Tata Mumbai Marathon 2018 Charity Structure Mumbai Marathon 2018 Charity Structure The Tata Mumbai...

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Philanthropy Partner

Tata Mumbai Marathon 2018 Charity Structure

Tata Mumbai Marathon Book.indd 1 16/08/2017 12:54:50 PM

The Mumbai Marathon is back in its 15th edition, with Tata Sons Limited as its title sponsor & co-sponsored by Tata Consultancy Services and will now be known as the Tata Mumbai Marathon (TMM), with effect from 1st August, 2017.

The Tata Mumbai Marathon holds its prestigious reputation amongst the top ten marathons in the world. The event is not only a platform to test an individual’s athletic excellence, but also a unique fundraising platform for charities, gaining the eminence of being the single largest philanthropic sporting event in India.

United Way Mumbai (UWM), the philanthropy partner for this event, promotes and facilitates fundraising using the TMM platform and disbursement of donations raised to participating NGOs. UWM serves as the philanthropic gateway, while maintaining a cause neutral, level playing field for all participating NGOs. All funds raised through the TMM are channelized through UWM, which is responsible for accounting and providing tax exemption receipts to all donors.

This document provides an overall process flow of the Charity Structure for the 2018 edition. An easy to understand and detailed synopsis is given in the annexures. Whether you are an NGO, Corporate or an Individual, you can find information on how to register for the event, as well as important dates and procedures for raising funds, in the Charity Structure.

Tata Mumbai Marathon 2018 Charity Structure

The Tata Mumbai Marathon The Philanthropy Partner

About the TMM 2018 Charity Structure

01



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The Tata Mumbai Marathon is one of the India’s biggest platforms to raise funds for NGOs. More than 550 NGOs have successfully raised over INR 195 crore over the past 14 editions. This platform allows the NGO to raise funds through four different mediums - Charity Bibs, Corporate Participation, Individual Fundraisers and Direct online contribution on the NGO page.

TMM 2018 Charity Structure

This document is structured in the following manner:

1. NGO PARTICIPATION 03

About this Category

Overall Process Flow

2. CORPORATE TEAM PARTICIPATION2. CORPORATE TEAM PARTICIPATION 04

About this Category

Team Registration: Information and Steps

Team Participation Benefits

Corporate Challenge - Employee Fundraising: Process

Awards and Benefits

3. INDIVIDUAL FUNDRAISING3. INDIVIDUAL FUNDRAISING 09

About this Category: Fundraisers, Young Leaders and Change Runners

Overall Process Flow

4. IMPORTANT DATES AND TIMELINES4. IMPORTANT DATES AND TIMELINES4. IMPORTANT DATES AND TIMELINES 10

5. EVENT PARTICIPATION FEES, UWM DONATION RETENTION AND DISBURSEMENTS5. EVENT PARTICIPATION FEES, UWM DONATION RETENTION AND DISBURSEMENTS 11

6. EXPO AND RACE DAY DETAILS6. EXPO AND RACE DAY DETAILS 15

7. ANNEXURES 16

Annexure I: NGO Registration Process, Charity Bibs, Special Bibs & Privilege Levels

Annexure II: Individual Fundraising Registration Process Fundraisers, Young Leaders and Change Runners Fundraiser Level wise Incentive Structure and Retention

17

23

Team Submission: Steps

02



’

The Tata Mumbai Marathon is one of the India’s biggest platforms to raise funds for NGOs. More than 550 NGOs have successfully raised over INR 195 crore over the past 14 editions. This platform allows the NGO to raise funds through four different mediums - Charity Bibs, Corporate Participation, Individual Fundraisers and Direct online contribution on the NGO page.

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04

09

10

11

15

16

02


A special facility provided to runners to get a custom bib number against donation to any registered NGO Registered, confirmed participants may choose their own Bib number from either a pre-selected list of unique numbers or apply for a number of their own choice against a fixed donation (subject to availability). Seepg. 20 for details.


Steps

Download the Corporate Team registration form from the downloads section of the United Way Mumbai website.

Fill and print the completed form and duly attest it

Make an upfront, non‐refundable contribution of the registration amount as a cheque(s)/bank transfer by the two options mentioned below

Submit the form and cheque to UWM at 309, Nirman Kendra, Famous Studio Lane, Dr. E. Moses Road, Mahalaxmi Estate, Mumbai 400011, India

Registration is complete once cheque is cleared

Team Submission

Closes on 10th November, 2017

The company coordinator will receive login credentials to the Corporate Portal and the Employee Registration Link.

Using the employee registration links provided in the mail, get interested employees to fill the event forms online

Using the login credentials provided, the company coordinator selects and submits the final team members by 10th November 2017

The Corporate Portal will allow editing and selection of final team members and will also allow the company to run interesting employee engagement activities and challenges in the time until final team selection. Links will only get activated upon registration contribution to UWM and/or to the supporting NGO

Note• In case actual event entry fees are less than provisioned, the saved balance is disbursed to the beneficiary NGO• In the case where the event entry fee is higher, it will be adjusted against the final disbursement of the NGO

*retained to defray administrative expenses.

Team 15 INR 3,00,000 INR 50,000 INR 2,50,000

Team 25 INR 5,00,000 INR 85,000 INR 4,15,000

Team 40 INR 8,00,000 INR 1,30,000 INR 6,70,000

In the name of ‘United Way of Mumbai’(inclusive of applicable event entry fees and UWM donation retention*)

In the name ofbeneficiary NGO

Team SizesOption A

(Single contribution)

Option B

(Split Cheque contributions)

05


Corporate Team is a category specially designed for companies who wish to field employee teams to participate in the TMM and raise funds for charity. Over 6900 employees in 250 teams from 151 companies had participated in the 2017 edition of the event. Besides raising substantial amounts of funds for a cause, over the years, this has emerged as an excellent employee engagement and team bonding activity. Corporate teams on race day are hosted in a special tent for a differentiated team experience and enjoy priority Dream Run line up over the general categories.

Team Registration

About The Category

Monday, 28th August to

Thursday, 28th September, 2017 (or when all slots are filled)

Corporate Team is a category specially designed for companies who wish to field employee teams to participate in the TMM and raise funds for charity. Over 6900 employees in 250 teams from 151 companies had participated in the 2017 edition of the event. Besides raising substantial amounts of funds for a cause, over the years, this has emerged as an excellent employee engagement and teambonding activity. Corporate teams on race day are hosted in a special tent for a differentiated team experience and enjoy priority Dream Run line up over the general categories.

Team Registration

About The Category



The company has a choice of contribution methods depending on whether they wish the contribution to be compliant under their CSR mandate or not.

Option A - Make a single donation for the registration through one cheque

Option B - Split the donation into two cheques (split cheque amounts are mentioned in the steps below)

Companies making the contribution from their CSR budget and wishing it to be in accordance with the CSR bill (which

mandates contributions to be made directly to projects or programmes which are eligible as per the company’s CSR

agenda) can choose to split their cheques.

All contributions irrespective of option chosen are eligible for 80G tax exemption receipts

Contribution is inclusive of donation to the chosen NGO, team members’ applicable event participation fees and UWM donation retention*

The corporate needs to specify the beneficiary NGO/s to whom the balance amount should go in the form

If the corporate is not registered under the Indian Companies Act 1956 and is a 100% subsidiary of a foreign company, then it falls

under FCRA and the beneficiary NGO must have FCRA registration.

Companies participating in this category make a contribution towards an NGO of their choice while registering for team sizes of 15, 25 and 40 members

A Corporate can register a maximum of 5 teams of any size

15 3,00,000 5 3

25 5,00,000 8 6

40 8,00,000 15 10

Half Marathon Untimed

10K Timed No limitation on FM/ HM timed/Dream Run/ CwD/ SCR. *Full marathon requires a timing certificate

Team Sizes Total Contribution Restricted (Upper Limit) Unrestricted

04




Steps






Team Submission



Steps






Team Submission


The company coordinator will receive login credentials to the Corporate Portal and the Employee Registration Link.

