SuperAffiliateCoachingClub.com Copyright © 2006 P.R.M., LLC All Rights Reserved Market Research...

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SuperAffiliateCoa chingClub.com Copyright © 2006 P.R.M., LLC All Rights Reserved Market Research ========== ========== LEGAL DISCLAIMER LEGAL DISCLAIMER No income guarantees or promises of any type are being No income guarantees or promises of any type are being made! made! Your results will vary and you can easily fail to make Your results will vary and you can easily fail to make money. These results were taken from reliable sources but money. These results were taken from reliable sources but I can't guarantee their accuracy. The information I can't guarantee their accuracy. The information presented is for illustrative and informational purposes presented is for illustrative and informational purposes only. Use these techniques and strategies at your own only. Use these techniques and strategies at your own risk. risk. Search engine algorithms run on a unique combination of Search engine algorithms run on a unique combination of advanced hardware and software and are not made public. A advanced hardware and software and are not made public. A risk of exclusion from a search engine exists when a risk of exclusion from a search engine exists when a search engine views your Web site(s) as an unfair search engine views your Web site(s) as an unfair manipulation of their service. Many search engine manipulation of their service. Many search engine strategies, to improve search engine placement, including strategies, to improve search engine placement, including the information presented here, poses such a risk. the information presented here, poses such a risk. MAKING DECISIONS BASED ON ANY INFORMATION PRESENTED SHOULD MAKING DECISIONS BASED ON ANY INFORMATION PRESENTED SHOULD BE DONE ONLY WITH THE KNOWLEDGE THAT YOU COULD EXPERIENCE BE DONE ONLY WITH THE KNOWLEDGE THAT YOU COULD EXPERIENCE SIGNIFICANT LOSSES, OR MAKE NO MONEY AT ALL. SIGNIFICANT LOSSES, OR MAKE NO MONEY AT ALL. YOU AGREE THAT OUR COMPANY IS NOT RESPONSIBLE FOR THE YOU AGREE THAT OUR COMPANY IS NOT RESPONSIBLE FOR THE SUCCESS OR FAILURE OF YOUR BUSINESS DECISIONS RELATING TO SUCCESS OR FAILURE OF YOUR BUSINESS DECISIONS RELATING TO ANY INFORMATION PRESENTED. ANY INFORMATION PRESENTED. ========== ==========

Transcript of SuperAffiliateCoachingClub.com Copyright © 2006 P.R.M., LLC All Rights Reserved Market Research...

SuperAffiliateCoachingCl

ub.comCopyright © 2006 P.R.M., LLC All Rights Reserved

Market Research

====================LEGAL DISCLAIMERLEGAL DISCLAIMER

No income guarantees or promises of any type are being made!No income guarantees or promises of any type are being made!Your results will vary and you can easily fail to make money. These results were taken Your results will vary and you can easily fail to make money. These results were taken from reliable sources but I can't guarantee their accuracy. The information presented is from reliable sources but I can't guarantee their accuracy. The information presented is for illustrative and informational purposes only. Use these techniques and strategies at for illustrative and informational purposes only. Use these techniques and strategies at your own risk.your own risk.Search engine algorithms run on a unique combination of advanced hardware and Search engine algorithms run on a unique combination of advanced hardware and software and are not made public. A risk of exclusion from a search engine exists software and are not made public. A risk of exclusion from a search engine exists when a search engine views your Web site(s) as an unfair manipulation of their when a search engine views your Web site(s) as an unfair manipulation of their service. Many search engine strategies, to improve search engine placement, including service. Many search engine strategies, to improve search engine placement, including the information presented here, poses such a risk.the information presented here, poses such a risk.MAKING DECISIONS BASED ON ANY INFORMATION PRESENTED SHOULD MAKING DECISIONS BASED ON ANY INFORMATION PRESENTED SHOULD BE DONE ONLY WITH THE KNOWLEDGE THAT YOU COULD EXPERIENCE BE DONE ONLY WITH THE KNOWLEDGE THAT YOU COULD EXPERIENCE SIGNIFICANT LOSSES, OR MAKE NO MONEY AT ALL.SIGNIFICANT LOSSES, OR MAKE NO MONEY AT ALL.YOU AGREE THAT OUR COMPANY IS NOT RESPONSIBLE FOR THE YOU AGREE THAT OUR COMPANY IS NOT RESPONSIBLE FOR THE SUCCESS OR FAILURE OF YOUR BUSINESS DECISIONS RELATING TO ANY SUCCESS OR FAILURE OF YOUR BUSINESS DECISIONS RELATING TO ANY INFORMATION PRESENTED.INFORMATION PRESENTED.

