Summer 2012 us retail launch kit

U.S. Retail Launch KitNotebook, Ultrabook™, Sleekbook, and netbook PCs

Summer/Back-to-School 2012

HOW TO ACCESS:

Visit www.retailerlaunchkit.sharefile.com

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WHAT’S AVAILABLE:

Assets

Why HP notebooks?

Ultrabook™ and Sleekbook overview

Series copy

Feature copy

Photography

Videos

Icons

Environmental responsibility

Awards (select platforms)

Legal

Consumer notebook disclaimers

Everything you need is now in one place. Introducing ShareFile—the new, comprehensive source for all available

product assets for the current back-to-school sales cycle. If new assets are created during the cycle, you will be

notified when they are added to ShareFile.

Platforms

HP ENVY 17 3D Series

HP ENVY 17 Series

HP ENVY 15 Series

HP ENVY 14 Spectre Series

HP ENVY 13 Spectre XT Series

HP ENVY 6 Sleekbook Series

HP ENVY 4 Ultrabook™ Series


HP Pavilion dm4 Beats™ Edition Series

HP Pavilion dm4 Series Entertainment PC


HP Pavilion dv7 Series Entertainment PC



HP Pavilion g7 Series Notebook PC



HP 2000 Series Notebook PC

HP Mini 110 Series

Compaq Presario CQ58 Series Notebook PC

ShareFile

© Copyright 2012 Hewlett-Packard Development Company, L.P.

4AA0-7273ENUC; 06/2012

http://www.retailerlaunchkit.sharefile.com

WHY HP NOTEBOOKS?

HP is the world’s favorite PC.1

In 2011, HP shipped two PCs per second across the globe. More than one billion people rely on

HP technologies every day.

ExPERIENCE: Better through HP innovations

•Sound matters: Only HP computers have Beats Audio™ engineered in collaboration with

Interscope Records artists.

•Cool designs: HP CoolSense technology helps notebooks run cooler automatically.

•Fingerprintreader:HPSimplePassoffersextrasecurityandconvenientpasswordmanagement.

•A better Windows® plus automated support: Get started and keep running faster and more intuitively.

CHOICE: Designed for the individual

•From ultra mobile to ultimate performance with 3D, HP has a notebook for you.

•Breakthroughmaterialandfinishoptionsprovidethelookandfeelyouwant.

•A wide range of colors and special editions—with matching accessories—complement your style.

TRUST: Established brand, tested technology

• Established in 1939, HP has more than 70 years of technology product development and

supportexperience.

•HP notebooks are engineered to meet select U.S. Department of Defense standards for equipment

usedincombattohelpensurenotebookssurviveinextremeconditionsfortemperature,humidity,

shock, and vibration.2

•Strenuoustestingtomeetthedemandsofeverydaylifethroughaminimumof140different

HP Labs tests for durability and reliability.

•HP PCs are acked by world-class service and support.

1. IDC Worldwide Quarterly PC Tracker (Q1 2012). Includes desktops, notebooks, netbooks, all markets.2. Based on testing performed in HP Labs. HP EliteBooks are designed to meet MIL-STD-810G standards for temperature (501.1), humidity (507.5), shock (516.6), and vibration (514.6). HP consumer notebooks

must pass the same HP internal testing criteria for high temperature, humidity, shock, and vibrations as EliteBooks but are not designed, or promoted as appropriate, for rugged use.

© Copyright 2012 Hewlett-Packard Development Company, L.P.

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Photography

Videos

Icons

Copy


Awards

Retail launch kit: Summer/Back-to-School 2012


LAUNCH KIT: HP ENVY 17 3D Series

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PHOTOGRAPHY

Available formats: PNG, TIF, JPG

Description: Rear right open

Description: Rear open Description: Beats volume dial

Description: Front right open

All-Aluminum body in nAturAl silver And nero blAck

Description: Front open Description: Front left openDescription: Nero blackDescription: Natural silver

Description: Front left open with HP 3D Active Shutter Glasses

Description: Front right open with HP 3D Active Shutter Glasses


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Available formats: WMV, MOV

VIDEOS

PRODUCT VIDEOS INCLUDE:

FEATURE VIDEOS INCLUDE:

Beats Audio™

HP ProtectSmart HP Radiance Backlit Keyboard

HP TrueVision HD Webcam HP Imagepad

HP Wireless Audio

HP ENVY Experience

HP CoolSense Technology

Backstory design—ENVY Beats Audio™: Finding the Sound

Beats Audio™: Creating the Machine

Product demo—hosted


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Available formats: AI, JPG

ICONS

DIFFERENTIATING FEATURES:

STANDARD FEATURES:

Beats Audio™ HP TrueVision HD Webcam

HP ProtectSmart HP CoolSense temperature control

HP Imagepad— precision multi-touch

ENVY performance-tuned software

Full HD display (1080p) with 3D technology and glasses

Built-in Wi-Fi DLNA certified Adobe® Photoshop and Premiere Elements

Widescreen LED display

SuperSpeed USB 3.0

External monitor support (x3)

DisplayPort Switchable graphics GDDR5 performance graphics

HP Radiance—lights up as you approach

HP Wireless Audio— stream to four devices

HP Platinum Support— direct line plus setup

HP MyRoom Premium— 12-month subscription

HP Support Assistant HDMI port 5-in-1 digital media reader

Norton™ Internet Security—2 yrs.

1-year warrantyNumeric keypad

ENVY EXCLUSIVE


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ICONS

OPTIONAL FEATURES:

Bluetooth®Blu-ray Disc drive Wireless display Microsoft® Office Home and Student

2-year warranty 3 x 3 Wi-Fi

Dual drives—solid state and hard disk


ENVY EXCLUSIVE


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Breakthroughs you can see, hear, and feel. In 3D.

COPY

Product and feature messaging can be found on ShareFile. Available format: PDF

SERIES NAME:

HEADLINE:

Short copy: With higher performance, wireless audio, a gorgeous 3D display, and a keyboard that lights up as you approach, there’s more to envy than ever. ENVY 17 3D features breakthroughs inside and out.

Long copy: With higher performance, wireless audio, a gorgeous 3D display, and a keyboard that lights up as you approach, there’s more to envy than ever. Experience blazingly fast boot and wake-up times. Listen to your music through six built-in speakers and a subwoofer or stream it to wireless speakers and devices. Interact with your screen naturally and precisely through multi-touch gestures. Get double the brightness and nearly double the detail onscreen, along with richer, more vibrant colors. Plus two years of online security software preinstalled. ENVY 17 3D features breakthroughs inside and out.

DESCRIPTIVE INFORMATION AVAILABLE:


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1. EPEAT registered where applicable/supported. See epeat.net for registration status by country.