Using the employee registration links provided in the mail, get interested employees to fill the event forms online

Using the login credentials provided, the company coordinator selects and submits the final team members by 10th November 2017

The Corporate Portal will allow editing and selection of final team members and will also allow the company to run interesting employee engagement activities and challenges in the time until final team selection. Links will only get activated upon registration contribution to UWM and/or to the supporting NGO

Note• In case actual event entry fees are less than provisioned, the saved balance is disbursed to the beneficiary NGO• In the case where the event entry fee is higher, it will be adjusted against the final disbursement of the NGO

*retained to defray administrative expenses.

Team 15 INR 3,00,000 INR 50,000 INR 2,50,000

Team 25 INR 5,00,000 INR 85,000 INR 4,15,000

Team 40 INR 8,00,000 INR 1,30,000 INR 6,70,000

In the name of ‘United Way of Mumbai’(inclusive of applicable event entry fees and UWM donation retention*)

In the name ofbeneficiary NGO

Team SizesOption A

(Single contribution)

Option B

(Split Cheque contributions)

05


Corporate Team is a category specially designed for companies who wish to field employee teams to participate in the TMM and raise funds for charity. Over 6900 employees in 250 teams from 151 companies had participated in the 2017 edition of the event. Besides raising substantial amounts of funds for a cause, over the years, this has emerged as an excellent employee engagement and team bonding activity. Corporate teams on race day are hosted in a special tent for a differentiated team experience and enjoy priority Dream Run line up over the general categories.

Team Registration

About The Category



The company has a choice of contribution methods depending on whether they wish the contribution to be compliant under their CSR mandate or not.

Option A - Make a single donation for the registration through one cheque

Option B - Split the donation into two cheques (split cheque amounts are mentioned in the steps below)

Companies making the contribution from their CSR budget and wishing it to be in accordance with the CSR bill (which

mandates contributions to be made directly to projects or programmes which are eligible as per the company’s CSR

agenda) can choose to split their cheques.

All contributions irrespective of option chosen are eligible for 80G tax exemption receipts

Contribution is inclusive of donation to the chosen NGO, team members’ applicable event participation fees and UWM donation retention*

The corporate needs to specify the beneficiary NGO/s to whom the balance amount should go in the form

If the corporate is not registered under the Indian Companies Act 1956 and is a 100% subsidiary of a foreign company, then it falls

under FCRA and the beneficiary NGO must have FCRA registration.

Companies participating in this category make a contribution towards an NGO of their choice while registering for team sizes of 15, 25 and 40 members

A Corporate can register a maximum of 5 teams of any size

15 3,00,000 5 3

25 5,00,000 8 6

40 8,00,000 15 10

Half Marathon Untimed

10K Timed No limitation on FM/ HM timed/Dream Run/ CwD/ SCR. *Full marathon requires a timing certificate

Team Sizes Total Contribution Restricted (Upper Limit) Unrestricted

04



Team Participation Benefits:

Process

Being hosted in a special Corporate Tent, separate from general race on race day

‘Company Name’ will be mentioned on the running bibs of the runners

Regular newsletters and pre‐race day communication

Invitation to the pre-race day workshop

Participants will be lined up ahead of general category on race day during the Dream Run

Team acknowledgement on the TMM website and event docket

Pledge raising workshop conducted by UWM and beneficiary NGO, upon prior request, for the team members

A trophy will be awarded to the corporate which has raised the highest and second highest amounts (donation as a part of the registration + employee fundraisers)

Some of the benefits that members of the Corporate Team can look forward to are:

This sub‐category aims to encourage companies and their employees to voluntarily raise funds together as a team for various causes.

Corporate teams raising funds would be recognized and celebrated on social media as well as through the rewards and

recognition programme.

Employees are encouraged to create their own personalized fundraising page on the UWM website in the TMM section (www.unitedwaymumbai.org/tmm)

These personalized and feature rich pages will allow your employee to customize appeals, set targets, receive all important communication on the dashboard, receive donation notifications and updates and are easy to share on social media

While creating the fundraising page, each employee is requested to select the corporate they are associated with so that the funds they raise reflect under Corporate Challenge Category

Corporate Challenge – Employee Fundraising

Note: • 100% of online funds get disbursed to the supporting NGO, UWM absorbs the payment gateway charges • Offline retention: 2% of offline funds raised (cheques / DD / Bank transfers)

07


Please note

Once the company coordinator submits the team, they will not be able to access it or make any further changes

FULL MARATHON: A valid Timing Certificate, as per the rules and regulations of the TMM is mandatory across all participants

HALF MARATHON: Timing Certificate is mandatory as per the rules set by the TMM 2018. However, there are fixed numbers of Half

Marathon untimed Bibs that are allowed as per team composition, for people who do not meet the Timing Criteria

Timed 10k Run: This is a new race category where prior timing certificate is required. There are a fixed number of Timed 10k that are

allowed as per team composition.

Team 15: Upto Five Half Marathon slots allowed without Timing Certificate + Three Timed 10k Bibs, no restriction on other categories

Team 25: Upto Eight Half Marathon slots allowed without Timing Certificate + Six Timed 10k Bibs, no restriction on other categories

Team 40: Upto Fifteen Half Marathon slots allowed without Timing Certificate + Ten Timed 10k Bibs, no restriction on other categories

Corporate runners are eligible for timing relaxation in Half Marathon. To check eligibility, please go to the Tata Mumbai Marathon 2018

website

Please note











website

EMPLOYEES REGISTERTHEMSELVES

The CC shares theregistration linkwith employees

The CC logs in tothe module usingthe log in credentials

Information getscaptured in the Employee

Registration Module

EMPLOYEE REGISTRATIONMODULE

UWM SENDS 2EMAILS TO THE

COMPANYCOORDINATOR

(CC)

The CC logs in tothe module using

EMAIL WITH LOGIN ID

& PASSWORD

EMAIL WITHEMPLOYEE

REGISTRATIONLINK

SELECTTHE TEAM

REVIEW SUBMIT

06

Steps




Process














Process













Employees are encouraged to create their own personalized fundraising page on the UWM website in the TMM section (www.unitedwaymumbai.org/tmm)

These personalized and feature rich pages will allow your employee to customize appeals, set targets, receive all important communication on the dashboard, receive donation notifications and updates and are easy to share on social media

While creating the fundraising page, each employee is requested to select the corporate they are associated with so that the funds they raise reflect under Corporate Challenge Category

Corporate Challenge – Employee Fundraising

Note: • 100% of online funds get disbursed to the supporting NGO, UWM absorbs the payment gateway charges • Offline retention: 2% of offline funds raised (cheques / DD / Bank transfers)

07


Please note











website

EMPLOYEES REGISTERTHEMSELVES

The CC shares theregistration linkwith employees

The CC logs in tothe module usingthe log in credentials

Information getscaptured in the Employee

Registration Module

EMPLOYEE REGISTRATIONMODULE

UWM SENDS 2EMAILS TO THE

COMPANYCOORDINATOR

(CC)

EMAIL WITH LOGIN ID

& PASSWORD

EMAIL WITHEMPLOYEE

REGISTRATIONLINK

SELECTTHE TEAM

REVIEW SUBMIT

06

Steps



09


09

Awards and Benefits

Logo presence in the special featured section in the Corporate Tent on race day

Logo presence in the special featured section of TMM on UWM website

Logo presence on the TMM 2018 UWM newsletter

Social media story by UWM

Quarter page feature in the TMM 2018 Charity Docket

Priority line up in the Dream Run category

Grand Stand Pass for the company CXO

TMM Charity Awards Nite invite for the company CXO

TMM Charity Awards Nite invite for the company coordinator

Citation certificate to the highest fundraiser of the corporate

Citation certificate to the participating corporate for the amount raised through Corporate Challenge

Any team raising above INR 3 Lakh through employee fundraising is eligible for the following :

All rewards mentioned above, additionally the below mentioned rewards

Logo plus a write up of 80 words about the company on the TMM 2018 UWM newsletter