====================

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Look For Lots of Competition

• Don’t just search for “demand”; demand Don’t just search for “demand”; demand does not always turn into sales.does not always turn into sales.

• Competition means that people can and do Competition means that people can and do make money in the market.make money in the market.

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Search For Top Sellers

• clickbank.comclickbank.com• cj.comcj.com• shareasale.comshareasale.com• affiliatefuel.comaffiliatefuel.com• linkshare.comlinkshare.com• leadflash.comleadflash.com• clixgalore.comclixgalore.com

• affnet.comaffnet.com• dmconfidential.comdmconfidential.com• rocketprofit.comrocketprofit.com• hydranetwork.comhydranetwork.com• azoogleads.comazoogleads.com• Search for Search for

• cpa networkcpa network• affiliate networkaffiliate network

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Search for PPC ads

• The guys that keep showing up on top for multiple keywords and The guys that keep showing up on top for multiple keywords and driving them as an affiliate straight to the product site are making driving them as an affiliate straight to the product site are making money. money.

• If they drive you to a landing page and don’t collect your email then If they drive you to a landing page and don’t collect your email then they are making money.they are making money.

• If they are advertising in the sponsored ads on top of the search results If they are advertising in the sponsored ads on top of the search results they are making money.they are making money.

• It may not be from that particular ad, but they are making enough to It may not be from that particular ad, but they are making enough to waste it even on bad ads so check out their business model.waste it even on bad ads so check out their business model.

• Keep a log or a screen shot file that shows the top ads for your “target Keep a log or a screen shot file that shows the top ads for your “target markets” and see who keeps advertising over the long haul. If they are markets” and see who keeps advertising over the long haul. If they are there for a weeks and months on end then they definitely are worth there for a weeks and months on end then they definitely are worth spying on.spying on.

• Use Adword Analyzer to help analyze PPC ads and markets.Use Adword Analyzer to help analyze PPC ads and markets.

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Listen to the Radio and Watch TV

• If you here a market being advertised on radio If you here a market being advertised on radio then take notice – especially if you hear multiple then take notice – especially if you hear multiple companies advertising the same market.companies advertising the same market.

• If you see infomercials about particular products If you see infomercials about particular products repeat for weeks then they are making money.repeat for weeks then they are making money.

• The best part of both is that they are funding a The best part of both is that they are funding a “market awareness” campaign for you.“market awareness” campaign for you.

• People who see and hear their ads go online to People who see and hear their ads go online to research it and find your product… hey, I heard research it and find your product… hey, I heard about that on the radio… it must be legit.about that on the radio… it must be legit.

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Read a Thousand Magazines!

• The hot products coming out are always in the magazines.The hot products coming out are always in the magazines.• The electronic companies send press releases to the The electronic companies send press releases to the

magazine for their hot, new products.magazine for their hot, new products.• Even if you don’t sell physical goods you could sell a book Even if you don’t sell physical goods you could sell a book

on how to use an ipod, or a service to burn mp3s to ipods on how to use an ipod, or a service to burn mp3s to ipods for a fee.for a fee.

• Make instructional video tutorials for hot products like Make instructional video tutorials for hot products like digital cameras and such.digital cameras and such.

• If they even bother giving you a manual these days it’s If they even bother giving you a manual these days it’s crap written by someone who doesn’t even speak the crap written by someone who doesn’t even speak the language they are writing the manual in!language they are writing the manual in!

