1. Snapshot of ISPO Munich 2015 Ryan Helps Design Partners 2. Muted & Tonal Once vibrant colours are now powdered over and combined in light and dark hues. They work in harmony with almost anything, creating a balanced sophistication. 3. iNSIDE oUT A products core is the very essence of its personality. Brands are exposing what they are made of. Consumers have an increasing awareness of what lies beneath and want to see it, not read about it. 4. Super Primary Adventurous and Brave. Primary colour combinations, both vibrant and muted 5. Zonal Performance Brands have moved far beyond superfluous detailing. Lines suggest the direction fabric will stretch while grid patterns emphasise rigidity. Zoned panels highlight the waterproof and insulative properties. 6. Bleach Sun-died, Broken-in Details Wild From Powerful to Comical AZTEC Traveller, Explorer, Geometry Hyper Volt Double Punchy Luminescents 7. Ryan is a senior design consultant at Design Partners, a strategic product design consultancy with studios in Dublin, San Francisco and Eindhoven. ryan@designpartners.com pinterest.com/helpsey/ t: +353 1 282 8913 @design_partners