SWOT ANALYSISSWOT ANALYSIS

C.RAGHAVA RAOC.RAGHAVA RAO

SWOT AnalysisSWOT Analysis

is is

to identifying the strengths and to identifying the strengths and weaknesses, and weaknesses, and

analyzing the opportunities and analyzing the opportunities and threats threats

that flow from them.that flow from them.

Personal SWOT AnalysisPersonal SWOT Analysis

Making the Most of your Strengths and Making the Most of your Strengths and OpportunitiesOpportunities

““Chance favors the prepared mind”Chance favors the prepared mind”

- Louis Pasteur- Louis Pasteur

SWOT is an acronym for:SWOT is an acronym for:

SS – Strengths – Strengths

WW – Weaknesses – Weaknesses

OO – Opportunities – Opportunities

TT – Threats – Threats

Internal Environment

External Environment

No one can give you better No one can give you better

advice than yourself-Cieroadvice than yourself-Ciero

By doing SWOTBy doing SWOT

Build your strengthBuild your strength

Overcome weaknessOvercome weakness

Explore opportunityExplore opportunity

Overcome threatOvercome threat

If you want to succeed in life use If you want to succeed in life use your talents to their fullest extent.your talents to their fullest extent.

If you know what your weaknesses If you know what your weaknesses are and if you manage these are and if you manage these weaknesses you will suffer fewer weaknesses you will suffer fewer problems so that they don’t matter in problems so that they don’t matter in the work you do.the work you do.

SWOT Analysis help to uncover SWOT Analysis help to uncover opportunities andopportunities and

By understanding your weaknesses, you By understanding your weaknesses, you can manage and eliminate threats.can manage and eliminate threats.

When using SWOT analysis, be realistic When using SWOT analysis, be realistic about strengths and weaknesses of you.about strengths and weaknesses of you.

Use it as a guide and not a prescription.Use it as a guide and not a prescription.

SWOT ANALYSIS WORKSHEETSWOT ANALYSIS WORKSHEET

STRENGTHSSTRENGTHS

What do you do well?What do you do well?

What unique resources can What unique resources can you draw on?you draw on?

What do others see as your What do others see as your strengths?strengths?

WEAKNESSESWEAKNESSES

What could you improve?What could you improve?

What do you have few What do you have few resources than others?resources than others?

What are others likely to see What are others likely to see you as weaknesses?you as weaknesses?

OPPORTUNITIESOPPORTUNITIES

What opportunities are open What opportunities are open to you?to you?

What trends you can take What trends you can take advantage of ?advantage of ?

How can you turn your How can you turn your strengths into your strengths into your opportunities?opportunities?

THREATSTHREATS

What threats can harm you?What threats can harm you?

What is your competitor What is your competitor doing?doing?

What threats do your What threats do your weaknesses expose you to?weaknesses expose you to?

LIST OF StrengthsLIST OF Strengths

LoyalLoyal Willing to learnWilling to learn ReliableReliable Hard workingHard working

CreativeCreative ResponsibleResponsible ConfidentConfident TrustworthyTrustworthy

AmbitiousAmbitious EnergeticEnergetic FriendlyFriendly FlexibleFlexible

MatureMature ReliableReliable CommunicativeCommunicative IndependentIndependent

HonestHonest ResourcefulResourceful CompetentCompetent AnalyticalAnalytical

NegotiationNegotiation BudgetingBudgeting SupervisionSupervision PlanningPlanning

Public SpeakingPublic Speaking People skillsPeople skills Management Management skillsskills

Technical SkillsTechnical Skills

List of weaknessesList of weaknesses

AggressiveAggressive RecklessnessRecklessness Lack of Lack of

ComprehensiveComprehensive

abilityability

Over Over confidenceconfidence

LethargyLethargy ImpatientImpatient Lack of confidenceLack of confidence Poor Poor Reading Reading

SkillsSkills

Short temperedShort tempered Poor listening Poor listening

SkillsSkills

Fear complexFear complex NegligenceNegligence

LazinessLaziness Poor Communication Poor Communication

SkillsSkills

Lack of concentrationLack of concentration Lack of Lack of analytical analytical

SkillsSkills

PostponementPostponement Poor Presentation Poor Presentation

SkillsSkills

Lack of knowledgeLack of knowledge PrejudicesPrejudices

How to do SWOT Analysis?How to do SWOT Analysis?

Step 2

Perform SWOT Analysis and

Document

Step 3

Prepare Action Plans

A SWOT analysis is useful only when A SWOT analysis is useful only when action plans and strategies are action plans and strategies are developed from the resultsdeveloped from the results

Step 1Step 1

Analyse Internal & External

Environment

Strategies & Action PlansStrategies & Action PlansS/NS/N WhatWhat WhoWho WhenWhen TargetTarget

11

22

Knowing others is intelligence;Knowing others is intelligence;

Knowing yourself is wisdom.Knowing yourself is wisdom.

Mastering others is strength;Mastering others is strength;

Mastering yourself is powerMastering yourself is power

““YOUR OWN RESOLUTION YOUR OWN RESOLUTION TO SUCCEED IS MORE TO SUCCEED IS MORE IMPORTANT THAN ANY IMPORTANT THAN ANY

ONE THING”.ONE THING”.

All the bestAll the best