Summary of Car Shop MG Sales Training October 2013 Richard Hales MG6 MG3.

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CONFIDENTIAL Summary of Car Shop MG Sales Training October 2013 Richard Hales MG6 MG3

Transcript of Summary of Car Shop MG Sales Training October 2013 Richard Hales MG6 MG3.

Page 1: Summary of Car Shop MG Sales Training October 2013 Richard Hales MG6 MG3.

Summary of Car Shop MG Sales Training

October 2013

Richard Hales

MG6 MG3

Page 2: Summary of Car Shop MG Sales Training October 2013 Richard Hales MG6 MG3.

CONFIDENTIAL

MG6 UNIQUE SELLING POINTS – 5 Key Points

SpecificationSpace & Practicality Dynamic ChassisValue for Money350NM Torque (DTi)

Page 3: Summary of Car Shop MG Sales Training October 2013 Richard Hales MG6 MG3.

MG6 DTi TECH POWER TRAIN

Fuel Consumption:

Max. Power:

Max. Torque:

5.3L / 100km

150PS @ 4000 rpm

350Nm @ 1800 rpm

CO2 Emissions:

Exhaust Emissions: EURO 5+

53.5 MPG

129g/km

Description/CC 1.9L / 1849

Page 4: Summary of Car Shop MG Sales Training October 2013 Richard Hales MG6 MG3.

New Gearbox6MT SCM 360

1.9 DTi-TECHVariable-scroll TurboIntelligent Stop-StartSmart-Charge

Updated ChassisRevised Roll BarRevised Dampers/Springs

New Power SteeringSpeed SensitiveElectro-Hydraulic

Revised Braking SystemFront Discs 284mm=>295mm

MG6 DTi TECH ENHANCEMENTS

Page 5: Summary of Car Shop MG Sales Training October 2013 Richard Hales MG6 MG3.

PRICES & CAMPAIGN

Page 6: Summary of Car Shop MG Sales Training October 2013 Richard Hales MG6 MG3.

BTCC MOTOR SPORT

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MG3 Core Values – 5 Key Points

Stop and stare stylePersonalise your car –easilyIncredibly spacious and practicalAdvanced but simple to useMost fun for your money - anywhere in the market

Page 8: Summary of Car Shop MG Sales Training October 2013 Richard Hales MG6 MG3.

0 1000 2000 3000 4000 5000 6000 70000

20

40

60

80

100

120

140

160

0

10

20

30

40

50

60

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80

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Engine Speed (RPM)

Torq

ue (

Nm

)

Pow

er

(kW

)

Fuel Consumption:

Max. Power:

Max. Torque:

5.8L / 100km

78KW / 106PS @ 6000 rpm

136Nm @ 4800 rpm

CO2 Emissions:

Exhaust Emissions: EURO 5+

48.7 MPG

136g/km

Torque (NM)

Power (KW)

Description/CC DOHC Chain drive 1498cc

VTi-TECH Engine

Page 9: Summary of Car Shop MG Sales Training October 2013 Richard Hales MG6 MG3.

3TIME 3FORM 3STYLE

Sport pack

Luxpack

MG3 GRADE WALK

BASE MID TOP

SPORT PACK LUX PACK

Page 10: Summary of Car Shop MG Sales Training October 2013 Richard Hales MG6 MG3.

USB –all cars, plug and play

Brake disc wiping – turn on your wipers

Hill Hold Control – stop on a hill

Auto lights- leave on

Auto wipers – same!

Talks to iPod devices out of the box

Latest gen Bluetooth

Acts like any other radio – just better quality

Lots of items Easy to use

MG3 TechnologyAdvanced but simple

Page 11: Summary of Car Shop MG Sales Training October 2013 Richard Hales MG6 MG3.

CONFIDENTIAL

MG3 INSURANCEIndustry Best

1 2 3 4 5 6 7 8 9 1060

65

70

75

80

85

90

95

100

105

110

B-Segment Group 10 Insurance or Less

Insurance Group

PS

•Highest performing vehicle, with lowest insurance

Page 12: Summary of Car Shop MG Sales Training October 2013 Richard Hales MG6 MG3.

TARGET GROUP 1Young first time buyers

I want a new car – Affordable, fun,

but distinctiv

e

I want my friends to come as well!

Page 13: Summary of Car Shop MG Sales Training October 2013 Richard Hales MG6 MG3.

TARGET GROUP 2Mainstream B-Segment

I want a new car – Stylish, well equipped and

spacious

I also can’t help but think that modern cars are really

expensive….

Page 14: Summary of Car Shop MG Sales Training October 2013 Richard Hales MG6 MG3.

COLOUR RANGE

Newton Black

Red Rose

White on the Tiles

Hello Yellow

Cherry Bomb

Stuck on Blue

Silver Fox

Lady Grey Smokey Blues

Orange Marmalade

Solid

Solid

Solid

Solid

Metallic Metallic

Metallic Metallic

Metallic Metallic

10 Paint colours – 4 brand new for MG3

No Trim level restriction

£395 inc VAT paint charge

Page 15: Summary of Car Shop MG Sales Training October 2013 Richard Hales MG6 MG3.

Mod Oct

Shard

Sebring Emoticon

Hope and Glory

Weave

Trophy Stripe

Trophy Stripe Burst

Burnout

GRAPHIC RANGE

10 Graphic Packs – Mirror caps NOT included

No Trim level restriction

£199-£225 fitted

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MG CONFIGURATOR