Smarter way
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![Page 1: Smarter way](https://reader037.fdocuments.net/reader037/viewer/2022110310/5594a1811a28ab92548b4612/html5/thumbnails/1.jpg)
Virtual employees
Pasi MäenpääElisa Oyj
Smart Infrastructure
NewLeadership
MobileExperience
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SMART INFRASTRUCTURE
“The ultimate promise of technology is to make us master of a world that we command by the push of a button.”
– Volker Grassmuck (German media researcher)
1.
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What if…we could save 1%
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Smart manufacturing
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“The world is always in movement.” – V. S. Naipaul (Nobel Prize-winning British writer)
SMART COMMUTING
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SMART AUTOMOTIVE
“Traffic jams cost Americans an estimated 4.2 billion hours that flexible workers can convert into productive time.”
– Deloitte study on Workplace Flexibility
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SMART YOU
“Digital fitness is now a 330 million dollar market.” – NPD Group (2013)
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Intuitive. Experience. Social. Mobile.2.
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6.6BMobile subscribers
Everything we do must be mobile.
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Changing behaviour..
1Device shift
From PC to touch
PC
Mobile
Tablet
78 %22 %0 %
>57.%
33 %
11 %
2Communications shift
From voice to data
Voice
Social
Other
39 %42 %15 %4 %
>27 %
36 %
26 %
10 %
3Content shift
From bundled to fragmentedMobile voice
Mobile data61 %39 % > 22 %
78 %
4Social shift
From growth to monetizationSocial
Other internet13 %87 % > 23 %
77 %
5Video Shift
From programmer to user controlledLinear TV
DVR, VOD, OTT78 %22 % > 65 %
35 %
6Retail shift
From channel to experienceE-commerce/
All retail3,6 % > 4,9 %
Share of usage 2008 2012
Source: McKinsey&Company, iConsumer: Digital Consumers Altering the Value Chain (April 2013)
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THE SMART TEAM: HUMAN CLOUD
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ç“Physical proximity does not guarantee collaboration.”
– Dan Martell, CEO of Clarity
?
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THE SMART OFFICE, CUSTOMER..
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“Within the next 2 years, over 1/2 of the IT budgets will be spent on cloud computing.” – IDG3.
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VIRTUAL TALENT AS A SERVICE
Cases: Elance.com and Zirtual.com
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“Social contributes 20 % to revenue increases
and 18 % to cost improvements.” – McKinsey Global Survey on Networked Enterprise
(2013)
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THE SMART TOOLS ARE HEREThe question is do we know how to properly use them?
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Leadershipin the SMART ERA
”When managers change their way to communicate they change their organization.”
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Get smart. Get ahead. !
Pasi Mäenpää Elisa Oyj