2. Meeting the evolving definition of “BFR/PVC-free” as set forth in the “iNEMI Position Statement on the Definition of ‘Low-Halogen’ Electronics (BFR/CFR/PVP free).” Plastic parts contain < 1000ppm (0.1 percent) of bromine (if the Br source is from BFRs) and < 1000ppm (0.1 percent) of chlorine if the Cl source is from CFRs or PVC or PVC copolymers. External power supplies, power cords, cables, and peripherals are not BFR/PVC free. Service parts after purchase may not be BRF/PVC free. WWAN is not BFR/PVC free.

3. Arsenic and its compounds were not detected using US EPA Test Methods 3052 and 3052/6010b by ICP or ICP-AES.

4. SmartWay: US/Canada only.5. Free recycling in select countries. Program may not be available

in your area. Check www.hp.com/go/recycling to see if HP offers free recycling in your area.

ENVIRONMENTAL RESPONSIBILITY

LOGOS:

ECO HIGHLIGHTS:

LEGAL DISCLAIMERS:

• ENERGY STAR® qualified

• EPEAT® Gold registered1

• BFR and PVC free2

• Mercury-free LED display

• Arsenic-free display glass3

• Delivered exclusively by SmartWay logistics partners on reusable pallets4

• Free recycling of your old computer hardware5

www.hp.com/ecosolutions

Available formats: Energy Star: TIF, GIF, JPGEPEAT: EPS, JPG


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AWARDS

Available formats: EPS, PNG

LOGOS:

Laptop Editors’ Choice 2012

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Photography

Videos

Icons

Copy


Awards


HP ENVY 17 Series

LAUNCH KIT: HP ENVY 17 Series

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PHOTOGRAPHY




Description: Rear open Description: Beats volume dial




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VIDEOS



Beats Audio™



HP Wireless Audio

HP ENVY Experience






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ICONS ENVY EXCLUSIVE


STANDARD FEATURES:







SuperSpeed USB 3.0 External monitor support (x3)










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ICONS

OPTIONAL FEATURES:





ENVY EXCLUSIVE


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HP ENVY 17

Breakthroughs you can see, hear, and feel.

COPY

SERIES NAME:

HEADLINE:

Short copy: With higher performance, wireless audio, a gorgeous display, and a keyboard that lights up as you approach, there’s more to envy than ever. ENVY 17 features breakthroughs inside and out.

Long copy: With higher performance, wireless audio, a gorgeous display, and a keyboard that lights up as you approach, there’s more to envy than ever. Experience blazingly fast boot and wake-up times. Listen to your music through six built-in speakers and a subwoofer or stream it to wireless speakers and devices. Interact with your screen naturally and precisely through multi-touch gestures. Get 50 percent more brightness and nearly double the detail onscreen, along with richer, more vibrant colors. Plus two years of online security software preinstalled. ENVY 17 features breakthroughs inside and out.




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LOGOS:

ECO HIGHLIGHTS:

LEGAL DISCLAIMERS:











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AWARDS


LOGOS:


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Photography

Videos

Icons

Copy


Awards


HP ENVY 15 Series


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PHOTOGRAPHY



Description: Rear open





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VIDEOS



Beats Audio™



HP Wireless Audio

HP ENVY Experience






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ICONS ENVY EXCLUSIVE


STANDARD FEATURES:

















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ICONS


OPTIONAL FEATURES:





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HP ENVY 15

Breakthroughs you can see, hear, and feel.

COPY

SERIES NAME:

HEADLINE:

Short copy: With higher performance, wireless audio, a gorgeous display, and a keyboard that lights up as you approach, there’s more to envy than ever. ENVY 15 features breakthroughs inside and out.

Long copy: With higher performance, wireless audio, a gorgeous display, and a keyboard that lights up as you approach, there’s more to envy than ever. Experience blazingly fast boot and wake-up times. Listen to your music through six built-in speakers and a subwoofer or stream it to wireless speakers and devices. Interact with your screen naturally and precisely through multi-touch gestures. Get 25 percent more brightness and nearly double the detail onscreen, along with richer, more vibrant colors. Plus two years of anti-virus software preinstalled. ENVY 15 features breakthroughs inside and out.




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Beats Audio™: Hear and feel the music with Beats Audio™, six speakers, and a subwoofer. Activate the Beats Audio Manager to adjust volume, settings, and more with the volume dial.

HP Wireless Audio: Stream audio to up to four wireless-enabled devices with HP Wireless Audio.

HP Radiance Backlit Keyboard: Save power with a keyboard that lights up when you’re nearby, and dims down when you’re not.

HP Imagepad: Use intuitive multi-touch gestures for smoother, more precise navigation thanks to the HP Imagepad.

HP CoolSense: Automatically keep your PC cool and comfortable on the go with HP CoolSense.

HP TrueVision HD Webcam: Capture video or chat in brilliant HD—even in low light with the HP TrueVison HD Webcam.(8)(15)

HP ProtectSmart: Automatically keep data safe from accidental drops and bumps with HP ProtectSmart.

ENVY performance-tuned software: Start up fast and wake up faster with performance-tuned software. Work interruption-free without bloatware. Clean desktop!

Norton™ Internet Security: Get two years of Norton Internet Security right out of the box.(19b)

Adobe®: Edit photos and videos with the full version of Adobe® Photoshop® and Premiere® Elements software.

Multi-display support: Connect up to two external displays for games and websites (one HDMI, one DisplayPort).

Please see “Disclaimers” document to pull the disclaimers cited.




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LOGOS:

ECO HIGHLIGHTS:

LEGAL DISCLAIMERS:











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AWARDS

LOGOS:



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HP ENVY14 Spectre Series

Photography

Videos

Icons

Copy


Awards

LAUNCH KIT: HP ENVY14 Spectre Series

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PHOTOGRAPHY


Description: Front right open with mist





Description: Right open


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PHOTOGRAPHY

Available formats: JPG

LIFESTYLE IMAGES:


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PHOTOGRAPHY

Available formats: EPS, JPG

LOGOS:

Description: Spectre logo on black background

Description: Spectre logo on light background


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VIDEOS



Backstory design—ENVY HP ENVY14 Spectre teaser Product demo—non-hosted


Beats Audio™

HP Radiance Backlit Keyboard

HP TrueVision HD WebcamBeats Audio™: Finding the Sound

HP Imagepad HP Wireless Audio

HP ENVY Experience




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ENVY EXCLUSIVE


ICONS


STANDARD FEATURES:


HP CoolSense temperature control



Built-in Wi-Fi

DLNA certified Adobe® Photoshop and Premiere Elements



DisplayPort

Switchable graphics Lightning-fast sleep and wake-up







1-year warranty



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ENVY EXCLUSIVEICONS

OPTIONAL FEATURES:

Bluetooth® Wireless display Microsoft® Office Home and Student

2-year warranty 3 x 3 Wi-Fi Dual drives—solid state and hard disk


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HP ENVY14 Spectre

COPY

SERIES NAME:


Headline: In a word, extraordinary.Short copy: Some things move us in ways we cannot describe. They break the rules. They dare to be different. They push the boundaries of what a PC can be. The HP ENVY 14 Spectre. Designed for those who expect the extraordinary.

