Smoking Powerpoint Presentation
Transcript of Smoking Powerpoint Presentation
Australian Statistics in 2009 30% of men and 27% of women are smokers Average 18 cigarettes a day By the age of 15, 25% of boys and 28% of girls are regular
smokers (source: www.smokingstatistics.org) Smoking causes 80% of all drug related deaths
(Source: www.cyh.com)
(image: courtesy of clipart)
The FactsSmoking:
Is addictive – more than heroine or cocaine Makes your clothes, hair and breath smell Turns your teeth and fingers yellow Increases risk of stroke and heart attack Increases risk of developing diabetes Is the most common cause of lung, throat and
mouth cancer
(Website Source: http://www.cyh.com/HealthTopics/HealthTopicDetails.aspx?p=240&np=158&id=2099)
Some Reasons: Young people are attracted to the image:
Because their friends and family are smokers
Cultural Influences
Source: Children Youth and Women’s Health Service
Over 4000 Chemicals!!!!(60 of which are carcinogenic)
Image courtesy of ClipArt
Source: www.willwilliams.co.uk/common-issues/smoking/whats-in-a-cigarette)
(Website Source: www.quitsmokingpainlesslynow.com/.../
Website Source: http://www.kaheel7.com/eng/index.php/health-a-medicine/80-smoking-the-21st-epidemic-disease
Answer the following:
• Who is the audience?
• What is the campaign trying to say?
• How does they make you feel?
• Do you think the message is clear and effective?
Anti-Smoking TV Commercials
Cigarette Advertising is banned in Australia but there are numerous anti-smoking campaigns in Australia and around the world. View the following:
http://www.youtube.com/watch?v=1MF4sCvkAAA
http://www.youtube.com/watch?v=JndtG8Y7yfw
http://www.youtube.com/watch?v=SfAxUpeVhCg
Answer the following questions:
Questions How are each of these ads different? Who is the primary target audience? How do the ads make you feel? Which ad do you think is most effective? What would your anti-smoking campaign
look like? How do these ads compare to the images and radio ad?
Your Task: Design your own anti-smoking campaign. Choose your audience (peers, parents,
friends, smokers in general) Choose your media Consider which emotions you are targeting
(fear, guilt, shock) Think about the main message of your
campaign.
There’s hope……
People can and do quit smoking
But, it won’t be easy because smoking is an addiction.
(Image and sound courtesy of ClipArt)