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Forget About Obscure Niches

• It takes just as long to create a book about It takes just as long to create a book about Meerkats as it does to create one about making Meerkats as it does to create one about making money from home.money from home.

• It takes just as long to find incoming links for It takes just as long to find incoming links for Meerkats as it does making money from home.Meerkats as it does making money from home.

• However, whose going to give you a Meerkat link, However, whose going to give you a Meerkat link, where do you find Meerkat affiliates to sell your where do you find Meerkat affiliates to sell your product, and what are you going to sell on the product, and what are you going to sell on the Meerkat back end?Meerkat back end?

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Magazines to Read for Research

• pcmagazinepcmagazine• pcworldpcworld• business 2.0business 2.0• business weekbusiness week• popular photographypopular photography• revenue magazinerevenue magazine• internet retailerinternet retailer• computer shoppercomputer shopper

• timetime• newsweeknewsweek• popular science popular science • fortune fortune • fortune small business fortune small business • entrepreneurentrepreneur• USA TodayUSA Today

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The Goal is to Tap Into Existing Traffic Via Affiliates and Newsletters, etc.

• Affiliate Traffic Is The Best Free Traffic in Affiliate Traffic Is The Best Free Traffic in the WORLD!the WORLD!

• People who already sell products in your People who already sell products in your market are not your competition. They are market are not your competition. They are you are your source of free traffic.you are your source of free traffic.

• There are thousands of ezines and There are thousands of ezines and newsletters to buy cheap ads in that are newsletters to buy cheap ads in that are highly targeted to your market.highly targeted to your market.

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We Aren’t Trying To Rank High

• We aren’t talking about SEO. We aren’t talking about SEO. • We don’t need to rank high on obscure We don’t need to rank high on obscure

terms for traffic.terms for traffic.• We are talking about selling product.We are talking about selling product.

• We want to find highly competitive We want to find highly competitive markets with active affiliates so we can markets with active affiliates so we can tap into that free traffic.tap into that free traffic.

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What We Are Trying To Do

• We want to find a HUGE market with lots of We want to find a HUGE market with lots of competition and a very hungry audience that we competition and a very hungry audience that we can sell stuff to on the back end.can sell stuff to on the back end.

• We identify the HUGE market and then carve out We identify the HUGE market and then carve out our own niche in that HUGE market.our own niche in that HUGE market.

• We want the competitors in the HUGE market to We want the competitors in the HUGE market to sell our product to their HUGE list.sell our product to their HUGE list.

• We want to find a market that has a ton of affiliate We want to find a market that has a ton of affiliate activity in it so we can easily identify them and activity in it so we can easily identify them and convince them to sell our product, too.convince them to sell our product, too.

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Micro Niche vs Niche in Huge Market

Ebay is a huge marketEbay is a huge market• Selling guinea pigs on ebay is a micro niche Selling guinea pigs on ebay is a micro niche

in a micro market.in a micro market.• Selling information products on ebay is a Selling information products on ebay is a

niche in a huge market.niche in a huge market.• Look for the niche in a much larger market.Look for the niche in a much larger market.

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Niches in Huge Markets

• Make MoneyMake Money• Suggested niches to Suggested niches to

targettarget• paid surveyspaid surveys• data entrydata entry• selling on ebayselling on ebay• mystery shoppermystery shopper• Affiliate MarketingAffiliate Marketing• Make money onlineMake money online

• EbayEbay• Suggested niches to Suggested niches to

targettarget• selling informationselling information• drop shipper listsdrop shipper lists• ebay storesebay stores• sell cars on ebaysell cars on ebay• buy smarter on ebaybuy smarter on ebay• bidding toolsbidding tools• selling tools selling tools

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What Is the Potential Back end?

• A bag of Guinea Pig food nets you 50 cents and it will last A bag of Guinea Pig food nets you 50 cents and it will last the pig 5 years,the pig 5 years,

• Guinea Pig water is free. Where’s the money on the back Guinea Pig water is free. Where’s the money on the back end?end?