Headline: Designed like no other PC on the planet.Short copy: Own the premium Ultrabook™ that defies conventional design with an unparalleled use of glass inside and out. Tough, scratch resistant, 20 millimeters thin, and under 4 pounds,(1) it never weighs you down.

Headline: Long battery life. Total freedom.Short copy: For some, the day never stops. That’s why we gave the HP ENVY 14 Spectre long-lasting battery life that’s worthy of a premium Ultrabook™. Go up to 9.5 hours without recharging.(28) And feel the kind of freedom that only ENVY affords.

Headline: A display that stretches the imagination.Short copy: It sounds impossible. It looks phenomenal. A full 14" screen fit inside a 13.3" notebook body. We stretched the display so you can stretch your creativity.

Headline: Live life in HD.Short copy: Whether you’re watching videos on the HD display, or chatting with friends on the HP TrueVision HD Webcam, there’s high definition everywhere.(8) So you always see life look its best.



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Headline: Ready in seconds. Ready when you are.Short copy: We gave it a solid-state drive and Intel® Rapid Start Technology so you can get going in seconds whenever inspiration strikes. Up to 256GB memory.4 Outstanding reliability. Ready instantly.

Headline: Ultra performance. Zero sacrifice.Short copy: Own the premium Ultrabook™ that defies conventional design with an unparalleled use of glass inside and out. Tough, scratch resistant, 20 millimeters thin, and under 4 pounds,(1) it never weighs you down.

Headline: Beats Audio™ with a twist.Short copy: Experience some of the best sound of any PC thanks to Beats Audio. With an external jogger dial, precise volume control is right at your fingertips. It’s the advanced technology you crave without ever feeling like it.

Headline: More than a backlit keyboard. It’s simply brilliant.Short copy: The HP Radiance Backlit Keyboard senses your presence, lighting up when you’re near and dimming down when you’re not. A keyboard that recognizes you. Bright idea. Only from HP.

Headline: Unplug. Unwind. Unbelievable sound.Short copy: Turn your home or office into a concert hall by streaming music to multiple speakers. HP Wireless Audio wirelessly streams content to up to four compatible devices using KleerNet technology.(10b)

Please see “Disclaimers” document to pull disclaimers cited.



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LOGOS:

ECO HIGHLIGHTS:

LEGAL DISCLAIMERS:











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AWARDS

LOGOS:


Best of CES 2012— CNET

Best of CES winner template—Word doc

Best of CES 2012— Computer Shopper

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HP ENVY SpectreXT Series

Photography

Videos

Icons

Copy


LAUNCH KIT: HP ENVY SpectreXT Series

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PHOTOGRAPHY



Description: Front left open, white screen

Description: Front open on gray shadow

Description: Inverted taco on gray shadow

Description: Right closed

Description: Front open black screen


Description: Right floating half open

Description: Front left open, black screen

Description: Front open white screen

Description: Rear right dancing on gray shadow

Description: Right open wide

Description: Front right open black screen


Description: Taco

Description: Dancing

Description: Front right open white screen

HDescription: Rear right wide open on gray shadow

Description: Natural silver


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VIDEOS


HP ENVY13 Spectre xT teaser HP ENVY Spectre xT Product—non-hosted

Backstory design—ENVY



Beats Audio™ HP TrueVision HD WebcamBeats Audio™: Finding the Sound

HP Imagepad

HP ENVY Experience



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ENVY EXCLUSIVE


ICONS



HP CoolSense temperature control




STANDARD FEATURES:



SuperSpeed USB 3.0 Backlit keyboard

DisplayPort Switchable graphics



1-year warranty

Ultra-fast startup Lightning-fast sleep and wake-up

Solid-state drive

OPTIONAL FEATURES:


2-year warranty


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HP ENVY SpectreXT

COPY

SERIES NAME:


Copy: HP is the world’s favorite PC.*

*IDC Quarterly PC Tracker (Q1 2012)

Headline: Make your first impression a double-take.Short copy: Introducing the HP ENVY Spectre XT. All style. All substance. It’s thin. It’s sleek. And with the latest technologies, incredible HP innovations, and Beats Audio™, it’ll make you think twice about Ultrabooks™.

Headline: More than just thin air. And always on.Short copy: It’s sleek. It’s thin. And yet it packs incredible HP innovations, super-fast response times, an HD webcam, Beats Audio™, and smart technology to keep your information updated in real time even when asleep. Not to mention Adobe® Premiere® Elements and Adobe Photoshop® Elements. With exclusive concierge service, two years of online security, and a year of data protection, you can feel confident wherever you’re going, whether it’s the bistro or the boardroom.

Subhead: Thoughtful design

Copy: With its ultra-thin, all-aluminum design, the HP ENVY Spectre XT looks smart. And with a stunning backlit keyboard that’s perfect for dimly lit environments, it works smart, too. As thin as 0.57 inches (14.5mm) and starting at only 3.07 pounds, you’ll be confident knowing you can carry less and do more.

Subhead: Endless innovation

Copy: HP humanizes technology: We are inspired by the way you think, feel, act, and interact to create unique features that help you get more out of your PC.



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HP CoolSense: Get automatic air conditioning for your notebook, so you stay comfortable.

HP Imagepad: Simply touch to rotate, scroll, zoom, and more with precision.

Beats Audio™: Designed to deliver the best-sounding, richest audio available on a PC amplified by HP ENVY Spectre XT’s four speakers.

HP TrueVision HD Webcam: Always look your best, even in low light.(8)(15)

HP Wireless Audio: Stream audio to up to four wireless-enabled devices with HP Wireless Audio.

Backlit Keyboard: Work or play even in dimly lit rooms or on red-eye flights.

Subhead: Exclusive experiencesCopy: Only the HP ENVY Experience gives you fast, interruption-free computing, protected by a 2-year subscription of Norton™ Internet Security. You get a cleaner desktop. No pop-up trial interruptions. And ultra-fast boot-up and resume times. Along with full versions of top creative applications, and all backed by 24 x 7 concierge service from our team of ENVY experts.

Security Software: Staying connected everywhere means you need protection every step of the way. Get Norton™ Internet Security free for two years and Absolute Data Protect free for one year. Keep your investment safe from viruses, spyware, and online identity theft. And your mind free from worry.

2 years of online security software preinstalled: Get #1 Norton™ Internet Security free, right out of the box.(19d)(49)

1 year of Absolute Data Protect: Tamper-resistant, anti-theft software integrated in the BIOS helps safeguard your data. Freeze your computer and delete its data remotely, plus track it on an Internet map.

Creativity Software: Get creative with powerful photo and video editing tools. Make great photos a snap—and quickly share them through print, on the Web, and on mobile devices. Make great movies that soar off the screen with motion graphics, cinematic photo options, professional effects, and more.


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Adobe Photoshop® Elements: Powerful editing options make great photos a snap—and you can quickly share through print, on the Web, and on mobile devices.

