Social Media Marketing for Schools

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Social Media for Schools Engagement & Acquisition

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Transcript of Social Media Marketing for Schools

Page 1: Social Media Marketing for Schools

Social Media for Schools Engagement & Acquisition

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Why Social Media for Schools?

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Stakeholders on Facebook in India

Students Parents

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They are Already Connected!

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Engagement

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Alumni Engagement

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Emotional Engagement

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Ola Cabs Case Study

Detailed case study at http://bit.ly/olacase

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Ola Cabs

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Ola Cabs

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Ola Cabs

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Customer Acquisition

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Customer Acquisition

Influence Lead Sale

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Opportunity of Targeting on Facebook

•  Age •  Location •  Gender •  Interest & Behaviour •  Relationship Status •  Social Connection on Facebook •  Occupation •  Education

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Interest & Behaviour Targeting

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Custom Audience: Email/Phone/UID

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Retargeting on Facebook

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Student Acquisition

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Future of Social Media

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YouTube for Schools

www.youtube.com/schools

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Millennials - Digital Natives

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No Choice - Embrace Social Media

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Thank You!

Let’s continue this conversation…

@MyDigitalVidya

On Social Media Off Social Media [email protected]

Leverage Digital Marketing for Incredible Growth? Join our upcoming Training!

http://www.digitalvidya.com


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