Stellenbosch Vineyards brand presentation

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Stellenbosch Vineyards Brand

Transcript of Stellenbosch Vineyards brand presentation

Page 1: Stellenbosch Vineyards brand presentation
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Why is this new range of wines set to walk off shelves?

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It has the credibility of the Stellenbosch provenance, the most famous wine growing region in South Africa.

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Expertly blended wine achieved with choicegrapes from selected Stellenbosch vineyards.

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Heyden’s White 2013

Region: Stellenbosch

Cultivar: 70% Sauvignon Blanc / 12% Viognier / 10% Verdelho / 8% Gewurztraminer

Winemaker: Bernard Claassen / Abraham de Villiers

Alcohol vol:13.9%

This unique blend of SauvignonBlanc, Viognier, Verdelho andGewurtztraminer creates a fusion offlavours, which include fragrances oflemongrass and gooseberries with floraland citrus blossoms. The refined palate iscreamy with a fresh and zesty acidity.Subtle oaking and extended yeast contactadds appealing savouriness and complexityto this wine.

Heyden’s Red 2011

Region: Stellenbosch

Cultivar:65% Cabernet Sauvignon / 23% Merlot / 6% Petit Verdot / 6% Cabernet Franc

Winemaker: Bernard Claassen / Abraham de Villiers

Alcohol vol: 14.5%

Deep, dark red colour. Expressive layers ofBordeaux varietal fruit with blackcurrant,ripe berry fruit and seamless tannins. Fruit-layered palate with well-integrated oak-derived aromas, complementing theprimary varietal characters. Very elegant,well-balanced, medium to full-bodied winewith an excellent finish.

Bushvine Pinotage 2012

Region: Stellenbosch

Cultivar: 100% Pinotage

Winemaker: Bernard Claassen / Abraham de Villiers

Alcohol vol: 14.5%

This is a modern styled Pinotage thatshows elegance and finesse. Rich, aromaticnose, complemented by lush, juicy fruit. Avelvety palate with prominent notes ofblack and red berries, featuring spicyundertones of cinnamon. Dense fruit andintegrated presence of wood and balancemakes this truly an experience to enjoy.

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Future SKU’s

Sauvignon Blanc

Bushvine Chenin Blanc

Cabernet Sauvignon

Marketing Support

Word of mouth – SMM

Maximise consumer interaction with tastings and competitions – loyal drinkers

Gondola end

PR and press support

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