Adobe Premiere® Elements: Make great movies with powerful, automated tools that save time. Then make them soar off the screen with motion graphics, cinematic photo options, professional effects, and more.

Subhead: Platinum Support with concierge service

Copy: A world-class design deserves world-class service. Online or over the phone, our dedicated team of HP ENVY Spectre XT experts is at your service whenever you need it. During your limited warranty period you get:

• 24 x 7 toll-free technical and limited software support in English or Spanish

• Direct access to an ENVY assistant at 1.866.408.5408

• On-demand setup support from an ENVY assistant

• 24 x 7 technical assistance via online chat, e-mail, or phone

• Parts and labor coverage, including customer-replaceable parts, free shipping to and from repair centers, and authorized service provider options

The HP ENVY Spectre XT delivers high performance and connectivity through advanced Ultrabook™ engineering. Take responsiveness. With Intel® Rapid Start Technology and a solid-state drive, it gets going in seconds. Plus, it gives you all the ports you’d expect from a world-class notebook, such as HDMI, Ethernet, and multiple USB. You get more ways to connect without compromising size.


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COPY


Intel® Smart Connect Technology

Headline: Always on. Always connected.Short copy: Each time you come back to your HP ENVY Ultrabook™, your information is up to date.* It’s the notebook that stays a step ahead, so you don’t miss a thing.

Intel® Rapid Start Technology

Headline: Ready for anything. Ready when you are.Short copy: With a fast resume from even the deepest sleep, your HP ENVY Ultrabook™ gets going in seconds thanks to Intel® Rapid Start Technology.*

Intel® Anti-theft Technology

Headline: Anti-theft. Total trust.Short copy: Lock down or delete your data remotely if your PC is lost or stolen—or locate it on an Internet map—with the free 1-year subscription to Absolute Data Protect enabled by Intel® Anti-theft Technology.



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LOGOS:

ECO HIGHLIGHTS:

LEGAL DISCLAIMERS:










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Photography

Videos

Icons

Copy


LAUNCH KIT: HP ENVY 6 Sleekbook Series

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PHOTOGRAPHY


BRUSHED ALUMINUM IN MIDNIGHT BLACK




Description: Front open


Description: Front closed

Description: Front left openDescription: Brushed aluminum in midnight black


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VIDEOS


HP ENVY Sleekbook/ Ultrabook™ demo





HP Imagepad

HP CoolSense Technology HP ProtectSmart


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ICONS






STANDARD FEATURES:

Built-in Wi-Fi

DLNA certified Widescreen LED display

SuperSpeed USB 3.0


Norton™ Internet Security—60 days

1-year warranty

OPTIONAL FEATURES:


2-year warranty Backlit keyboard


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HP ENVY 6 Series

COPY

SERIES NAME:




Headline: The Sleekbook that’s up for anything.Short copy: It’s the most affordable Sleekbook with all the great features: Beats Audio™, all-day battery life, and a soft-touch base that makes it easy to grab and go. Anywhere, anytime.

Headline: Thin and light, but it’s no lightweight.Short copy: As notebooks get thinner, start thinking bigger. Introducing the HP ENVY 6 Sleekbook. Thin and light, it’s the only Sleekbook with a 15.6" diagonal display. Powered by AMD, it comes with Beats Audio™ amplified by a built-in subwoofer. Not to mention super-long battery life, a unique soft-touch base, an HD webcam,(8) and innovations like HP CoolSense to keep you comfortable. The HP ENVY 6 Sleekbook. Up for anything.


Copy: At just 0.8 inches thin, the HP ENVY 6 Sleekbook is slim and light enough to take anywhere. A dynamically tapered shape makes it look ready for takeoff. And a soft-touch base makes it easy to grip on the go. Protected by sophisticated metal covers and a spun-metal touchpad. It’s the notebook that gets you noticed with the power to get it done. (Choose one):

• In midnight black and natural silver aluminum with a black soft-touch base.

• In midnight black aluminum with a red soft-touch base.


Copy: HP humanizes technology: We are inspired by the way you think, feel, act, and interact.



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COPY




Major studios have relied on HP technology when making blockbuster movies, from Disney’s Fantasia (1940) to DreamWorks Animation’s Kung Fu Panda 2 (2011). Delivering outstanding entertainment is in our DNA.

Beats Audio™: Designed to deliver the best-sounding, richest audio available on a PC with extra amplification possible through a built-in subwoofer.


Subhead: Exclusive experiences

HP Premier Experience: A faster, easier, and more organized Windows®, only from HP. Better organized with HP Launch Box: Find key Windows Live and HP Recommended apps grouped together on the task bar and a box to customize with your own. Faster start, shutdown, sleep, and wake-up times. Simplified Start Menu and notifications area to find what you need more quickly. Plus, fewer notifications and pop-ups to interrupt you!

HP ProtectSmart Hard Drive Protection: It senses motion and plans ahead, so a single drop won’t delete your entire digital life.

HP MyRoom Premium: Stay in touch with 4-way video chatting and see yourself onscreen, too. Share your content by sending files or setting up a room with a free 12-month subscription.(56)



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LOGOS:

ECO HIGHLIGHTS:

LEGAL DISCLAIMERS:


• EPEAT® Silver registered1








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HP ENVY 4 Ultrabook™ Series

Photography

Videos

Icons

Copy


LAUNCH KIT: HP ENVY 4 Ultrabook™ Series

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PHOTOGRAPHY


brushed aluminum in midnight black

Description: Front open Description: Front right open

Description: Rear openDescription: Front left open



Description: Brushed aluminum in midnight black



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VIDEOS



HP ENVY 4 Ultrabook™ product—non-hosted





HP Imagepad



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ICONS






STANDARD FEATURES:

Built-in Wi-Fi


SuperSpeed USB 3.0



1-year warranty

OPTIONAL FEATURES:


2-year warranty

Backlit keyboardLightning-fast sleep and wake-up

Ultra-fast startup


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HP ENVY 4 Ultrabook™

COPY

SERIES NAME:





Headline: The Ultrabook™ that’s up for anything. Always on, ultra fast!Short copy: It’s the Ultrabook™ with Beats Audio™, XX-hour battery life,(28) a backlit keyboard, and a soft-touch base that makes it easy to grab and go. Plus, smart technologies that keep your e-mail and apps up to date even when asleep—and help you wake up fast. Anywhere, anytime.

Headline: Thin and light, but it’s no lightweight.Short copy: As notebooks get thinner, start thinking bigger. Introducing the HP ENVY 4 Ultrabook™. Thin and light, it’s the only large-screen Ultrabook™ with Beats Audio™ and a subwoofer. Not to mention super-long battery life, a unique soft-touch base, an HD webcam(8), and innovations like HP CoolSense to keep you comfortable. Plus smart technologies to keep your e-mail and apps up to date when asleep and wake up in seconds. The HP ENVY 4 Ultrabook™. Up for anything. Always on.


