(SEN, 2012d)

The Sony Entertainment Network (SEN) is a cloud based media service which allows

users to access various kinds of digital media via electronic and mobile devices.

(SEN, 2012e)

Registration is free!

There are over 90 million registered SEN users worldwide (Osborn, 2012).

Are you one of them?

To register you must be 18 years or older. If you aren’t you need a

parent or guardian to click on the “agree” button for you (SEN, 2012b).

By accepting Sony’s “Terms of Service and User Agreement” and “Privacy

Policy” you are enter into a legally binding contract with Sony (SEN, 2012b).

You may not impersonate someone, or provide false or misleading

registration data (SEN, 2012b).

So in your rush to get playing games,

watching movies or listening to music

Did you read and

understand these

agreements?

Lets see what Kratos and Nathan Drake of

Sony PlayStation® fame can tell us.

(SCE, 2012a) (SCE, 2012b)

Account Creation

You will be asked to create an online ID which is

a public nickname visible to all SEN users; and

supply a short “About Me” statement, avatar, and

choose your country and language (SEN, 2012a).

This information may be published on any of

SEN’s websites at any time – so be careful with

what information you place in your “About Me”

page (SEN, 2012a).

You can’t be 100% sure where it will end up!

Parental Control

Adults who register own the primary ID which is a

master account that is allowed to create sub-

accounts for users under the age of 18. These sub-

accounts will receive communications from other

SEN users which you will have no knowledge of or

access to (SEN, 2012b).

Some services may contain language and content

not suitable for children, and not all content on SEN

is rated (SEN, 2012b).

It is your responsibility to ensure content is suitable (SEN, 2012b).

Information Collection When you’re online SEN may collect information such as:

• Your Online ID

• IP address and device MAC address

• Your recent locations

• Hardware usage info such as device model, serial

number, parental control settings, photograph and

music settings, remote play settings, and devices

connected to your hardware.

• Your media usage profile (i.e. what games, video,

music or services you use of browse or download) (SEN, 2012a)

What is this Information

used for?

Sony use this information to supply and improve

their services. However this information is also

available to other Sony group companies, and

companies who help to operate the SEN (SEN, 2012a).

It is also used to promote new products and

services and target advertising based on your SEN

usage habits via account monitoring and cookies (SEN, 2012a).

Is your information safe?

While Sony does take security of this information

seriously it has been known to leak private user

data ……. From time to time.

The Great Data Breach of 2011

If you are signing up to an SEN account you may

want to read up about its previous iteration – the

PlayStation Network (PSN) (Emerson, 2012).

PSN had a few security problems in 2011

(Baker & Finkle, 2011).

(PSN, 2012)

PSN Breach(es) in a Nutshell

In 2011 the private information of 77 million PSN users was exposed by Hackers including

names, addresses and credit cards.

Sony took a week to notify PSN users of the

breach. (Baker & Finkle, 2011).

Later in 2011 the private information of another

93,000 users was again exposed (Naraine, 2011).

What laws protect you and

your data?

As the data on SEN may be held in any number of

countries data protection law enforcement becomes

complicated (SNE, 2012a).

Across the globe laws differ greatly.

In Australia there are currently no mandatory data

breach laws protecting internet users (Lawrence, 2012).

SEN insures against liability

In the aftermath of these breaches Sony was sued

via a class action by PSN users. In reaction Sony

altered their “Terms of Service” so that gamers

waived their rights to launch such class actions (BBC News, 2011).

If users did not agree to these new terms their

accounts were terminated (BBC News, 2011).

SEN insures against liability

You need to check your protections against data

breaches within the “Terms of Service” agreement

that applies to your geographic area. By doing so

you will be able to make an informed decision

before signing up to the SEN service.

Read Section 17 if you are in the United States or

Canada (SEN, 2012c).

There is no such section for Australian SEN users.

SNE is watching you!

Sony reserve the right to monitor and record

your activities and communications (SEN, 2012a).

Including:

Voice and text chats

Time and location,

User ID and account details

Your IP address

These will be used to enforce the SNE code of

conduct (SEN, 2012a).

Why is Sony watching you?

Sony may use this information for legal reasons

and “may retain, use and/or disclose any of your

information as required or permitted by law,

regulation or order, including to the police or other

appropriate authorities, to investigate complaints

made by or against you, or to protect or defend

ourselves, or others, against illegal, criminal or

harmful activities” (SNE, 2012a).

So understand the SNE code of conduct!

SEN Code of Conduct

There is a code of conduct on SEN – breaching this

can result in the suspension or termination of your

account. These include:

Stalking, bullying, harassing, abusing or invading

the privacy of other users (SEN, 2012b).

The sharing, posting, streaming, uploading or

transmitting of content or media which compromise

the security of yourself or others (SEN, 2012b).

SEN Code of Conduct

You must not access or create content which is

deemed to be abusive , offensive or vulgar.

