Souq.com presentation standard_ah_final3
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Transcript of Souq.com presentation standard_ah_final3
Unlocking Your eCommerce Potential
Local eCommerce trends
$2.4 TRILLION IN ANNUAL GDP GCC is one of the highest GDP per capita in the world today
110 Million Internet users 40% Annual Growth Rate
30 Million Online Shoppers
Regional eCommerce
0.5B 0.9B
1.3B
1.8B
3.0B
2011 2012 2013 2014 2015
7
9 11.2
12.8 15
0
2
4
6
8
10
12
14
16
2011 2012 2013 2014 2015
MENA eCommerce Billions USD Mobile Commence trends in the region
6x Growth
in 5 years
$1,521M Travel
$250M Electronics
$248M Computers
$222M Jewelry
$133M Household
$192M Sports
$107M Fashion
What people are buying online?
80
15
5
60
25
15
0
20
40
60
80
100
How people pay? (%)
Regional purchase
Cash on Delivery
Payment Cards
E-wallet
Souq.com is a General Merchandiser Offering more than 400,000+ products and 13,000,000+ listings across multiple categories including Electronics, Fashion, Health & Beauty, Home, etc. to five million members.
Established in 2005, Souq.com is the leading e-commerce destination in the Arab world. Acquired fashion platform Sukar.com in 2012. Business Model
Third-Party Marketplace allow 3rd parties to sell
their products
First-Party Operations we source, promote, fulfill & deliver
products directly to consumers.
Merchant
Marketplace
Retail Operations
eCommerce Solution power select strategic partners online businesses
eCommerce Solution
Our model
Launched Stores and fixed price option
Expands into KSA
Expands into Egypt
Launched first auction service in the Arab world
Launch of new platform & acquired new fashion platform Sukar.com
Expands into Kuwait & started retail operations
Continue to aggressively expand operations & launched Q-TAB
Our journey
Set up Q Express (Own logistics service)
Jabbar Internet Group was spun
out of the 2009 Yahoo Maktoob
acquisition, The group is one of
the pioneers in the fields of IT
and eCommerce in the region
and offer local know-how along
with a solid track record.
Maktoob exit you Yahoo was @
$ 187 Million USD
Naspers is a leading
multinational media group,
based in South Africa. The
group’s principal operations are
in internet platforms, pay-
television (MultiChoice) and the
provision of related
technologies and print media.
Most of Naspers’s businesses
hold leading market positions. Market Cap: $42.63B.
Tiger Global is a fundamentally-
oriented, global investment firm.
The Firm deploys capital in two
businesses - private equity
partnerships and public equity
funds. Tiger Global private equity
partnerships have ten-year
horizons and invest in growth
companies in the global Internet
and technology sectors.
Market Cap: $ 6 billon (Public
portfolio)
20
Our shareholders
Our marketing
Our leadership
Employees Customer Support
Fulfillment Center
Tech Support
Q-Express
Our infrastructure
Our Brand
Our Payment
Own Technology
Own Fulfillment
Own Delivery
Customers perceive online shopping to be one continuous process. Owning the full stack end-to-end solution allows us to have full control of the entire customer experience to consistently deliver to our promise.
Our end-to-end solution
Network of fulfillment centers around the
region.
Adopting the latest supply chain technologies.
Local customer service. Own and 3rd party logistics network.
Mobile Commerce Represents 30% of Sales & continues to be a primary focus for us.
GPS Powered Logistics
Our innovation
TEAM & LEADER
SELECTION
LOCAL OPERATION
TRAFFIC
FULFILLMENT
MARKET PLACE
Marketing
BRAND
Localized own fulfillment infrastructure in all markets
Largest marketplace in region (number of sellers & items)
Extensive online and offline marketing campaigns
Highest brand awareness among e-commerce players
Highest local traffic & largest buyer base of eCommerce site in region (22M visits per month & 5M members)
Local operations in UAE, KSA, Egypt, and Kuwait
Largest online selection in region (400,000M+ live SKU’s)
World class diverse team & top strategic internet investors
Our competitive advantage
42
22
14
16
6
Electronics Fashion Lifestyle Health & Beauty Others 2011 2012 Act 2013 Fct
Souq.com Sales mix in quantity sold (%) Group Yearly GMV (yr. over yr.)
Our sales
Our traffic
Pageviews
Unique Users
Visits
0
5,000,000
10,000,000
15,000,000
20,000,000
25,000,000
30,000,000
0
1,000,000
2,000,000
3,000,000
4,000,000
5,000,000
6,000,000
7,000,000
Oct Nov Dec Jan Feb Mar Apr May June July Aug Sept
0
10,000,000
20,000,000
30,000,000
40,000,000
50,000,000
60,000,000
0
2,000,000
4,000,000
6,000,000
8,000,000
10,000,000
Oct Nov Dec Jan Feb Mar Apr May June July Aug Sept
0
500,000
1,000,000
1,500,000
2,000,000
2,500,000
3,000,000
0
100,000
200,000
300,000
400,000
500,000
600,000
700,000
Oct Nov Dec Jan Feb Mar Apr May June July Aug Sept
0
5,000,000
10,000,000
15,000,000
20,000,000
25,000,000
0
1,000,000
2,000,000
3,000,000
4,000,000
5,000,000
Oct Nov Dec Jan Feb Mar Apr May June July Aug Sept
1 item sold every 5 seconds!
Building Webstore on Souq.com
How marketplace works?
Seller Lists Item on Souq.com
Buyer Places Order
Courier Pick-up item
Courier Ships item
Buyer Receive order
Seller Gets paid
Why sell on Souq.com?
Benefit from the REACH
100,000+ Daily buyers and customers
Increased product marketing for
liquidating inventory
A platform to learn and compare
products before shopping
Integrated payment solutions that are
localized
Full logistics & fulfillment support (Managed
Marketplace)
Localized customer support
Live dashboard including detailed
sales/customer trends
Business support
Account Manager
Inventory Management
& Shipping
Analytics & Accounting
Content Support
Marketing Support
First-Party Operations
Third-Party Managed Marketplace
B2C
Full Support
Stored and pack by Souq.com
Aramex/Q Express
Set by souq.com
Managed by Souq.com
Provided by Souq.com
Payment terms
Volume rebate incentive
B2B2C
Full Support
Packed by Seller/Merchant
Aramex/Q Express
Set by the seller/Business
Managed by Souq.com & seller
Provided by Souq.com
Available to seller 7 days after delivery
5-10% commission + AED 5 processing fees
Business Model Content Management Handling & Fulfillment Logistics/ Shipping Product Price Product Returns Customer Service Payment Timeline Souq.com fees
The different selling models on Souq.com
• Electronics retail giant Jacky’s Electronics joined Souq.com in 2010, with its entire catalog of top SKU’s under 1 month.
• Working closely with Souq.com Marketplace team, Jacky’s was able to integrate with Souq.com Marketplace platform seamlessly and efficiently at every step of the way, from onboarding, to content development, to inventory management, to marketing and promotions.
• Jacky’s dedicated Souq.com Marketplace account manager has been supporting Jacky’s ever since by providing timely information of the top selling SKU’s, where do they need improvement and ongoing support to ensure continuous efficiency growth.
Case study: Jacky’s webstore on Souq.com
Case study: du powered by Souq.com
• Helped du launch their own branded online store in a very short timeframe, powered by Souq.
• The store was an instant success and saved du the time, effort, and investment required to put the pieces together by capitalizing on Souq.com Marketplace infrastructure, payment integration, content support, account management, fulfillment, etc.
• Today, du’s online store continues to grow month over month, as du continues to expand its selection and reach new customers
Thank You!