Sponsorship

Joint Optimist Sailing Program

The Royal Bombay Yacht Club * Bombay Sailing Association * Colaba Sailing Club

Official Venue Sponsors : Indian Navy Watermanship Training Center




February 6, 2006

To,

Sub: Appeal for sponsorship of Optimist Coastal National 2006

Catch em young.

Our country with its long and beautiful coastline

has attracted sufficient numbers to take to water

related sports and activities. History has proved

time and time again that it is the sea-faring nations

that have developed the best in trade, commerce

and strength.

Our Sailing Clubs are constantly working towards

improving facilities and introducing more and more

children to participate in this wonderful sport of Yachting. The Joint Optimist Sailing

Program has been conducting a program under the burgees of five of the leading

sailing clubs in Mumbai i.e. the Royal Bombay Yacht Club, the Bombay Sailing

Association, the Colaba Sailing Club, the Indian Navy Watermanship Training Center

and the Army Yachting Node since the last 6 years, to introduce children, in the age

group of 9 years to 15 years to the wonderful sport of sailing. These children are

introduced to sail single handedly in a boat called the `Optimist.

Every year the Optimist Coastal National

Championship is held and hosted at various coastal

centers e.g. Mumbai, Chennai, Goa by rotation. The

last coastal national was held in May 2005 in Goa

with 45 participants. This year, Mumbai has won the

bid for hosting the event. The Royal Bombay Yacht

Club, Bombay Sailing Association and the Colaba

Sailing Club have graciously agreed and are

honoured to host the forthcoming Optimist Coastal National Championship in Mumbai. The event will commence on April 29, 2006, spread over a week

and will consist of 12 individual races and a team event between all participating

clubs including the host Clubs from Mumbai, the SCCA, the INWTC, the AYN and

outstation Clubs from Chennai, Goa, Secunderabad, Khadakvasla, CESC-Khadki and

Pune. It would be appropriate to mention here that for two consecutive years the

Team event was won by the RBYC, Mumbai.




We would like to offer a youth based sporting event to promote your organization

and its brand. The planned activity and media tie ups will provide fairly wide spread

exposure to your organization.

The Venue: The event will be conducted off the Indian Navy

Watermanship Training Center (INWTC) Jetty. Boats will be

launched from the above jetty and the sailing area will be

between Oyster Rock and Sunk Rock, south of The Gateway

of India. The INWTC boating facilities had been constructed

to host the 1982 Asian Games. After the Asian Games many

international events have been sailed from these facilities.

The venue therefore has all the trappings to conduct an event

of truly international standards.

Scope of the event: The event is of National level. The results of this event will

determine the Indian Contingent to the Asian Championship to be sailed in Taiwan.

As in the past Championships, the event will be well attended with a strong fleet of

over 40-50 young upcoming participants. The Championship will also serve as the

first round of Selection Trials for the Asian Games 2006, to be held in Doha.

Media Coverage: The event will be extensively covered by both the Electronic media

as well as the press. This coverage would cover all the cities from where participation

is expected.

Daily Sponsors: Every days events will carry a different sponsor and prizes and

certificates will be given away to all performers of the day, prominently displaying

and announcing the sponsors organization. The press coverage and releases will

prominently display the sponsors name/product in the form of both mention in the

results as well as reference to the event. (The event happenings of the Coastal

National sponsored by




Communications Partner: The communication sponsor will provide mobile and land

line communication in the form of a help desk/counter.

Media Partner: A prominent media partner alongwith a PR company will be

appointed to ensure adequate coverage.

The cost of sponsoring the entire event would be in the range of Rs 10, 00,000.00

We have however broken the same into smaller sponsorship modules. We are also

open to any corporate ideas that you may have in line with your organizations

marketing and promotion plans and policies.

We look forward to a personal meeting to explore sponsorship avenues.

We are `Optimist-ic about receiving your sponsorship for making the Championship a huge success.

Yours sincerely,

For The Joint Optimistic Sailing Program

Cyrus Heerjee

Event CEO




Sponsorship Modules:

Coastal Nationals 2006 Mumbai Sponsorship Costing

Sr No Particulars Sponsorship value 1 On water

1.1 Spectator Boat (painting) 1.2 Boat Hulls (stickers) 1.3 Marker Buoys (plastic banners)

Flags 1.4 Flags on shore (Long Jetty) 1.5 Committee Boat flag 1.6 Jury Boat Flags 1.7 Rescue Boat Flags 1.8 Coach Boat Flags 1.9 Life Jackets

Sponsorship Cost (displayed through the entire event) 1,75,000.00

2 Memorabilia 2.1 Caps 2.1 T-Shirts 2.2 Sailing Bag 2.3 Track Suit/Wind cheater 2.4 Badges 2.5 ETC

Sponsorship Cost (displayed through the entire event) 2,00,000.00

3 Food & Beverage 3.1 Lunch Buffet Table Banners 3.2 Dinner Table Banners 3.3 Evening Snack table banners 3.4 Tea Coffee 3.5 Coasters/Plates/Glasses etc 3.6 Prizes and Certificates 3.7 Shamiana / rest area 3.8 Snack Stall Banners

Sponsorship Cost (Display cost PER DAY) 55,000.00

3 Web Site 3.1 Web site mast head (main sponsor) 35,000.00

3.2 Web Site Banners (for individual banners) 5,000.00




Exposure through Visibility:

Sponsorship

Documents

Transcript of Sponsorship