Copy: At just 0.8 inches thin, the HP ENVY 4 Ultrabook™ is slim and light enough to take anywhere. A dynamically tapered shape makes it look ready for takeoff. And a soft-touch base makes it easy to grip on the go. Protected by sophisticated metal covers and a spun-metal touchpad. It’s the notebook that gets you noticed with the power to get it done. In midnight black aluminum with a red soft-touch base.




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Headline: Always on. Always connected.Short copy: Each time you come back to your HP ENVY 4 Ultrabook™, your information is up to date.* It’s the notebook that stays a step ahead, so you don’t miss a thing.

Intel® Smart Response Technology

Headline: Super responsive. Super smart.Short copy: Boot up quickly and know you’re only seconds away from the music, videos, photos, or documents you need.

Intel® Rapid Start Technology

Headline: Ready for anything. Ready when you are.Short copy: With a fast resume from even the deepest sleep, your HP ENVY Ultrabook™ gets going in seconds thanks to Intel® Rapid Start Technology.*

Intel® Anti-theft Technology

Headline: Anti-theft. Total trust.Short copy: Lock down or delete your data remotely if your PC is lost or stolen—or locate it on an Internet map—with the free 90-day subscription to Absolute Data Protect enabled by Intel® Anti-theft Technology.



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LOGOS:

ECO HIGHLIGHTS:

LEGAL DISCLAIMERS:










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Photography

Videos

Icons

Copy



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PHOTOGRAPHY


BRUSHED ALUMINUM UN MIDNIGHT BLACK









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VIDEOS



HP ENVY 4 Ultrabook™ product—non-hosted





HP Imagepad



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ICONS






STANDARD FEATURES:

Built-in Wi-Fi


SuperSpeed USB 3.0



1-year warranty

OPTIONAL FEATURES:


2-year warranty Backlit keyboard


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HP ENVY 4 Sleekbook

COPY

SERIES NAME:




Headline: The Sleekbook that’s up for anything. And always on.Short copy: It’s the Sleekbook with Beats Audio™, XX-hour battery life,(28) and smart technology that keeps your e-mail and apps up to date even while asleep. Plus, a soft-touch base that makes it easy to grab and go. Anywhere, anytime.

Headline: Thin and light, but it’s no lightweight.Short copy: As notebooks get thinner, start thinking bigger. Introducing the HP ENVY 4 Sleekbook. Thin and light, it can pump up the volume with Beats Audio™ and a subwoofer. Not to mention super-long battery life, a unique soft-touch base, an HD webcam,(8) and innovations like HP CoolSense to keep you comfortable. Smart technology keeps your e-mail and apps up to date even while asleep. The HP ENVY 4 Sleekbook. Up for anything. And always on.


Copy: At just 0.8 inches thin, the HP ENVY 4 Sleekbook is slim and light enough to take anywhere. A dynamically tapered shape makes it look ready for takeoff. And a soft-touch base makes it easy to grip on the go. Protected by sophisticated metal covers and a spun-metal touchpad. It’s the notebook that gets you noticed with the power to get it done. In midnight black aluminum with a red soft-touch base.





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Headline: Always on. Always connected.Short copy: Each time you come back to your HP ENVY Sleekbook, your information is up to date.* It’s the notebook that stays a step ahead, so you don’t miss a thing.



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Retail launch kit: Summer/Back-to-School 2012HP Pavilion dm4 Series Beats™ Edition

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LAUNCH KIT: HP Pavilion dm4 Series Beats™ Edition

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BRUSHED ALUMINUM IN BLACK WITH SOFT-TOUCH FINISH ON THE PALM REST





Description: Right closed Description: Right open Description: Red Solo headphones with case (JPG only)

Description: Red Solo headphones (JPG only)



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dm4 Beats™ Edition demo




HP SimplePass

dm4 SE hosted

HP ProtectSmart HP Premier Experience


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HP Premier Experience HP SimplePass HP TrueVision HD Webcam—Skype HD


Beats Audio™

HP MyRoom

STANDARD FEATURES:

Battery life

Built-in Wi-Fi Widescreen LED display

SuperSpeed USB 3.0



1-year warranty

OPTIONAL FEATURES:


2-year warranty

Lightning-fast sleep and wake-up

Altec Lansing speakersDLNA certified

Blu-ray Disc drive HD display (720p)


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HP Pavilion dm4 series Beats™ Edition

SERIES NAME:


Headline: Beats Audio™ like you’ve never seen or heard before.Short copy: Get the notebook designed to revolutionize your Beats Audio experience. Engineered to deliver the best- sounding, richest audio of any PC on the planet. Only from HP, the Pavilion dm4 Beats Edition with an exclusive Beats inspired design. A booming Triple Bass Reflex Subwoofer. And all the performance you need to rock the house. And then some.

Headline: For those who want to be seen. And heard. ALT headline: Beats Audio™. HP style.Short copy: Thanks to built-in Beats Audio™, dual speakers and a subwoofer, it’s designed for the best-sounding, richest audio available on a PC. Add Beats Solo HD headphones and a matching cover for the ultimate Beats experience. The HP Pavilion dm4 Beats Edition. Small size. Big sound.

Headline: Make a loud statement. ALT headline: It even looks loud.Short copy: Stand out with a black, aluminum exterior, Beats™ wallpaper, and red backlit keyboard. Listen to songs with a booming subwoofer. Enjoy a distinctive soft-touch finish on the palm rest. All in a design less than 25mm thin and weighing just over 4 pounds.

Headline: Live life in HD.Short copy: Whether you’re watching videos on the HD display or chatting with friends on the HP TrueVision HD Webcam, there’s high definition everywhere.(8) So you always see life look its best.


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Headline: Automatic air conditioning for your notebook. Cool.Short copy: Life heats up. That’s why there’s HP CoolSense technology, which automatically adjusts your notebook’s temperature based on usage and conditions. It stays cool. You stay comfortable.

Headline: Backlit keyboard. Another bright idea.Short copy: Keep working or playing even in dimly lit rooms or on red-eye flights. It’s a full-size keyboard that doesn’t compromise comfort.

Headline: Ready in seconds. Ready when you are. Short copy: We gave it a solid-state drive so you can get going in seconds whenever inspiration strikes. 160GB with up to 8GB of memory. Outstanding reliability. Ready instantly.

Headline: Hold on to what matters.Short copy: With HP ProtectSmart, your notebook’s data stays safe from accidental bumps and bruises. It senses motion and plans ahead, so a single drop won’t delete your entire digital life.

Headline: Long battery life. Total freedom.Short copy: Go straight from day into night without worrying about recharging. Thanks to a battery that lasts up to XX hours,(28) you can leave power adapters and cables behind.

Headline: Immersive graphics. Game on.Short copy: Choose from a variety of 3D graphics options to watch ultra-realistic videos and run intensive games.