Half page feature in the TMM 2018 Charity Docket

Additional TMM Charity Awards Nite invite for the company CXO


Awards and Benefits


















Highest Employee Fundraising Company (Trophy)

Second Highest Employee Fundraising Company (Trophy)

Third Highest Employee Fundraising Company (Citation Scroll)

Highest Corporate Contribution (Trophy)

Corporate Awards

08



09


0909

Awards and Benefits


















Highest Employee Fundraising Company (Trophy)

Second Highest Employee Fundraising Company (Trophy)

Third Highest Employee Fundraising Company (Citation Scroll)

Highest Corporate Contribution (Trophy)

Corporate Awards

08



APPLICABLE EVENT ENTRY FEES: (DEDUCTIBLE FROM CHARITY BIBS & CORPORATE TEAMS)

NGO REGISTRATION

Start Date - Thursday, 10th August, 2017 End Date - Friday, 22nd December, 2017

1ST ROUND OF BIB ALLOCATION

Start Date - Thursday, 10th August, 2017 End Date - Friday, 15th September, 2017 *

Bib Return Timelines• Return unutilized Bibs by Thursday, 14th September, 2017 against a full refund • Return unutilized Bibs by Friday, 6th October, 2017 against a refund of INR 850

• NGOs registering post Friday, 15th September, 2017 will be provided 3 working days from the date of allocation to return the unutilized bib against a full refund

• Please note (TOP 70 NGOs) Please block the additional bibs provided to you latest by 15th September, 2017 post which they will be allocated to you as per the availability.

2ND ROUND OF BIB ALLOCATION

Last date to request for additional bibs in 2nd round 2nd Round Bib Allocation

Friday, 22nd September, 2017 Tuesday, 26th September, 2017

3RD ROUND OF BIB ALLOCATION

Last date to request for additional in 3rd round 3rd Round Bib Allocation

Monday, 23rd October, 2017 Wednesday, 25th October, 2017

CHARITY BIBS SUBMISSION

Start Date - Tuesday, 10th August, 2017 End Date - Wednesday, 22nd November, 2017

Runner forms should be filled by 30th November, 2017Special and Custom numbers to be requested by 30th November, 2017

10

CORPORATE TEAM REGISTRATION

Start Date - Monday, 28th August, 2017 End Date - Thursday, 28th September, 2017

Please Note: Submission of team details to be completed, latest by Friday, 10th November, 2017

REGISTRATION DATES FOR INDIVIDUAL FUNDRAISERS AND YOUNG LEADERS

Start Date - Wednesday, 16th August, 2017

Please note: 1. Race day privileges for all Individual Fundraisers (including Young Leaders) will be decided on Friday, 22nd December, 2017

2. Last date of accepting offline (cheque & direct NEFT transfer to UWM) donation is Thursday, 25th January, 20183. Last date of accepting online donation (directly on fundraisers’ page) is Wednesday, 31st January, 2018

End Date - Thursday, 31st January, 2018

Bib collection for all runners will be on Wednesday, 17th January, to Saturday, 20th January 2018

TMM 2018 EXPO DATES

TMM 2018 RACE DAY SUNDAY, 21st JANUARY, 2018



APPLICABLE EVENT ENTRY FEES: (DEDUCTIBLE FROM CHARITY BIBS & CORPORATE TEAMS)

Race CategoryOverseas Applicant Fees(incl. of applicable service tax)

For Indian Participants

(incl. of applicable service tax)

Full Marathon (FM) USD 50

Half Marathon (HM) USD 50

Timed 10k* USD 45

Dream Run USD 30

Sr. Citizens’ Run (SCR) USD 15

Champions With Disability (CWD) USD 15

INR 2,000

INR 1,700

INR 1,200

INR 850

INR 350

INR 350

Note:

Timed 10k Timed Run: This is a new race category where prior timing certificate is required.

However, a limited number of bibs are reserved for women's quota without timing.

Women's quota is not applicable for corporate challenge entries

11


NGO REGISTRATION

Start Date - Thursday, 10th August, 2017 End Date - Friday, 22nd December, 2017

1ST ROUND OF BIB ALLOCATION

Start Date - Thursday, 10th August, 2017 End Date - Friday, 15th September, 2017 *

Bib Return Timelines• Return unutilized Bibs by Thursday, 14th September, 2017 against a full refund • Return unutilized Bibs by Friday, 6th October, 2017 against a refund of INR 850

• NGOs registering post Friday, 15th September, 2017 will be provided 3 working days from the date of allocation to return the unutilized bib against a full refund

• Please note (TOP 70 NGOs) Please block the additional bibs provided to you latest by 15th September, 2017 post which they will be allocated to you as per the availability.

2ND ROUND OF BIB ALLOCATION

Last date to request for additional bibs in 2nd round 2nd Round Bib Allocation

Friday, 22nd September, 2017 Tuesday, 26th September, 2017

3RD ROUND OF BIB ALLOCATION

Last date to request for additional in 3rd round 3rd Round Bib Allocation

Monday, 23rd October, 2017 Wednesday, 25th October, 2017

CHARITY BIBS SUBMISSION

Start Date - Tuesday, 10th August, 2017 End Date - Wednesday, 22nd November, 2017

Runner forms should be filled by 30th November, 2017Special and Custom numbers to be requested by 30th November, 2017

10

CORPORATE TEAM REGISTRATION

Start Date - Monday, 28th August, 2017 End Date - Thursday, 28th September, 2017

Please Note: Submission of team details to be completed, latest by Friday, 10th November, 2017

REGISTRATION DATES FOR INDIVIDUAL FUNDRAISERS AND YOUNG LEADERS

Start Date - Wednesday, 16th August, 2017

Please note: 1. Race day privileges for all Individual Fundraisers (including Young Leaders) will be decided on Friday, 22nd December, 2017

2. Last date of accepting offline (cheque & direct NEFT transfer to UWM) donation is Thursday, 25th January, 20183. Last date of accepting online donation (directly on fundraisers’ page) is Wednesday, 31st January, 2018

End Date - Thursday, 31st January, 2017

Bib collection for all runners will be on Wednesday, 17th January, to Saturday, 20th January 2018

TMM 2018 EXPO DATES

TMM 2018 RACE DAY SUNDAY, 21st JANUARY, 2018



Fundraisers & Change Runners

Category Amount raised UWM donation retention*

Below Fundraiser Gold

Fundraiser Gold INR 1,00,000 0% on all online funds raised3% on o�ine funds (Cheques / DD / Bank Transfers)

Change Maker INR 1,50,000 0% on all online funds raised2% on o�ine funds (Cheques / DD / Bank Transfers)

Change Investor INR 5,00,000 0% on all online funds raised1.5% on o�ine funds (Cheques / DD / Bank Transfers)

Change Leader INR 10,00,000 0% on all online funds raised1% on o�ine funds (Cheques / DD / Bank Transfers)

Change Champion INR 25,00,000 0% on all online funds raised0.5% on o�ine funds (Cheques / DD / Bank Transfers)

TMM 2018 Change Icon INR 50,00,000 0% on all online funds raised0% on o�ine funds raised

Up till INR 99,999 0% on all online funds raised4% on o�ine funds (Cheques / DD / Bank Transfers)

*Donation retained to defray administrative expenses

Direct Donation to NGOs

Category UWM donation retention*

Online funds (Directly on NGO page) No retentions by UWM. All Payment Gateway charges absorbed by UWM.

4% of offline funds raisedOffline donations


13


REGISTRATION AMOUNTS & UWM DONATION RETENTION*

NGO Registration INR 2,000 One time

Charity Bib Blocking Deposit INR 10,000. (@ INR 1000/Bib) This amount will be refunded when Charity Bib forms are submitted by specified last date or where unutilized Bibs are returned before the specified dates in this document.

