Test CMA

Prepared by:Kathy Jones, ABRSales AssociateLong & Foster® Real Estate, Inc.43490 Yukon Dr., Suite 105Ashburn, VA 20147(703)726-3417(877) 724-9494 (703) [email protected]

THE HOME SELLER’S ADVANTAGEPrepared Especially for:

john doe

123 main st

ashburn va 20147

November 9, 2010

Long & Foster® Real Estate, Inc.

• #1 privately-owned real estate company in America

• Over 200 sales offices

• Nearly 13,000 professional Sales Associates

• Annual sales of nearly $51.5 billion in 2009

• More than a great real estate company – we’re also a great Mortgage, Title, and Insurance company

Why Long & Foster®

• Leader in listing and selling homes

• 98% customer satisfaction rating

• Vast pool of referrals from previously satisfied customers

• Members of a national relocation network

• We know successful methods for getting your home ready to show

For marketing the property located at:

123 main st

Neighborhood ashburn village

Year Built 2005

Fin SqFt 3000

Lot Size .25

Style colonial

Bedrooms 5

Full Baths 3

Half Baths 1

On The Market

21422 Fairhunt Dr

List Price $564,900

Sold Price

Sold Date

DOM 566

Sell Concess 0

Neighborhood Moreland Estates

Year Built 2010

Fin SqFt 2638

Lot Size 0.150298

Style Other

Bedrooms 4

Full Baths 2

Half Baths 1

On The Market

42632 Cochrans Lock Dr

List Price $740,000

Sold Price

Sold Date

DOM 186

Sell Concess 0

Neighborhood Village Of Waxpo

Year Built 2006

Fin SqFt 0

Lot Size 0.530005

Style Colonial

Bedrooms 4

Full Baths 4

Half Baths 1

On The Market

23084 Oglethorpe Ct

List Price $998,000

Sold Price

Sold Date

DOM 629

Sell Concess 0

Neighborhood Brambleton

Year Built 2005

Fin SqFt 5006

Lot Size 0.25

Style Colonial

Bedrooms 4

Full Baths 3

Half Baths 1

Under Contract

20148 Boxwood Place

List Price $560,000

Sold Price

Sold Date

DOM 70

Sell Concess 0

Neighborhood Belmont Country

Year Built 2005

Fin SqFt 0

Lot Size 0

Style Colonial

Bedrooms 4

Full Baths 3

Half Baths 1

Under Contract

19858 Mellon Cir

List Price $850,000

Sold Price

Sold Date

DOM 269

Sell Concess 0


Year Built 2000

Fin SqFt 0

Lot Size 0.560009

Style Colonial

Bedrooms 4

Full Baths 4

Half Baths 2

Under Contract

41958 Greenlook Ln

List Price $1,200,000

Sold Price

Sold Date

DOM 448

Sell Concess 0

Neighborhood Evergreen Reserv

Year Built 2007

Fin SqFt 8812

Lot Size 1.0

Style Colonial

Bedrooms 4

Full Baths 6

Half Baths 1

Recently Sold

43056 La Riva Dr

List Price $499,900

Sold Price $511,480

Sold Date 10/22/10

DOM 145

Sell Concess 11825

Neighborhood Reserve At Belle

Year Built 2010

Fin SqFt 0

Lot Size 0.119995

Style Colonial

Bedrooms 4

Full Baths 2

Half Baths 1

Recently Sold

19664 Stanford Hall Pl

List Price $700,000

Sold Price $737,500

Sold Date 10/22/10

DOM 62

Sell Concess 0


Year Built 2004

Fin SqFt 3597

Lot Size 0.339991

Style Colonial

Bedrooms 4

Full Baths 3

Half Baths 1

Recently Sold

43421 Blantyre Ct

List Price $799,000

Sold Price $785,000

Sold Date 11/05/10

DOM 139

Sell Concess 5000

Neighborhood Belmont Land Bay

Year Built 2002

Fin SqFt 0

Lot Size 0.319995

Style Colonial

Bedrooms 4

Full Baths 3

Half Baths 1

123 main st 21422 Fairhunt Dr 42632 Cochrans Lock Dr 23084 Oglethorpe Ct

Status On The Market On The Market On The Market

List Price $564,900 $740,000 $998,000

Sold Price

Sold Date

DOM 566 186 629

Sell Concess 0 0 0

Neighborhood ashburn village Moreland Estates Village Of Waxpo Brambleton