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LAUNCH KIT: HP Pavilion dm4 Series Entertainment PC

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BRUSHED ALUMINUM IN DARK UMBER

BRUSHED ALUMINUM IN STEEL GRAY









Description: Front left open


Description: Brushed aluminum in dark umber

Description: Brushed aluminum in dark umber


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dm4 demo




HP SimplePass

dm4 hosted



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Beats Audio™

HP MyRoom

STANDARD FEATURES:

Battery life




1-year warranty

OPTIONAL FEATURES:


2-year warranty


Blu-ray Disc drive HD display (720p)


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SERIES NAME:




Headline: Travel light. Think big. Stay cool.Short copy: Meet the thin notebook that’s big on performance. The HP Pavilion dm4 weighs just over four pounds, so it’s ready to grab and go.(12) Make video calls, watch full-screen HD movies,(8) and update your status on the move with extra security from a fingerprint reader. As your day heats up, HP-exclusive CoolSense technology keeps things cool automatically.

Headline: Remarkably thin. Surprisingly powerful.Long copy: With full dual-core PC performance in a one-inch thin design, the Pavilion dm4 is nothing short of remarkable. Listen to your songs with Beats Audio™ and hear music as the artists intended. There’s even a subwoofer for full-on immersive sound. Enjoy a sharp, bright HD

display.(8) Make video calls on an HD webcam that adjusts to low lighting,(8) update your status on the go, and do it all with the extra security of a fingerprint reader. Weighing just over 4.3 pounds with a brushed aluminum finish, the dm4 is a stylish and sleek notebook you’ll want to take everywhere.(12)


Copy: Choose:

• Brushed aluminum in steel gray.

• Brushed aluminum in dark umber.




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HP MyRoom Premium: Stay in touch with instant messaging or video chatting —and see yourself onscreen, too. Share your content by sending files or setting up a room.(56)



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HP IMPRINT FINISH IN CHARCOAL

HP IMPRINT FINISH WITH PINWHEEL DESIGN IN ASH BLACK






Description: Right closed






Description: HP Imprint finish in charcoal

Description: HP Imprint finish with pinwheel design in ash black


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dm1 demo


Beats Audio™ Beats Audio™: Finding the Sound


dm1 hosted

HP ProtectSmart

HP Premier Experience


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Beats Audio™

HP MyRoom

STANDARD FEATURES:

Battery life Built-in Wi-Fi


HP Support Assistant 2-in-1 digital media reader


1-year warranty

OPTIONAL FEATURES:


2-year warranty

DLNA certified

Blu-ray Disc drive

HD display (720p)

Switchable graphics


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Headline: Super mobile. Surprisingly powerful. So cool.Short copy: The power of a notebook in the size of a netbook. That’s the beauty of the HP Pavilion dm1. Watch full-screen movies on the 11.6-inch diagonal display, even in HD.(8) Experience incredibly smooth video playback and amazing Beats Audio™. Fire off e-mail on a comfortable, full-size keyboard.(15) All while keeping things cool thanks to HP CoolSense technology. Finally there’s a notebook for the super mobile life.

Headline: True-to-life graphics and sound.Long copy: The new dm1 gives you better listening, faster starting, and more comfort and convenience than you’ve ever enjoyed in an HP compact notebook. It’s a whole new experience. All this with a distinctive new look that sets you apart. Loaded with advanced features yet just 3.5 pounds.(12) Ready to go just about everywhere. Featuring breakthrough VISION technology from AMD, the HP Pavilion dm1 Entertainment PC offers stunningly smooth HD playback, exceptional graphics, and the best Internet experience available in a compact notebook. Experience super-realistic full-screen HD video on the high-definition HP BrightView LED display.(8) Stream video or play back DVDs with an optional external standard or Blu-ray drive.(16c) For the first time ever in an HP compact notebook, the new Pavilion dm1 also comes with Beats Audio™ for a dynamic listening experience.


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Copy: Enjoy 360 degrees of design elegance with a bottom cover made to match the top cover in the Laptop Editors’ Choice award-winning notebook. Choose:

• HP Imprint finish in charcoal

• Soft-touch HP Imprint finish with the pinwheel design in ash black










HP MyRoom Premium: Stay in touch with instant messaging or video chatting—and see yourself onscreen, too. Share your content by sending files or setting up a room.(56)



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LAUNCH KIT: HP Pavilion dv7 Series Entertainment PC

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Description: Front openDescription: Front left openDescription: Brushed aluminum in midnight black


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dv7 demo




dv-series demo

HP ProtectSmart HP Premier ExperienceHP SimplePassHP TrueVision HD Webcam

Backstory design: MOSAIC MOSAIC design demo


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HP SimplePass HP TrueVision HD Webcam—Skype HD


HP MyRoom

Beats Audio™ HP Premier Experience

STANDARD FEATURES:


1-year warranty

Built-in Wi-Fi

HP Support Assistant Numeric keypad HDMI port 2-in-1 digital media reader

Battery life DLNA certified SuperSpeed USB 3.0


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OPTIONAL FEATURES:

Microsoft® Office Home and Student

2-year warranty

Switchable graphics

Backlit keyboard Blu-ray Disc drive Bluetooth® Wireless display

Dedicated graphics GDDR5 performance graphics

Full HD display (1080p) HD display (720p)


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Headline: Show-stopping performance. Standout design.Short copy: Introducing the HP Pavilion dv7 notebook. With a sleek, tapered metal design, it’s easy to pick up. And with a huge screen along with Beats Audio™, quad speakers, and a subwoofer, it’s tough to put down.

Headline: Entertainment and design. Big time.Long copy: It starts with a new design, but the HP Pavilion dv7 is more than good looks. The brushed aluminum along with chrome accents and a soft-touch grip make it a notebook you want to take everywhere. Get Beats Audio™ sound with quad speakers and a subwoofer. Outstanding performance and graphics. And cool features like a fingerprint reader and an HD webcam that makes you look your best.(15)


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Copy: We put more thought into it so you’d get more out of it. Things like a soft-touch grip that makes it easy to grab and go. Like chrome accents on the touchpad and speaker bar that exude sophistication. And vertically brushed midnight black aluminum covers for tactile appeal. Inspired by the concept of unleashed energy, the sharply tapered, precision design is graceful yet powerful. It’s HP’s relentless dedication to design—at its best.




HP SimplePass: Easily access your online accounts with a simple swipe of your finger, and keep your identity to yourself.