Charity Bibs HM - Min INR 12000FM/10k – Min INR 9000,

DR/SC/CwD - Min INR 7000

UWM donation retention* ‐ INR 150/Bib

Corporate Team 15 INR 3,00,000 UWM donation retention* : 9.3% (INR 28,000) + Event fees per Bib as applicable

Corporate Team 25 INR 5,00,000 UWM donation retention* : 9% (INR 45,000) + Event fees per Bib as applicable


Corporate Challenge Fundraisers

UWM donation retention* : 2% of offline funds raised Cheque / DD and Bank Transfer

Online funds raised No retentions by UWMAll Payment Gateway charges absorbed by UWM

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Fundraisers & Change Runners

Category Amount raised UWM donation retention*

Below Fundraiser Gold

Fundraiser Gold INR 1,00,000 0% on all online funds raised3% on o�ine funds (Cheques / DD / Bank Transfers)

Change Maker INR 1,50,000 0% on all online funds raised2% on o�ine funds (Cheques / DD / Bank Transfers)

Change Investor INR 5,00,000 0% on all online funds raised1.5% on o�ine funds (Cheques / DD / Bank Transfers)

Change Leader INR 10,00,000 0% on all online funds raised1% on o�ine funds (Cheques / DD / Bank Transfers)

Change Champion INR 25,00,000 0% on all online funds raised0.5% on o�ine funds (Cheques / DD / Bank Transfers)

TMM 2018 Change Icon INR 50,00,000 0% on all online funds raised0% on o�ine funds raised

Up till INR 99,999 0% on all online funds raised4% on o�ine funds (Cheques / DD / Bank Transfers)


Direct Donation to NGOs

Category UWM donation retention*

Online funds (Directly on NGO page) No retentions by UWM. All Payment Gateway charges absorbed by UWM.

4% of offline funds raisedOffline donations


13


REGISTRATION AMOUNTS & UWM DONATION RETENTION*

NGO Registration INR 2,000 One time

Charity Bib Blocking Deposit INR 10,000. (@ INR 1000/Bib) This amount will be refunded when Charity Bib forms are submitted by specified last date or where unutilized Bibs are returned before the specified dates in this document.

Charity Bibs HM - Min INR 12000FM/10k – Min INR 9000,

DR/SC/CwD - Min INR 7000

UWM donation retention* ‐ INR 150/Bib


Corporate Team 25 INR 5,00,000 UWM donation retention* : 9% (INR 45,000) + Event fees per Bib as applicable


Corporate Challenge Fundraisers

UWM donation retention* : 2% of offline funds raised Cheque / DD and Bank Transfer

Online funds raised No retentions by UWMAll Payment Gateway charges absorbed by UWM

12



Expo

Wednesday, 17th January 2018 to Saturday, 20th January

Runners have to come personally to collect their Bib

Remember to carry a copy of the Confirmation Mail that will be sent by Procam, along with a Copy of Govt. approved ID Proof

ALL Half and Full Marathon runners have to come personally to collect their Bibs.

Group Entries: Group leader or a representative can collect all Bibs. Do carry a covering letter for Bib collection mentioning the names

of the runners & copy of Govt. approved ID proof of the runners

For Full, Half Marathon & 10k: 1 representative can collect only 1 Bib. Authorization letter will be required from the runner

For Dream Run: 1 Representative can collect only 5 Bibs at a time. Authorization letters, confirmation mail and ID proofwill be required

from each runner

NGOs who will be collecting Bibs on behalf of their runners, kindly carry authorization letters, and the above mentioned documents for all runners

All Dream Run participants of Corporate Teams are considered to be group entries and their Bibs can be collected from the UWM counter at the Expo, by the company representative. HM and FM Bibs have to be collected personally by the runner.

Individual Change Runners and Young Leaders should carry the confirmation email and a government approved photo ID proof when they come to the UWM kiosk at the Expo, to collect their running Bibs

If NGOs are collecting Bibs on behalf of their Change Runners and Young Leaders, kindly carry authorization letters and above mentioned documents for each runner.

For collection of running Bibs + timing tag verification (only for FM, HM & Timed 10k)]

TMM 2018 Race Day

Sunday, 21st January, 2018

Race day instructions will be communicated by UWM closer to D-Day

15


Disbursements to the NGOs

January 2018 to March 2018

Disbursement will be done in the following order: - Corporate team donations - Bib blocking deposit amount - Charity Bibs donations - Offline donations - Online donations

Disbursement will be through direct bank transfer hence NGOs are requested to update UWM of any changes in the bank details

provided at the time of registration

All disbursements will be completed before the end of March 2018

80G receipts for the Donors

Within a month of cheque clearance.

Immediately in the case of online donors.

All donations above INR 100 will be entitled for 80G receipts

80G receipts for Charity Bib donations will be system generated and will be emailed to the Email ID provided.

PAN number is mandatory for all donations over Rs. 2000

80G receipts to all online donors will be emailed to the Email ID which was provided while making the online donation, from

[email protected]. Donors are requested to add this Email ID to the safe sender list

In case any fundraiser / donor / corporate requires a hardcopy, please send an email to [email protected]

14



Expo


Expo


Runners have to come personally to collect their Bib

Remember to carry a copy of the Confirmation Mail that will be sent by Procam, along with a Copy of Govt. approved ID Proof

ALL Half and Full Marathon runners have to come personally to collect their Bibs.

Group Entries: Group leader or a representative can collect all Bibs. Do carry a covering letter for Bib collection mentioning the names

of the runners & copy of Govt. approved ID proof of the runners

For Full, Half Marathon & 10k: 1 representative can collect only 1 Bib. Authorization letter will be required from the runner

For Dream Run: 1 Representative can collect only 5 Bibs at a time. Authorization letters, confirmation mail and ID proofwill be required

from each runner

NGOs who will be collecting Bibs on behalf of their runners, kindly carry authorization letters, and the above mentioned documents for all runners

All Dream Run participants of Corporate Teams are considered to be group entries and their Bibs can be collected from the UWM counter at the Expo, by the company representative. HM and FM Bibs have to be collected personally by the runner.

Individual Change Runners and Young Leaders should carry the confirmation email and a government approved photo ID proof when they come to the UWM kiosk at the Expo, to collect their running Bibs

If NGOs are collecting Bibs on behalf of their Change Runners and Young Leaders, kindly carry authorization letters and above mentioned documents for each runner.

For collection of running Bibs + timing tag verification (only for FM, HM & Timed 10k)]

TMM 2018 Race Day

Sunday, 21st January, 2018

Race day instructions will be communicated by UWM closer to D-Day

15


Disbursements to the NGOs

January 2018 to March 2018

Disbursement will be done in the following order: - Corporate team donations - Bib blocking deposit amount - Charity Bibs donations - Offline donations - Online donations

Disbursement will be through direct bank transfer hence NGOs are requested to update UWM of any changes in the bank details

provided at the time of registration

All disbursements will be completed before the end of March 2018

80G receipts for the Donors

Within a month of cheque clearance.

Immediately in the case of online donors.

All donations above INR 100 will be entitled for 80G receipts

80G receipts for Charity Bib donations will be system generated and will be emailed to the Email ID provided.

PAN number is mandatory for all donations over Rs. 2000

80G receipts to all online donors will be emailed to the Email ID which was provided while making the online donation, from

[email protected]. Donors are requested to add this Email ID to the safe sender list

In case any fundraiser / donor / corporate requires a hardcopy, please send an email to [email protected]

14



INR 12,000/- [including Registration Fees - INR 2000/- & Bib blocking deposit amount - INR 10,000/- (refundable*)]

17

.

Cheque in favour of


1. ANNEXURE I

NGO Registration Process

Charity Bibs Allocation Process

Charity Bibs Submission Process

Special Number Bibs

NGO Privilege Levels

2. ANNEXURE II

Individual Fundraiser – Registration Process

Young Leaders, Fundraisers and Change Runners

Individual Fundraiser – Incentive Structure

16



INR 12,000/- [including Registration Fees - INR 2000/- & Bib blocking deposit amount - INR 10,000/- (refundable*)]

17

.

