guide To Book Marketing

I Recently Got These Emails From 2 Authors Who Have Tried Lot Of Stuffs Without Getting Any Tangible Results And You Find The Exact

Mail He Sent To Me In The Image Below

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Mail 1 Mail 2

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The “Do It All” Book Marketing Syndrome

Most authors are making the mistake of doing everything that they read in one post or the other online on ways to market and promote books, and I called this the “Do It All” syndrome.

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THE 80/20 RULE TO BOOK MARKETING

Page 8: The 80/20 Guide To Book Marketing

The 80/20 (Pareto) Rule

You should be familiar with the 80/20 rule also known as the Pareto Principle and learn all about the fact that 20% of all we do only brings 80% of

the result and vice-versa.

So, what does this have to do with book marketing?

It simply means that 20% of your book marketing efforts will yield 80% of the results,

and the other 80% will only result in just a meager 20% of results, and this is true for every

author.

But what if you keep spending your time and energy on those 20% and do away with those 80% that will give you just 20% of the result? Surely,

this is the smartest thing to do, but another question is – what is the 20% you should spend

your time doing when it comes to book marketing?

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Let’s now take a look at some of the things authors should be doing rather than wasting time and energy on what just doesn’t work.

Author Website & Great Content

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Let’s now take a look at some of the things authors should be doing rather than wasting time and energy on what just doesn’t work.

Author Website & Great Content

Email List Building

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Let’s now take a look at some of the things authors should be doing rather than wasting time and energy on what just doesn’t work.

Author Website & Great Content

Email List Building

Leveraged Outreach

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Let’s now take a look at some of the things authors should be doing rather than wasting time and energy on what just doesn’t work.

Author Website & Great Content

Email List Building

Leveraged Outreach

Social Media

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Want To Know How To Market Your Book Without Wasting Your Time And Energy

Again?

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