TCI 2016 Understanding Strategic Cluster internationalization
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Transcript of TCI 2016 Understanding Strategic Cluster internationalization
Titel presentatie[Naam, organisatienaam]
Working Day - Track: Managing Learning Networks Understanding Internationalisation
Kaspar Nielsen, Internationalisation Manager, Cluster Excellence Denmark
Understanding Strategic Cluster internationalisation
SLIDE NR. 2 www.clusterexcellencedenmark.dk
UNDERSTANDING STRATEGIC CLUSTER
INTERNATIONALISATION
by Kaspar Nielsen,
Internationalisation Manager, Cluster Excellence Denmark
SLIDE NR. 3 www.clusterexcellencedenmark.dk
WHO ARE WE: CLUSTER EXCELLENCE DENMARK 45+ clusters and innovative networks
Cluster Excellence Denmark is the national support function for clusters and innovative networks in Denmark.
Our 3 main services are: Professionalisation of Danish
clusters Competence Development Internationationalisation of
SLIDE NR. 4 www.clusterexcellencedenmark.dk
The objectives:TG Clusters – your gateway to clusters and EEN cluster services
Exchange of best practtiseExchange of relevant information on cluster issuesCollaboration on Cluster Missions and C2C matchmaking events
Help in finding the right international clusterHelp in finding relevant calls focusing on clusters.
Decentralised training for EEN staffWorkshop, seminar for TG Cluster members and clusters
Title of the presentation | Date | 4
Feedback to the EASME on various issuesCollaboration with SG Sector Groups, DG Growth, ECCP etc.
SPEAKING OF INTERNATIONALISATION: ENTERPRISE EUROPE NETWORK THEMATIC GROUP FOR CLUSTERS
SLIDE NR. 5 www.clusterexcellencedenmark.dk
THE STORY OF CLUSTER INTERNATONALISATION Starts out by coincidence!
Takes more resources than expected
But we want more.
How can we make cluster internationalisation smarter?
It is about being strategic, systematic, & analytic – more than gut feeling!
SLIDE NR. 6 www.clusterexcellencedenmark.dk
METHOD: BEHIND THE SCENES Survey of 25 Danish clusters.
In-depth interviews with 10 cluster managers
2 x Cluster Labs
European Cluster Days – Chapter in a new book
Workshop in Riga – 60 participants
6 years of supporting internationalisation of clusters
4 years on organising Cluster Matchmaking Conferences
SLIDE NR. 9 www.clusterexcellencedenmark.dk
WHAT AN INTERNATIONAL STRATEGY INCLUDES A written strategy. This should preferably be short and precise, rather than too long and unclear. Eight
to ten pages is usually sufficient.
Mission and vision for the international work: What does the cluster want to promote or offer to the surrounding world?
Clarification of the target group: Who needs to be internationalised? The companies (big ones or SMEs?) Research institutions? Should the effort be aimed at members who are already international, or at those who are not yet in the international market?
Boundaries for instance regarding geography, markets, countries, sectors. But also in terms of prioritisations of activities, focus areas and collaborations.
Action Plan: This is about the road from strategy to actual actions and activities.
Key Performance Indicators: These decisive success criteria are applied to measure progress in respect of strategy. Remember that these should be realistic and measurable
SLIDE NR. 13 www.clusterexcellencedenmark.dk
Kaspar [email protected]
Twitter: @KasparKanwww.clusterexcellencedenmark.dk