Cheque in favour of


1. ANNEXURE I

NGO Registration Process



Special Number Bibs


2. ANNEXURE II


Young Leaders, Fundraisers and Change Runners

Individual Fundraiser – Incentive Structure

16



Note:

• www.tatamumbaimarathon.procamrunning.in

• Timed 10k Run: This is a new race category where a timing certificate is mandatory for male participants. However, a limited number

of bibs are reserved for women's quota without the timing certificate requirement. Women's quota is not applicable for corporate team entries

Apply by - Friday, 22

Allocation - Tuesday, 26

M7,000, 9,000 & I12,000/Bib, as applicable) + Bib summary report ( from dashboard)

Apply by - Monday, 23

Allocation - Wednesday, 25

Note: - Ranking will be based on average amount raised per Bib. A higher average would result in higher ranking and the chance to get more Bibs- These allocation rounds are subject to availability of unutilized Bibs at UWM

First Round Allocation

Monday, 15th August, 2017 to Friday, 15th September, 2017

If an NGO requires additional Bibs, there will be a second and third round of allocation subject to availability. This will be on the basis of average amount raised per Bib and subject to submission of all prior allocated Bib forms

All participating NGOs are eligible to get up to 10 Bibs each subject to availability of Bibs with UWM.

The top 70 NGOs of Mumbai Marathon 2017 are eligible for higher Bib allocation

The two components of the ranking determined by a weighted average formula are – average amount per Bib & total amounts raised through Bibs in a 60/40 percent weightage

The breakup of allotted Bibs is as follows:

All other NGOs

Ranking Eligible Bibs Half Marathon FM/DR/Sr. Ctz./CWD

TOP 701 to 10 50 Upto 10 Upto 2

UntimedTotal Timed

No restriction

11 to 30 35 Upto 8 Upto 2 No restriction


15(subject to availability) Upto 4 Upto 2 No restriction

Timed

10 K

Upto 3

Upto 2

Upto 2

Upto 2

Upto 3

Upto 3

Upto 3

Beyond the first 180 NGO registrations, allocation of 10k bibs is subject to availability


4000 running slots (Bibs) have been reserved for NGOs who register for TMM 2018 to help them raise funds. These Bibs are allocated,

under two categories:

- Restricted: HM timed & untimed, timed 10 K & womens criteria 10 K

- Unrestricted: Any other race categories

The minimum amount to be raised per Bib category is as mentioned below :

Dream Run/Sr Citizen/CwD INR 7000/-

Full Marathon & 10 K INR 9000/-

Half Marathon (timed/non timed) INR 12000/-

There is no maximum cap to the amount that can be raised

18

NGOs raising above an average of INR 14,000 per Bib through the first allocation Bibs would be eligible to get a choice of, either 1 additional HM Bib (timed) or a 10K Bib (timed), as an incentive

The first 180 NGOs to register will be allotted five 10k bibs, as mentioned above. Out of these two Timed 10k bibs require a timing certificate and three 10k bibs can be untimed under the women’s quota.



Note:

• Timing Certificate is mandatory for all Full Marathon runners. To check if the runner is eligible, please refer to www.tatamumbaimarathon.procamrunning.in



Second Round of Bib Allocation

Apply by - Friday, 22nd September 2017

Allocation - Tuesday, 26th September 2017

Upon full utilization of allocated Bibs before 22nd September, 2017, email UWM for additional number of Bibs required at [email protected]

Mandatory criteria: To be eligible, NGOs have to utilize all the Bibs allocated in the 1st round by submitting donors cheques (min. INR 7,000, 9,000 & I12,000/Bib, as applicable) + Bib summary report ( from dashboard)

Third Round of Bib Allocation

Apply by - Monday, 23rd October 2017

Allocation - Wednesday, 25th October 2017

Upon full utilization of previously allocated Bibs before 23rd October, 2017. Email UWM for additional number of Bibs required at [email protected]

Note:

• Timing Certificate is mandatory for all Full Marathon runners. To check if the runner is eligible, please refer to www.tatamumbaimarathon.procamrunning.in



Second Round of Bib Allocation

Apply by - Friday, 22nd September 2017

Allocation - Tuesday, 26th September 2017

Upon full utilization of allocated Bibs before 22nd September, 2017, email UWM for additional number of Bibs required at [email protected]

Mandatory criteria: To be eligible, NGOs have to utilize all the Bibs allocated in the 1st round by submitting donors cheques (min. INR 7,000, 9,000 & I12,000/Bib, as applicable) + Bib summary report ( from dashboard)

Third Round of Bib Allocation

Apply by - Monday, 23rd October 2017

Allocation - Wednesday, 25th October 2017

Upon full utilization of previously allocated Bibs before 23rd October, 2017. Email UWM for additional number of Bibs required at [email protected]

Note: - Ranking will be based on average amount raised per Bib. A higher average would result in higher ranking and the chance to get more Bibs- These allocation rounds are subject to availability of unutilized Bibs at UWM

19


First Round Allocation

Monday, 10th August, 2017 to Friday, 15th September, 2017

If an NGO requires additional Bibs, there will be a second and third round of allocation subject to availability. This will be on the basis of average amount raised per Bib and subject to submission of all prior allocated Bib forms

All participating NGOs are eligible to get up to 10 Bibs each subject to availability of Bibs with UWM.

The top 70 NGOs of Mumbai Marathon 2017 are eligible for higher Bib allocation

The two components of the ranking determined by a weighted average formula are – average amount per Bib & total amounts raised through Bibs in a 60/40 percent weightage

The breakup of allotted Bibs is as follows:

All other NGOs

Ranking Eligible Bibs Half Marathon FM/DR/Sr. Ctz./CWD

TOP 701 to 10 50 Upto 10 Upto 2

UntimedTotal Timed

No restriction



15(subject to availability) Upto 4 Upto 2 No restriction

Timed

10 K

Upto 3

Upto 2

Upto 2

Upto 2

Upto 3

Upto 3

Upto 3

Beyond the first 180 NGO registrations, allocation of 10k bibs is subject to availability


4000 running slots (Bibs) have been reserved for NGOs who register for TMM 2018 to help them raise funds. These Bibs are allocated,

under two categories:

- Restricted: HM timed & untimed, timed 10 K & womens criteria 10 K

- Unrestricted: Any other race categories

The minimum amount to be raised per Bib category is as mentioned below :

Dream Run/Sr Citizen/CwD INR 7000/-

Full Marathon & 10 K INR 9000/-

Half Marathon (timed/non timed) INR 12000/-

There is no maximum cap to the amount that can be raised

18

NGOs raising above an average of INR 14,000 per Bib through the first allocation Bibs would be eligible to get a choice of, either 1 additional HM Bib (timed) or a 10K Bib (timed), as an incentive

The first 180 NGOs to register will be allotted five 10k bibs along with the basic allocations, as mentioned above. Out of these two Timed 10k bibs require a timing certificate and three 10k bibs can be untimed under the women’s quota.



- Level I (5-8 Points)

- Level II (9-12 Points)

- Level III (12+ Points)

* A Fundraiser is defined as such when they have raised at least INR 10,000, with a minimum 5 donors supporting them.

** Average 4 star fundraiser experience ratings: Min 4 star rating given by individual fundraisers on NGO page. This experience rating is not a rating of the NGO’s work or projects. Fundraisers will be asked to rate their experience with the NGO based on the support & acknowledgment provided to them by the NGO for their TMM campaign.


Log into NGO account > Tata Mumbai Marathon tab > Manage Bibs

Enter runner and donor details against the Bibs allocated. There is a provision for entering one donor against multiple Bibs or multiple donors against a Bib.

