So Near Yet so Far: Why Utilities Need to Re-energize Their Digital Customer Experience
So are we winning yet?
-
Upload
dorothea-salo -
Category
Education
-
view
1.487 -
download
2
description
Transcript of So are we winning yet?
![Page 1: So are we winning yet?](https://reader033.fdocuments.net/reader033/viewer/2022060109/55592baad8b42a543d8b46ee/html5/thumbnails/1.jpg)
So, are we winning yet?
First they ignore you.Then they laugh at you.Then they fight you.
THEN YOU WIN.
Dorothea SaloUniversity of Wisconsin–Madison
August 2010Photo: http://commons.wikimedia.org/wiki/File:Gandhi_costume.jpg
![Page 2: So are we winning yet?](https://reader033.fdocuments.net/reader033/viewer/2022060109/55592baad8b42a543d8b46ee/html5/thumbnails/2.jpg)
“You” and “they”
vs.
Photo: Kathleen Conklin, http://www.flickr.com/photos/ktylerconk/1526148499/
![Page 3: So are we winning yet?](https://reader033.fdocuments.net/reader033/viewer/2022060109/55592baad8b42a543d8b46ee/html5/thumbnails/3.jpg)
“You” and “they”
vs.
Photo: David Spender, http://www.flickr.com/photos/dspender/4300326397/
Photo: Kathleen Conklin, http://www.flickr.com/photos/ktylerconk/1526148499/
![Page 4: So are we winning yet?](https://reader033.fdocuments.net/reader033/viewer/2022060109/55592baad8b42a543d8b46ee/html5/thumbnails/4.jpg)
“You” and “they”
vs.
Photo: Kathleen Conklin, http://www.flickr.com/photos/ktylerconk/1526148499/
![Page 5: So are we winning yet?](https://reader033.fdocuments.net/reader033/viewer/2022060109/55592baad8b42a543d8b46ee/html5/thumbnails/5.jpg)
First they ignore us...
... the serials crisis
} “ullage”
Photo: Matthew, http://www.flickr.com/photos/falcon1961/3408961521/
![Page 6: So are we winning yet?](https://reader033.fdocuments.net/reader033/viewer/2022060109/55592baad8b42a543d8b46ee/html5/thumbnails/6.jpg)
Then they laugh at us...
... the institutional repository
![Page 7: So are we winning yet?](https://reader033.fdocuments.net/reader033/viewer/2022060109/55592baad8b42a543d8b46ee/html5/thumbnails/7.jpg)
Then they fight us...
NIH Public Access Policy
![Page 8: So are we winning yet?](https://reader033.fdocuments.net/reader033/viewer/2022060109/55592baad8b42a543d8b46ee/html5/thumbnails/8.jpg)
Then they fight us...
NPG vs. California
vs.
![Page 9: So are we winning yet?](https://reader033.fdocuments.net/reader033/viewer/2022060109/55592baad8b42a543d8b46ee/html5/thumbnails/9.jpg)
So, are we winning yet?
First they ignore you.Then they laugh at you.Then they fight you.
THEN YOU WIN.
![Page 10: So are we winning yet?](https://reader033.fdocuments.net/reader033/viewer/2022060109/55592baad8b42a543d8b46ee/html5/thumbnails/10.jpg)
First they ignore you.Then they laugh at you.Then they fight you.
THEN YOU WIN.
So how do we win?
We ain’t winning yet.
![Page 11: So are we winning yet?](https://reader033.fdocuments.net/reader033/viewer/2022060109/55592baad8b42a543d8b46ee/html5/thumbnails/11.jpg)
What do these have in common?
![Page 12: So are we winning yet?](https://reader033.fdocuments.net/reader033/viewer/2022060109/55592baad8b42a543d8b46ee/html5/thumbnails/12.jpg)
What do these have in common?
THIS.Photo: Andy Roberts, http://www.flickr.com/photos/aroberts/2282881973/
![Page 13: So are we winning yet?](https://reader033.fdocuments.net/reader033/viewer/2022060109/55592baad8b42a543d8b46ee/html5/thumbnails/13.jpg)
Collection development?
Photo: Nina Matthews, http://www.flickr.com/photos/21560098@N06/3556316478/
![Page 14: So are we winning yet?](https://reader033.fdocuments.net/reader033/viewer/2022060109/55592baad8b42a543d8b46ee/html5/thumbnails/14.jpg)
Collection development?
Photo: NasaImages
![Page 15: So are we winning yet?](https://reader033.fdocuments.net/reader033/viewer/2022060109/55592baad8b42a543d8b46ee/html5/thumbnails/15.jpg)
Collection development?
Photo: NasaImages
![Page 16: So are we winning yet?](https://reader033.fdocuments.net/reader033/viewer/2022060109/55592baad8b42a543d8b46ee/html5/thumbnails/16.jpg)
All about the...
Photo: Andrew Magill, http://www.flickr.com/photos/85473033@N00/362201147
![Page 17: So are we winning yet?](https://reader033.fdocuments.net/reader033/viewer/2022060109/55592baad8b42a543d8b46ee/html5/thumbnails/17.jpg)
Thank you!
This presentation is available under a Creative Commons 3.0 Attribution license.
http://slideshare.net/cavlec