Small Business' Internet Marketing Key Takeaways
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Transcript of Small Business' Internet Marketing Key Takeaways
FINAL WORDSRome wasn’t built in a day.
REVIEW THE PLAN
• Understanding products / services
• Research target market / competition / keywords
• Build a website
• Install Google Analytics & Webmaster Tools
• On page optimisation / conversion / enquiry form
• Google places
• Google Adwords
• Quick cash: promo / customer reactivation
• Off Page SEO
• Video marketing
• White paper, build database & auto-responders
• Web 2.0: Twitter / Facebook / Foursquare
• Press release
• Regular blogging: top questions / interview experts / google alerts
• Build info product
BIG ROCKS
• Building a business that adds value
• Speed of implementation
• Don't get caught in the details
• Focus, focus, focus
BIG INSIGHTS COMPETITION
QUESTIONS
WHAT CAN I DO FOR YOU
• Personal coaching
• Free upgrade on SEO services
• SEO referral program
• DVD offer
WHERE YOU CAN FIND ME
• www.davidjenyns.com
• www.melbourneSEOservices.com
• www.podcastinterviews.com
• www.davidjenyns.com/twitter
• www.davidjenyns.com/facebook
• www.davidjenyns.com/posterous