Once minimum amounts per Bib have been achieved, download completed Bib summary sheet> Print > Duly attest (stamp and sign)

Submit duly attested Bib summary sheet, complete runner forms* and cheques to UWMAddress- United Way Mumbai, 309, Nirman Kendra, Famous Studio Lane, Off Dr E. Moses Road, Mahalaxmi Estate, Mumbai 400011, India *Complete physical runner forms ONLY for Half Marathon untimed Bibs and 10K (women’s quota). Form can be downloaded from the download section. All other race category forms must be filled online by the runner. On submitting the Bib submission details, UWM will provide the NGO with a voucher code in the bib dashboard that the runner can use to register themselves online

UWM will change the Bib status to ‘success’ (Subject to correct form submission and cheque clearance) and all amounts linked to the Bib will reflect on the NGO fund meter

Available Bib count on your page will reduce by one for every successful Bib accepted

An NGO can avail of full refund of the Bib blocking deposit by utilizing the Bibs before Wednesday, 22nd November 2017 or if they

return unused Bibs before the dates specified for the same. Post Friday, 6th October, 2017, an amount of INR 1000 per Bib would be deducted for every unutilized/unreturned Bib up to a ceiling of the deposit amount of INR 10,000

NGOs raising an average of INR 14,000 per Bib through the first allocation Bibs would be eligible to get a choice of, either 1 additional

HM Bib (timed) or a 10K Bib (timed), as an incentive

Note: - Registration of the runner will be subject to confirmation by the registration team of Procam International in accordance with event qualifying criteria. Acceptance of the form by UWM is not a guarantee on the runner’s acceptance for the event

Special Number Bibs

Registered, confirmed participants may choose their own Bib number from either a pre-selected list of unique numbers or apply for a number of their own choice against a fixed donation (subject to availability of the same)

Unique numbers: - The list of these numbers in each race category will be displayed on the United Way Mumbai website along with the donation amount (INR 5000 or INR 10,000, depending on the number) against each.- Interested runners will need to apply via the form on the page, mentioning the number they are interested in, and make an online payment on the NGO page. A UWM representative will coordinate with the runner- On payment confirmation, the number will be allocated to the runner

Custom numbers: - Runners have a choice of selecting their own 6 digit number against a fixed donation of INR 5000 to any registered NGO of their choice. - Interested runners will need to apply via the form in the ‘Downloads’ section, mentioning the number they are interested in, and make an online payment on the NGO’s page.- The number cannot begin with the digit 0 and confirmation is subject to availability. This number can be used for any race category. 6 digit numbers are particularly suitable for commemorating dates, like birthdays, anniversaries, etc.- On payment confirmation, the number will be allocated to the runner.

Last date for registering for a special number is Thursday, 30th November 2017

A special facility provided to runners to get a custom bib number against donation to any registered NGO

20



In order to incentivise efforts of NGOs in leveraging the platform provided by the TMM, a list of 15 indicators has been identified, which

translate into points for the NGO. The accumulated points provide the NGO with additional privileges. Please note: The privilege level is

not a rating of the NGO’s work, and only indicates the level of participation in the TMM. An NGO may strive to improve its privilege level

till 22nd December 2017.

- Level I (5-8 Points)

- Level II (9-12 Points)

- Level III (12+ Points)



(Each indicator is worth one point for an NGO)

- Has a Corporate team supporting it - Has 5 or more Young Leaders

- Has a fundraiser*- Has 5 or more fundraisers in Change Runners category

- Has a Change Runner

- Has an eligible Young Leader - Has 10 or more Corporate teams

- Has an average of INR 12,000 per Charity Bib

- Has more than 10 fundraisers*

- Has more than 15 fundraisers*

- Has a Corporate team with employees fundraising at least INR 10,000

- Utilizes at least 5 Charity Bibs

- Has 5 or more Corporate teams

- Has more than 15 fundraisers in Change Runners Category

- Has at least 4 star fundraiser experience rating on their page by 22nd December, 2017 **

21


* A Fundraiser is defined as such when they have raised at least INR 10,000, with a minimum 5 donors supporting them.

** Average 4 star fundraiser experience ratings: Min 4 star rating given by individual fundraisers on NGO page. This experience rating is not a rating of the NGO’s work or projects. Fundraisers will be asked to rate their experience with the NGO based on the support & acknowledgment provided to them by the NGO for their TMM campaign.


Log into NGO account > Tata Mumbai Marathon tab > Manage Bibs

Enter runner and donor details against the Bibs allocated. There is a provision for entering one donor against multiple Bibs or multiple donors against a Bib.

Once minimum amounts per Bib have been achieved, download completed Bib summary sheet> Print > Duly attest (stamp and sign)

Submit duly attested Bib summary sheet, complete runner forms* and cheques to UWMAddress- United Way Mumbai, 309, Nirman Kendra, Famous Studio Lane, Off Dr E. Moses Road, Mahalaxmi Estate, Mumbai 400011, India *Complete physical runner forms ONLY for Half Marathon untimed Bibs and 10K (women’s quota). Form can be downloaded from the download section. All other race category forms must be filled online by the runner. On submitting the Bib submission details, UWM will provide the NGO with a voucher code in the bib dashboard that the runner can use to register themselves online

UWM will change the Bib status to ‘success’ (Subject to correct form submission and cheque clearance) and all amounts linked to the Bib will reflect on the NGO fund meter

Available Bib count on your page will reduce by one for every successful Bib accepted

An NGO can avail of full refund of the Bib blocking deposit by utilizing the Bibs before Wednesday, 22nd November 2017 or if they

return unused Bibs before the dates specified for the same. Post Friday, 6th October, 2017, an amount of INR 1000 per Bib would be deducted for every unutilized/unreturned Bib up to a ceiling of the deposit amount of INR 10,000

NGOs raising an average of INR 14,000 per Bib through the first allocation Bibs would be eligible to get a choice of, either 1 additional

HM Bib (timed) or a 10K Bib (timed), as an incentive

Note: - Registration of the runner will be subject to confirmation by the registration team of Procam International in accordance with event qualifying criteria. Acceptance of the form by UWM is not a guarantee on the runner’s acceptance for the event

Special Number Bibs

Registered, confirmed participants may choose their own Bib number from either a pre-selected list of unique numbers or apply for a number of their own choice against a fixed donation (subject to availability of the same)

Unique numbers: - The list of these numbers in each race category will be displayed on the United Way Mumbai website along with the donation amount against each.- Interested runners will need to apply via the form on the page, mentioning the number they are interested in, and make an online payment on the NGO page. A UWM representative will coordinate with the runner- On payment confirmation, the number will be allocated to the runner

Custom numbers: - Runners have a choice of selecting their own 6 digit number against a fixed donation of INR 5000 to any registered NGO of their choice. - Interested runners will need to apply via the form in the ‘Downloads’ section, mentioning the number they are interested in, and make an online payment on the NGO’s page.- The number cannot begin with the digit 0 and confirmation is subject to availability. This number can be used for any race category. 6 digit numbers are particularly suitable for commemorating dates, like birthdays, anniversaries, etc.- On payment confirmation, the number will be allocated to the runner.

Last date for registering for a special number is Thursday, 30th November 2017

A special facility provided to runners to get a custom bib number against donation to any registered NGO

20



ANNEXURES ANNEXURES II


Wednesday, 16th August 2017 to Thursday, 25th January 2018 (offline) & Wednesday, 31st January 2018 (online)

The fundraiser is not necessarily someone who is participating in the event

Fundraisers must create own fundraising page on the UWM website in the TMM section which is open to all.

Pages are personalised and feature rich pages and allow fundraisers to customize appeals, set targets, receive donation notifications and updates and are easy to share on social media

Funds can be raised both on the online page as well as offline through cheques

Offline amounts

- Offline donations will have to be entered by the fundraiser on their page in the add ‘Cheque/ DD details’ section - Download and print the completed summary sheet. - Submit the summary sheet along with the cheques to UWM United Way Mumbai, 309, Nirman Kendra, Famous Studio Lane, Dr E. Moses Road, Mahalaxmi Estate, Mumbai 400011, India - UWM will update the page once the cheques are realized and the offline amount will reflect on the fundmeter. - 100% of all online donations received on the fundraiser pages are disbursed in full to the NGO supported by the individual. UWM absorbs all payment gateway charges for online donations to ensure all funds raised online reach the chosen NGO

On offline amounts raised through cheques, UWM donation retention ranges from 4% to 0% depending on the fundraising level. This

amount is retained to defray administrative expenses. There is no retention deducted on online donations

Details of the donors will be visible to the fundraiser in the dashboard. The contact details of the fundraiser’s donor will not be shared

with the NGO unless the fundraiser specifically gives their consent in this regard. Names of all donors will be displayed on the

fundraiser page.