HP MyRoom Premium: Stay in touch with instant messaging or video chatting—and see yourself onscreen, too. Share your content by sending files or setting up a room.(56)



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LAUNCH KIT: HP Pavilion dv6 series Entertainment PC

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Description: Front openDescription: Front left openDescription: Brushed aluminum in midnight black


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dv6 demo




dv-series demo

HP ProtectSmart HP Premier ExperienceHP SimplePassHP TrueVision HD Webcam



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HP SimplePass HP TrueVision HD Webcam—Skype HD


HP MyRoom

Beats Audio™ HP Premier Experience

STANDARD FEATURES:


1-year warranty

Built-in Wi-Fi

HP Support Assistant Numeric keypad HDMI port 2-in-1 digital media reader

Battery life DLNA certified SuperSpeed USB 3.0


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OPTIONAL FEATURES:

Microsoft® Office Home and Student

2-year warranty

Switchable graphics

Backlit keyboard Blu-ray Disc drive Bluetooth® Wireless display

Dedicated graphics GDDR5 performance graphics

Full HD display (1080p) HD display (720p)


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Headline: Show-stopping performance. Standout design.Short copy: Introducing the HP Pavilion dv6 notebook. With a sleek, tapered metal design, it’s easy to pick up. And with cool features such as Beats Audio™ amplified by quad speakers and a subwoofer, it’s tough to put down.

Headline: Entertaining in more ways than one.Long copy: It starts with a new design, but the HP Pavilion dv6 is more than good looks. The brushed aluminum along with chrome accents and a soft-touch grip make it a notebook you want to take everywhere. Get Beats Audio™ sound with quad speakers and a subwoofer. Outstanding performance and graphics. And cool features like a fingerprint reader and an HD webcam that makes you look your best.(15)


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Copy: We put more thought into it so you’d get more out of it. Things like a soft-touch grip that makes it easy to grab and go. Like chrome accents on the touchpad and speaker bar that exude sophistication. And vertically brushed midnight black aluminum covers for tactile appeal. Inspired by the concept of unleashed energy, the sharply tapered, precision design is graceful yet powerful. It’s HP’s relentless dedication to design—at its best.




HP SimplePass: Easily access your online accounts with a simple swipe of your finger, and keep your identity to yourself.







HP MyRoom Premium: Stay in touch with instant messaging or video chatting —and see yourself onscreen, too. Share your content by sending files or setting up a room.(56)



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HP IMPRINT FINISH WITH STRATA DESIGN IN LINEN WHITE

HP IMPRINT FINISH WITH STRATA DESIGN IN BLACK LICORICE










Description: HP Imprint finish in linen white

Description: HP Imprint finish in black licorice


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dv4 demo




dv-series demo




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HP TrueVision HD Webcam

Beats Audio™HP MyRoomHP Premier Experience

STANDARD FEATURES:

Battery life




1-year warranty

OPTIONAL FEATURES:


2-year warranty


Blu-ray Disc drive

HD display (720p)

Switchable graphics


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Headline: Entertainment you can carry. The power to go far.Short copy: Stay connected to your social life and entertained on the go. Sleek and graceful, the HP Pavilion dv4 notebook lets you do it all—with cool features like Beats Audio™.

Headline: Power and good times to go.Long copy: Inside the HP Pavilion dv4 notebook’s sleek and graceful design is power ready to be unleashed. Stay connected to your social life and entertained on the go. Talk face to face on an HD webcam that adjusts to low lighting.(8) Edit and post photos and videos. Hear music the way it should be with Beats Audio™. And stay comfortable all day long with auto-adjusting HP CoolSense technology. Take everything further.


Copy: Inspired by kinetic energy, the HP Pavilion dv4 embodies power in a sleek and graceful design with tapered surfaces, sharp lines, and premium materials. Features like chrome accents on the touchpad and speakers exude sophistication. And the dv4 in (choose one) lets you go mobile in style.

• linen white HP Imprint finish with the strata pattern

• black licorice HP Imprint finish with the strata pattern

• carmine red HP Imprint finish with the nova pattern


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HP Imagepad: Simply touch to scroll, zoom, and rotate images and Web pages with pinpoint precision.







HP MyRoom: Stay in touch with instant messaging or video chatting —and see yourself onscreen, too. Share your content by sending files or setting up a room.(56)



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LAUNCH KIT: HP Pavilion g7 Series Notebook PC

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HP IMPRINT FINISHES

HP IMPRINT FINISH IN SPaRklINg black

HP IMPRINT FINISH wITH ModeRN MeSH deSIgN IN wINTeR BLUe

Description: Modern mesh in bright purple



Description: Modern mesh in linen white



Description: Modern mesh in ruby red



Description: Modern mesh in winter blue



Description: Sparkling black




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HP IMPRINT FINISH wITH ModeRN MeSH deSIgN IN BRIgHT PURPLe

HP IMPRINT FINISH wITH ModeRN MeSH deSIgN IN RUBY Red

HP IMPRINT FINISH wITH ModeRN MeSH deSIgN IN LINeN wHITe

















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g7 demo


G-series demo

HP ProtectSmart HP Premier ExperienceBackstory design: MOSAIC MOSAIC design demo


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HP ProtectSmartHP CoolSense temperature control

HP MyRoomHP Premier Experience HP Launch Box

STANDARD FEATURES:

Battery life




1-year warranty

Altec Lansing speakersDLNA certified HD display (720p) Dolby Advanced Audio

Numeric keypad


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OPTIONAL FEATURES:


2-year warrantyBlu-ray Disc drive Dedicated graphics


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HP Pavilion g7 series Notebook PC

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Headline: Way more than just fun and games.Short copy: The HP Pavilion g7 gives you everything you need to keep in touch, get it done, and have some fun, all in a distinctive design. It delivers the HP innovation you expect, for a whole lot less.

Headline: More protection. Cool running. Great looks! Long copy: Yes, you can have it all. The HP Pavilion g7 gives you everything you need to keep in touch, get it done, and have some fun, plus stay cool on the go. Load up your music and download pictures with room to spare and built-in protection from sudden impact. Watch HD

movies on a brilliant widescreen display with Dolby Advanced Audio.(8) Turn heads with the g7’s distinctive curvature, chrome speaker accent, and textured touchpad. It delivers all the HP innovation you expect, for a whole lot less.


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Copy: Influenced by everyday objects like stacked ceramic bowls, comfort and style come together in a simple design with standout details. Like the curved, beveled edges defining the body and repeated in the inset curvature around the keyboard deck and touchpad. The textured touchpad finish and an island-style keyboard that feel as good as they look. And an exposed speaker bar with a chrome edge. The g7 shines in the glossy (choose one):

• Sparkling black HP Imprint finish.

• Winter blue HP Imprint finish with the modern mesh pattern.

• Ruby red HP Imprint finish with the modern mesh pattern.

• Bright purple HP Imprint finish with the modern mesh pattern.





Audio: Enjoy crystal-clear audio with Dolby Advanced Audio and Altec Lansing speakers.

HDMI Port: Watch video on an HD TV with an HDMI cable (optional).


HP Premier Experience: A faster, easier, and more organized Windows®, only from HP. Boot up as fast as 32 seconds; shut down as fast as 6.5 seconds.(52)


HP MyRoom: Video calling with screen sharing to show what you see.(56)



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HP IMPRINT FINISHES



















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g6 demo


g-series demo



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STANDARD FEATURES:

Battery life




1-year warranty


Numeric keypad


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SERIES NAME:





Headline: More protection. Cool running. Great looks! Long copy: Yes, you can have it all. The HP Pavilion g6 gives you everything you need to keep in touch, get it done, and have some fun, plus stay cool on the go. Load up your music and download pictures with room to spare and built-in protection from sudden impact. Watch HD

movies on a brilliant widescreen display with Dolby Advanced Audio.(8) Turn heads with the g6’s distinctive curvature, chrome speaker accent, and textured touchpad. It delivers all the HP innovation you expect, for a whole lot less.