Including any action which is racially,

ethnically, sexually or religiously demeaning,

offensive, defamatory, threatening or

discriminatory; sexually explicit, illegal or

promotes hate speech, violence or drug use (SEN, 2012b).

You must not undertake, incite or endorse any

illegal activities (SEN, 2012b).

SEN Code of Conduct

- Copyright

You must not access, use, post, transmit or

distribute any material that is pirated or

infringes copyright or trademark (SEN, 2012b).

Services on SEN are protected by Digital

Rights Management (DRM) technologies that

control how you consume and use services on

the network (SEN, 2012b).

Any breaches of this code of conduct may lead to

your account being suspended or terminated

meaning it is:

GAME

OVER

Who Owns User Created

Materials?

User material created by you will belong to you (SEN, 2012a).

You agree that Sony may refuse, remove or delete

your materials at anytime (SEN, 2012a).

However you authorize SEN, its affiliated

companies , and other SEN Users, to use, distribute

copy, modify, display and publish your material

AND online ID throughout the network (SEN, 2012a)

Who Owns User Created

Materials?

Sony and affiliated Companies may commercially

exploit your user materials without payment to you (SEN, 2012a).

You waive any moral rights to your materials (SEN, 2012a).

“Terms of Service” Changes

From time to time changes to the Terms of Service

agreement will be made.

Users will be notified of these changes (SEN, 2012b).

The continued use of SEN after these changes

signifies the acceptance of these changes by the

master account and all sub-account holders (SEN, 2012b).

If you do not agree you must stop using SEN (SEN, 2012b).

Service Termination

If you breach any of the conditions in SENs

“Terms of Service” or of any other extra

terms connected to affiliated services then

Sony will terminate or suspend your account,

or disable access to the network (SEN, 2012b).

Any funds that that were left in your account

will not be refunded in this case (SEN, 2012b).

Sony reserve the right to bring legal action

against you for any ToS breaches (SEN, 2012b).

So when clicking “agree”

make sure you

understand what this

agreement with SNE

means for you.

References Baker, L. B., & Finkle, J. (2011, April 26). Sony PlayStation suffers massive data breach. Reuters.com. Retrieved from

http://www.reuters.com/article/2011/04/26/us-sony-stoldendata-idUSTRE73P6WB20110426

Emerson, R. (2012, June 2). PlayStation Network Accounts Rebranded As Sony Entertainment Network Accounts. Huffington Post. Retrieved from

www.huffingtonpost.com/2012/02/06/playstation-network-account-sony-entertainment-network_n_1258175.html

BBC News. (2012, September 16). Sony asks gamers to sign new terms or face PSN ban. BBC. Retrieved from http://www.bbc.co.uk/news/technology-14948701

Lawrence, J. (2012, May 9). EFA supports mandatory data breach notification. Electronic Frontiers Australia. Retrieved from

https://www.efa.org.au/2012/05/09/efa-supports-mandatory-data-breach-notification/

Naraine, R. (2011, October 12). Sony PlayStation Network hacked again 93,000 accounts compromised. ZDNet. Retrieved from

http://www.zdnet.com/blog/security/sony-playstation-network-hacked-again-93000-accounts-compromised/9614

Osborn, A. (2012, March 7). Number of Registered PlayStation Network Accounts Reaches 90 Million. PlayStation LifeStyle. Retrieved from

http://www.playstationlifestyle.net/2012/03/07/number-of-registered-playstation-network-accounts-reaches-90-million/

PlayStation Network (PSN) (2012). PSN Logo. Playstation Network. [Online Image] Retrieved from http://us.playstation.com/psn/#overview

Sony Computer Entertainment (SCE). (2012a). Kratos God of War III.jpg. Wikipedia. [Online Image] Retrieved from

http://en.wikipedia.org/wiki/File:Kratos_God_of_War_III.jpg

Sony Computer Entertainment (SCE). (2012b). Nathan Drake Render 2.png. The Uncharted Wiki. [Online Image] Retrieved from

http://uncharted.wikia.com/wiki/File:Nathan_Drake_Render_2.png

Sony Entertainment Network (SEN). (2012a). Privacy Policy. Sony Entertainment Network. Retrieved from www.sonyentertainmentnetwork.com/au-en/privacy-policy

Sony Entertainment Network (SEN). (2012b). Terms of Service and User Agreement. Sony Entertainment Network. Retrieved from

http://www.sonyentertainmentnetwork.com/au-en/terms-of-service/

Sony Entertainment Network (SEN). (2012c). Terms of Service and User Agreement (US & Canada). Sony Entertainment Network (SEN). Retrieved from

www.sonyentertainmentnetwork.com/terms-of-service/

Sony Entertainment Network (SEN). (2012d). Sony Entertainment Network Logo. Sony Entertainment Network. [Online Image] Retrieved from

www.sonyentertainmentnetwork.com/au-en/home/

Sony Entertainment Network (SEN). (2012e) Sony Products. Sony Entertainment Network. [Online Image] Retrieved from www.sonyentertainmentnetwork.com/au-

en/video-unlimited/

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