Year Built 2005 2010 2006 2005

Fin SqFt 3000 2638 0 5006

Lot Size .25 0.150298 0.530005 0.25

Style colonial Other Colonial Colonial

Bedrooms 5 4 4 4

Full Baths 3 2 4 3

Half Baths 1 1 1 1

123 main st 20148 Boxwood Place 19858 Mellon Cir 41958 Greenlook Ln

Status Under Contract Under Contract Under Contract

List Price $560,000 $850,000 $1,200,000

Sold Price

Sold Date

DOM 70 269 448

Sell Concess 0 0 0

Neighborhood ashburn village Belmont Country Belmont Country Evergreen Reserv

Year Built 2005 2005 2000 2007

Fin SqFt 3000 0 0 8812

Lot Size .25 0 0.560009 1.0

Style colonial Colonial Colonial Colonial

Bedrooms 5 4 4 4

Full Baths 3 3 4 6

Half Baths 1 1 2 1

123 main st 43056 La Riva Dr 19664 Stanford Hall Pl 43421 Blantyre Ct

Status Recently Sold Recently Sold Recently Sold

List Price $499,900 $700,000 $799,000

Sold Price $511,480 $737,500 $785,000

Sold Date 10/22/10 10/22/10 11/05/10

DOM 145 62 139

Sell Concess 11825 0 5000

Neighborhood ashburn village Reserve At Belle Belmont Country Belmont Land Bay

Year Built 2005 2010 2004 2002

Fin SqFt 3000 0 3597 0

Lot Size .25 0.119995 0.339991 0.319995

Style colonial Colonial Colonial Colonial

Bedrooms 5 4 4 4

Full Baths 3 2 3 3

Half Baths 1 1 1 1

On The Market

Under Contract

Recently Sold

Comparative Market Analysis Graphed by Status

Graphic Analysis of On The Market Properties

High Price: $998,000

Low Price: $564,900

Avg $ per SqFt: $206.75

Average Price: $767,633

Median Price: $740,000

Average Days on Market: 460

Average Year Built: 2007

Summary Statistics of 3 Properties

Graphic Analysis of Under Contract Properties

High Price: $1,200,000

Low Price: $560,000







Graphic Analysis of Recently Sold Properties

High Price: $785,000

Low Price: $511,480


Average Sale To List Ratio: 101.75%






Pricing Your Property to Sell

• Pricing your property correctly is crucial

• You want to sell your property in a timely manner at the highest price possible

• Current market conditions determine the value

Intelligent Pricing

• By pricing your property at market value, you expose it to a much greater percentage of prospective buyers.

• This increases your chances for a sale while ensuring a final sale price that properly reflects the market value of your home.

Activity vs. Timing

• A property attracts the most attention, excitement, and interest from the real estate community and potential buyers when it is first listed on the market.

• Improper pricing at the initial listing misses out on this peak interest period and may result in your property languishing on the market.

The Effect of Overpricing

• Improper pricing may lead to a below market value sale price, or even worse, no sale at all.

• Your home has the highest chances for a fruitful sale when it is new on the market and the price is reasonably established.

Pricing Your Property to Sell

Analysis of the comparable properties suggests a list price range of:

$657,654 to $698,333

Kathy Jones, ABRSales AssociateLong & Foster® Real Estate, Inc.43490 Yukon Dr., Suite 105Ashburn, VA 20147(703)726-3417(877) 724-9494 (703) [email protected]

We’re ready to go to work for you now!

In Conclusion

List your home with Kathy Jones and you’ll receive:

• Excellent service and support

• A thorough market analysis of your home

• A winning marketing plan

• The full resources of The Long & Foster® Companies

Test CMA

Real Estate

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