The PAN number of all donors, donating over INR 2000 is mandatory

23

Individuals can undertake crowdfunding for the Tata Mumbai Marathon 2018 only through United Way Mumbai and no other crowdfunding platform.

NGOs of fundraisers using other platforms will be considered defaulting and will be blacklisted.


NGO Awards

NGO with highest number of Corporate teams (Citation Scroll)

NGO with highest number of change runners (Citation Scroll)

NGO with highest number of Young Leaders (Citation Scroll)

NGO with highest number of fundraisers (Citation Scroll)

Highest fundraising NGO (Trophy + Full page feature in Charity Docket)

Second Highest fundraising NGO (Trophy + Full page feature in Charity Docket)

Third Highest fundraising NGO(Trophy + Full page feature in Charity Docket)

• Level I badge on the page

• 1 complimentary DR bib

• All fundraisers above Gold level get a total

donation of INR 1000 on their page

• Invite to all NGO capacity building workshops

• 1 invite to the corporate tent on race day

• Donation of INR 5000 from UWM

• Level III badge on the page

• Total 3 complimentary DR bibs

• All fundraisers above Gold level get a total donation of INR 3000 on their page

• Total 3 invites to the Corporate tent on race day

• Total 2 invites to the Grandstand

• Total 2 invites to the Charity Awards Nite

• Half page feature in the Charity Docket

• 1 invite to the TMM 2018 press meet

• Capacity Building grant of INR 50,000 from UWM

• Level II badge on the page




• Grandstand Invite for the NGO CEO (for self only)

• Quarter page feature in the Charity Docket

• Name & Logo featured at the TMM 2018 Expo

• 30 sec AV from the NGO to be played on loop at the TMM 2018 Expo

• Logo featured on Event Website

• Logo featured on the UWM TMM 2018 Newsletter


Level I(5-9 points)

Level II(9-11 points)

Level III(12 points &

above)

22









The fundraiser is not necessarily someone who is participating in the event

Fundraisers must create own fundraising page on the UWM website in the TMM section which is open to all.

Pages are personalised and feature rich pages and allow fundraisers to customize appeals, set targets, receive donation notifications and updates and are easy to share on social media

Funds can be raised both on the online page as well as offline through cheques

Offline amounts

- Offline donations will have to be entered by the fundraiser on their page in the add ‘Cheque/ DD details’ section - Download and print the completed summary sheet. - Submit the summary sheet along with the cheques to UWM United Way Mumbai, 309, Nirman Kendra, Famous Studio Lane, Dr E. Moses Road, Mahalaxmi Estate, Mumbai 400011, India - UWM will update the page once the cheques are realized and the offline amount will reflect on the fundmeter. - 100% of all online donations received on the fundraiser pages are disbursed in full to the NGO supported by the individual. UWM absorbs all payment gateway charges for online donations to ensure all funds raised online reach the chosen NGO

On offline amounts raised through cheques, UWM donation retention ranges from 4% to 0% depending on the fundraising level. This

amount is retained to defray administrative expenses. There is no retention deducted on online donations

Details of the donors will be visible to the fundraiser in the dashboard. The contact details of the fundraiser’s donor will not be shared

with the NGO unless the fundraiser specifically gives their consent in this regard. Names of all donors will be displayed on the

fundraiser page.

The PAN number of all donors, donating over INR 2000 is mandatory

23

Individuals can undertake crowdfunding for the Tata Mumbai Marathon 2018 only through United Way Mumbai and no other crowdfunding platform.

NGOs of fundraisers using other platforms will be considered defaulting and will be blacklisted.


NGO Awards

NGO with highest number of Corporate teams (Citation Scroll)

NGO with highest number of change runners (Citation Scroll)

NGO with highest number of Young Leaders (Citation Scroll)

NGO with highest number of fundraisers (Citation Scroll)

Highest fundraising NGO (Trophy + Full page feature in Charity Docket)

Second Highest fundraising NGO (Trophy + Full page feature in Charity Docket)

Third Highest fundraising NGO(Trophy + Full page feature in Charity Docket)

• Level I badge on the page

• 1 complimentary DR bib

• All fundraisers above Gold level get a total

donation of INR 1000 on their page

• Invite to all NGO capacity building workshops

• 1 invite to the corporate tent on race day

• Donation of INR 5000 from UWM

• Level III badge on the page




• Total 2 invites to the Grandstand

• Total 2 invites to the Charity Awards Nite

• Half page feature in the Charity Docket

• 1 invite to the TMM 2018 press meet


• Level II badge on the page




• Grandstand Invite for the NGO CEO (for self only)

• Quarter page feature in the Charity Docket

• Name & Logo featured at the TMM 2018 Expo

• 30 sec AV from the NGO to be played on loop at the TMM 2018 Expo

• Logo featured on Event Website

• Logo featured on the UWM TMM 2018 Newsletter


Level I(5-9 points)

Level II(9-11 points)

Level III(12 points &

above)

22




Change Runners

Category LevelMinimum Fundraising

AmountOnline

UWM Retention Amount (on offline funds raised only)

FundraisersFundraiser INR 10,000 4%

No retention

on online

donations

Fundraiser Silver INR 50,000 4%

Fundraiser Gold

Change Maker

Change Investor

Change Leader

Change Champion

TMM 2018 Change Icon

INR 1,00,000

INR 1,50,000

INR 5,00,000

INR 10,00,000

INR 25,00,000

INR 50,00,000

3%

2%

1.5%

1%

0.5%

NIL

The fundraising level of the fundraiser as on Friday, 22nd December 2017 determines the status on race day. Fundraisers who achieve

higher fundraiser levels (beyond INR 1,00,000) post this date will be acknowledged post the race in the Charity Docket, but will not be

entitled to race day benefits.

Fundraiser Level wise Retention

25



Categories:


Categories:

Young Leaders (YL)

Fundraisers (FR)

Change Runners (CR)

Young Leaders

Fundraisers up to 21 years as on 21st January 2018 are listed in this category.

All Young Leaders are requested to put their Date of Birth while setting up their page. Post creating a fundraiser profile, Young Leaders

would automatically also be listed in a separate page on the UWM website called ‘Young Leaders’

On raising INR 50,000 the fundraiser is entitled to a complimentary Young Leader Bib for the Dream Run Category provided they are above 12 years old

All Young Leaders are given an official certificate to recognize their efforts.

All other privileges are as per the level reached.

The race day privileges will be decided on Friday, 22nd December, 2017.

Fundraisers

All fundraisers are encouraged to set their own fundraising targets. There is no minimum fundraising amount, however, fundraisers are encouraged to raise at least INR 10,000

Depending on the fundraising amount, the individual gets upgraded to different categories as mentioned in the table on the next page.

Change Runners

The Change Runner categories comprise individuals who have succeeded in raising incredible amounts of funds for their causes amounting to INR 1.5 Lakh and above.

Change Runners get complimentary entry to the event in any race category that they qualify for.

Change Runners are entitled to a priority line up personalised Bib with a custom number.

Timing criteria is waived for Change Runners choosing the Half Marathon category.