• Mystery Shoppers are part of the “make money” market. Mystery Shoppers are part of the “make money” market. They are proven repeat buyers.They are proven repeat buyers.

• You can develop other products to sell them like “data You can develop other products to sell them like “data entry”, “info product marketing”, “become an internet entry”, “info product marketing”, “become an internet guru”, “how to raise Guinea Pigs business opportunities”!guru”, “how to raise Guinea Pigs business opportunities”!

• Always look for a back end on the product.Always look for a back end on the product.

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Clickbank Specific Research

• Use the search engine to find specific products.Use the search engine to find specific products.• Look for the top sellers in each category.Look for the top sellers in each category.• Look for trends. Are there 5 paid surveys and only one adware product Look for trends. Are there 5 paid surveys and only one adware product

in the category?in the category?• I’d rather see 5 of one product than one of the other.I’d rather see 5 of one product than one of the other.• I Like to see over 75 “%referred” – affiliates are selling their products I Like to see over 75 “%referred” – affiliates are selling their products

for them… and they can sell for your, too!for them… and they can sell for your, too!• It also means that they have built a huge list and are looking for It also means that they have built a huge list and are looking for

products like yours to sell to it.products like yours to sell to it.• Use products like cbengine pro and cbmanager to identify hot products Use products like cbengine pro and cbmanager to identify hot products

in hot markets and then evaluate them for product creation. in hot markets and then evaluate them for product creation. • Look for “movers and shakers” on clickbank.Look for “movers and shakers” on clickbank.

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Guidelines For Choosing A Market

• Look for high volume search queries.Look for high volume search queries.• Mystery Shopper has 24513 searchesMystery Shopper has 24513 searches• Guinea Pig Information has 702 searches.Guinea Pig Information has 702 searches.

The higher the search volume the better.The higher the search volume the better.

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Guidelines For Choosing A Market

• Make sure there is a back end for the Make sure there is a back end for the market.market.• sign up for the newsletters in the market sign up for the newsletters in the market

and see what they are selling.and see what they are selling.• If they are paying out 70% on the front If they are paying out 70% on the front

end I’d guess they have a back end end I’d guess they have a back end strategy in place.strategy in place.

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Guidelines For Choosing A Market

• Look for markets that are evergreen – is it a Look for markets that are evergreen – is it a fad that will pass. If so, how much money is fad that will pass. If so, how much money is being made now?being made now?

• Look for seasonal markets and see if you Look for seasonal markets and see if you have time to enter it. Give yourself at least a have time to enter it. Give yourself at least a 3 month selling lead.3 month selling lead.

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More Guidelines

• Use tools to judge the number of affiliates Use tools to judge the number of affiliates selling in your potential markets.selling in your potential markets.• internet success spiderinternet success spider• link capturelink capture• ArelisArelis

• Target markets with lots of affiliates – the Target markets with lots of affiliates – the more the better.more the better.

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Research Tools – Organization

• Search Automator ProSearch Automator Pro• makes multiple searches queries easy.makes multiple searches queries easy.• Also great for finding affiliate programs and directoriesAlso great for finding affiliate programs and directories

• Microsoft OnfolioMicrosoft Onfolio• pages, links and notes organization.pages, links and notes organization.

• Microsoft OneNoteMicrosoft OneNote• pages, links and notes and organizationpages, links and notes and organization

• CopernicCopernic• queries 90 engines at a time.queries 90 engines at a time.

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Research Sites

• amazon.com “top sellers”amazon.com “top sellers”• myspace.commyspace.com• digg.comdigg.com• techorati.comtechorati.com• yahoo buzzyahoo buzz• google trendsgoogle trends• ebayebay

• want it nowwant it now• market place researchmarket place research

• http://del.icio.us/popular/http://del.icio.us/popular/• engadgetengadget• gizmodogizmodo• boingboing.netboingboing.net• engadget.comengadget.com• facebook.comfacebook.com