TCI 2016 Understanding Strategic Cluster internationalization

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Titel presentatie [Naam, organisatienaam] Working Day - Track: Managing Learning Networks Understanding Internationalisation Kaspar Nielsen, Internationalisation Manager, Cluster Excellence Denmark Understanding Strategic Cluster internationalisation

Transcript of TCI 2016 Understanding Strategic Cluster internationalization

Titel presentatie[Naam, organisatienaam]

Working Day - Track: Managing Learning Networks Understanding Internationalisation

Kaspar Nielsen, Internationalisation Manager, Cluster Excellence Denmark

Understanding Strategic Cluster internationalisation

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UNDERSTANDING STRATEGIC CLUSTER

INTERNATIONALISATION

by Kaspar Nielsen,

Internationalisation Manager, Cluster Excellence Denmark

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WHO ARE WE: CLUSTER EXCELLENCE DENMARK 45+ clusters and innovative networks

Cluster Excellence Denmark is the national support function for clusters and innovative networks in Denmark.

Our 3 main services are: Professionalisation of Danish

clusters Competence Development Internationationalisation of

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The objectives:TG Clusters – your gateway to clusters and EEN cluster services

Exchange of best practtiseExchange of relevant information on cluster issuesCollaboration on Cluster Missions and C2C matchmaking events

Help in finding the right international clusterHelp in finding relevant calls focusing on clusters.

Decentralised training for EEN staffWorkshop, seminar for TG Cluster members and clusters

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Feedback to the EASME on various issuesCollaboration with SG Sector Groups, DG Growth, ECCP etc.

SPEAKING OF INTERNATIONALISATION: ENTERPRISE EUROPE NETWORK THEMATIC GROUP FOR CLUSTERS

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THE STORY OF CLUSTER INTERNATONALISATION Starts out by coincidence!

Takes more resources than expected

But we want more.

How can we make cluster internationalisation smarter?

It is about being strategic, systematic, & analytic – more than gut feeling!

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METHOD: BEHIND THE SCENES Survey of 25 Danish clusters.

In-depth interviews with 10 cluster managers

2 x Cluster Labs

European Cluster Days – Chapter in a new book

Workshop in Riga – 60 participants

6 years of supporting internationalisation of clusters

4 years on organising Cluster Matchmaking Conferences

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WHAT AN INTERNATIONAL STRATEGY INCLUDES A written strategy. This should preferably be short and precise, rather than too long and unclear. Eight

to ten pages is usually sufficient.

Mission and vision for the international work: What does the cluster want to promote or offer to the surrounding world?

Clarification of the target group: Who needs to be internationalised? The companies (big ones or SMEs?) Research institutions? Should the effort be aimed at members who are already international, or at those who are not yet in the international market?

Boundaries for instance regarding geography, markets, countries, sectors. But also in terms of prioritisations of activities, focus areas and collaborations.

Action Plan: This is about the road from strategy to actual actions and activities.

Key Performance Indicators: These decisive success criteria are applied to measure progress in respect of strategy. Remember that these should be realistic and measurable

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THE 5 PHASES OF STRATEGIC CLUSTER INTERNATIONALISATION

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Kaspar [email protected]

Twitter: @KasparKanwww.clusterexcellencedenmark.dk