Change Runners who wish to participate in the Full Marathon will need to fulfill the timing criteria. Details of the same are available on tatamumbaimarathon.procamrunning.in/race-categories/marathon/confirmation-criteria

24




Change Runners

Category LevelMinimum Fundraising

AmountOnline

UWM Retention Amount (on offline funds raised only)

FundraisersFundraiser INR 10,000 4%

No retention

on online

donations


Fundraiser Gold

Change Maker

Change Investor

Change Leader

Change Champion


INR 1,00,000

INR 1,50,000

INR 5,00,000

INR 10,00,000

INR 25,00,000

INR 50,00,000

3%

2%

1.5%

1%

0.5%

NIL






Change Runners

CategoryCategory LevelLevelMinimum Fundraising

AmountOnlineOnline

UWM Retention Amount (on offline Amount (on offline funds raised only)

FundraisersFundraisersFundraiser INR 10,000 4%

No retention No retention

on online

donations


Fundraiser Gold

Change Maker

Change Investor

Change Leader

Change Champion


INR 1,00,000

INR 1,50,000

INR 5,00,000

INR 10,00,000

INR 25,00,000

INR 50,00,000

3%

2%

1.5%

1%

0.5%

NIL





25



Categories:

Young Leaders (YL)

Fundraisers (FR)

Change Runners (CR)

Young Leaders

Fundraisers up to 21 years as on 21st January 2018 are listed in this category.

All Young Leaders are requested to put their Date of Birth while setting up their page. Post creating a fundraiser profile, Young Leaders

would automatically also be listed in a separate page on the UWM website called ‘Young Leaders’

On raising INR 50,000 the fundraiser is entitled to a complimentary Young Leader Bib for the Dream Run Category provided they are above 12 years old

All Young Leaders are given an official certificate to recognize their efforts.

All other privileges are as per the level reached.

The race day privileges will be decided on Friday, 22nd December, 2017.

Fundraisers

All fundraisers are encouraged to set their own fundraising targets. There is no minimum fundraising amount, however, fundraisers are encouraged to raise at least INR 10,000

Depending on the fundraising amount, the individual gets upgraded to different categories as mentioned in the table on the next page.

Change Runners

The Change Runner categories comprise individuals who have succeeded in raising incredible amounts of funds for their causes amounting to INR 1.5 Lakh and above.

Change Runners get complimentary entry to the event in any race category that they qualify for.

Change Runners are entitled to a priority line up personalised Bib with a custom number.

Timing criteria is waived for Change Runners choosing the Half Marathon category.

Change Runners who wish to participate in the Full Marathon will need to fulfill the timing criteria. Details of the same are available on tatamumbaimarathon.procamrunning.in/race-categories/marathon/confirmation-criteria

24



Note:


Minimum of five donors on the page is required for the first incentive to be added. The second incentive depends on the privilege level of the NGO being supported

The additional Dream Run bib will be general category bib and would not be eligible for any special race day privilegesRace Day photographs are subject to the capture by https://www.marathon-photos.com

The fundraiser privileges for Young Leaders are the same as the ones listed for Individual Fundraiser with the exception that the Young Leader is eligible for a Bib and priority line up on raising INR 50,000 instead of INR 1.5 Lakhs

The Young Leader with the highest amount raised is awarded the coveted ‘Tata Mumbai Marathon 2018 YOUNG LEADER’ trophy

with special mention in the post event Charity Docket and press releases

27


*Additional privileges will be added as made available and listed on https://www.unitedwaymumbai.org/tmm-fund-raiser-levels.htm

26

FundraiserSilver

FundraiserGold

ChangeMaker

ChangeInvestor

ChangeLeader

ChangeChampion

TMM 2018Change Icon

- INR 1000 as incentive/donation to your NGO on your page- Dream Run Running Bib & priority lineup (only for Young Leaders)

- Additional - INR 1000/2000/3000 as incentive/donation to your NGO depending on NGO privilege level on your page- Featured on UWM website

- Special Bib with customized number- Event T-Shirt + Cap- Marquee tent & Grandstand invite for self- VIP Car Parking Pass- Priority line up across all race categories- Goodie bag from UWM- Featured on UWM and TMM 2018 websites- UWM social media Mention

- Featured on the TMM Facebook page- Featured on Charity Wall at the TMM 2018 Expo- Invite for self to Pasta Party on the Saturday before Race Day- Event tracksuit- Race Day photograph- 1 Dream Run Bib for guest- Invite for self to Charity Awards Nite- Interview bite on the UWM social media

- 2 additional Dream Run Bibs (Total additional 3)- Additional event shoes- Additional: 1 guest invite for the Event Marquee Tent/Grandstand (self +1)- Displayed on the screen at the TMM 2018 Expo- Mention in post event full page advertisement

- Name and profile on TMM Facebook page- 2 additional guest invites for the Event Marquee Tent (self +2)- 1 additional Dream Run Bib (total additional -4)- Name and photo in post event full page advertisement - Digi Pack (photo collage of the day)- Pre-Race Friday Night Engagement Invite- Invitation to Charity Awards Nite (Self + 1)

- Invitation to Charity Awards Nite (Self + 2)- 1 Dream Run Bib (total additional -5)- A UWM team member will be assigned to personally escort you on race day



Note:


Note:


Minimum of five donors on the page is required for the first incentive to be added. The second incentive depends on the privilege level of the NGO being supported

The additional Dream Run bib will be general category bib and would not be eligible for any special race day privilegesRace Day photographs are subject to the capture by https://www.marathon-photos.com

The fundraiser privileges for Young Leaders are the same as the ones listed for Individual Fundraiser with the exception that the Young Leader is eligible for a Bib and priority line up on raising INR 50,000 instead of INR 1.5 Lakhs

The Young Leader with the highest amount raised is awarded the coveted ‘Tata Mumbai Marathon 2018 YOUNG LEADER’ trophy

with special mention in the post event Charity Docket and press releases

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*Additional privileges will be added as made available and listed on https://www.unitedwaymumbai.org/tmm-fund-raiser-levels.htm

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TMM 2018Change Icon

- INR 1000 as incentive/donation to your NGO on your page- Dream Run Running Bib & priority lineup (only for Young Leaders)

- Additional - INR 1000/2000/3000 as incentive/donation to your NGO depending on NGO privilege level on your page- Featured on UWM website

- Special Bib with customized number- Event T-Shirt + Cap- Marquee tent & Grandstand invite for self- VIP Car Parking Pass- Priority line up across all race categories- Goodie bag from UWM- Featured on UWM and TMM 2018 websites- UWM social media Mention

- Featured on the TMM Facebook page- Featured on Charity Wall at the TMM 2018 Expo- Invite for self to Pasta Party on the Saturday before Race Day- Event tracksuit- Race Day photograph- 1 Dream Run Bib for guest- Invite for self to Charity Awards Nite- Interview bite on the UWM social media

- 2 additional Dream Run Bibs (Total additional 3)- Additional event shoes- Additional: 1 guest invite for the Event Marquee Tent/Grandstand (self +1)- Displayed on the screen at the TMM 2018 Expo- Mention in post event full page advertisement

- Name and profile on TMM Facebook page- 2 additional guest invites for the Event Marquee Tent (self +2)- 1 additional Dream Run Bib (total additional -4)- Name and photo in post event full page advertisement - Digi Pack (photo collage of the day)- Pre-Race Friday Night Engagement Invite- Invitation to Charity Awards Nite (Self + 1)

- Invitation to Charity Awards Nite (Self + 2)- 1 Dream Run Bib (total additional -5)- A UWM team member will be assigned to personally escort you on race day



Title Partner


80G receipts & Online transactions only : Preeti Iswalkar : [email protected]

Individual Fundraisers :Shruti Khanolkar : [email protected]/

[email protected]

Corporate Team Registration & Employee Fundraising :Bhavana Jha : [email protected]/

[email protected]

NGO Registration & Charity Bibs :

Soniya Nagwekar : [email protected]/ [email protected]

Your Relationship Representative at UWM:

[email protected]

309 Nirman Kendra, Famous Studio Lane, Dr. E Moses Road, Mahalaxmi, Mumbai 400011.

+91 22 24937676/79‐83/8591670 11900 UWM Marathon Helpline: UWM Landline Numbers:

For further queries, please feel free to contact United Way Mumbai from Monday to Friday from 10:00 AM to 06:00 PM.

Contact Details



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