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• Sparkling black HP Imprint finish. • Winter blue HP Imprint finish with the modern mesh pattern. • Ruby red HP Imprint finish with the modern mesh pattern. • Bright purple HP Imprint finish with the modern mesh pattern.













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HP IMPRINT FINISHES



















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g4 demo


g-series demo



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STANDARD FEATURES:

Battery life




1-year warranty


Numeric keypad


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SERIES NAME:





Headline: More protection. Cool running. Great looks! Long copy: Yes, you can have it all. The HP Pavilion g4 gives you everything you need to keep in touch, get it done, and have some fun, plus stay cool on the go. Load up your music and download pictures with room to spare and built-in protection from sudden impact. Watch HD movies on a brilliant widescreen display with Dolby Advanced Audio.(8) Turn heads with the g4’s distinctive curvature, chrome speaker accent, and textured touchpad. It delivers all the HP innovation you expect, for a whole lot less.


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• Sparkling black HP Imprint finish. • Winter blue HP Imprint finish with the modern mesh pattern. • Ruby red HP Imprint finish with the modern mesh pattern. • Bright purple HP Imprint finish with the modern mesh pattern.













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Retail launch kit: Summer/Back-to-School 2012HP Pavilion 2000 Series Notebook PC

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LAUNCH KIT: HP 2000 Series Notebook PC

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HP IMPRINT FINISH IN WINTER BLUE

HP IMPRINT FINISH IN BLACK LICORICE









Description: HP Imprint fnish in Winter Blue




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STANDARD FEATURES:

Battery life




1-year warranty

Altec Lansing speakersDLNA certified HD display (720p) Webcam


2-year warrantyBlu-ray Disc drive


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HP 2000 Series Notebook PC

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Headline: An everyday notebook for everyone.Short copy: With the HP 2000, you get genuine HP reliability for your social networks, Web surfing, video chatting, and more. Enjoy movies on the brilliant HD widescreen display amplified by Altec Lansing speakers.(8) Access new experiences with the HP 2000.

Headline: Designed for every day of the week. Long copy: With the HP 2000, you get genuine HP reliability for your social networks, videos, music, and more. Surf the Web, send e-mail, or talk face to face with a built-in webcam. Play HD games and watch blockbuster movies on a brilliant widescreen display.(8) Enjoy clear conversations and full sounding music thanks to premium Altec Lansing speakers. Access new experiences and opportunities with the HP 2000.


Copy: Built for everyday computing, the HP 2000 packs the PC essentials into an attractive design—all at an affordable price. An on-trend oversized HP logo sports the top cover and left palm rest, setting the 2000 apart from the everyday, and signaling HP’s position as the most popular PC on the planet.*

(Choose one):

• Wrapped in an always-in-style matte black licorice HP Imprint finish that switches to gloss on the palm rest for sweet contrast.

• Wrapped in a winter blue HP Imprint finish that converts to gloss on the palm rest for cool contrast.


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Copy: HP humanizes technology: We are inspired by the way you think, feel, act, and interact. From music to movies to video, we understand the way you want to see and hear entertainment, and we’ve designed our notebooks accordingly.

Altec Lansing Speakers: Enjoy clear conversations and full-sounding music.


Subhead: Unique experiences


HP Support Assistant: Keep running smoothly with automated help right on your PC.

HP MyRoom: Stay in touch with instant messaging or video chatting—and see yourself onscreen, too. Share your content by sending files or setting up a room.(56)



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HP Mini 110 Series Netbook

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LAUNCH KIT: HP Mini 110 Series Netbook

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HP IMPRINT FINISH IN gloSSy black

Description: Rear open Description: Rear right open


Description: Front openDescription: Front left open


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STANDARD FEATURES:

Battery life




1-year warranty



2-year warrantyBlu-ray Disc drive


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HP Mini 110 Series Netbook

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Headline: Instant web access for the in-motion life.Short copy: Take whatever you need wherever you go with the HP Mini 110, which lets you surf the Web and stay connected without being weighed down.

Headline: Wherever life takes you, take your HP Mini 110. Long copy: Take whatever you need wherever you go with the HP Mini 110, which lets you surf the Web and stay connected without being weighed down. Keep life in sync by e-mailing, chatting, or accessing the Web from anywhere. Or watch movies on a widescreen display designed to reduce glare. Listen to music, show off a few photos, and keep in touch comfortably on the Mini 110’s nearly full-size, spill-resistant keyboard.


Copy: Based on the HP Mini 210, which won a 2012 iF product design award, the HP Mini 110 sports a streamlined 360° design. From panel to palm rest to the bottom of the unit, all surfaces have seamless, accelerated curves inspired by some of the most recent automotive design trends. Featuring an elevated rear, the elegant curve on the hinge adds to the Mini 110’s sleekness and makes it easier to carry. It’s the perfect companion for everyday connections, helping you do more without weighing you down. Available in glossy black HP Imprint finish.


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93%-of-full-size, spill-resistant keyboard: Relax while in flight and at small café tables with a comfortable, spill-resistant keyboard.

Secure digital and multimedia card reader: Upload photos in seconds with the built-in digital media reader.







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LAUNCH KIT: Compaq Presario CQ58 Series Notebook PC

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HP IMPRINT FINISH IN BLACK LICORICE

Description: Rear open Description: Rear right open


Description: Front openDescription: Front left open


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STANDARD FEATURES:

Battery life




1-year warranty





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SERIES NAME:




Headline: Reliable performance, day after day. Short copy: The Compaq Presario CQ58 gives you the PC essentials you need. Full Windows® 7 performance, HD video, music, and the HP reliability you expect.(8)

Headline: Essential meets sensible. Long copy: The Compaq Presario CQ58 gives you the PC essentials you expect at a surprisingly affordable price. That means full Windows® 7 performance, plus upgrades like HD video support and premium Altec Lansing speakers.(8) Chat on the webcam. Blaze through your e-mail. Update your status on the go. Carry tons of photos and songs. And enjoy full-screen movies in HD.(8) Reliable? Yes. Boring? Never.


Copy: The brand behind one of the world’s first notebook PCs, Compaq Presario has stood the test of time. Its simplified logo speaks to its iconic status, as does the CQ58’s clean design. Available in one sweet color: a matte black licorice Imprint finish that switches to a high-gloss finish on the palm rests.


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Altec Lansing Speakers: Enjoy clear conversations and full-sounding music.








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Summer 2012 us retail launch kit

Technology

Transcript of Summer 2012 us retail launch kit